Best Creative Voice Development Group Podcasts (2025)

1
Why Brand Trust is the Currency of the Future with Brianna Doe, Founder of Verbatim 55:53

2d ago55:53

55:53

When it comes to trust, it can take years to build and seconds to break. While this might feel like common sense when it comes to consumer-brand relationships, it's possible to overlook how crucial trust is in the brand-creator relationship. With a passion for this topic backed by a deep understanding, Brianna Doe, founder of Verbatim, joins Dave t…

1
How to Scale Your Influencer Program from the Ground Up with Natasha Scholnick, Director of Global Partnerships & Influencers at VistaPrint 38:06

1M ago38:06

38:06

Need to transform your performance partnerships channel, or more dauntingly, build it from the ground up? A certainly big task, but one Natasha Scholnick, Director of Global Partnerships & Influencers at VistaPrint knows incredibly well. In this episode, Todd sits down with Natasha, to explore how the brand has evolved its influencer marketing stra…

1
Diversifying Your Partnership Strategy for Scale with Stephanie Harris, CEO of PartnerCentric 34:34

2M ago34:34

34:34

A one-dimensional partnership program won’t cut it anymore. In this episode, Todd sits down with Stephanie Harris, CEO of PartnerCentric, to explore how brands can build a stronger, more diverse partnership strategy by integrating affiliates, creators, and customer advocates. They discuss the opportunities of converging creators with affiliates, th…

1
How Getty Images Builds Seamless B2B Partnerships with Peter Orlowsky, Senior VP of Strategic Partnerships at Getty Images 44:56

2M ago44:56

44:56

Seamlessly integrating a service into the customer journey is the ultimate goal for most businesses, but finding the right way to do it is key. The best way to reach your audience might be through a partner already in their path, creating a win-win for both brands and the customer. In this episode, Dave sits down with Peter Orlowsky, Senior VP of S…

1
Season 6 Exclusive Kick-Off: Dave & Todd’s Lessons Learned & What’s Ahead 44:14

2M ago44:14

44:14

It’s time to kick off Season 6! In this episode, Dave and Todd sit down together for the first time ever to rewind and reflect on the standout themes from Season 5, after speaking with nine highly accomplished industry titans. Get ready to hear their biggest takeaways from Season 5 and dive into all the essential learnings from an action-packed sea…

1
Demystifying B2B Partnerships with Adam Glazer, President of Partner Commerce 31:43

7M ago31:43

31:43

In this episode, Adam Glazer, President of Partner Commerce—a leading affiliate and partner marketing agency specializing in B2B brands—joins host Todd Crawford to discuss the key differences between B2C and B2B affiliate marketing. They dive into the unique challenges of tracking the impact of B2B affiliate marketing and explore strategies to over…

1
Navigating the New Era of Brand Partnerships with Meta’s Jackie Pimentel, Senior Global Director of Core Ads Product Marketing 34:35

7M ago34:35

34:35

In this episode of the Partnership Economy podcast, Dave Yovanno interviews Jackie Pimentel, Senior Global Director of Core Ads Product Marketing at Meta, about her extensive 14-year career with the company. Jackie shares her journey from an entry-level position to leading a global team, along with tips for advancing your career. The conversation c…

1
Q4 is Closer than You Think with Lacie Thompson, Chief Growth Officer of New Engen 34:12

8M ago34:12

34:12

Lacie Thompson is the Chief Growth Officer of New Engen, and in this episode, shares that brands are starting to plan for Q4 earlier than ever in an effort to get access to prime publisher placements and partnerships. Lacie and Todd explore how to approach Q4 planning – using data to your advantage, navigating the changes in Google SERP, and tackli…

1
Exploring the Business Side of TikTok with Vana Han, Global Partnerships (SMB) at TikTok 32:53

8M ago32:53

32:53

In this episode, host Dave Yovanno sits down with Vana Han, manager of global partnerships (SMB) at TikTok. As someone who has played a pivotal role in building TikTok’s monetization arm from the ground up, Vana offers unique insight into the strategic business planning behind the mega-successful social media app that we all know and love. TikTok f…

1
The Partnership Economy will be back soon with new episodes 0:34

10M ago0:34

0:34

The Partnership Economy by impact.com is going on a brief hiatus, but we’ll be back soon with new episodes. Stay tuned for more great conversations with the industry’s best and brightest partnership experts.By [email protected] (David A. Yovanno and Todd Crawford)

1
Aligning Partnerships Through a Shared Purpose with Dan Armstrong, EVP of Distributed Commerce at Ticketmaster 35:18

11M ago35:18

35:18

In this episode, host Dave Yovanno sits down with Dan Armstrong, the EVP of Distributed Commerce at Ticketmaster. An expert on partnerships and eCommerce strategy, Dan has been driving real innovation in the live ticketing industry for a decade. He’s passionate about the importance of storytelling and uncovering the shared purpose that keeps his te…

1
Why Consumers Buy Products from People, Not Brands with Jeanette Okwu, Managing Director at Scale Digital and CEO at Beyondinfluence 33:36

11M ago33:36

33:36

In this episode, host Todd Crawford dives into the creator economy with his guest Jeanette Okwu, the founder and CEO of Berlin-based creator marketing agency Beyondinfluence. Jeanette founded the influencer and brand ambassador marketing agency to help her clients break into the next wave of marketing and drive growth. Todd and Jeanette discuss sta…

1
Why Content Partnerships are Still Important in the Age of SEO with Jennifer Bentz, VP of Affiliates, Influencers, and Partnerships at Resident Home 32:30

12M ago32:30

32:30

Jennifer Bentz is VP of Affiliates, Influencers, and Partnerships at Resident Home, a company that owns famous mattress brands like Nectar and DreamCloud. Jenn wasn’t always in the mattress space, and has over two decades of experience across industries, experiencing the evolution of affiliates and partnerships. Jenn and Todd discuss focusing on al…

1
Connecting with your Audience Beyond Viral Trends with Marcel Floruss, Creator, Founder of One Dapper Street and Creative Director of Aetos Apparel 33:18

1y ago33:18

33:18

When Marcel Floruss started his blog in 2013, it was because he had a passion for men’s apparel and fashion. Over the following years, he has built a massive audience on Instagram, TikTok and YouTube- with over 1 million subscribers on YouTube alone. He and host Dave Yovanno discuss Marcel’s journey as a creator, his connection with his audience an…

1
Proving Value to the C-Suite with Kerry Curran, former Chief Growth Officer at Gen 3 32:10

1y ago32:10

32:10

Welcome back to the Partnership Economy podcast! We‘re starting Season 5 off strong, welcoming Kerry Curran, the former Chief Growth Officer at Gen3 Marketing, the oldest and largest affiliate specialty agency in the world. Kerry is a veteran of the marketing and partnerships space with over 17 years of experience and insights that she brings to th…

1
The Partnership Economy is Back! 2:09

1y ago2:09

2:09

Season 5 of The Partnership Economy is here! We’re diving right back into interviews with leaders from all sides of the ever-evolving partnerships industry and answering the question on every marketer’s mind - how do I reach the modern consumer? Join your hosts, Todd and Dave, on April 9th for Season 5! This podcast episode was produced by Quill.…

1
Visible and hidden aspects of their personality - Metaphorical Sailing Journey 4:55

1y ago4:55

4:55

Show Notes for CMG Creative Mind Gymnastics – Episode: "Metaphorical Sailing Journey Through Personality Development" Introduction to the Episode: Overview of the episode's theme: A metaphorical sailing journey through personality development. Objective of the episode: To take listeners on a journey of discovery through the visible and hidden aspec…

1
Tara McNulty, Strategic Partnerships Manager at YouTube Shopping, on the paradigm shift from traditional marketing to partnerships 32:55

1+ y ago32:55

32:55

After witnessing the digital transformation in the early 2010s through her work in retail, Tara McNulty made a career pivot to focus on the e-commerce and affiliate space. Today, she manages strategic partnerships at YouTube Shopping- a new program from the video giant. Commerce existed on YouTube long before partnerships were standard, with creato…

1
Light and Creative Performance 5:57

1+ y ago5:57

5:57

Podcast Episode: Light and Creative Performance Introduction Welcome to creative mind gymnastics, where we explore the fascinating interplay between natural light, creativity, and the depths of philosophical contemplation. In this episode, we dive into the profound connection between natural light, the circadian rhythm, and philosophical considerat…

1
Music: Stress Relief and Boosting Creativity 4:43

1+ y ago4:43

4:43

Podcast Show Notes for "Unlocking Creativity and Conquering Anxiety with Music" In the "Unlocking Creativity and Conquering Anxiety with Music" podcast episode, the focus is on how music transcends cultural boundaries, aids in stress relief, and enhances creativity. It discusses the impact of various musical styles on the mind and body, highlightin…

1
Rediscovering Physical Presence in the Digital Age 3:36

1+ y ago3:36

3:36

In this episode, "Rediscovering Physical Presence in the Digital Age," we explore the challenges of staying connected to our physical selves amidst the constant distractions of digital life. We discuss strategies to shift focus from digital to physical awareness, methods for dealing with external influences, and techniques to strengthen self-awaren…

1
Energizing Wednesdays: Beating the Midweek Slump 4:47

1+ y ago4:47

4:47

In this "Mid-Week Motivation" episode, we explore the midweek slump, examining its psychological and physiological aspects. Featuring inspiring quotes and discussing the roles of willpower and habit, we offer practical tips for re-energizing your Wednesdays. The episode also touches on cultural approaches to the midweek challenge, concluding with a…

1
Overcoming Self-Doubt 6:53

1+ y ago6:53

6:53

Title: Creative Mind Gymnastics - Overcoming Self-Doubt - from Steffen Rolla Episode Summary: In this insightful episode of "Creative Mind Gymnastics," we delve deep into the common and challenging issue of self-doubt. Our discussion explores how these inner voices question our abilities and worth, creating significant barriers in realizing our dre…

1
From Monday Fatigue to Positive Energy! 5:11

1+ y ago5:11

5:11

Welcome to "Creative Mind Gymnastics The Art of Surviving," the podcast that turns your start-of-the-week blues into bursts of motivation! In this episode, your hosts Susanne and Steffen Rolla dive into the all-too-familiar feeling of Monday fatigue. Discover transformative strategies to shift your mindset, make Mondays exciting, and fill your week…

1
Statement about our slogan "The Art of Surviving" 2:53

1+ y ago2:53

2:53

Welcome to our latest podcast episode, where we delve into the powerful message behind "The Art of Surviving," the slogan that encapsulates the essence of the Creative Mind Gymnastics (CMG) program. This episode will explore how CMG addresses the unique challenges of our era and emphasizes the need for courage and creativity. Key Discussion Points:…

1
CMG - Your Path to Creativity, Mental Fitness, and Well-being 2:18

1+ y ago2:18

2:18

Explore the Comprehensive Development Program for a Changing World Creative Mind Gymnastics (CMG) is a holistic development program aimed at harmonizing creativity, mental fitness, and physical well-being. In an era of constant change, globalization, and digital challenges, CMG provides a pathway to rediscover and strengthen your authenticity in a …

1
Jonathan Claydon, CDO at Acceleration Partners, on strategies for successful collaboration in the modern influencer landscape 28:59

1+ y ago28:59

28:59

Jonathan Claydon is an affiliate and partnerships expert, having worked in the industry for years in a variety of niches. Today he is the Chief Development Officer at Acceleration Partners - the world's largest partner marketing agency. According to Jonathan, there is a shift happening in the industry. Brands are increasingly looking to measure the…

1
Erin Dwyer, CMO of Matter of Fact, on the challenges of customer acquisition and building a beauty brand in a saturated space 28:21

1+ y ago28:21

28:21

Erin Dwyer is the CMO of Matter of Fact, a skincare brand started by former K-Pop star Paul Baek, and a former professional dancer herself. Erin draws on her experience as VP of Digital at Drunk Elephant and OUAI, to build a brand in today’s competitive, noisy landscape. She tells Dave that being consistent with your messaging, no matter where a co…

1
Inez Miedema, Co-Founder and CEO at Growth HQ on accelerating growth through partner diversification 34:07

1+ y ago34:07

34:07

Growth HQ is an affiliate and partnerships agency that works with a diverse range of clients, from DTC to fintech. The co-founder and CEO, Inez Miedema, thinks a lot of marketers have preconceived notions about affiliate programs and therefore don’t include them as a top channel. Miedema is pushing back against these notions and wants marketers to …

1
Stephanie Schultz, Head of Partnerships on how Amex has built the power of partnerships into their products 21:10

1+ y ago21:10

21:10

Stephanie Schultz loves learning about new innovative technologies. It's a large part of the reason she’s stayed so long at American Express, where she is VP and Head of Partnerships. In her position, she gets to work with her team to uncover how new tech can bring better value to their customers and partners. She and host Dave Yovanno discuss gett…

1
Jason Fairchild, CEO and Co-Founder of tvScientific, on the future of connected TV advertising 26:53

1+ y ago26:53

26:53

When Jason Fairchild started tvScientific, he wanted to democratize access to TV advertising. Today, the company does just that by allowing marketers to run paid campaigns on connected TV, allowing organizations to unlock the power of streaming services and Smart TV. He joins host Todd Crawford to discuss why advertising should ultimately always be…

1
Sagar Joshi, Director of Partnerships at Site Plug, on unique ad placement channels 21:38

1+ y ago21:38

21:38

Join host Todd Crawford as he sits down with Sagar Joshi, Director of Partnerships at Site Plug. Site Plug is a bottom-of-the-funnel performance partner that helps brands drive performance with touch bases across a variety of search engines and websites. He’s spent seven years in this role, and learned about the industry across a variety of locatio…

1
Dave Bolotsky, Founder of Uncommon Goods, on balancing people, planet and profit 30:29

1+ y ago30:29

30:29

When Dave Bolotsky founded Uncommon Goods, he wanted to create something different. In his role as an e-commerce research analyst, he had seen a world of ‘sameness’ on the internet, and saw an opportunity to do something different. 25 years later, he’s still at it. Uncommon Goods is a leader at ESG, and is something Dave is passionate about. He thi…

1
Lee-Ann Johnstone, Founder of Affiverse, on the future of AI and the power of building lasting relationships 30:19

1+ y ago30:19

30:19

In this episode, Todd sits down with Lee-Ann Johnstone, founder of Affiverse and an affiliate marketing expert with two decades of experience. Lee-Ann has witnessed digital marketing transform from a few links into the powerhouse it is today and has held a variety of roles that have allowed her to get a holistic sense of the industry. Todd and Lee-…

1
Chloe Wen, Content Creator, on working with brands, building an engaged audience, and maintaining a long-term vision for content 39:01

1+ y ago39:01

39:01

Welcome back to the Partnership Economy! In season four’s first episode, host Dave Yovanno sits down with Chloe Wen. Chloe is a content creator who has been posting content since 2015. Throughout her journey, Chloe has developed long-term vision for her content and business, embraced new social media platforms, and learned how to effectively work w…

1
Brook Schaaf, CEO and co-founder of FMTC, on how coupons can boost customer engagement in a competitive market 31:36

2y ago31:36

31:36

In this episode, host Todd Crawford sits down with Brook Schaaf, CEO and co-founder of FMTC. To kick off the episode, Brook lets us in on his own personal career journey, beginning with his first role out of college at Zappos.com. During the discussion, Brook shares his perspective on a variety of topics including how his team at FMTC approaches br…

1
Ian McGlumphy, Head of Partnership & Events at Apollo Neuro on marketing a niche product to niche audiences through partnerships 36:27

2y ago36:27

36:27

In this episode, host Dave Yovanno sits down with Ian McGlumphy, Head of Partnership and Events at Apollo Neuro, a company that specializes in wearable stress relief technology. Ian explains how the company is effectively and strategically working with podcasters, creators, commerce content partners, B2B partners, review sites and more to create a …

1
Craig McGlynn, Managing Director and Executive Vice President of Agency at Perform[cb], on the benefits of running an affiliate program alongside an agency 29:39

2y ago29:39

29:39

In this episode, host Todd Crawford sits down with Craig McGlynn, Managing Director and Executive Vice President of Agency at Perform[cb], an affiliate management agency that represents a diverse portfolio of clients from startups to enterprise companies with a focus on subscription and financial services. Craig has over a decade of experience in t…

1
Courtney Spritzer, CEO and Co-Founder of Socialfly, on the ABCs of influencer marketing 32:40

2y ago32:40

32:40

In this episode, host Dave Yovanno sits down with Courtney Spritzer, CEO and Co-Founder of Socialfly, a woman-owned and operated social media agency that develops social media plans for brands like Discovery, Conair and Il Makiage. From working in finance to building a thriving agency, Courtney serves as an example of someone who has turned their p…

1
Patrick McKenna, Partner and CEO at DMi Partners, on building successful partnerships with affiliates, commerce content partners and creators 28:52

2y ago28:52

28:52

In this episode, host Dave Yovanno sits down with Patrick McKenna, Partner and CEO at DMi Partners, a digital marketing agency he founded in 2003. Over the past 20 years, Patrick has grown DMi into a leading agency for affiliate and CRM services, working with some of the largest brands in the DTC, retail and CPG categories. Patrick shares some of h…

1
Madi B Webb, Content Creator, on building a massive social media following and what not to do as a brand working with creators 34:15

2y ago34:15

34:15

In this episode, host Dave Yovanno sits down with Madi B Webb, a highly successful, driven and authentic content creator with millions of followers across platforms like TikTok, Instagram, YouTube and Pinterest. Madi lets us in on her journey as a creator, explaining why she decided to get started and how her career has taken off ever since. She de…

1
Scott Brinker, VP of the Platform Ecosystem at HubSpot, on finding partnerships organically, nurturing the tech community, and delivering results that benefit everyone 32:28

2y ago32:28

32:28

In this episode, host Todd Crawford, Co-Founder and Vice President of Strategic Initiatives at impact.com, sits down with Scott Brinker, VP of the Platform Ecosystem at HubSpot. As someone with an extensive background in the SaaS industry, Scott has plenty of wisdom and sage words of advice to share from his long career in the field. In this episod…

1
Patricia Marange, Head of Affiliate Marketing and Performance Partnerships at Group M, on the unlimited potential of affiliate marketing 33:24

2+ y ago33:24

33:24

In this episode, host Todd Crawford, Co-Founder and Vice President of Strategic Initiatives at impact.com, sits down with Patricia Marange, the Head of Affiliate Marketing and Performance Partnerships at Group M, Mindshare and Neo Media World Agencies, where she oversees a team primarily focused on affiliate partnerships. Recently named one of AdWe…

1
Todd Crawford, Co-Founder and Vice President, Strategic Initiatives, impact.com, on what to consider when developing a partnership strategy 9:13

2+ y ago9:13

9:13

In this special solo episode, Todd Crawford, Co-Founder and Vice President of Strategic Initiatives at impact.com shares his thoughts on what a modern partnership strategy could look like, and things you should consider when developing your own partnership strategy. The episode is primarily for the C-suite or senior management team looking for more…

1
Brad Hoos, CEO of The Outloud Group, on what’s trending in influencer marketing 30:11

2+ y ago30:11

30:11

To kick off the third season of The Partnership Economy, host Dave Yovanno sits down with Brad Hoos, CEO of The Outloud Group, a successful influencer marketing agency. Brad shares his perspective on what’s unique about working with influencers, especially as a way of acquiring new customers or revenue. He also shares his top tips for brands hoping…

1
Tiara Rea-Palmer, Director of Partnerships at CouponFollow, on Increasing Customer Loyalty Through Coupon Power 31:43

2+ y ago31:43

31:43

In this episode, Todd sits down with Tiara Rea-Palmer, Director of Partnerships at CouponFollow, a company that helps thousands of brands to grow their business through the power of couponing. As a couponing expert, Tiara brings a fascinating perspective on how couponing often serves as the final lift that encourages consumers to transact. During t…

1
Wade Tonkin, Director, Global Affiliate Marketing, Fanatics, on secrets of the affiliate world 31:35

2+ y ago31:35

31:35

In this episode, Todd sits down with Wade Tonkin, the Director of Global Affiliate Marketing at Fanatics. Wade has been managing affiliate and partnership programs for over 20 years with specialties including retail affiliate, program management, affiliate recruiting and affiliate consulting. In his current role, Wade oversees affiliate programs fo…

1
Becca Bahrke, the CEO of Illuminate Social, on all things influencer marketing 52:08

2+ y ago52:08

52:08

In this episode, Dave sits down with Becca Bahrke, the CEO of Illuminate Social, a growing talent management and brand strategy firm, to discuss all things influencer marketing. Becca shares the story of how she began her career in a traditional media agency, which inspired her to learn more about brand partnerships and ultimately pursue a career i…

1
Kendal Clarke, Chief Commerce Officer at VerticalScope, on building effective teams, affiliate marketing and engaging consumers on the buyer journey 33:17

2+ y ago33:17

33:17

In this episode, host Todd Crawford sits down with Kendal Clarke, Chief Commerce Officer at VerticalScope. Together, they dive into the work VerticalScope does, its role in the consumer journey, the importance of user generated content and consumer trust—in other words, all things partnership economy. With 10 years of notable experience in corporat…

1
Brooke Cullison, Senior Acquisition Manager at Liquid IV, on taking your partnerships and customer acquisition to the next level 31:46

2+ y ago31:46

31:46

In this episode, Dave sits down with Brooke Cullison, Senior Acquisition Manager at Liquid IV, the leading brand in the electrolyte and hydration industry. Over the past eight years, Brooke has worked in multiple industries from digital ad tech to wellness and has touched every digital marketing channel. During the episode, Brooke explains her holi…

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Creative Voice Development Group Podcasts

Podcasts Worth a Listen

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