Is blockchain really going to change the world? Are robots taking over? How will artificial intelligence impact my business? Join host Reid Jackson as he cracks the code on emerging tech through conversations with thought leaders at the top of the digital disruption game. Titans of industry, leaders in academia, and intrepid startups will go beyond the “cool factor” of emerging technologies to discuss how and why the future of commerce depends on a global language of business. Hear about AI, ...
…
continue reading
Omni Talk Retail Hosts Chris Walton and Anne Mezzenga sit down with the people and the companies building technology that will shape the future of retail.
…
continue reading
A show where we delve deep into the unseen world of inventory management, revealing the hidden mysteries that help small businesses (like you) optimize their workflow and succeed! © Created by inFlow Inventory.
…
continue reading
Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org
…
continue reading

1
The Barcode is Getting WAY Smarter, with Kerry Morrison, Head of Retail and Marketplaces at GS1
34:49
34:49
Play later
Play later
Lists
Like
Liked
34:49That little barcode on the box, the engine of every sale, is getting a HUGE makeover, one that promises to transform the consumer’s shopping journey and their interactions with your brand. All powered by the new GS1 QR Code! There’s a ton of opportunity packed into that code, and Kerry Morrison, Head of Retail and Marketplaces at GS1 joined the pod…
…
continue reading

1
Operationalizing 3P for Greater Profitability and Growth, with Jordi Vermeer, VP of Revenue, North America at ChannelEngine
36:40
36:40
Play later
Play later
Lists
Like
Liked
36:40Love starting out with facts! Did you know, 47% of shoppers now start their buying journey on marketplaces. And 63% of consumers prefer buying from marketplaces? Seems like this 3P thing ain’t going away, particularly in chaotic times when having channels and listings that you can turn on and off, that you can control, can come in handy. Jordi Verm…
…
continue reading

1
Using Unit Economics to Guide Decisions in Uncertain Times, with Colin Kaster, President of Strategy, Digital Advertising, and Operations at Equity Commerce
41:30
41:30
Play later
Play later
Lists
Like
Liked
41:30Times of chaos and uncertainty do have an uncomfortable but necessary side effect of focusing one’s mind both on what is important and what is within one’s control. This is certainly true in the zoom rooms and boardrooms of any company in commerce. For our guest Colin Kaster, President of Strategy, Digital Advertising, and Operations at Equity Comm…
…
continue reading

1
Barcode Hardware Setup: Choosing the Right Scanners & Label Printers for Your Business
28:06
28:06
Play later
Play later
Lists
Like
Liked
28:06Barcodes are everywhere, but what do you really need to start using them effectively in your business? In this episode, we break down the essential hardware for barcoding, from scanners to label printers and everything in between. Learn the differences between stationary, handheld, and wearable barcode printers, plus key factors to consider when ch…
…
continue reading

1
Conquer Amazon Vendor Central and Win, with Justin Leigh, CEO at Workflow Labs
37:46
37:46
Play later
Play later
Lists
Like
Liked
37:46Winning search and driving conversion are the two ecommerce victories that get the attention of the Amazon algorithm and drive the flywheel. Turns out, when brands struggle with those metrics, the cause often lies way, way down in the detailed depths of Amazon Vendor Central. Justin Leigh, CEO at Workflow Labs, joins the podcast to talk about strat…
…
continue reading

1
Why Retailers Can't Ignore Competitive Intelligence With ClearDemand CPO Rajat Nigam
25:52
25:52
Play later
Play later
Lists
Like
Liked
25:52In this deep-dive Omni Talk Spotlight, Chris Walton and Anne Mezzenga are joined by Rajat Nigam, Chief Product Officer at ClearDemand, to unpack the critical role of competitive intelligence in modern retail pricing. Formerly leading pricing innovation at Amazon, Rajat explains how engineering, data quality, and normalization are central to making …
…
continue reading

1
It’s Time to Market to the Algorithm, with Tim Wilson, Chief Revenue Officer at ProductWind
35:32
35:32
Play later
Play later
Lists
Like
Liked
35:32Listeners of this podcast are experts at thinking about the consumer who is shopping in a digital context, and how to do their best marketing to win over those consumers in the moments of discovery and conversion. Tim Wilson, Chief Revenue Officer at ProductWind, thinks that you ought to marketing at another customer that you may be neglecting: the…
…
continue reading

1
Legal Can Be Your Best Commercial Business Partner, with Josh Jacobs, Legal Director at North America Core Reckitt
37:35
37:35
Play later
Play later
Lists
Like
Liked
37:35Risk vs. reward. Does it always need to be a binary choice? Do you and your legal teams always need to be at odds? Well, there’s a new lawyer in town. And Josh Jacobs, Legal Director at North America Core Reckitt and his team have invested a ton of time and effort in building out a process of collaboration, education, and intense communication to c…
…
continue reading

1
Why Micro Fulfillment Centers (MFCs) Still Matter With Dematic & Tesco's Transcend Retail Solutions
35:29
35:29
Play later
Play later
Lists
Like
Liked
35:29Is microfulfillment still a viable strategy? In this new Omni Talk Spotlight, Chris and Anne sit down with Oliver Vogt, CEO of Tesco’s Transcend Retail Solutions and Danielle Dakin, Dematic's Market Development Director, to unpack everything happening with MFCs. Danielle explains how pandemic-driven hype distorted expectations (6:00), while Oliver …
…
continue reading

1
FSMA & The Future Of Food Safety Explained With Angela Fernandez Of GS1 US
27:53
27:53
Play later
Play later
Lists
Like
Liked
27:53Chris and Anne sit down with Angela Fernandez, SVP at GS1 US, to dive deep into the Food Safety Modernization Act (FSMA) and the massive shifts underway in food traceability. Angela explains: (6:27) The history of FSMA and how new regulations are reshaping the food industry (8:40) The crucial role of digital traceability (13:12) Why compliance is e…
…
continue reading

1
Bridging Gaps and Breaking Silos - How IT Drives Growth with Jon Harding of Conair and Lauren Livak Gilbert of DSI
28:50
28:50
Play later
Play later
Lists
Like
Liked
28:50Welcome to our first cross over podcast with eCommerce Braintrust. I joined Jordan Ripley & Julie Spear from Acadia as we chatted with Jon Harding, CIO of Conair about the latest DSI research report. We dug into how IT and the rest of the business need to collaborate to see success in 2025!By Digital Shelf Institute
…
continue reading

1
The Coalition of the Willing, with Heather Campain, VP, CPG Integrated Go-to-Market Strategy at Epsilon
39:29
39:29
Play later
Play later
Lists
Like
Liked
39:29So when Lauren invited Heather Campain, VP, CPG Integrated Go-to-Market Strategy at Epsilon, onto the podcast I immediately went to her LinkedIn, and here’s what I saw below her name: Unified Commerce Leader | Silo Slayer | Possibilist | Omni Integration | eComm| Marketing | Retail Media | Joint Value Realization | JBP | Product Dev | Data+Analytic…
…
continue reading

1
Strategies for Winning the MegaSales, with Sunava Dutta, Chief Product Officer at Pacvue
34:25
34:25
Play later
Play later
Lists
Like
Liked
34:25The MegaSales of the big retailers represent both risk and opportunity, and the size of both are constantly changing. Today’s guest, Sunava Dutta, Chief Product Officer at Pacvue, brings a ton of insights around overall strategic organizational and process best practices and a dive into the data and what it portends for this season of the Prime Day…
…
continue reading

1
“How Can We Get More Product Content to the PDP Faster”?, with Carolan Di Fiore, Digital Content Deployment Manager at Hershey
42:36
42:36
Play later
Play later
Lists
Like
Liked
42:36“How Can We Get More Product Content to the PDP Faster”? That question is top of mind every day for Carolan Di Fiore, Digital Content Deployment Manager at Hershey. Drawing from her prior experience in Ecommerce and digital roles at other global companies like Bimbo Bakeries, Carolan hit the ground running at Hershey a year and a half ago, and join…
…
continue reading

1
It’s Our 300th Episode - What Have We Learned?, with co-hosts Peter Crosby, Lauren Livak Gilbert, and Rob Gonzalez
44:05
44:05
Play later
Play later
Lists
Like
Liked
44:05Three hundred freakin’ episodes of Unpacking the Digital Shelf! We celebrate by bringing together the 3 co-hosts to squeeze out the lessons learned from our generous and brilliant guests, and highlight where we think you’ll want to put your energies to make sure you, and your organization, are ready for the opportunities to come.…
…
continue reading

1
Mastering Inventory Management for Manufacturers
25:44
25:44
Play later
Play later
Lists
Like
Liked
25:44If you’re new to manufacturing, inventory management can feel overwhelming—but we’re here to break it down! We’ll start with the basics of a Bill of Materials (BOM)—a detailed list of all the parts, components, and raw materials needed to make a product. We’ll also cover the role of barcoding systems in tracking inventory and how they can reduce er…
…
continue reading

1
The Power of Love: Lean Into Loyalty, with Chris Perry, Chief Learning Officer at firstmovr
37:55
37:55
Play later
Play later
Lists
Like
Liked
37:55Loyalty is one of the most important components of love. It can also be one of the greatest drivers of your competitive advantage and growth in financially challenging times. Chris Perry, Chief Learning Officer at firstmovr and our own Lauren Livak Gilbert teamed up to dig into the best new practices of loyalty and describe them in a new research r…
…
continue reading

1
Are You a Leader or a Laggard in Your Retail Media Operation?, with Russ Dieringer, founder and CEO of Stratably
38:36
38:36
Play later
Play later
Lists
Like
Liked
38:36Retail media has been around long enough now for some clear trends to develop in terms of the best practices that lead to the best outcomes from your investment. Russ Dieringer, founder and CEO of Stratably, has returned with a refresh to their “How Brands Do Retail Media” report, which uses both quantitative and qualitative data from more than 70 …
…
continue reading

1
From SEO to GEO - How to Win the Battle for the AI Agent’s Attention, with Max Sinclair, Founder & CEO at Ecomtent
36:36
36:36
Play later
Play later
Lists
Like
Liked
36:36In the 2024 holiday shopping season, use of AI chatbot shopping rose 6,000% over the prior year, according to Adobe. Those are searches driven by the intent of the shopper, and many never even make it to a product page. Winning your place in those shopping journeys will require mastering the new capabilities of generative engine optimization, or GE…
…
continue reading

1
From Home Business to a Growing Warehouse (ft. XXL Scrunchie & CO)
49:02
49:02
Play later
Play later
Lists
Like
Liked
49:02Join us as we chat with Tina Nguyen, the founder of XXL Scrunchie & Co. What began as a handmade Christmas gift quickly grew into a thriving business—one that even caught the attention of Dragon’s Den investors! In this episode, Tina shares her journey from a mural artist to running XXL Scrunchie in a warehouse, the challenges she’s faced, and the …
…
continue reading

1
Riding the Waves of AI Innovation, with Brian Yamada, Chief Innovation Officer at VML
27:43
27:43
Play later
Play later
Lists
Like
Liked
27:43Brian Yamada, Chief Innovation Officer at VML, says this era of AI innovation could be best described using the title of the Oscar Winner for Best Picture at the 2023: Everything, Everywhere All at Once. So Brian joined the podcast to take some of the craziness out of it all by digging into the 3 waves of AI innovation - content, experience, and ag…
…
continue reading

1
Creating A Global Approach to Omnichannel Execution Excellence with Local Control, with Vivian Valks, Global Ecommerce Acceleration Manager at Arla Foods
33:23
33:23
Play later
Play later
Lists
Like
Liked
33:23After a decade of rapid growth and experimentation, ecommerce for many is moving into a more mature phase, while of course still being incredibly dynamic. Many companies are finding that the new opportunities for category growth lie in establishing the best practices for omnichannel execution and then scaling those capabilities while adapting it to…
…
continue reading

1
35 Years of Leading Transformation at a Global CPG Powerhouse, with Angela Mangiapane, President, Mars Global Services
50:52
50:52
Play later
Play later
Lists
Like
Liked
50:52During her 35 years at Mars, Angela Mangiapane has been a leader in the front office, the middle office, and the back office, most recently as President of Mars Global Services for the last 9 years.. She has been a witness to, and a driver of, the digital era. And from those experiences come great wisdom and principles that should be guides to the …
…
continue reading

1
The State of Retail Supply Chain Automation & Investment Spending with Dematic's Kim Baudry
31:31
31:31
Play later
Play later
Lists
Like
Liked
31:31What’s happening with retail automation in 2025? Investment in supply chain technology appears to be flattening out as retailers shift focus from large new projects to optimizing existing infrastructure. Anne and Chris sit down with Kim Baudry from Dematic to explore what this means for AI in logistics, warehouse automation, and the future of retai…
…
continue reading

1
Limiting Beliefs Holding Back? You Can S.N.A.P. Out of It, with Erica Anderson Rooney, author of Glass Ceilings and Sticky Floors
42:47
42:47
Play later
Play later
Lists
Like
Liked
42:47I’m assuming all of you listening are human, so I also assume all of you, like me, struggle with beliefs about ourselves and our capabilities that hold us back from our full potential. If you’re not human, please connect up with me on LinkedIn, because I have questions. In the meantime, though, for us humans, and because of systemic barriers, parti…
…
continue reading

1
That Social Commerce Thing is Really Going to Happen This Time, with Andrew Criezis, President at NIQ
27:52
27:52
Play later
Play later
Lists
Like
Liked
27:52When it comes to the promise of Social Commerce, we have the Social part down, but the Commerce part is still very much a work in progress. We have news on that front. Andrew Criezis, President at NIQ, recently returned from a trip to China with insights, data, and experiences that foretell new social commerce experiences and formats that might jus…
…
continue reading

1
The ENDCAPS: Celebrating Best-in-Class Digital Merchandising and PDP Activation
38:14
38:14
Play later
Play later
Lists
Like
Liked
38:14The best part of being in the digital commerce community is how we are all continuously sharing with, and learning from, each other. It’s especially helpful when an independent, unbiased organization like say, firstmovr, creates an opportunity to find the best and turn it into best practices. And then share freely. That’s why firstmovr’s Chief Lear…
…
continue reading

1
NRF 2025 Recap: Retail Innovation and the Trends Shaping 2025
29:45
29:45
Play later
Play later
Lists
Like
Liked
29:45Digital shelf talkers, virtual try-ons, AI warehouse robots - these were just some of the technology that Andrea K.Leigh and I saw at NRF 2025 last week. We are at a critical time in our industry where technology can fundamentally change how we do business and enhance the consumer experience. Tune in to hear how brands and retailers are using techn…
…
continue reading

1
Navigating the Digital Data Ecosystem to Unlock Growth, Tim Caggiano, Head of eCommerce Reporting & Analytics at Nestle, Salim Bachatene, SVP Global Sales, Ecommerce NielsenIQ, Michael Nunes, Director ...
57:24
57:24
Play later
Play later
Lists
Like
Liked
57:24The digital data ecosystem is constantly evolving and changing as new data sets become available and brands work to connect the dots between each piece of the ecosystem. The important element for brands is learning how to navigate the complexity, break down silos in their organizations and turn insights into action at every step on the consumer jou…
…
continue reading

1
The Future Of Retail Robotics: How Simbe's Tally Is Transforming Store Operations With Simbe CEO Brad Bogolea
37:58
37:58
Play later
Play later
Lists
Like
Liked
37:58Join Chris and Anne as they interview Simbe Robotics CEO Brad Bogolea for an in-depth discussion about how retail robotics are revolutionizing store operations. Learn how Simbe's Tally robot reduces out-of-stocks by 60%, improves inventory accuracy, why both store associates and customers are embracing the use of robotics, and discover why 2025 cou…
…
continue reading

1
The "X" Factor: Elevating Retailer eCommerce Through Experience-Driven Product Content, with Amanda Wolff, CRO at Jenda, and Bailie Duncan, Lead Product Owner at Jackson Family Wines
59:47
59:47
Play later
Play later
Lists
Like
Liked
59:47Technologists who work on DTC and retailer.com sites spend a lot of time doing things like building personas, creating customer journey maps and service blueprints, and conducting usability studies. But if you're a brand selling your products on a retailer's platform, you don't need to worry about that, right? After all, you don't control the user …
…
continue reading

1
Decoding Consumer Behaviors: Insights On How to Better Reach Your Consumer, with Jeriad Zoghby, Chief Commerce Strategy Officer at Interpublic Group (IPG)
53:37
53:37
Play later
Play later
Lists
Like
Liked
53:37Consumers' shopping behaviors are ever changing and they are rewriting the rules. Brands who understand their consumer preferences and desires, what channels they prefer and how they want to receive their products will be a step ahead. This is an audio rebroadcast of a webinar focused on just that, led by Lauren Livak Gilbert, with guest expert Jer…
…
continue reading

1
Maximizing Retailer Relationships: How to Win with Joint Business Planning, with Lynsey Sweales, Partner & Global Omni-Channel Strategist at Cognitive Union
47:01
47:01
Play later
Play later
Lists
Like
Liked
47:01In an ever changing eCommerce environment both brands and retailers need to collaborate together in order to align on initiatives and goals that are beneficial for both sides. Many of these conversations happen during Joint Business Planning (JBP), but it is often not standardized across retailers, and brands might not know the right questions to a…
…
continue reading

1
Commerce Opportunities Down Under, with Teresa Sperti, Founder & Director at Arktic Fox
38:10
38:10
Play later
Play later
Lists
Like
Liked
38:10G’day Mates! That’s right, listeners, today we are going down under, to dive deep into the intricacies and opportunities for brands in the Australian market. Our expert on the ground is Teresa Sperti, Founder & Director at digital commerce advisory and education consultancy Arktic Fox, and even if you’re not considering Australia as a market you’ll…
…
continue reading

1
Private Brands 101: Kirkland, Target, Walmart & More
41:42
41:42
Play later
Play later
Lists
Like
Liked
41:42In this episode of the Omni Talk Retail Spotlight Series Podcast, hosts Chris Walton and Anne Mezzenga dive into the world of private brands with special guests Brandon Warren and Bethany Davis of the Barcode Group. Discover why private brands are crucial to retail growth, who’s winning the private label game, and how retailers like Costco, Walmart…
…
continue reading

1
Composing the Next Wave of Contextual Shopping Experiences, with James Semple, Product Management Director at Salesforce
40:36
40:36
Play later
Play later
Lists
Like
Liked
40:36For our listeners who sell direct to their consumers or buyers, a composable tech stack is pretty much a necessity these days to keep up with the buying experiences your customers expect. And in the next era, it will be essential to achieve the kind of more niche and personalized experiences that will be necessary to drive growth and win market sha…
…
continue reading

1
Startups, Investors & A Whole Host Of Innovation: What To Expect From Manifest Vegas 2025
17:30
17:30
Play later
Play later
Lists
Like
Liked
17:30In this episode, Chris and Anne sit down with Pam Simon, EVP and Conference Chair of Manifest , to discuss the must-attend event for global supply chain and logistics professionals. Learn about the exciting lineup of startups, investors, shippers, and innovative technologies that will take center stage at the Venetian in Las Vegas, February 10-12, …
…
continue reading

1
Retail Media 2025, with Russ Dieringer, Founder and CEO of Stratably
42:47
42:47
Play later
Play later
Lists
Like
Liked
42:47Our listeners have a love/hate relationship with retail media and every organization continues to wrestle with how to organize, execute, and measure it while keeping up with the vast amount of change coming from the big players in the market. And what about all the others? We invited Russ Dieringer, Founder and CEO of Stratably, back on the podcast…
…
continue reading

1
Audience and Content Come Before Product, with Ash McMullen, Head of Ecommerce at Advantice Health
39:35
39:35
Play later
Play later
Lists
Like
Liked
39:35Product innovation has been around for centuries, ever since cave dwellers invented the first club to make dinnertime easier. In this new commerce era, however, with digital upstarts, algorithms, influencers, and other disruptors of consideration sets and shopping journeys, product innovation must change as well. Ash McMullen, Head of Ecommerce at …
…
continue reading

1
Holiday Inventory Prep to Help Avoid Stockouts and Overstocking
24:52
24:52
Play later
Play later
Lists
Like
Liked
24:52The holiday season is just around the corner, and for small business owners, it’s the most important time of the year! In this episode, we’ll guide you through essential strategies to prepare your inventory for the holiday rush and ensure your business is ready to thrive. Learn how to forecast demand, organize your stock, work with suppliers, and a…
…
continue reading

1
What’s My iROAS and Other Questions that Demand Answers, with Andrew Criezis, President at NIQ
29:59
29:59
Play later
Play later
Lists
Like
Liked
29:59Getting clear answers to critical questions about your return on ad spend is, let’s just call it - a freaking nightmare. There are as yet no clear standards to compare retailer media apples to apples, no easy path to ROAS or, even more importantly, incremental ROAS, or iROAS. With the data being all over the place across retailers, and the incentiv…
…
continue reading

1
The Future of Shopping is Nearer Than You Think, with Natalija Pavic, Sr. Product Marketing Manager for Commerce Cloud at Salesforce
42:37
42:37
Play later
Play later
Lists
Like
Liked
42:37Sometimes talking about the Future of Shopping, in capital letters, can be so annoying. Well, thanks for telling me someday we will be flying like the Jetsons, look it up GenZ, but what good does that do me now? That’s why it was so satisfying to talk about the near future of shopping - the cool, impactful experiences that are being created now by …
…
continue reading

1
Become a Beloved Brand, with Andrea Leigh, Founder & CEO, Allume Group
39:39
39:39
Play later
Play later
Lists
Like
Liked
39:39Every quarter, the ecommerce education consultancy Allume Group consolidates the output of expert conversations, annual reports, and the latest data to create their Allume Insider report, or AIR. It’s chock a block full of the most current insights into the present and future of ecommerce. Andrea Leigh, Founder & CEO of Allume Group rejoins the pod…
…
continue reading

1
How RFID & GreyOrange’s gStore Are Transforming Retail: Interview With Troy Siwek - Omni Talk Retail
34:34
34:34
Play later
Play later
Lists
Like
Liked
34:34In this Omni Talk Retail podcast episode, Chris Walton and Anne Mezzenga talk with Troy Siwek, GM and Partner at GreyOrange, to discuss how RFID technology is transforming retail. Key topics covered include: 0:08 – Opening: Discussing RFID’s impact on retail and the recent H&M store experience. 0:28 – Introducing Troy Siwek, GM and Partner at GreyO…
…
continue reading

1
How RFID & GreyOrange’s gStore Are Transforming Retail: Interview With Troy Siwek
34:34
34:34
Play later
Play later
Lists
Like
Liked
34:34In this Omni Talk Retail podcast episode, Chris Walton and Anne Mezzenga talk with Troy Siwek, GM and Partner at GreyOrange, to discuss how RFID technology is transforming retail. Key topics covered include: 0:08 – Opening: Discussing RFID’s impact on retail and the recent H&M store experience. 0:28 – Introducing Troy Siwek, GM and Partner at GreyO…
…
continue reading

1
Amazon AI is Changing the Rules of the Search Game On You, with Spencer Millerberg, Founding Partner at DetailPage.com
31:43
31:43
Play later
Play later
Lists
Like
Liked
31:43A few weeks ago, Spencer Millerberg, Founding Partner at DetailPage.com was on the podcast talking about the latest in SEO trends in digital commerce. But we invited him back for a deeper dive on Amazon AI, as they are the bellwether of where SEO will go in the next few years. The changes are ones no brand should sleep on, and the opportunities to …
…
continue reading

1
Transforming for the Era of Profitability, with Jamie Schwab, Vice President, Global Digital Commerce at Colgate-Palmolive
38:13
38:13
Play later
Play later
Lists
Like
Liked
38:13The pressure to achieve omnichannel growth profitably is on, and it’s changing the way brands need to operate. Jamie Schwab, now Vice President, Global Digital Commerce at Colgate-Palmolive, has lived through the stages of ecommerce from being the secret side show to its role as a driver of growth at companies like Unilever, Newell, and Dole. Now h…
…
continue reading

1
Empathy and Envy Can Drive Your Org to Customer Centricity, with Jennie Alexander, Ecommerce and Digital Consultant
40:59
40:59
Play later
Play later
Lists
Like
Liked
40:59With 25 years in digital commerce, seasoned by tenures at Estee Lauder and J&J, Jennie Alexander has learned the essential ingredient of commerce - always keeping the customer at the center. Easier said than done, and Jennie is now sharing her data, organizational, and humanistic lessons from her work with others through her work as an ecommerce an…
…
continue reading

1
How to Start and Scale Your Own HVAC Business
23:27
23:27
Play later
Play later
Lists
Like
Liked
23:27Are you thinking about starting your own HVAC business or taking your current one to the next level? In this episode, we dive deep into the strategies and steps you need to know to build a thriving HVAC company. From understanding the essentials of starting an HVAC business to how to effectively manage inventory and scale, this podcast covers it al…
…
continue reading

1
The Ecommerce SEO Game is Shifting Dramatically, with Spencer Millerberg
39:24
39:24
Play later
Play later
Lists
Like
Liked
39:24Did you know over 70% of traffic to a detail page is organic? Now that you are aware, do you know what you need to do to win your share of that traffic, and hopefully some of someone else’s? The answers to that question have changed right underneath our feet, and winning has become much more of a science than an art than ever before, driven by the …
…
continue reading