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Digital Handshake

Digital Handshake

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The digital handshake podcast is the result of two Brits who decided to get together bi-weekly and ask strangers questions they've never considered nor want the answers to, what qualifies us for this I hear you ask? Absolutely nothing, but that's half of the fun. The questions are dumb, the answers are dumb, and the hosts are dumb. Come and be dumb as well!
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Join the team from 21 Handshake, a social media and video marketing agency, as they discuss the changing landscape of social media and video marketing. For business owners looking to stay up to date with how digital marketing affects their business, this podcast is a must listen for you. Topics discussed include how to prepare both your team and business to adapt to using digital strategies that lead to increased growth.
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Learn more about digital marketing, search engine optimization, social media, and domain names On the Digital Marketing with Bill Hartzer podcast, Bill shares SEO tips for marketing your business online, talks about social media issues, and domain names. He also hosts special guests who well-known digital marketing experts worldwide.
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Welcome to Talking Email with Postmark, a new podcast mini-series brought to you by Wildbit, the makers of Postmark. On this podcast, you'll get a behind the scenes look at how Wildbit, a thirty-person SaaS company, approaches customer communication across three distinct SaaS products. We’ll cover a wide-range of topics from email template design to blacklist monitoring and discuss some key considerations and important lessons that we've learned along the way.
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This is the chat about All Sports Television Network. This is a discussion, not an ad. All Sports is completely free to watch as long as you have FireTV, RokuTV, or download the apps from the Google Play Store and/or Apple Store. This is a great channel for watching sports nobody even thinks of. Awesome sports! Check it out. You won't regret it. We…
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Join Bill Hartzer & Brian Harnish as they discuss SEO trends, AI in content creation, entity analysis, and the evolution of link building. Learn strategies for optimizing content, leveraging AI, and protecting your brand in the ever-changing digital landscape. In our discussion, we cover a wide-ranging discussion on the evolution of search engine o…
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Black Friday / Cyber Monday (BFCM in the biz) 2024 is coming up fast and we are here to help you get ready. In this episode Chris Schneider breaks down 3 primary actions you can put into place TODAY to get yourself set up for a successful BFCM for your online store. From growing lists to optimizing flows and bumping that sending cadence - we cover …
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In this episode of the Digital Marketing with Bill Hartzer, Bill Hartzer speaks with Ash Nallawalla, the author if the Accidental SEO Manager book. Accidental SEO Manager is the first book in a series written for search engine optimization (SEO) managers and the C-suite. It gives them a high-level view of the subject and offers tips on how to hire …
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In this episode of the digital marketing with Bill Hartzer podcast, Bill Hartzer talks about Google search console updates and issues, in person search conferences, the four stages of search which include crawling rendering indexing and ranking and how you verify each stage. he also talks about his upcoming research and review of various sectors in…
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In this episode, Bill Hartzer talks about the People Also Ask feature in Google search, and how you should be using FAQPage Schema on your pages where there are FAQs. He also gets into Augmented Reality in search, and how e-commerce retailers can take advantage of having their AR images showing up in the search engine results. There's a new Google …
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In this episode, Bill Hartzer talks about the Google Search Console report by Patrick Stop of ahrefs about hidden search terms in Google Search Console which is concerning. Bill then talks about how even Google Analytics data is not factual and an actual representation of traffic to your site. Google My Business app is no longer available, and what…
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In this episode, Bill Hartzer talks about the recent Google algorithm updates, and whether or not internal search engine pages should be allowed to get crawled and indexed by Google purposely. He also talks about how Google appears to be cracking down on marking up 3rd party reviews on your site with schema markup code or structured data. Bill talk…
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about another Google algorithm update, and Alan Kent from Google sharing 8 e-commerce SEO tips in a video. Google will index a page that is under 15mb in size, and Bill Hartzer talks about pages with a lot of words and ranking them. He then goes on to talk about …
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In this episode, Bill Hartzer talks about Google Search Console and new report data that they're providing, as well as Google Business Profile issues that have come up. Google's now showing a profile strength widget in the search results for business owners, and Twitter has remove the nofollow attribute on links in Tweets. We're seeing a drop in se…
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In this episode, Bill Hartzer talks about the May 2022 Google Core Search Engine Update and it's status. He goes on to talk about RankSense being acquired by SEOClarity, and the new Google Author Markup Help Guide for Article Structured Data. There's a rumor that Apple will launch a new search engine, and you'll hear his thoughts around that. John …
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the Google May 2022 Broad Core update, and Alexa Rankings. He also talks about John Mcalpin and getting his Knowledge Panel. He mentions FAQs and the importance of adding them to your website, and how to deal with a trailing slash mismatch in URLs, and reco…
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In this week's podcast episode, Bill Hartzer talks about the latest digital marketing news for this week, such as Google I/O, and an update on Google's SEO Certification course. Google Search Console may stop collecting data, and how you can find a site owner via a code search engine. He also talks about link relevancy and an example of a site that…
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the latest digital marketing news, including how to remove Personally Identifiable Information PII from Google. He also talks about some other Search-related news, as well as email filtering and the options for cleaning up your inbox. He discusses SaneBox a…
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In this episode, Bill Hartzer talks about the latest digital marketing and SEO news, such as Google algorithm updates, outsourcing content creation, and the removal tool. Find out if AI written content violates Google's guidelines and if it could lead to a manual penalty. Bill mentions several websites that are good to follow for keeping up with in…
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In this episode, Bill Hartzer talks about the important digital marketing news for this week, including Google pausing certain ads related to the Russia Ukraine war. He also discusses the new Google Partners Directory, as well as Twitter Communities, Twitter Spaces, and Clubhouse. Trademarked domains and risky domain names are also discussed.…
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In this episode, Bill Hartzer talks about Google Advanced Protection, shows the devices, and talks about the benefits. He then goes through a few top news items for this week, as well as 301 redirects, how they're useful but you shouldn't ever see them when you crawl a website.By Bill Hartzer
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about properly redirecting domain name to the right internal page, Namecheap's Ukraine decision to block Russian customers and accounts, and the tale of a stolen domain name that was recovered.By Bill Hartzer
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n this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Austin Armstrong from Socialty Pro about TIkTok Marketing. Austin talks about how to get started with TikTok, and how you can use TikTok to market your business and get more customers. They also discuss the TikTok algorithm, the types of videos you should and…
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On the latest episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer talks about social media and domain names. He details how to update the previews that social media sites use, such as Facebook and LinkedIn. He also talks about getting domain name zone files for TLDs and what data is included in a zone file for a Top Level Domai…
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In this episode, Bill Hartzer talks about choosing a business name, and choosing a name based on domain name availability as well as potential trademark issues. He talks about why you should choose one name over another, and also goes into domain name security, as well as other considerations to minimize risk of losing your domain name.…
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Google has been changing the title tags of our web pages in the search engine results. Is this something that you need to be worried about? Should you change the title tag of your web page to what Google prefers? Or should you keep it the same as you currently have your title tag? Bill Hartzer answers this and other related questions, and talks abo…
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In this video, Bill Hartzer shows his technique for reclaiming RSS feeds for link building purposes. Many RSS feed usernames on Feedburner, for example, are available to be claimed. Claiming an old username and attaching it to the RSS feed, there's a good likelihood of you being able to take advantage of links pointing to the feeds. Some RSS Feeds …
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