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We sit down to chat with experts from all over the SaaS industry to explore their journey to where they are today. Their successes, their failures and everything in between. Produced by the very talented Alex Radford, and hosted by the much less talented Jon McGreevy, SaaSy as F**k aims to help anyone who wants to work in SaaS, or already does. saasyasfuck.substack.com
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Take a deep dive into the world of SEO and digital marketing with SE Ranking DoFollow Podcast. Actionable insights, latest trends, and thought-provoking case studies from seasoned experts and practitioners. In this SEO podcast, professionals and business leaders from all over the globe come together to help their less-experienced peers cut through the noise and catch them up on all the latest SEO advancements and developments.
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Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
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ill communication: copywriting tips & sales strategies for small businesses
Kim Kiel - Marketing & Copywriting Strategist
2
149
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
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Dan Kennedy is internationally recognized as a 'millionaire-maker', helping people in just about every category of business turn their ideas into fortunes. He has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing 'guru' does. Dan Kennedy's advice can be moved with remarkable ease from one very different field, industr ...
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Learn LinkedIn Ads strategies and best practices battle-tested from over $100M in online advertising across 300+ companies. Get a masterclass on the best practices. Stay up to date on the LinkedIn Ads platform. LI Ads is constantly releasing new features. Marketing is constantly evolving. Keep your finger on the pulse so that you can get the best results from your marketing campaigns. Hear from experts who will provide insights into all things advertising. Learn ad creative best practices, c ...
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The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust. Listen to award winning SEO copywriting and Consultant Kate Toon chat with her expert guests about all things Google including: -Optimisation tips and techniques -The latest SEO news and updates -Real life SEO case studies and critiques -Focus on different aspects of SEO from link building and local to ecommerce and engagement.
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Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!
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How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real brands faced – and solved – with email. Listen in on email experiments that worked – and didn’t – to inform and inspire your own email strategies. Every other week, an ...
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Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert fol ...
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Welcome to the FreeDive Podcast, your go-to source for all things digital marketing! Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of digital marketing. From SEO strategies and social media trends to the latest in AI and video marketing, we cover it all. Brought to you by Seapoint Digital, a leading digital marketing agency, our podcast offers valuable insights and practical tips that have propelled us to success in the industry. Whether y ...
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The Ecommerce Revolution Podcast helps emerging ecommerce entrepreneurs launch and grow smarter using AI and proven strategies. Get actionable tips, expert insights, and inspiring stories to fuel your success—whether you're just starting or scaling up. Tune in and take your next step with confidence. www.ecomrevolution.co
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Presenting in a meeting, networking at an event, and selling a product have one thing in common – they all require excellent communication skills. Join Paola, a business communication and culture expert at Talaera, as she explores what it takes to stand out in the international job market. Alongside guest speakers who have successfully carved their paths in the global business arena, you'll discover practical advice, key vocabulary, cultural insights, and essential tools to take your career ...
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Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away. Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty bus ...
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The SEOLeverage podcast helps you, as a growing business, attract qualified website visitors via search marketing. Topics like SEO, Google Ads, and Remarketing strategies, but also segmented social media and e-mail marketing find a place here. This is the show to follow if you want to grow your online business! SEOLeverage is an International SEO agency with over 20 years of SEO experience. We help companies from all over the world to have more leads and sales with our SEO Services. Gert Mel ...
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The Entrepreneurial Success Podcast is for Female Entrepreneurs who are eager to learn more about developing their own online businesses, or even grow their existing business to the next level. All the Episodes are geared with tips, techniques and actionable information from amazing International Female Entrepreneurs who are experts in their own niches and industries.
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Copywriter, Content Marketing Expert, Social Media Marketer » Faith. Business. Fun. Podcast
Marlee Ward
313
A Modern Day Renaissance Woman
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You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other ...
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Let's nerd out where writing, psychology, and business success overlap! On this show, we look at how to ethically apply psychological principles of persuasion. You'll learn compelling copy tips to improve your writing of all lengths for biz. And you'll be ready to become a #1 bestselling published author on Amazon (faster, easier, and cheaper than you thought possible) and make money with your books as you grow your exposure and business. Join host @LaptopLaura, a tall Math and Psychology te ...
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Welcome to "Amplify Your Authority." Where innovative marketing meets heart-centered entrepreneurship Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business. Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world. ✅ Smart, Sustainable Marketing – Grow your busi ...
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Amy Porterfield is a marketing strategist helping entrepreneurs build their business online.
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Welcome, entrepreneurs! Jeanne Willson and Kirsten Graham here and we host the Six Figure Business Mastery Podcast, your go-to resource for all things business, outsourcing and marketing. Every week, we dive into the essential topics that fuel your business growth. From mindset shifts to video marketing strategies, copywriting to course creation, we cover a wide spectrum to fast-track your success. We know that each business has unique needs, so every week you can expect a dose of inspiratio ...
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A podcast for authors who want to improve their copywriting skills and create better book descriptions. Hosted by author Jim Heskett and copywriting expert Abigail Dunard.
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Discover conversion rate optimization (CRO) techniques that have been used to grow many of the world’s biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries.
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Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, ...
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Email Marketing Insiders is a weekly podcast hosted by Mike Eyo (Max Your Sales) and Jason Webb (Emailforce). The duo share cutting edge email marketing strategies that will grab your reader's attention and compel them to click...You will also hear from today's most successful online entrepreneurs, which means you can get ACTIONABLE ADVICE on what’s working RIGHT NOW. Each episode features golden nuggets of knowledge, internet resources, and action steps. Learn little-known email copywriting ...
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As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a better, more sustainable way to market your business—using SEO! This show delivers actionable tips to help you maximize your marketing efforts, attract more of those warm-to-hot leads, & (finally) get your questions about SEO answered! We’ll cover questions like: How does improving SEO help me get found onli ...
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This podcast will show you how to build, launch, grow, and scale a wildly successful online business. Listen to real conversations with proven practical strategies and success stories. You will learn how to generate more traffic, more sales, more profit, and customer lifetime value for your online store. Coming to you from the online marketing experts at Voy Media, here is your host Kevin Urrutia. We bring a rotating lineup of experts to analyze the week in content marketing, copywriting, em ...
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This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.
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Welcome to Be Seen Blogging with your host Jen Miller, Professional Blogger, Author and Founder of Need Someone To Blog. The Be Seen Blogging Podcast delivers pro content marketing tips and empowers small businesses, entrepreneurs, and bloggers to master the essentials of successful copywriting conversion and reader engagement. Listeners gain real-world insight through tips, tools, story and expert instruction, delivered in under ten minutes. Learn more at NeedSomeoneToBlog.com.
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Just Add Hustle Podcast | Marketing, Mindset And Business Ideas For Writers
T Paul Buzan: Copywriter & Marketing Consultant
832
Just Add Hustle is a podcast for wealth-minded writers who are looking for actionable advice, proven strategies, and real world examples on how to make money writing. Your host, Paul Buzan, brings you interviews with brilliant copywriters, authors, entrepreneurs, publishers and other experts who profit from the written word. These guests reveal their secrets for freelance writing success, Kindle publishing, little-known writing opportunities, email marketing and more. If you’re ready to enjo ...
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The goal of the Property Management Show podcast is to deconstruct business success into its key components and invite subject matter experts to help you improve every facet of your property management business. The topics covered here range from property management marketing, industry innovations, success stories, all the way to general best practices on how to run a successful business enterprise. The podcast creators are Brittany Jones and Marie Liamzon-Tepman from Fourandhalf, Inc – a ma ...
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Unlock the Secrets of Marketing Analytics! Dive deep with industry pros as they share cutting-edge stories, strategies, insider interviews, and the roadmap to supercharge your career!
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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this p ...
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The High Conversion Health Marketer is your go-to resource for writing copy that connects and converts. Hosted by Linda Melone, a former personal trainer turned email strategist with over 15 years of experience in the health, wellness, and fitness industries, this podcast is tailored for marketers and entrepreneurs looking to craft messaging that resonates with their audience. With a proven track record that includes a $70K email sequence, a 44% lift in homepage conversions, and content feat ...
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Are you an ambitious, value-driven female entrepreneur ready to scale your business to seven figures with copy that actually converts? Welcome to 7-Figure Copy with Gina Whitehouse, the podcast for value-driven women who want to attract high-ticket clients, build authority, and grow their business through the strategic use of high-converting copywriting. Hosted by Gina Whitehouse, your expert go-to conversion copywriter who understands the challenges of scaling without sacrificing your time, ...
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Welcome to The Marketing Freelancer: Unicorns Unite—the podcast for ambitious marketing freelancers ready to master the art of marketing services, get booked out with premium clients, and build a thriving, well-paid freelance business. You'll learn how to own your unique Unicorn talents and confidently charge for the results you deliver! I’m Emily Reagan, your host, freelance marketing coach, and founder of the Unicorn Digital Marketing Assistant School and Digital Marketer's Workgroup. On t ...
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Copy & Content with Jon Cook: For Speakers, Coaches, and Experts Who Actually Give an 'Ish'...
Jon Cook | Keynote Content
066
Spoiler alert: there's an 'ish'-load of information about how to better connect with your audience as a speaker, coach, or industry experts. How do you know what truly works? The Copy and Content podcast features episodes obsessed with helping you better serve your audience. Keynote Content founder and Copy and Content host Jon Cook shares insight and interviews in the areas of speaking, copywriting, content creation, branding, and marketing. Learn you-proof tactics and processes that work. ...
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Great story-telling is at the centre of any great marketing philosophy so Bryan Adams, CEO of digital marketing agency Ph.Creative takes this a step further to hear the invaluable thoughts of his favourite marketing experts, including Seth Godin, Joe Pulizzi and Brian Clark. Thankfully, they were kind enough to take some time out of their schedules and answer the questions we’d all love to ask!
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B2B marketers and sellers, welcome to the Revenue Era — where conversations are the new B2B currency. Through the power of conversations with Drifters, customers, and special guests, Sammi Reinstein (one of Drift’s own conversation experts), explores how a focus on things like copywriting, web experience, and team alignment can accelerate revenue for your business. Leave each episode feeling empowered with the knowledge you need to start your next conversation.
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Funnel Vision - For Performance-Driven Agencies & Marketers
Mikael Dia - Performance Marketing Expert
262
Welcome to Funnel Vision, Hosted by Mikael Dia, Founder & CEO of Funnelytics - a revolutionary marketing analytics software that allows marketers and business owners to map and track their sales and marketing campaigns visually. We feature Marketing Agency Owners and Performance Marketers to highlight the tactics, tools and strategies they use to grow their own business and their clients. Funnel Vision brings you 3 episodes every single week that aim to highlight the strategies used by succe ...
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Call to Action is a show about remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns. You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events and resources. Every Wednesday, hear experts in the digital marketing field talk about Conversion Rate ...
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It's not enough to know WHY your prospects need your product. You also need to understand all the reasons they might say "No" to buying it as well. If you don't think there are any reasons - Think again. In part two of this two-part episode, Bill Glazer reveals the third major "tipping point" in sales psychology that all sales copy needs to address…
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Everyone’s Leaving Instagram—Now is the Time to do SEO
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📲 Text me! (Add your email or phone number in the message if you want a response 😉) While me saying that “everyone is leaving Instagram” might sound dramatic… I’m seeing this play out with business owners & potential clients. People are TIRED of social media. But when that’s all you’ve ever focused on for marketing your business, what are you suppo…
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LinkedIn Ads Paid + Organic Strategies That Actually Work | Dave & Anthony on the Exit Five Podcast
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Any additions you would like to add to the show notes for this episode?: In this episode, I join Dave G. on the Exit Five Podcast to go deep on what’s working right now in LinkedIn Ads—both paid and organic. We cover everything from the overlooked power of creative consistency to making Thought Leader Ads a growth engine, especially for niche B2B a…
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How To Create 100 Instagram Posts with Ai - 836
29:19
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In today’s episode, Brock Johnson shares how you can create 100 Instagram Reels with the help of AI tools like ChatGPT, GetMunch, OpusClip, Veo 3, and CapCut. We’ll explore how these AI-powered platforms can help you come up with fresh post ideas, automate your content creation process, and significantly boost your Instagram productivity. Brock wil…
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Land Big Media - No PR Team Required with Susie Moore
50:01
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The New Visibility Strategy That Doesn’t Require Hustling, Performing, Or Pretending Let’s be honest—social media can feel like a never-ending hamster wheel, and trying to “beat the algorithm” is exhausting. That’s why I wanted to have a real conversation about an entirely different visibility strategy—one that actually works and doesn’t rely on so…
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Should my wedding business use paid ads? With Mark Chapman
45:10
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Should my wedding business use paid ads? This is a question I get asked a lot! Whether you are considering Google Ads or boosting some social media posts - this episode is for you. Today I am chatting with the President of 'The I Do Society' Mark Chapman to get all the info you need before dropping a big budget on paid ads. Find out more: https://t…
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50th Episode Bonus: global voices, big email takeaways, + ChatGPT in the kitchen?
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What do eight email pros across five countries, a DIY team of one, and a ChatGPT pie recipe have in common? In this season wrap-up, we’re talking global email insights, smart teamwork strategies, and why AI still needs your brain to get email right. Ideas you don’t want to miss (0:53) The unintentionally internationality of this season — and why cu…
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Creative Burnout: What to Create When You Don't Feel Like Creating
30:53
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Creative burnout isn't a personal failure—it's a signal that your current content creation approach isn't sustainable. Whether you're in a creative rut right now or want to prepare for inevitable dry spells, this episode is about creating sustainably rather than constantly. I'm getting honest about why I took time off from podcasting and what I lea…
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The Summer of Ease Workshop is back! Why small business owners should join!
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What would it take for you to truly unplug this summer—without your business missing a beat? I’m sharing all the juicy details about my most popular workshop of the year: The Summer of Ease. I walk you through why planning now can give you the freedom to enjoy more sunshine and yes—more ease. Join me as I break down exactly what we’ll be doing toge…
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📦 I'm on vacation in Italy this week with my family, so what better time to launch our international ecommerce episode! Perfect timing, right? Enjoy the show! Thinking about taking your ecommerce brand global? In this episode, international trade expert and former U.S. diplomat Josh Halpern breaks down exactly what you need to know to start selling…
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How AI has changed B2B copywriting - Chris Silvestri, Founder of Conversion Alchemy
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Chris Silvestri (Founder of Conversion Alchemy) helps series A - C B2B SaaS companies increase their conversions by improving their messaging. By applying his copywriting and positioning skills, his clients have seen their conversions improve anywhere from 30 - 200%. Chris started out as a software engineer, but later on pivoted to solopreneurship.…
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#253 The Final Piece of the Messaging Puzzle: Brand Voice & Personality with Jen Liddy
1:04:05
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Freelancer Visibility Series #5 Think your brand messaging is "fine"? Think again. If your content still sounds like a generic VA or a watered-down version of your mentor, you’re missing out on paid opportunities, real alignment, and meaningful client connection. The missing piece? Your true brand voice. It's time to bring your personality front an…
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The Bridge Offer Strategy: Your Missing Link to Move Sales
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The Simple Shift That Turned My Low-Converting Offer Into Scalable Success Let me say something that might feel like a relief: you don’t need more offers. What you actually need is a clear path for your audience to say yes. In this episode, I’m sharing a massive mindset and strategy shift I made in my own business—one that took me from trying to pu…
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Ep.20: From writer to SaaS agency founder with Kamil Rextin
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Episode Summary: In this episode of 'SaaSy as F**k', hosts Jon McGreevy and Alex Radford welcome Kamil Rextin, founder of 42 Agency. The conversation explores Kamil's humorous approach to agency culture, his journey from a writer in Pakistan to a successful agency founder in Canada, and the evolution of his agency's focus from SaaS to exploring new…
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Healing from Within Through Nutrition // Natalia Garcia Del Moral
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What if true transformation starts from the inside out? In this inspiring episode of Blueprints for Brilliance: Coaching Insights, Natalia Garcia Del Moral shares how healing from within through conscious functional nutrition can help you reclaim your energy, balance your hormones, and achieve lasting wellness. We explore the powerful connection be…
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A Membership Owner Broke Even On Day 1 with Facebook & Instagram Ads!
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A membership owner is running Facebook & Instagram ads to get up to 10 new members a day and broke even on Day 1 after taking my Ad Testing Cheat Code course. I talk about some of the advice I shared with them on a recent call. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Fa…
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Optimizing B2B SaaS with Conversion Copywriting, with Chris Silvestri
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Watch this episode on YouTube! Join host Alex Sofronas on the Marketing x Analytics podcast as he sits down with Chris Silvestri, the “Conversion Alchemist.” Chris shares his journey from software engineer and punk rock drummer to expert in conversion copywriting and messaging strategy for B2B SaaS companies. Discover actionable insights on researc…
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141 - What AI Thinks About You — Dixon Jones Reveals What ChatGPT Really Knows About Your Brand
46:58
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In this game-changing episode of the SEOLeverage Podcast, Gert Mellak is joined once again by SEO pioneer Dixon Jones (founder of Majestic, InLinks, and now Wake – What AI Knows About You). Together, they explore how search engine optimization has evolved beyond rankings and backlinks — into a world where LLMs (Large Language Models) like ChatGPT a…
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Does your sales copy focus only on touting the sweet features of your product? Or are you catering your words to speak to the actual needs of your prospects? In part one of this two-part episode, Bill Glazer covers two of the three major "tipping points" in the psychology of selling that determine whether your copy can convert to sales. Be sure to …
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EFT Tapping Technique for Perfectionism w/ Jacqui Acree
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📲 Text me! (Add your email or phone number in the message if you want a response 😉) Many entrepreneurs fall into the categories of “high-achiever” or “perfectionist.” I 1000% do! And one beautiful Fall day when I was doing a 1:1 EFT tapping session with my friend, I said something about being a “recovering perfectionist.” That statement cracked ope…
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Are Trial Reels The Easiest Way To Grow on Instagram? I Posted 100 in 24 Hours - 835
30:46
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In today’s episode, Brock Johnson shares the results of posting 100 Trial Reels in just 24 hours. We’ll explore the strategies that worked, the insights he gained, and how this new Instagram feature can impact your growth on the platform. Brock dives into effective trial reels strategies, explaining what trial reels are and how you can use them to …
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464 - How I Reconciled My Relationship with My Father, My Past, My Pain
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Watch this talk on YouTube » Entrepreneurs and high achievers like to talk a lot about how to rewrite their life story, especially in the context of their external accomplishments. I've found that growth more happens in the unseen moments - the times of pain, heartache, and the decisions we face that require courage, forgiveness, and presence. When…
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Episode 205: The Three Keys To Effortless Sales
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How do you feel about selling yourself and your services as a business owner? I’m sure you’ll agree that selling is not something we’re born with, which is maybe why it also feels so alien to most of us. Many business owners struggle with sales because they think they must perform or follow a script that doesn’t feel like them. This disconnect can …
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Do you need TikTok for your wedding business?
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Today I am talking to you all about TikTok and Reels and why it's time for you to be paying attention to them. This summer is the perfect time for you to capture that all important content - so what's holding you back? In this episode I break down my own TikTok journey over the last two months and what I have learnt so far. Ready to dive in to your…
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Maximize Property Management Revenue Part 1: The Truth Behind Fee-Maxing
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Welcome back to The Property Management Show! Today kicks off a special three-part discussion on fee-maxing with Todd Ortscheid. In Part One of this important conversation, we will take a look at what responsible fee-maxing looks like, how it can double your revenue, improve your services, and ultimately increase customer lifetime value. When done …
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Embrace Visibility as a Spiritual Entrepreneur (Part 2)
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The hardest part of creating videos as a spiritual entrepreneur is not the camera; it's our fear. When I first stepped into public speaking, my nerves nearly got the better of me. I spent years safe behind a keyboard, convinced my words sounded better on paper. Being seen, really seen, felt like exposure, not opportunity. But everything changed whe…
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How to handle the emotional and mental health challenges of entrepreneurship with Rebecca Vigelius
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This episode is different—and deeply personal. I'm stepping away from the usual copywriting tips to talk about something many of us avoid: mental health, burnout, and the hidden toll of holding it all together. The past year left me mentally and emotionally tapped out, and I didn’t even fully realize it until I was on the other side. So in honor of…
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Creative vs. Conversion Copy: Email Takeaways from Crafting Conversions
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Let’s dive into the strategies and methods used in the Four Sigmatic Black Friday email, featured in Episode 48. Ideas you don’t want to miss (2:04) Takeaway #1: Vet your projects using the Four F’s (3:02) Takeaway #2: The best copy marries creativity AND data (4:06) Takeaway #3: Pretty emails can (and should!) be persuasive (4:43) Takeaway #4: Let…
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🛍️ Try Before You Buy: The Ecommerce Growth Hack You’re Probably Ignoring
42:53
42:53
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Imagine letting customers fill their cart and walk out without paying a dime—just to try things on at home. Sounds crazy? That’s exactly what Benjamin Davis, CEO of TryNow, has built for ecommerce merchants. And it’s driving serious results: ✅ +22% increase in conversion rates ✅ -34% drop in customer acquisition cost ✅ +41% boost in net lifetime va…
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Building a Sustainable SEO Strategy for Local Businesses
30:02
30:02
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30:02
In this episode, John Reinesch, Founder of Asset Growth, shares key insights into building and sustaining effective local SEO strategies. Learn about long-term versus short-term tactics, foundational SEO elements, adapting to algorithm changes, and the importance of leveraging content. John also covers community-focused backlink building, mobile op…
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The Genericide Effect: The Products We Refuse to Buy Generic
53:09
53:09
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53:09
You say "Kleenex," but do you really mean tissue? This week, Anna and Kristy dive into the quirky world of brand names that have become part of our everyday language—even when we’re grabbing the off-brand version. From Q-tips to Band-Aids, we spill which products we’ll go generic on... and which ones we’ll never betray. Plus, we unpack the surprisi…
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This One Strategy Helps You Sell Without Feeling Salesy with Colin Boyd
58:04
58:04
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58:04
How To Own the Room, Build Trust, and Convert—With Just One Signature Story Whether you're hosting a webinar, guesting on a podcast, or stepping onto a live stage, your ability to sell starts with mastering the art of connection. In this episode, I sit down with Colin Boyd, international speaker and business mentor, for a high-impact conversation a…
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Ep. 19: The power of comparison pages with Federico Jorge
57:40
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Episode Summary In this episode of Sassy as F**k, Jon McGreevy speaks with Federico Jorge, founder of Stack Against, about his journey in copywriting, the evolution of comparison pages, and their significance in the SaaS industry. Federico shares insights on the benefits of comparison pages for SEO and lead generation, as well as the challenges of …
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Top 3 Legal Issues with AI for Business (and How to Avoid Them!) // Amira Irfan
21:24
21:24
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Using AI in your business? Don’t get caught off guard by the legal issues that come with it! In this episode of Six Figure Business Mastery hosted by Kirsten Graham and Jeanne WIllson, attorney Amira Irfan shares what every entrepreneur must know about how to legally use AI tools and stay protected. Learn the truth about AI content copyright, data …
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How to Run Facebook & Instagram Ads to a Lead Magnet on a Mailchimp Landing Page
14:12
14:12
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Are you using Mailchimp and want to run Facebook and Instagram ads to your lead magnet, but the setup feels confusing? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I walk you through how to track leads correctly using the Meta Pixel (even with …
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Mastering Amazon Marketing Analytics for Brand Growth, with Carolyn Lowe
36:05
36:05
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36:05
Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, Alex Sofronas talks with Carolyn Lowe, founder and CEO of ROI Swift. They discuss the advantages of focusing on Amazon for e-commerce growth due to its comprehensive data and extensive customer reach. Carolyn shares insights into the strategies for successful Amazo…
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How To Get Repeatable Income in Any Business (Beyond Continuity)
57:04
57:04
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A lot of business owners falsely believe the purpose of a customer is to get a sale. When in reality, the purpose of a SALE is to get a CUSTOMER. In other words, your goal isn't to abandon a customer once they've given you money. You want to give that person a reason to come back again and again for your products (instead of your competitors'). Bil…
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📲 Text me! (Add your email or phone number in the message if you want a response 😉) Story is THE thing that gives you content that leads to conversions—NOT just conversations. (Read that again) It’s such an ego boost to be called “inspirational”—but inspiration doesn’t pay the bills. Sharing your story, building instant trust, & establishing your e…
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Does The Edits App Boost Vews On Instagram?
18:26
18:26
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In today’s episode, I analyze the impact of the Edits app on Instagram Reels views. We’ll take a closer look at a study of Reels posted using the Edits app and examine whether using this tool truly increases views and engagement. I’ll walk you through the results of this analysis, sharing whether the Edits app has a noticeable effect on your Reels …
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Live at the 30th anniversary of Guides for Brides
31:38
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Last week I was invited to a special sustainable party at the Bodleian Library in Oxford to celebrate 30 years of Guides for Brides. I interviewed some of the event suppliers and guests to find out about how they made the event fully sustainable and how we can all learn from that. I also got the exclusive on a brand new wedding industry initiative …
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Spiritual Entrepreneurs: It’s Time to Stop Playing Small and Want More (Part 1)
14:54
14:54
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For spiritual entrepreneurs who want to leave a lasting impact, it might be time to stop playing small and want more. If you’ve ever found yourself second-guessing your big ideas, shying away from the spotlight, or wondering if you’re really meant to “go big” as a spiritual entrepreneur, you’re not alone. I’ve walked that same uncertain path, grate…
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Why seasonal content is smart for your business {Writing Prompt}
8:29
8:29
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How do you turn what's happening in your life right now into compelling content your audience actually wants to read? I’m sharing a powerful seasonal writing prompt that will help you show up consistently and with purpose—whether it’s through email, social media, blog posts, or your podcast. I’m in the thick of baseball season with my son, and it g…
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Crafting Conversions: How we brewed Four Sigmatic’s Black Friday emails using customer reviews and a heaping spoonful of creativity
6:18
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When your client has specific email requirements that don’t fit your data-first approach, how do you earn conversions, while still maintaining that creative voice they’re looking for? If you’re me, you mine the customer reviews for punchy copy that speaks directly to the customer’s hesitations. Ideas you don’t want to miss (1:14) Why this dizzying …
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Boost Your Business Visibility: Mastering Google Search Console with Sally Mills (NEWBIE)
27:26
27:26
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Understanding the stats that matter Hey there, it's Kate Toon, here to sprinkle some SEO seasoning on your day with the Recipe for SEO Success Podcast. Today, we've got a delightful dish brewing with the incredible Sally Mills. We're diving into Google Search Console—the boring, yet indispensable, cousin of Google Analytics. Often overlooked, this …
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In this episode of Brainfluence, host Roger Dooley welcomes back Matt Dixon, founding partner of DCM Insights and co-author of the bestselling "The Challenger Sale." Dixon shares insights from his latest book, The Activator Advantage: What Today's Rainmakers Do Differently, which is rooted in groundbreaking research on how top professionals win and…
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Marketing or Manipulation? What Scamanda Teaches Us About Influence
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In this episode, we put on our (matching) thinking caps—and overalls—to unpack the jaw-dropping true story of Amanda Riley, aka Scamanda. She faked a cancer diagnosis, built a massive support system, and raised over $100K… all through a campaign that, ethically horrific as it was, used surprisingly smart marketing tactics. We break down: The emotio…
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#252 The Secret to Standing Out as a Freelance Marketer: Your Story Framework with Megan Yelaney
57:24
57:24
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Freelancer Visibility Series #4 One of the most overlooked tools in your marketing toolbox: your origin story. Not just the “I started freelancing during naptime” version, but the powerful, personality-packed version that builds trust, separates you from the rest of the VA crowd, and makes you the obvious YES for your dream clients. In this Visibil…
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