An advertising technology and digital media podcast with Noor Naseer for marketers looking to stay on top of trending topics impacting the digital marketing industry. Powered by Basis.
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Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms ...
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The Media Buying Podcast discusses the challenges of media buying, the tips, tricks and scaling methods employed by some of the leading media buyers. We cover advertising on PPC platforms like Google Ads, Microsoft Advertising, social media platforms like Meta Ads (formerly Facebook Ads), TikTok Ads, B2B ads on LinkedIn Ads, Programmatic Display, including DOOH and pDOOH (if you don't know, just wow), Native Advertising, Push Advertising. New episodes posted weekly. Two incredible hosts. Roc ...
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Learn all about the latest innovations in Digital Out-of-Home (DOOH) with OOH Insider, your top source for insights on programmatic DOOH advertising, AI innovations, Supply Path Optimization (SPO), and cutting-edge measurement tactics. Designed for DOOH publishers and ad tech executives, each episode explores how curation and advanced measurement strategies meet DOOH best practices. Stay ahead of the curve with actionable strategies and exclusive interviews tailored to DOOH executives, enabl ...
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The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches publishers use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
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Ad Talk with GT Programmatic Consulting features interviews with thought leaders and captains of the advertising industry, and commentary on recent market events and M&A activity.
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Digital Marketing agency specalising in digital advertising, ecommerce and lead generation on Google, Facebook, Instagram, TikTok and all forms of programmatic advertising.
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Untold Italy is a travel podcast full of practical tips and advice to help you plan your trip to Italy. Travel expert Katy Clarke interviews special guests and answers your questions to help you plan and uncover your own, as yet untold adventures in Italy. On our show we share highlights of the major destinations, off the beaten path secrets, best ways to get around, favorite food spots, cultural insights and much more. You’ll learn how to plan your Italy itinerary to include the places and ...
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The Current Report is our weekly news roundup of what’s happening in the world of digital media. We headline topical stories every edition — everything from connected TV to retail media networks to new initiatives around identity — offering our fresh take on why it's relevant for the marketing community.
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WithinDigital is monthly digital marketing podcast, featuring in-depth interviews with experts in digital advertising, SEO, social media and everything in between. Listen in for actionable advice and insight into how you can improve your own digital marketing.
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The AdPod is a podcast dedicated to discussing topics in the advertising industry. We’ll be releasing a new regular podcast with a different special guest each time, who is an expert within the topic area being discussed. The purpose of the podcast is to educate advertising industry professionals on complex but important topics that underpin the industry, in an easy to digest way. Hosted on Acast. See acast.com/privacy for more information.
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Dedicated to educating and informing small business owners and marketers to grow their businesses using digital marketing.
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Host Tim Barsness dishes on the latest developments within the advertising realm. Tune into the fjorgecast to receive insider tips and advice from experts within the advertising industry. Fjorgecast is your first stop in hearing about the unique opportunities and challenges advertisers face today.
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The first podcast (that I could find) to really dig into the technical side of "ad tech". An extension of the popular blog 'What Happens In Adops' will make a point of calling out the BS of our industry while trying to learn a thing or two along the way.
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Adtech moves fast. Yesterday’s innovation is today’s warm-up act. Welcome to Legends of Adtech, created in conjunction with The Digital Voice™ and Adtech Juice: the podcast where we go beyond the buzzwords and straight to the people at the cold face of the adtech industry. Every two weeks, we sit down with the industry’s boldest thinkers, pioneers, and disruptors, to find out how they’re rewriting the game. This is their story. The Legends of Adtech podcast is where the industry's biggest vo ...
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Presented by The Investors Podcast Network with over 10 million downloads — home to the popular We Study Billionaires podcast, The Intrinsic Value Podcast is a new show focused on breaking down businesses, estimating their intrinsic value per share, and deciding whether they should be added to an ongoing portfolio of stocks built out each week. From assessing the monopoly power of Google to determining the fair value of publicly-traded sports franchises, no topics is off limits in the pursui ...
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Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.
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“Real Talk Real Results” podcast is a podcast focused on guiding B2B marketers through the everyday challenges of building strategies, leading teams, and achieving tangible results. Nothing sugar coated here, these are real experts discussing realistic solutions. In the dynamic landscape of B2B marketing, many follow, but few lead. The “Real Talk Real Results” is your Marketing North Star amidst the noise of everyday business conversations.
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The AdTech industry is constantly changing. With new trends every day, organizations cannot afford to miss out on what’s happening in the industry. Keep up with the latest solutions for the challenges that arise with each new wave of changes. Companies need to explore new and emerging channels to achieve growth and better results.AlikeAudience, a global leader in audience segmentation from mobile and transaction data, discusses the latest AdTech trends and present you with diverse insights a ...
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Our marketing senior lecturer Dr. Jessy is hosting #MarketingTalks , a new series of podcasts, that we launched at the Suliman S. Olayan School of Business (OSB)|AUB During the talks, the guest and her will tackle various marketing-related topics, practices, applied strategies, future trends, and successful campaigns... even students are joining to discuss some big brands' failures and stories! Stay tuned every week for a new exciting topic and you could watch it too on our Youtube Channel h ...
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A Podcast dedicated to discussing the details of online advertising and how to make it easier!
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"Power of Podcasts, the only podcast advertising event in the Middle East, presents 'Perspective from the inside'. A podcast that recaps key insights and ideas discussed at the Power of Podcasts 2024 event. Host Lara Varlamova sits with speakers from the event, from the world of advertising, leadership, and creators, to get their perspective on the power of podcast advertising and how they see the media playing an impactful role in marketing plans. Power of Podcasts is an annual event by Nex ...
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Dive into the vibrant pulse of the digital landscape with the ADOTAT Show, a podcast that serves as your compass in the ever-evolving world of marketing, media, and advertising technology. Hosted by the insightful Pesakh Lattin, each episode is a deep dive into the latest trends, strategies, and breakthroughs that are shaping the future of digital communication. [email protected] From in-depth discussions with industry leaders to analyses of groundbreaking campaigns, the ADOTAT Show offers a ...
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Welcome to Subodha, where amazing things happen.
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Join the Data-Dynamix Crew as they break down smart ways to use data to leverage and grow your digital ads strategy.
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The marketing pros at Ortho Marketing share tips, tricks and best practices to enhance marketing efforts for your practice.Interviews, tips and new ways to take your practice to the next level can all be found here at Ortho Marketing's Podcast.
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Serge and Shelley share their expertise and opinions from a collective 40+ years in the recruitment profession. The podcast is all things recruitment - from the latest trends, industry news, technology, helpful tips and interviews with some of the biggest globally recognized names in the recruitment industry
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The Digital Distillery Podcast Network brings all of our shows covering Digital Marketing, Digital Sustainability, CTV, and Digital Publishing under one roof. Host Phil McDowell brings you to the exclusive invite only Digital Distillery events from across the globe with one-on-one interviews with some of the most influential speakers on The Digital Distillery Podcast. Digital Sustainability is the topic of the day in the Green About Media podcast where Phil sits down with digital professiona ...
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Previously the Marketing Myths Podcast, KeyNews reformed the way KeyMedia Solutions is going about our podcast creation process. We pride ourselves on our intellectual curiosity and our continuing education program. Because of this, we want to share our studies, research, education, and insights around the world of Digital Marketing with you! Each week you will hear from a variety of our team members and the perspectives they bring to the boardroom.
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Explore the dynamic world of FAST–the key growth driver in streaming–where innovation meets entertainment and media pays for itself; hosted by Ben Goodfriend, FASTer features engaging conversations with the industry experts, creators, and technologists defining the future of Free Ad Supported Television. FASTer with Amagi is produced by Next Chapter Podcasts.
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The ClickZ Digital Marketing Podcast, presented and produced by Tim Flagg, published by ClickZ. ClickZ, the original digital business intelligence company founded in 1997, provides best practice advice, trends and insight from leading analysts and practitioners to a global community of more than 100,000 digital marketing and e-commerce professionals.
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Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healt ...
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Join the Trends Podcast where we explore cool new business ideas and the latest in tech like AI and Crypto. We're your smart friends doing the homework for you. Get the info you need without spending hours on research. You’re in great company with 63,000+ founders who are also finding new opportunities. Press play and let's see what's trending!
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Ad Tech Today features conversations about the subjects that matter most to app publishers, developers, demand partners, and advertisers. This podcast is produced by Smaato. Smaato’s digital ad tech platform is a completely omnichannel, self-serve monetization solution and ad server. Our controls make monetization simple. Publishers can bring their first-party data and manage all inventory in one place. Marketers get access to the highest-quality inventory so they can reach audiences around ...
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Do you want to fulfill your true marketing potential? In “B2B Marketing and More With Pam Didner,” you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation, and more. As a B2B Marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. In each episode, she shares her personal stories, templates, and frameworks ...
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2025's biggest trends in programmatic advertising
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35:10The decline of the open internet, the rise of sell-side curation, and the next era of brand safety. WARC's Paul Stringer is joined by Joe Root, CEO/co-founder of Permutive to discuss the biggest trends shaping programmatic advertising in 2025.
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TIVP031: The Trade Desk (TTD): Heir to the Programmatic Advertising Throne? w/ Shawn O’Malley & Daniel Mahnke
1:23:48
1:23:48
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1:23:48Shawn and Daniel break down The Trade Desk (ticker: TTD), a pure-play bet on the future of digital advertising, focusing specifically on supporting ad buyers who want to get the most value per impression across the so-called “Open Internet.” The Trade Desk has compounded its stock at 43% a year since its IPO almost a decade ago, and in that same pe…
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Programmatic Advertising Is Broken: Jules Minvielle on Killing DSPs, CTV Contextual Targeting #ai
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28:36
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28:36Welcome to another brutally honest episode of The ADOTAT Show, where we rip the curtain off the adtech industry and drag the truth into the spotlight—whether it wants to be there or not. In this episode, Pesach Lattin, editor-in-chief of ADOTAT, sits down with Jules Minvielle, the co-founder and CEO of Olyzon, to dissect, dismember, and ultimately …
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Building Better Online Communities for Users—and Advertisers (with Jim Daily)
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17:53
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17:53How can publishers reclaim online conversations from walled gardens and build thriving, brand-owned communities—while attracting advertisers and users alike? Jim Daily, CEO of OpenWeb, joins host Noor Naseer to discuss why moderation remains essential to fostering safe, productive dialogue for both consumers and advertisers. From tackling toxic com…
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Ever wonder why some brand collaborations just work? We're pulling back the curtain on 2025's most impactful partnerships – think Apple x Hermès, Lego x Porsche, and Huda Beauty x Saint Levant. Discover the secrets behind their success and how they're forging new ways for us to connect with our favorite brands. Tune into this inspiring episode of #…
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TIVP034: Crocs (CROX): Fashion Icon or Value Trap? w/ Daniel Mahncke & Shawn O’Malley
1:12:23
1:12:23
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1:12:23Daniel Mahncke and Shawn O’Malley dive into Crocs, the footwear company that turned a ridiculed foam clog into a global fashion phenomenon. After a post-IPO collapse and years of overextension, Crocs has staged one of the most impressive brand comebacks in recent retail history — now fueled by strong margins, loyal customers, and bold international…
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Programmatic Clicks Are Trash, Attention Is Currency -- Anders Lithner of Brand Metrics Tells the Truth
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27:14Advertising has always loved its own lies—clicks that pretend to be insight, dashboards that look like truth, and “engagement” that usually just means someone fat-fingered a banner while trying to close Candy Crush. In this episode of The ADOTAT Show, I sit down with Anders Lithner, CEO of Brand Metrics, to dismantle the entire circus. Anders is Sw…
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287. The Perfect Vine: Wine Adventures in Umbria
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41:28Following the vines through Umbria yields rich rewards. Discover the untold wines of this central Italian region and follow their stories through rolling hills home to medieval towns and long held traditions. Read the full episode show notes here > untolditaly.com/287 NEW! - the Untold Italy app - Umbria guide available - DOWNLOAD FOR iOS • DOWNLOA…
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Emily Chatelain - CEO & Founder of the School Food and Wellness Group
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57:11
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57:11Send us a text In Episode 3 of this season’s Digital and Dirt podcast, Ian welcomes Emily Chatelain, CEO & Founder of the School Food and Wellness Group and the 3 O’Clock Project, to discuss the importance of high-quality nutrition for kids at school. Podcast Breakdown 00:00 - 9:04 Introduction & Emily’s personal journey 9:05 - 18:18 The complexity…
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What are the big trends in creative effectiveness for 2025? WARC's John Bizzell and Anna Hamill examine the big narratives emerging from this year's Creative Effectiveness Lions.
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How AI Is Transforming Creative Effectiveness (with Ian Forrester)
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17:03In this episode, Ian Forrester—founder of creative effectiveness platform DAIVID—joins host Noor Naseer to discuss why traditional creative testing is too slow and costly for today’s high-volume ad world. Ian explains how AI-powered creative data can measure attention, emotion, and memory at scale, helping brands quickly identify what works and lin…
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Meet the world's most effective creative agency
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15:25Leo India is the world's top ad agency for effectiveness, according to the 2025 WARC Rankings. WARC's Rica Facundo talks to Amitesh Rao (CEO) and Rajdeepak Das (CCO Publicis Groupe South Asia) about embedding effectiveness into agency culture.
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From Comic-Con to CPMs: Jeremy Steinberg of Fandom
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36:54From Comic-Con to CPMs: How Fandom Turned Pop Culture into the Ultimate Marketing Engine Most brands trying to “connect with Gen Z” are basically fumbling around in the dark with a 1998 marketing playbook. They’re chasing trends after they’ve cooled, leaning on outdated audience buckets, and confusing “moviegoers” or “gamers” with actual insight. T…
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Legends of Adtech: The Storyteller - Paul Gubbins, VP Sales & Programmatic Partnerships at Tubi
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26:35
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26:35In Episode Six, we sit down with Paul Gubbins, VP of Sales & Programmatic Partnerships at Tubi, to explore a career built on innovation, storytelling, and industry visibility. From selling ad space in Classic Tractor magazine to helping scale one of the world’s largest free streaming services, Paul’s journey is a masterclass in adapting, leading, a…
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Exploring the fascinating rise of Labubu! 🎧 Our new podcast dives into the marketing magic behind its viral success with Shirin Khalaf, marketing student at OSB. Tune in to uncover the strategies that made this little monster a global phenomenon! #Labubu #MarketingPodcast #Virality #CaseStudy #PopMart #ToyMarketing #DigitalMarketing #ConsumerBehavi…
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TIVP033: Lululemon (LULU): Still the King of Athleisure? w/ Shawn O’Malley & Daniel Mahncke
1:27:38
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1:27:38Shawn O’Malley and Daniel Mahnke break down Lululemon (ticker: LULU), an iconic brand famous for pioneering the now ubiquitous athleisure industry. Lululemon has a fiercely loyal customer base, with industry-leading rates of repeat customers, sales per square foot of retail space, and very little need for discounting, if any. In this episode, you’l…
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Simplifying the Programmatic Supply Chain (with Greg Sherrill)
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20:42Greg Sherrill, VP of Demand at Magnite, joins AdTech Unfiltered to dig into the current state of programmatic inventory, transparency in fee structures, and smarter supply path optimization strategies. Greg shares insights on streamlining partnerships, rethinking curation, and balancing performance goals with sustainability efforts. From addressing…
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286. Unearthing Etruscan Tuscany: City States, Sacred Roads, and Remarkable Women
41:33
41:33
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41:33Love travel and history? Join us as anthropologist Dr. Monique Skidmore unveils the world of the Etruscans in Tuscany - the original Italians - revealing their unique culture, powerful women, and the incredible sites you can visit to walk in their footsteps today. Read the full episode show notes here > untolditaly.com/286 NEW! - the Untold Italy a…
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E092 - Building Authority: Books as Marketing Gold
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31:29
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31:29In this episode I sit down with Jen Foster, a Wall Street Journal and USA Today bestselling author, to explore the transformative power of publishing a book as a marketing strategy. Foster, founder of Elite Online Publishing, reveals how professionals can leverage existing content like blog posts and presentations to create impactful books that est…
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The Effective CMO: Canva's Kristine Segrist
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26:15
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26:15Canva's journey from startup to global design brand has been nothing short of extraordinary. Canva's Kristine Segrist, Global Head of Consumer Marketing, joins WARC's Anna Hamill to share how its marketing strategy evolved as the company has grown.
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Doug Jensen - Head of Business Development, Ekimetrics
56:33
56:33
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56:33Send us a text In Episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Doug Jensen, current Head of Business Development at Ekimetrics, a leader in data science and AI-powered solutions, and former SVP of Global Data & Analytics at Estée Lauder, to discuss Marketing Mix Modeling, or MMM, in the beauty industry. Podcast Breakdown 00:00 …
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Ep. 29: LG Ad Solutions: Exploring CTV & Digital Identity
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29:22
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29:22In this episode of The Pub Way podcast, Tina and Mike welcome Mike Brooks, Global Head of Business Development and Partnerships at LG Ad Solutions. They explore the evolving landscape of connected TV (CTV) and digital identity formats, the transition from mobile advertising to CTV, and the challenges and opportunities that arise in this new environ…
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In this episode, Ali Mack, VP of AdTech at Experian, joins AdTech Unfiltered to explore how marketers can future-proof their targeting strategies as cookies fade and consumer privacy expectations rise. Ali sits down with host Noor Naseer to unpack the shift from a single-source identity model to a more flexible, multi-signal approach rooted in clea…
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What does brand building really mean in e-commerce?
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29:12New research from Fospha explores how quickly e-commerce marketers can expect to see payback from long-term brand building activity. Sam Carter, Fospha’s CEO, joins WARC's Alex Brownsell to share the findings.
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Two Jews, No Funnel: Marketing to the Orthodox Community w/ Avromi Prengler | The ADOTAT Show
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20:59What happens when you try to market to Orthodox Jews with the same recycled LinkedIn playbook? You fail faster than a pop-up on Erev Shabbos. In this episode of The ADOTAT Show, Rabbi of ROAS Pesach Lattin sits down with Avromi Prengler, a sales pro who’s mastered trust-based marketing inside one of the most unique — and underserved — communities i…
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Step into the marketing genius behind Taylor Swift's record-breaking music! In this episode, we unpack the brilliant strategies that made Swift a global phenomenon and a multi-billion-dollar global sensation—from surprise songs and personalized stops to viral fan engagement and strategic merch drops. Our guest, Lynn Ramadan, a Senior Marketing stud…
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TIVP032: Remitly (RELY): Future Multibagger or Stablecoin Casualty? w/ Daniel Mahncke & Shawn O’Malley
1:28:15
1:28:15
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1:28:15Daniel & Shawn dive into Remitly, the digital remittance platform aiming to disrupt a $2 trillion global market. After years of prioritizing customer acquisition and corridor expansion over profits, Remitly is now approaching a critical inflection point, one where scale, margin leverage, and cash generation could unlock a new phase of investor conf…
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Where Music, Culture and Advertising Meet (with Rob Christensen)
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14:51
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14:51What media type offers advertisers access to emotionally-charged audiences and rivals the viewership of tentpole events like the Olympics? In this episode, Rob Christensen, Global EVP at Vevo, joins host Noor Naseer to explore the often-overlooked power of music videos in today’s advertising ecosystem. Rob unpacks how music intersects with culture,…
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285. VIP Travel Experiences in Italy: Special Access to Iconic Sites
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42:01Traveli is all about experiences right? Imagine being alone in the Vatican Museums at sunrise, turning on the lights in the Sistine Chapel, or stepping into Florence’s Duomo to view Brunelleschi's dome with a handful of other travelers after hours. We're discussing recently added VIP experiences at some of Italy's most iconic sites with Walks of It…
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Industry legend Sir John Hegarty joins to talk all things creativity, his AI optimism, reframing risk, and...Taylor Swift? Hosted by LIONS' Paul Kemp Robertson. Check out the video version on WARC's YouTube channel.
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The Frenchman Who Tames the #adtech Chaos #adtechgod #marketing
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22:11🎙️ This week on The ADOTAT Show: Jean-Marc Papin — The Calm Frenchman Who’s Quietly Rebuilding Ad Tech (and Maybe Saving the Planet While He’s At It) What do you get when you cross a nuclear engineer with a media tech executive? No, this isn’t the setup to a bad industry joke—it’s Jean-Marc Papin, Horizon Media’s SVP of Media Technologies and Susta…
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Lucy Markowitz - SVP, US Marketplace at Vistar Media
1:01:08
1:01:08
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1:01:08Send us a text To kick off Season 9 of the Digital and Dirt podcast, Ian sits down with longtime industry partner and friend, Lucy Markowitz, SVP of US Marketplace at Vistar Media, to reflect on how far the Programmatic Out of Home space has come over their decade of working together. Podcast Breakdown 00:00 - 02:39 Introduction, meet Lucy Markowit…
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Ep. 28: Sheer ID: How Verified Data Unlocks Publisher Growth
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31:35
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31:35Carter Lassy (Chief Product Officer at SheerID) joins hosts Tina and Mike to discuss the evolving role of data and identity in advertising. The conversation covers the importance of verified data, the hybrid model of merging verified and behavioral data, the challenges posed by walled gardens, and the future of trustworthy data in a privacy-focused…
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While Ari Paparo may not be the AdTechGod, he’s undeniably a defining voice in the industry—highly visible, well-regarded, and widely followed. Ari, founder of Marketecture Media and former CEO of Beeswax, is now debuting his first book, Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance. He joins host Noor Naseer to disc…
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Legends of Adtech Podcast Episode 5: The Front Runner - Karen Eccles, CCO at The Telegraph
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32:14
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32:14In Episode Five, we sit down with Karen Eccles, Chief Commercial Officer at The Telegraph, to deep dive into her career, which has been defined by leadership, transformation, and future-thinking. A true front-runner, Karen shares what it takes to drive commercial success across publishing and adtech, how neurodivergence has shaped her career, and w…
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284. From Dream to Reality: A Solo Travel Adventure in the Heart of Italy
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1:00:24Solo traveler Rebel shares her transformative journeys in Italy, from spontaneous friendships to joining a traditional flower festival in Umbria, and hear how you too can find magic, community, and adventure in "untold" Italy! *Untold Italy Tours - details Read the full episode show notes here > untolditaly.com/284 NEW! - the Untold Italy app - DOW…
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TDD Season 3 Wrap Up with Nadia Koski & Alexandra Jovanovic. What's Next?
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34:41
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34:41Hello and Welcome Back to The Digital Distillery Podcast. Today on the show I reunite with executive producer Nadia Koski and global TDD event manager Alex Jovanovic to reflect on an incredible year for the Digital Distillery. From live podcasting at the Cannes Lion Festival to the launch of the Women Edition events, we talk all about our highlight…
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The Effective CMO: Kraft Heinz's Diana Frost
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26:09
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26:09With eight $1 billion+ brands, Kraft Heinz's commitment to building creative platforms is essential to growth. Chief Growth Officer Diana Frost joins the pod to discuss how Kraft Heinz is rethinking marketing effectiveness. Hosted by WARC's Ann Marie Kerwin.
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How AI Could Replace Your Ad Agency By 2026 – Are You Ready?
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50:48Unlock the secret world behind ad platform reports, attribution models, and performance optimization in this value-packed episode of The Media Buying Podcast. Jim and Rob pick apart the latest Alphabet/Google and upcoming Meta/Facebook earnings via the 10Q's, revealing how shareholder interests shape ad products and bidding ecosystems – and what th…
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How the Kansas City Chiefs Market a Modern Sports Dynasty (with Lara Krug)
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32:22In this episode, Lara Krug, CMO of the Kansas City Chiefs, joins Adtech Unfiltered to break down how one of the NFL’s most iconic franchises approaches marketing in a time of rapid innovation. From Taylor Swift headlines to immersive fan experiences, Lara huddles up with host Noor Naseer to share how the Chiefs turn big moments into long-term brand…
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All change: is media facing an existential crisis?
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40:46Brian Morrissey (The Rebooting) joins to discuss big shake-ups in media including the impact of AI, Trump 2.0, and new revenue models with WARC's Alex Brownsell and David Tiltman.
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TIVP030: PayPal (PYPL): Value Trap or Multibagger? w/ Daniel Mahncke & Shawn O’Malley
1:26:17
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1:26:17Daniel Mahncke and Shawn O’Malley dive into PayPal’s post-pandemic reset, tracing the fintech pioneer’s slide from market darling to value-story candidate. Once lifted by lockdown spending and eBay tailwinds, PayPal has seen its growth stall, its take-rate decline, and investors seem to have given up on it. In this episode, Shawn and Daniel unpack …
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283. Vespa Sidecars, Rooftop Bars, and Medieval Towns: Katy’s Italy Travel Highlights
40:22
40:22
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40:22Curious what happens when you mix Roman rooftop bars, a Vespa sidecar adventure, medieval towns, and the Umbrian countryside? Join host Katy Clarke and travel to Italy with her latest trip report, revealing insider tips, plus unforgettable highlights from Rome, Naples, Orvieto and untold Urbino. Read the full episode show notes here > untolditaly.c…
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'Ask Me Anything' with Mark Ritson (mailbag edition!)
40:59
40:59
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40:59Mark Ritson goes off-script to answer listener questions about Byron Sharp's view on pricing, agency upheaval, creators, AI, brand mega-deals and more with WARC's David Tiltman. Check out the video version on WARCs YouTube channel.
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In this episode, Tameka Kee, SVP of Programming & Operations at the Coalition for Innovative Media Measurement (CIMM), joins Adtech Unfiltered to unpack the state of media measurement. From CTV to attention metrics and synthetic data to privacy compliance, Tameka explains how CIMM brings together platforms, publishers, agencies, and more to tackle …
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Why Most Media Buyers FAIL (And How to Avoid It)
1:11:42
1:11:42
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1:11:42Are you a digital marketer, affiliate media buyer, or agency pro looking to master the art of industry networking and maximize your ROI at conferences like Affiliate Summit, Mailcon, and Mailer Meetup? In this episode of The Media Buying Podcast, Jim Banks and Rob Adler break down the REAL differences between major affiliate events, revealing how t…
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Ep. 27: Navigating the Promise of Programmatic Advertising
39:30
39:30
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39:30In this episode of The Pub Way podcast, hosts Tina and Mike, welcome Jon Wallett (Seedtag’s VP of Sales East Coast) to explore the complexities of programmatic advertising. They discuss the initial promises of one-to-one targeting and efficiency, the disconnect between these promises and the realities faced by marketers, and the challenges of audie…
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Don’t Bury the Taxonomy Just Yet - Zack Rosenberg
32:45
32:45
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32:45Zack Rosenberg is BACK — and this time, he’s naming names, dragging dusty taxonomies into the sunlight, and explaining why most video targeting is about as accurate as your uncle’s weather predictions. In this no-holds-barred ADOTAT Show sequel, Pesach Lattin sits down once again with Zack Rosenberg, founder and CEO of Cortex, the AI company actual…
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A new rebel alliance: the rise of indie strategists
41:55
41:55
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41:55More and more senior strategy leaders are leaving ad agencies to go independent. Tom Morton, Suzanne Powers and Faris Yakob join the pod to discuss what the indie life offers. Hosted by WARC's David Tiltman.
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Big Happy teaches us about How to Drive Performance Outcomes with Definably Great Creative
33:29
33:29
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33:29In this episode of OOH Insider, host Tim Rowe is joined by Jonathan Frohlinger, CEO, and Gabby Stoller, GM DOOH, at Big Happy to answer the hardest question of all - how do you measure the impact of great creative? Who Should Listen: Brands & Agencies looking to unlock incremental value from their media buy Strategists & Planners focused on improvi…
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