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Keeping you up to date with everything happening within the music industry and beyond all while bringing you honest takes through reviews, interviews, podcasts & opinions. We’re not here to take part.…
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Nick & Mickie pick apart the premier league every week with hot topics and (semi) expert analysis.
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The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
MatthewBertram.com
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The Best SEO Podcast delivers weekly, no-fluff insights on SEO, AI-powered marketing, and digital strategy from real-world experts. Hosted by veteran marketer and Fractional CMO Matt Bertram, this top-ranked show helps businesses grow smarter with practical tips, proven frameworks, and interviews with industry leaders. Whether you’re an agency pro, business owner, or marketing executive—tune in to stay ahead of the curve. Why Listen? With 500+ episodes and over 4 million downloads across 100 ...
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YouTube Ads: The Secret to Growing Your Brand Now featuring Aleric Heck
51:39
51:39
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Everything is changing in digital marketing, with SEO becoming more dynamic and YouTube emerging as one of the biggest ways to build your brand. For those afraid of video marketing, now is the time to take the leap and establish a YouTube presence. • YouTube content lives long-term, unlike other platforms where posts disappear within 48 hours • The…
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CEO Mindset & Strategy: The Proven Formula to Scale Your Business with Jason Moss
59:54
59:54
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Jason Moss shares the CEO Freedom Formula, a powerful roadmap for scaling businesses through identity shifts and strategic improvements. The formula merges internal mindset work with external business strategy to help entrepreneurs break through revenue plateaus and experience sustainable growth. • CEO Identity: changing your self-perception to mat…
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Cracking the Modern Sales Code: AI, Authenticity, and Sales-Marketing Alignment with Geoff Ketterer
51:47
51:47
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Sales and marketing are becoming increasingly interconnected, with the most successful businesses breaking down silos between departments. Digital marketers must expand their skill sets beyond specialized areas like SEO or content creation to embrace analytics, client communication, and sales principles. • Modern marketing requires understanding th…
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From Cold Emails to Hot Leads: The Digital Marketing Backbone You Can't Ignore featuring Jay Schwedelson
40:06
40:06
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Email marketing still converts better than most digital channels, yet many businesses overlook this powerful tool because of misconceptions about its effectiveness or complexity. • Email is definitely not dead – it's been generating millions in revenue for over a decade • Design doesn't matter in email – focus on consistency and authenticity instea…
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Marketing in the Age of AI: Why the Funnel is Dead and Content is King with Sara Faatz
51:46
51:46
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The customer journey has transformed from a linear path to a chaotic "choose your own adventure" experience as AI becomes increasingly embedded in search processes and content discovery. • Zero-click search has fundamentally disrupted traditional marketing as users get answers without visiting websites • Quality content with unique insights and aut…
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Building Effective Funnels: Psychology, Economics, and Technology with Alisha Conlin-Hurd
54:44
54:44
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Alisha Conlin-Hurd shares powerful insights on creating effective marketing funnels using psychology, economics, and technology as the foundation for persuasive online marketing. • Understanding that persuasion differs from manipulation when your product genuinely helps people • Recognizing the five levels of awareness in marketing and how they aff…
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Digital Marketing Revolution: Adapting to AI's Takeover with Bill Rice
46:35
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Digital marketing is shifting fast, like the leap from directories to Google. AI is reshaping search, favoring unique, personal content over generic blogs. Traditional SEO fades, while personal brands rise. Human creativity now beats corporate content. Guest contact information: https://billricestrategy.com https://www.youtube.com/@billricestrategy…
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Converting Questions to Leads: The Power of Human Chat with Ted DeBettencourt
39:03
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Ted Ted DeBettencourt from Juvo Leads shares how human-powered chat services capture significantly more leads than AI alternatives for businesses with high-value customers. Data shows that human operators outperform chatbots by at least 200% in converting website visitors to qualified leads, particularly for law firms, elective medicine, home servi…
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Scaling Service Companies Through Data-Driven Marketing with Tyler Dunagin
37:06
37:06
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Tyler Dunigan shares how he built a platform of brands providing turnover services to the largest property managers in the US, growing from painting to flooring, bathtub refinishing, and patented products. • Understanding your target audience is critical – Tyler discovered property managers were his key clients, not property owners • Data-driven ma…
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From SERPs to Subscribers: Mastering YouTube SEO with the Leaf Strategy with Nate Woodbury
44:17
44:17
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Nate Woodbury shares his powerful "Leaf Strategy" for YouTube marketing that generates predictable leads and revenue for businesses by targeting specific long-tail search queries. • YouTube is now the #1 way to grow your brand, especially before you're ranking at the top of Google search • Nate pivoted to YouTube after discovering videos getting 50…
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The New Era of Digital Strategy & AI-Powered Growth with Matt Bertram
27:47
27:47
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Digital marketing is undergoing a transformative shift where understanding fundamentals while leveraging AI offers companies unprecedented advantages that may become insurmountable for those who fail to adapt. This golden opportunity period for digital transformation requires immediate action before the landscape dramatically changes in the next 18…
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From Posts to Profits: Maximizing Your Influencer Marketing Strategy with Ishveen Jolly
45:42
45:42
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The influencer marketing landscape has transformed dramatically, with Open Sponsorship evolving from a platform connecting pro athletes with brands to a tech-enabled agency helping businesses maximize content across all marketing channels. Athletes and influencers now provide exceptional ROI when their content is strategically amplified beyond soci…
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Data-Driven Decision Making: The Untold Story of Marketing Analytics with Jeff Greenfield
1:01:35
1:01:35
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Jeff Greenfield of Provalytics joins us to reveal the challenges of modern marketing attribution and how AI-driven analytics can help marketers understand which efforts drive results. Marketers still struggle to identify which half of their ad budget is wasted The shift from brand to performance marketing has created an overemphasis on clicks, not …
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SEO Expert Bruce Clay Reveals AI Secrets
1:19:56
1:19:56
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Bruce Clay, the father of SEO, discusses how AI is reshaping digital marketing while SEO remains foundational. SEO has evolved from simple keywords to expertise, experience, authoritativeness, and trustworthiness (E-E-A-T). Bruce's "siloing" method organizes content by topic to showcase subject expertise. Proper "link equity" distribution is crucia…
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Maximize AI Adoption and Upskilling with Proven AI Training with John Munsell
1:02:50
1:02:50
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In this engaging episode, we explore the transformative potential of artificial intelligence in the world of marketing. With John Munsell, a leading expert in implementing AI-first strategies, we dive deep into the essentials of integrating AI into business practices. • Importance of adopting an AI-first mindset • Strategies for implementing AI acr…
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Innovative Coaching Techniques for Personal and Professional Transformation with Adrian Koehler
44:08
44:08
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Courageous conversations and addressing blind spots are key for leaders to overcome challenges and unlock potential. In this episode, Adrian Koehler highlights authentic communication, emotional intelligence, and marketing strategies. • The power of courageous conversations • Overcoming leadership blind spots • How the "law of deservingness" affect…
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Building Strong Connections with AI-Powered Email Marketing Strategies with Danielle Cevallos
46:38
46:38
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Building a personal brand in today’s digital landscape hinges on authenticity and trust. The episode discusses the importance of combining personal interactions with strategic marketing efforts, addressing the role of AI in copywriting, and emphasizing the critical need for effective email strategies and sales funnels. • Personal branding as a uniq…
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Power of Storytelling: Innovative Digital Marketing and Podcasting Strategies with Shaahin Cheyene
29:42
29:42
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This episode dives into the evolving world of internet marketing, emphasizing the critical role of podcasts and authentic storytelling in achieving success. Shaahin Cheyene shares invaluable insights on leveraging social proof, integrating various content strategies, and embracing trial and error in the fast-paced digital landscape. • Discussion on…
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Make More Money with Email Marketing: Advanced Strategies and Tools with Jason Wright
37:39
37:39
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Unlock the secrets of email marketing success with Jason Wright from Internationally Inspirely. Our episode dives into the vital role of email marketing in today's digital landscape, showing how it remains an essential tool for building connections and converting leads. We discuss misconceptions about email's effectiveness, strategies for authentic…
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Overcoming Business Growth Hurdles: Strategic Insights for Startups with Jeff Holman
51:29
51:29
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Unlock business growth with insights from Jeff Holman, a business-focused attorney specializing in innovation and entrepreneurship. Explore the unique challenges startups face and how fractional legal teams can be a game-changer. Jeff shares strategies for managing intellectual property, tackling legal concerns, and combating unfair competition lik…
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Thriving Through Unforeseen Challenges with Internet Marketing Trends in 2025 (Pod You Can Skip Without Guilt)
17:40
17:40
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The episode covers the evolution of internet marketing trends as we enter 2025, highlighting the integration of AI, and the significance of social media, community engagement, and privacy in advertising. Listeners are encouraged to adapt their strategies to stay competitive and leverage emerging opportunities. • Impact of AI on search and marketing…
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Strategies for Maximizing Value and Navigating Complex Deals with Jonathan Baker Ep. 630
43:51
43:51
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Jonathan Baker from Punctuation joins me, Matt Bertram, to explore strategies for maximizing business value through strategic M&A and succession planning. Learn how to enhance profitability, strengthen market positioning, and reduce founder dependency to make your business more attractive for sale. For marketing service firms, we emphasize the bene…
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Matthew Bertram 2025 : Transformative Digital Tactics for the New Year Ahead
11:21
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Unlock the secrets to dominating digital marketing with me, Matt Bertram! As we close the year, I’m sharing insights on the 7-11-4 rule to help you build an omnipresent digital presence. Celebrate with us as our podcast ranks in Buzzsprout’s top 10%, thanks to loyal listeners like Chris G-F. We’re evolving with plans to expand on platforms like You…
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Building Trust and Recognition: Advanced Multi-Channel Marketing Techniques with RJ Schultz
36:05
36:05
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Unlock the secrets of multi-channel marketing with RJ Schultz from Blip Billboards. Learn how to engage audiences across platforms and build trust using Google's 7-11-4 rule: seven hours of interaction, 11 touchpoints, and four platforms. Discover the power of long-form content like podcasts to foster relationships and brand loyalty. RJ shares insi…
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Evolution of AI in the Influencer Marketing Ecosystem with Corbett Drummey
43:43
43:43
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AI is transforming influencer marketing and content creation, with platforms like Corbett Drummey’s LTX Studio leading the way. Generative AI surpasses traditional stock content, offering unique images and videos while addressing challenges like copyright and job displacement. Embracing tools like ChatGPT is essential for navigating the evolving ma…
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