Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad ...
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First hand interviews of creative, digital, advertising, and marketing agency owners that have walked the talk of running an agency business. These are riveting stories of the thrill of starting up, hardships faced, and the keys to a successful business from agency owners around the world.
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Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us: [email protected]
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The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
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It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on. Restaurants, plumbers, f ...
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Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, ...
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Spectruss Speakeasy: The Marketing & Business Podcast for Growth-Minded EntrepreneursWelcome to Spectruss Speakeasy, the podcast where marketing meets real business stories, and where relationships drive success. Hosted by Spectruss, one of Chattanooga’s leading marketing agencies, this podcast brings together business owners, industry experts, and creative minds to share their journeys, insights, and the strategies behind their success.From brand-building and digital marketing to content cr ...
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The Shades of Entrepreneurship™ is a top-tier entrepreneurial podcast featuring real conversations with entrepreneurs, founders and small business owners. Tune in for startup success stories, actionable business growth strategies, and honest reflections on the entrepreneurial journey. Each episode is packed with entrepreneurship tips and tricks, startup funding tips, and founder insights to help you build, scale, and lead with confidence. Whether you're a seasoned entrepreneur or just gettin ...
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Entrepreneur Inspiring Stories to Help Motivate, Build, & Grow Your Successful Business with a Master Class from Entrepreneurial Thought Leaders that tell it How It Is... Millionaire Interviews is actionable advice for the (future & present) Entrepreneur, Thought Leaders, Solopreneur, Youpreneur, and Small Business Owner. The host interviews Business Founders in the Product, Service, Real Estate, and Tech industries so they can teach you from their experience. Connect with other Listeners @ ...
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Welcome to the "Digital Revolution Podcast," where we dive into the transformative world of digital marketing, digital product management, and digital innovations. Hosted by Eli Adams, a seasoned digital expert with over 15 years of industry experience, this podcast is full of insights, strategies, and stories from the forefront of the digital landscape. Each episode of the "Digital Revolution Podcast" brings you a blend of in-depth discussions, expert interviews, and tactical advice. Eli an ...
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Welcome to "Google Ads Unleashed," the ultimate podcast for anyone who wants to harness the power of Google Ads to boost their online business. Whether you're an agency owner, E-Commerce marketer, or just someone who's interested in digital advertising, this show is for you. In each episode, we'll dive deep into the world of Google Ads, exploring the latest strategies, techniques, and best practices for creating effective ad campaigns that deliver real results. Whether you're a seasoned pro ...
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Join Daniel Holton in the Southeast Texas Main Street Marketing podcast, where he expertly guides local Southeast Texas business owners through the maze of digital marketing. Each episode is packed with actionable advice tailored specifically for small to medium enterprises looking to expand their reach and grow their customer base in the Southeast Texas region. With Daniel's engaging and upbeat style, you'll discover practical strategies that can be implemented immediately to attract more t ...
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Real and relevant discussions on business, marketing, technology and digital. Vera Shafiq talks with a diverse community of thinkers and doers including industry thought-leaders and grass roots professionals who are striving for the same thing - doing marketing the RIGHT way and being PROUD of the work they do. Now with a focus on franchise marketing!
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Dedicated to educating and informing small business owners and marketers to grow their businesses using digital marketing.
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The Medico Digital Podcast is your go-to resource for all things healthcare marketing. Hosted by industry experts, we explore the strategies, insights, and innovations shaping the future of healthcare brands. From digital advertising and SEO to patient engagement and brand positioning, we break down what works (and what doesn’t) in an industry where trust, compliance, and competition are everything. Whether you’re a healthcare marketer, clinic owner, or agency professional, expect candid con ...
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“Be a Better Marketer” is a podcast hosted by Daniel Rosenstein, designed for marketers, entrepreneurs, and business owners eager to elevate their marketing skills. Each episode delves into actionable strategies, emerging trends, and real-world case studies, providing listeners with practical insights to enhance their marketing efforts. Daniel's approach combines expert interviews with solo episodes, offering a blend of perspectives on topics such as digital advertising, content creation, a ...
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Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Rhea Allen, CEO, Peppershock Media
Marketing Expedition Podcast—Your Roadmap to Brand Growth & Business Success Looking for expert marketing strategies, branding insights, and the latest trends to grow your business? The Marketing Expedition Podcast, powered by Peppershock Media, delivers actionable tips, inspiring interviews, and cutting-edge techniques to help you market smarter and stay ahead of the competition. Hosted by Rhea Allen, President/CEO of Peppershock Media, adjunct marketing professor, sought-out speaker, and i ...
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Welcome to Business Built Freedom, the podcast made for business owners who want more out of life and ultimately, build a vehicle of wealth and freedom. We are technologists, owners, forward thinkers, and life hackers, most importantly, we are human and down to earth Aussies. Brisbane based entrepreneurs are interviewed regularly from all walks of life, in all positions of business from greenfield start-ups to long-standing owners looking for exit strategies to retire. If you want to increas ...
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Digital marketing podcast that talks about growing your business using different forms of online advertising, content marketing and internet marketing. I also interview CEO's of various startups in my podcast
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Are you an online expert or digital entrepreneur struggling to scale your business? Does it feel like you're constantly pouring money into ads without seeing the explosive growth you've been promised? You're not alone. In today's crowded digital landscape, standing out and turning ad spend into profitable revenue can seem like an impossible task. The harsh reality is that most online businesses fail to crack the code of effective advertising. They waste countless hours and dollars on poorly ...
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TL;DR: Secrets to Scaling Your E-commerce Brand Podcast Hosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including: Paid Advertising: Master the art of paid ads across platforms. Creative Strategy: Unlock innovative approaches to marketing. TikTok Shop & Ads: Explore the potential of TikTok for e-commerce. Facebook Ads: Leverage Facebook's vast network for your brand. Influencer Outreach: Harness the power of influencer marketing. Real Successes & F ...
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Fetch & Funnel’s Founder/CEO and Scaling with Samir podcast host Samir ElKamouny has been influencing the marketing world for years. He has spoken at events, written e-books, and managed millions in advertising spend. Samir talks about growth hacking, conversion optimization, digital advertising, and eCommerce marketing. Our 20 to 30-min podcast shares incredible stories of business owners ready to scale their business TODAY.
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Welcome to #MediaSnack – the show for media leaders who want to win! If you’re looking to sharpen your performance, stay ahead of the competition, and deliver real results, you’re in the right place. Media is constantly evolving, and success belongs to those who can adapt. Every episode, hosts Tom Denford and David Indo deliver actionable insights and proven strategies to help you outpace the competition, navigate industry changes, and drive measurable results in media and advertising. We al ...
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The #1 Peak Performance Show for Creative Agency Founders, Owners & Leaders. Vivid interviews with guest practitioners at the coal face of the industry, who are taking massive action and building their dream agency. Featured guests include agency owners from the full spectrum of creative business. Each episode we explore the agency journey from the unique perspective of the show's featured guest. We unlock & dissect strategies, tools & tactics from the trenches, as well as the hottest high-p ...
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After Hours is a podcast for business owners and marketing professionals who want to cut the BS and take control of their marketing. We’ll crack open a cold one with industry experts and dig deep into the best practices, pitfalls, and untold secrets of marketing today. After Hours is your backstage VIP pass to the world of advertising and brand building, so let’s dive in.
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Welcome to Talk Like a Brand, where your branding isn't bland and your message packs a punch! If your business is blending in when it should be standing out, it's time to turn up the heat. Hosted by Peachi Williams - Brand Voice Builder®, Brand Chef, and the secret sauce behind unforgettable brands - this podcast is your go-to kitchen for bold, bankable branding. Each episode serves up the must-know ingredients of branding and business to help you create a brand that stands out, sticks, and ...
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Hi! Welcome to the Worth Doing podcast where we discuss all things marketing, advertising, and brand strategy. It’s for new brands, small brands, large brands, and all those in between. We talk to industry experts as well as business owners in search of their perspectives on how to navigate the ever-changing marketing landscape. Reach out if there is something specific you want to hear about! Reach out to jennifer dot beck at warrendouglas dot com. Enjoy!
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The Kadence Beat covers WordPress, blocks, and strategies for effective websites. Hosted by Ben Ritner, Hannah Hanson, and Katy Boykin, The Kadence Beat launches at the perfect time. As the WordPress block editor becomes more mainstream and site owners look to do more with WordPress, the beta of full-site editing lands in WordPress administrative dashboards around the world. Making sense of these developments and finding what works towards the goal of effective websites is a big part of The ...
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We interview marketers who aspire to be remarkable and they share short stories of the best marketing they have ever done. The goal is for marketers and business leaders who listen to be inspired to do epic marketing. A relaxed, informative, conversational style podcast that delivers deep value to marketing professionals, entrepreneurs and business owners worldwide. Episodes are short 10-20 minute episodes (video and audio), recorded remotely at a mutually convenient time, making it convenie ...
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Welcome to the Burhaan Pattel Podcast, hosted by freelancer turned agency owner, entrepreneur and digital marketing expert Burhaan Pattel. When it comes to building a business online, Burhaan had tried and tested almost every advertising, landing page, email marketing, CRM and help desk tools there are. On this podcast, you’ll find weekly stories about his entrepreneurial journey, online marketing tips, advertising strategies and tactics, solutions and advice on how to be a better creator, m ...
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Smart Marketing 2.0 - Latest Digital Marketing Tactics and Strategies
Justin Lester & Ebert Grobler
Looking to up your digital marketing game? Tune in to the podcast hosted by Justin Lester and Ebert Grobler, Smart Marketing 2.0. They share actionable tips, tactics, and strategies that you can use to improve your marketing efforts. Whether you're a business owner, marketer, or just getting started, you'll gain valuable insights on the latest trends in SEO, paid advertising, email marketing, content marketing, social media, and conversion optimisation. Get ready to buckle up and dive deep i ...
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The Founder's Corner Podcast
Ajay Prasad - Entrepreneur | Digital Marketing Consultant | Reputation Management Expert | Author | Podcaster
The Founder's Corner is a podcast hosted by serial entrepreneur, Ajay Prasad, as he discusses many aspects of working and living as an entrepreneur. Ajay invites business owners or aspiring entrepreneurs to come on and ask him for advice about topics ranging from digital marketing, social media to online reputation and entrepreneurship. If you fall in the above categories, this podcast is for you. So, get started by listening to the podcasts today.
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In Hoteliers Survival Guide we discuss how Hotel Owners can increase direct bookings, Revenue per guest by utilising new technology and digital marketing methods. Informal chat show full of hints, tips, how to guides and interviews with hotel industry experts.
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Amazing FBA Amazon and ECommerce Podcast, for Amazon Private Label Sellers, Shopify, Magento or Woocommerce business owners, and other e-commerce sellers and digital entrepreneurs.
Michael Veazey
Amazon Private Label and eCommerce Interviews with Experts in Amazon product chooosing, Amazon listings, sourcing private label products, importing from China, and Amazon product listings. We serve new Amazon sellers and 7-figure Amazon sellers with specialist content.
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This is a place where we will discuss what it is like to Raise a Business. We are here to share ways to grow your business, level up, market, pivot and fail forward. We want to share our challenges, triumphs and perspectives that we’ve had along the way. We will bring in experts that are really good at what they do to hear their stories. We are business owners trying to build something amazing, as a husband and wife team, as people strengthening relationships and growing as human beings. Bec ...
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Welcome to MediSpa Media, the ultimate podcast for all things Med Spa Marketing & Advertising! Join us as we dive deep into the dynamic world of medical spa promotion, exploring innovative strategies, effective campaigns, and industry trends to elevate your Med Spa business. Whether you're a seasoned practitioner or just starting in the aesthetics industry, our episodes cover a range of topics designed to help you thrive in the competitive landscape of medical aesthetics. From social media t ...
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The Bulletproof Marketer is dedicated to helping business owners, marketing professionals, sales professionals, and everyone in between get the most out of the digital landscape - in order to drive leads, sales, and growth! Host Christopher Tompkins will get right to the point with the help of esteemed members of his extensive network - bringing their knowledge directly to you so you can learn more about numerous topics such as social media marketing, digital advertising, affiliate marketing ...
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Welcome to Off The Record: Marketing Deconstructed, the podcast where we break down the complex world of marketing into real-life stories, actionable insights, and up-to-the-minute news. Hosted by Jennifer White, the Founder and CEO of 5 & Rise Marketing Group, and the rest of the 5 & Rise team, this podcast is your go-to source for navigating the ever-evolving marketing landscape. What We Cover: Real-Life Marketing Execution: Dive into case studies and behind-the-scenes stories of successfu ...
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The Plan B CRNA Podcast presented by On Call Capital is a show that highlights CRNAs and other healthcare providers who are finding success outside of their traditional anesthesia careers. Through real experiences and stories, we explore various side hustles and mindset topics with the goal of helping listeners choose their best lifestyle. Who is this show for? Well, the show is aimed at Advanced Practice Nurses (APRNs, Nurse Anesthesiologists, Nurse Practitioners, Clinical Nurse Specialists ...
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🤑A NEW EPISODE IS FEATURED MON-FRIDAY 8PM CST🤑 🤑MONDAY 8PM CST 🤑TUESDAY 8PM CST 🤑WEDNESDAY 8PM CST 🤑THURSDAY 8PM CST 🤑FRIDAY 8PM CST Listening to the Publicity Brand PR Podcast is your essential guide to mastering public relations and expanding your brand. Every episode is filled with actionable insights, business training, marketing, advertising, expert interviews, proven strategies and more... designed to elevate your PR efforts and keep you ahead of industry trends. Whether you’re an entr ...
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The Solomon Success podcast is dedicated to the timeless wisdom of King Solomon and the Book of Proverbs in order to maximize one’s business and life. To our advantage, we can find King Solomon’s financial strategies in addition to many life philosophies documented in biblical scriptures. Focusing on these enduring fundamentals of success allows us to bypass the “get-rich-quick” schemes that cause many to stumble on their journey toward success. Our concern is not only spiritual in nature, b ...
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Episode 205: Marketing with Purpose – John Horn on Strategy-First Advertising
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41:55In Episode 205 of The Shades of Entrepreneurship™, Gabriel Flores interviews John Horn, CEO of StubGroup, a digital marketing agency built around strategy-first advertising. John shares how he helped build the company from the ground up, why understanding a client’s business context is crucial, and how Stub Group helps companies overcome ad account…
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Ep 636: The Exact AI Strategy We’re Using to Win on TikTok Shop with Bora Mutluoglu, Reacher
31:52
31:52
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31:52Send us a text You spent thousands on influencer marketing… and barely got a sale. The problem isn’t the creator. It’s your system. In this video, I break down why most brands fail with influencers—and how the top-performing brands are building performance-based creator funnels that actually move revenue. This is for you if: You’ve run influencer c…
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What’s Working Now: Meta Andromeda Update, TikTok Shop Ads & Pornhub Ads?
33:26
33:26
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33:26Ralph Burns and Lauren Petrullo pull back the curtain on Meta’s latest Advantage+ transformation, powered by the underreported Andromeda algorithm. With Meta silently replacing manual campaign controls with full automation, the hosts dive into what this shift means for media buyers, business owners, and performance marketers. From breaking down Adv…
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Stop Struggling Solo: How Support Transforms Your Marketing Results
15:57
15:57
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15:57Marketing can feel isolating—especially when you’re trying to do it all on your own. Staring at a blank screen, wondering what to post, second-guessing your strategy, and feeling overwhelmed by all the things you could be doing. But what if you didn’t have to do it alone? In today’s episode, we’ll dive into: ✅ The struggles of marketing alone (and …
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Should I Say ‘Free’ in the Ad Copy for My Lead Magnet?
3:40
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3:40Let's break down why using words like free, gift, or no-cost can actually help cold audiences trust you faster and make them more likely to opt in. These words may seem small, but they can make a big difference—especially when you’re trying to grab the attention of someone who’s never heard of you before. Cut your lead gen costs in HALF wi…
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Pineapples, Paychecks, and a Second Chance - Faceted Media
32:02
32:02
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32:02Were you inspired by this story? Got an idea, thought or otherwise? Let us know, send us a text! Company: Faceted Media Guests: Kimberly Hogate Year Started: 2000 Employees: 25-50 What if losing everything was exactly what you needed to build something better? In this episode, Kimberly Hogate, founder of Faceted Media, shares the raw truth about st…
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Case Study: How We Doubled Google Ads Spend Profitably in 30 Days
18:56
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18:56Send us a text Struggling to scale profitably on Google Ads? In this episode of Google Ads Unleashed, host Jeremy breaks down a real-life case study showing exactly how Young & Digital turned a stagnant account into a high-performance growth engine—boosting ad spend and profits at the same time. Learn what changes actually moved the needle, from fe…
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From Personal Trainer to Inc 5000 Landscape Company | Luke Bowling
1:23:57
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1:23:57Luke, founder of Big Sky Landscapes, shares his journey from personal training to running an Inc 5000 landscaping company, exploring how taking risks and maintaining high standards drove his remarkable five-year growth. • Found success by exceeding the industry's low expectations – simply returning calls and showing up when promised • Began with ju…
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Ep 635: The First 3 Seconds That Make or Break Your TikTok Shop Ads
11:12
11:12
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11:12Send us a text If your TikTok Shop ads aren’t converting, it’s probably not your product. It’s your first 3 seconds. Jordan West breaks down why most TikTok Shop ads fail before viewers even know what you're selling—and how to fix it with high-converting hooks that actually drive profitable traffic. From emotional triggers to pattern interrupts and…
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Selling Your Agency for $10M+: The Untold Obstacles Revealed with Chris Martinez
35:40
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35:40Ralph and Lauren sit down with Chris Martinez—founder of Bloom Partners and architect behind Agency Freedom Live—to expose what’s really wrong with the digital marketing agency space. With over a decade of experience, Chris shares hard-earned lessons on how bloated promises, shallow metrics, and lack of accountability are destroying agency reputati…
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Episode 205: Reinventing the E-Commerce Supply Chain with Izzy Rosenzweig
30:54
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30:54In Episode 205 of The Shades of Entrepreneurship™, host Gabriel Flores sits down with Izzy Rosenzweig, founder and CEO of Portless, to discuss how he's rethinking global e-commerce fulfillment. From struggling brand owner to innovator, Izzy shares how the Portless model slashes lead times, improves cash flow, and supports brands manufacturing in As…
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The Future of Media Agencies: What Brands Must Know Now
22:20
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22:20As the Omnicom-IPG merger continues to reshape the media landscape, Tom Denford and David Indo return with critical insights for advertisers. In this episode of #MediaSnack, they explore how the traditional agency model is shifting from service to sales, and why advertisers need to rethink their media strategies now. They break down how to update c…
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How To Tariff-Proof Your Beauty & Wellness Brand with Lauren Schwartz
24:50
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24:50Ralph is joined by Lauren Schwartz, Head of Creative Strategy at Tier 11 and founder of The Loft 325, to dissect the pressing challenges facing beauty and wellness brands in 2025. From skyrocketing tariffs (up to 145%) to ever-tightening Meta ad restrictions, Lauren shares how smart brands are adapting—using compliant creative strategies that still…
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You Don’t Need Another Freebie—You Need Action
11:05
11:05
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11:05Let’s be honest—how many freebies, courses, and marketing tips have you saved but never actually used? 😅 Most business owners don’t struggle because they don’t know what to do—they struggle because they aren’t taking action on what they already know. In today’s episode, we’re cutting through the noise and talking about: ✅ Why more information isn’t…
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273: Publishing to EdTech: The Unlikely Road to Evolution Labs with Founder Peter Kraft
1:26:53
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1:26:53Peter Kraft is the Founder and President of Evolution Labs. Prior to founding Evolution Labs, Kraft was instrumental in forming and re-envisioning two educational software companies that led the industry in recruitment, enrollment and retention of college students. He co-founded GoalQuest in 2000 and served as its CEO until 2007 when he spearheaded…
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Ep 634: Why TikTok Shop Is Bleeding Your Margins Dry (And How To Fix It Fast)
9:33
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9:33Send us a text You're scaling on TikTok Shop... GMV looks amazing... But somehow your profits are disappearing. In this episode, Jordan breaks down why TikTok Shop sellers are quietly bleeding cash—and how to plug the holes before it's too late. We walk through the real math behind a $100 order, the creator commission trap, fulfillment pitfalls, an…
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Episode 11: Email Automation 101: Streamlining Your Marketing Efforts for Maximum Impact in Southeast Texas
10:17
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10:17In Episode 11 of Southeast Texas Main Street Marketing, we dive into the transformative world of email automation and its role in streamlining your marketing efforts. Designed specifically for local Southeast Texas business owners, this episode offers practical, easy-to-implement strategies that can maximize your outreach and engagement. Discover h…
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Should I Include the Price in My Facebook and Instagram Ad Copy?
4:34
4:34
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4:34If you’ve ever wondered whether you should put the price in your Facebook and Instagram ad copy, the answer is YES... and let me tell you why. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Let’s talk about how showing the price up front saves yo…
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How to Leverage AI to Improve Your Google Ads Performance
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18:17Send us a text In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the hype vs. reality of AI in Google Ads. Learn how to use AI to speed up competitor research, boost CRO, and write ads that actually resonate—without losing your creative edge. If you’ve ever wondered how to use AI tools like ChatGPT to gain an unfair advant…
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From Sweeping the Floor to Steering the Ship - Moxie Sozo
33:36
33:36
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33:36Were you inspired by this story? Got an idea, thought or otherwise? Let us know, send us a text! Company: Moxie Sozo Guests: Derek Springston Year Started: 2000 Employees: 25-50 From Unpaid Intern to Owner: The Moxie Sozo Journey What happens when you bet on yourself, move across the country, and work for free. All just for a shot at doing meaningf…
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How Meta Ads Are Changing Forever: Advantage+ & cAPI Subterfuge REVEALED!
57:33
57:33
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57:33Ralph Burns and John Moran, the Perpetual Traffic team unpacks the massive Meta ad platform changes now affecting marketers globally. As Advantage+ campaigns edge out manual controls, Ralph and John expose what’s really going on under the hood—and what advertisers must do to adapt. With over $1 million in ad spend analyzed from their proprietary “l…
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The Right Audience Size for Facebook and Instagram Ads—And What to Test First
12:35
12:35
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12:35Let's break down the best audience size to aim for when running Facebook and Instagram ads—and how to start testing with a lookalike of your email list once it’s big enough. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help If your list is still sma…
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The Inner Earthquake: Navigating Major Life Events That Challenge Identity with Jenny Calcoen | Marketing Expedition Podcast
34:09
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34:09Internationally-recognized mentor, speaker, and author, Jenny Calcoen, is the CEO and Founder of Inner Earthquake, a boutique consulting and coaching practice dedicated to empowering women. After a successful 26-year corporate career in senior leadership, Calcoen now mentors, coaches, and teaches women philanthropists, executives, and entrepreneurs…
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Episode 203: Betting on Yourself with James Hilovsky – Navigating Franchise Ownership
35:51
35:51
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35:51In this episode of The Shades of Entrepreneurship™, host Gabriel Flores sits down with James Hilovsky, CEO of The Fran Dream, to explore the world of franchise ownership. James shares his transition from the fast-food industry to franchise consulting, the steps to evaluate a good opportunity, and why networking is crucial to franchise success. Supp…
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Ep 633: Why "Boring" Products Are Winning on TikTok Shop (And Yours Can Too)
11:13
11:13
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11:13Send us a text You don’t need a sexy product. You need a story that hits emotion first. In this episode, Jordan West dives deep into why “boring” products like wrinkle spray, toothpaste organizers, and lint removers are crushing it on TikTok Shop—and how your product can too. Here’s the truth: if you’re struggling on TikTok, it’s probably not your …
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Give Instagram What It Wants: How to Grow Faster Featuring Jac Kalaher
25:44
25:44
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25:44Jac Kalaher is the founder and CEO of @stjohnsbff (St. Johns Business, Faith, and Friendship) and recently launched her education platform, @themissionsocial. Through both ventures, she helps business owners grow with purpose and build real relationships—not just followers. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Vi…
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How to Acquire New Customers Profitably Using The nCAC Calculator
53:19
53:19
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53:19Ralph Burns welcomes Nick Miller, the Head of Traffic at Tier 11, to unpack the most important metric you’re probably not tracking—nCAC (New Cost to Acquire a Customer). A former professional musician turned media buying maestro, Nick walks us through the evolution of the nCAC calculator, the metric’s massive impact on client results, and why ROAS …
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Why Marketing Feels So Hard (And How to Fix It)
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13:24Marketing can feel overwhelming—especially when you’re trying to do it all without a clear plan. If you’ve ever felt like you’re guessing, posting randomly, and hoping something sticks, you’re not alone. In today’s episode, we’re going to talk about: ✅ Why marketing feels so hard for so many business owners. ✅ The biggest mistakes that keep you stu…
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The Perfect Mixology of Faith and Strategy - Local Image
39:03
39:03
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39:03Were you inspired by this story? Got an idea, thought or otherwise? Let us know, send us a text! Company: Local Image Guests: Holly Bruns and Amber McDonald Year Started: 2019 Employees: 11-25 When Hope Meets Strategy What happens when you leap before you’re ready and figure out the strategy later? In this episode, Holly Bruns and Amber McDonald, f…
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Episode 10: Email Segmentation Strategies: Personalizing Your Campaigns for Increased Engagement in Southeast Texas
9:47
9:47
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9:47In this episode of Southeast Texas Main Street Marketing, we delve into the powerful world of email segmentation strategies tailored for local businesses. Discover how personalizing your email campaigns can dramatically boost engagement and foster deeper connections with your customers. With practical advice and easy-to-implement tips, we’ll explor…
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Building a Business Around Faith and Friendship featuring Jac Kalaher
30:27
30:27
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30:27Jac Kalaher has over 20 years of experience in marketing and is a certified Transformation Life Coach. She helps people find their true purpose and build meaningful brands using clear, purpose-driven strategies. Her work combines smart marketing with a big heart. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit T…
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Common Google Ads Mistakes eCommerce Businesses Make and How to Avoid Them
16:32
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16:32Send us a text In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the costly pitfalls many Ecommerce brands make on Google Ads—and how to avoid them. Learn why poor tracking, weak product pages, sloppy feeds, and wrong bid strategies can quietly kill your profits. If you’ve ever wondered why your campaigns aren’t scaling li…
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The MAJOR Meta Advantage+ Changes You Must Know
20:39
20:39
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20:39Meta’s at it again—major changes are rolling out inside the ad platform, and if you're not adapting, you're already behind. In this fast-paced episode, Ralph Burns and Lauren Petrullo rip into the new developments around Advantage+ campaigns on Meta. No fluff, no filler—just hard-hitting insights on how the new algorithmic shift affects advertisers…
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Wreck Your Facebook & Instagram Ad Performance IF You Overlook This Mistake
5:57
5:57
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5:57If you’re copying ad sets in Meta Ads, there’s one hidden setting that can hurt your results without you noticing. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I’ll show you a real example from a client where a small mistake led to lots of bad …
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Flavor, Feedback, and Flat Croissants: Alexander’s Patisserie Innovates Through Pastry
28:33
28:33
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28:33Alexander’s Patisserie combines traditional culinary technique with innovation to create pastries that delight customers—and sometimes go viral. Chef Shu and Vice President David Brungard share how team culture, quality ingredients, and customer feedback keeps them on a path to success; also, Yelp Elite reviewer Taylor P dishes on the flat croissan…
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Your Facebook & Instagram Ads Aren’t the Problem—Your Offer and Funnel Might Be With Becky Kopitzke
22:21
22:21
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22:21Becky is the founder of The Inspired Business, an organization dedicated to coaching Christian writers, speakers, podcasters, and other content creators to generate sustainable incomes from their passion work, particularly through digital product sales funnels. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The…
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How To Build An In-House Agency with Kasper Sierslev
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33:04
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33:04Send us a text Free Ultimate SEO Guide https://fireusmarketing.com/the-ultimate-seo-guide/ What does it really take to build a powerhouse in-house agency? In this episode of The Digital Revolution Podcast, Eli talks with Kasper Sierslev about the intricacies of building and managing an in-house agency. Kasper, an expert with extensive experience in…
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Stop Burnout Now: 5 Simple Health Tips for Marketers
33:01
33:01
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33:01Ralph and Lauren strip back the curtain on what it really takes to lead a high-growth business without losing your health in the process. From Ralph’s switch to veganism after two life-threatening heart events to Lauren’s obsession with Whoop and bio-tracking, they explore how personal wellness is the hidden lever behind sustainable business perfor…
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How to Start Agentifying Your Franchise Marketing
18:17
18:17
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18:17In this podcast episode, we're examining the concept of agentic AI and how it can be pragmatically applied to marketing within the franchise space. How can you create AI-powered marketing teams that operate autonomously, yet collaboratively, at national, regional, and local levels? The aim is to augment human marketing efforts rather than replace t…
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Marketing Trends That Still Work in 2025 and Beyond
18:11
18:11
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18:11Marketing trends come and go, but some strategies always work—no matter what year it is. In 2025, AI might be evolving, platforms might be shifting, and new tools might pop up, but the fundamentals of marketing remain the same. In today’s episode, we’re diving into 5 key marketing strategies that are just as powerful in 2025 as they were years ago.…
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Episode 09: Creating Compelling Online Content: Strategies for Engaging Southeast Texas Audiences
10:30
10:30
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10:30In this episode of Southeast Texas Main Street Marketing, we delve into the art of creating compelling online content tailored specifically for local audiences. Join us as we explore effective strategies that not only capture attention but also foster meaningful engagement with your Southeast Texas community. From understanding your audience's uniq…
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How Becky Kopitzke Built a Six Figure Business Serving Christian Creators
31:40
31:40
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31:40Becky Kopitzke is the author of four non-fiction books in the Christian living genre and a three-time guest on Focus on the Family’s daily broadcast. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Today, she shares how she built her business help…
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Must-Know Realtor Marketing Secrets REVEALED! | How to Stand Out & Succeed in Real Estate
28:38
28:38
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28:38Are you a real estate agent struggling to generate leads and close deals? Feeling overwhelmed by marketing and unsure how to stand out in a crowded market? Then this episode is for you! In this exclusive interview, we sit down with Christina Ramos, a top real estate broker and marketing expert, to uncover the game-changing marketing strategies tha…
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