Exploration of how psychological research can be applied to improving performance, accelerating skill acquisition and designing new technologies in sports and other high performance domains. Hosted by Rob Gray, professor of Human Systems Engineering at Arizona State University, the podcast will review basic concepts and discuss the latest research in these areas.
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CTO Migrations, helps SEOs, webmasters, and site owners retain and recover organic traffic during high-risk website changes; whether it's a migration, redesign, domain switch, or platform/CMS change. Founded by Charles Taylor, a veteran SEO and website migration expert, CTO Migrations offers strategic guidance, tactical planning, and hands-on support to ensure smooth transitions with minimal disruption to search visibility. We believe that no migration should come at the cost of your hard-ea ...
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This podcast focuses on the entire well-being of not only singers, but anyone that works in high performance professions. Conversations and lessons regarding mental health and well-being, overall physical health, and spiritual awareness from a Christian worldview will be included in the vast array of topics discussed.
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This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it. Here, you turn your business into a client-attracting gem and become a high-performing CEO. About the Host: Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and ...
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"Rekenmachineonlines.nl is a reliable platform offering a variety of online calculation tools. By featuring your podcast here, you can earn high-quality, niche-relevant backlinks that help boost your website's SEO performance. Perfect for digital marketers and SEO professionals looking to improve domain authority through trusted and content-rich sources."
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Certified Luxury Builders highlights key industry trends and success strategies, real-life examples, simple processes, and timely results for luxury builders and remodelers. It includes case studies of builders who successfully increased their best-fit client base by 200% through strategic marketing and lead generation efforts and builders who increased their NET PROFITS from 5% to 12%+. CLB's Podcast offers information in many forms including a newsletter which provides timely industry upda ...
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How do the most successful among us Earn their Edge? What separates the highest performers from the average ones? What are the behaviors, mindsets, and tactics deployed by the best in the world and how can you develop those traits? Cameron McCormick and Corey Lundberg of Altus Performance are joined by a host of high performers from a variety of domains to uncover how the most successful among us earn their edge. Each episode unpacks a variety of High Caliber Characteristics, Separating Skil ...
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Tracing the thread of Greatness across all domains. Lindsay Davis is a seasoned performance coach who works with a constellation of multi-passionate masters who are pioneering new territories in their crafts and industries. We're united not by commonality, but by an unrelenting curiosity and commitment to excellence. Each member walks their own path of self-mastery and soul transformation, bringing uniquely potent visions to life. I’m literally built to tap, organize, and set ablaze your d ...
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What is a Psychologically Informed Environment (PIE)? And what does it look like across the worlds of sport, business, the military, education, the performing arts and many other performance fields? With 17 years working in marketing strategy for blue chip companies and 11 years training towards Sports and Performance Psychology chartership (CPsychol - achieved in Jan 2024), I am seeking to find what each domain can learn from the other. To do so, I'm speaking to high performance experts, ps ...
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WARNING: Only for Men Who Refuse to Live Mediocre Lives. Over 13 Million Downloads. 400+ Explosive Episodes. One Singular Mission: Seize Your Masculine Power and Construct a Monumental Life. Since its inception in 2012, Andrew Ferebee's Knowledge for Men has been at the vanguard of a masculine revolution—unfiltered, uncompromising, and unrelenting. We transform average men into leaders of their domains, beyond chasing money, materialism and following societies script (that's failing men). Ex ...
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Fuel Your Growth with the Aspiration Marketing Podcast Marketing and Sales isn't just about reaching goals—it's about fueling growth and inspiring action. That's the heart of the Aspiration Marketing Podcast. We cover the full spectrum of marketing strategies that drive success, from inbound essentials like blogging and content marketing to the power of SEO, email campaigns, conversion rate optimization, and web design. Need to boost sales or fine-tune your PPC? We've got you covered. Expect ...
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Reduce Cyber Risk Podcast - Cyber Security Made Simple
Shon Gerber, vCISO, CISSP, Cyber Security Consultant, Author and Entrepreneur
Shon Gerber from the Reduce Cyber Risk podcast provides valuable insights, guidance, and training to you each week that only a senior cyber security expert and vCISO can perform. Shon has over 23+ years of experience in cyber security from large corporations, government, and as a college professor. Shon provides you the information, knowledge, and training needed to help protect your company from cyber security threats. Shon weekly provides cyber security training topics covering: Insider Th ...
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Design for Conversion: Iterative Building for High-Performing Websites
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11:46Join me on the Aspiration Marketing Podcast as we dive into the world of web design with our episode, "Design for Conversion: Iterative Building for High-Performing Websites." Discover how to transform your website into a powerful conversion engine through a dynamic, data-driven, and iterative approach. We'll explore the importance of continuous te…
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How to Best Monitor Your Domain Health for Email Deliverability
12:48
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12:48In this episode of the Aspiration Marketing Podcast, I delve into the crucial topic of domain health and its impact on email deliverability. Ever wondered why your perfectly crafted emails end up in spam? The answer often lies in your domain's reputation. Think of it as a credit score for your email campaigns. I'll guide you through the essential m…
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MM 216 - The One Thing Keeping You From Making Your Marketing Successful
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3:32
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3:32Send us a text You bought a course, followed it exactly, and got zero results? You're not alone. Harvard Business Review reveals that 70% of strategic initiatives fail—not because the strategy is wrong, but because business owners implement them blindly without adapting to their unique circumstances. What You'll Learn The shocking statistic about w…
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EP # 215 - From Random Luck to Predictable Success. Mastering Your Business Patterns
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16:05Send us a text Do you often find yourself wondering, "I have no idea how this client found me" or repeating the same mistakes (ex., accepting clients that are cheap super hard to work with)? In today's episode, Maggie reveals why successful service business owners think like scientists—and how mastering the art of looking back can transform your ra…
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HubSpot Smart Properties - Driving a Dynamic CRM
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16:08In this episode of the Aspiration Marketing Podcast, we dive into the transformative power of HubSpot Smart Properties in creating a dynamic CRM. Is your CRM just a digital filing cabinet, or is it actively driving growth? I explore how Smart Properties elevate your CRM from static data storage to a responsive system that adapts to customer behavio…
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SEO Best Practices for 2026: Maximizing Online Visibility
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13:49Welcome to the Aspiration Marketing Podcast, where we delve into SEO Best Practices for 2026. In this episode, I explore how businesses can enhance their online visibility in a rapidly evolving digital landscape. We discuss the fundamentals of SEO, emphasizing the importance of understanding search engine operations and user intent. I cover strateg…
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Delight & Convert: Strategies for Enhancing the B2B Sales Experience
12:19
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12:19In this episode of the Aspiration Marketing Podcast, I dive into transformative strategies for enhancing the B2B sales experience. Titled "Delight & Convert: Strategies for Enhancing the B2B Sales Experience," we explore how the buying journey has evolved, emphasizing the importance of a seamless and insightful experience for prospects. I'll share …
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Boost Your Digital Marketing Content with Smart Writing Tools
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11:28In this episode of the Aspiration Marketing Podcast, I delve into the transformative power of smart writing tools in digital marketing. Creating unique, high-quality content is crucial, yet challenging. Enter AI writing tools, which are revolutionizing the industry by reducing time spent on content creation and boosting output. I explore tools like…
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MM 215 - The Power of Productive Constraints
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3:26Send us a text What if cutting your project timeline in half could make you MORE successful? Discover why constraints aren't limitations—they're forcing functions that spark breakthrough thinking and creative solutions. What You'll Learn: Why IKEA and Dropbox used constraints to dominate their industries The research behind "productive constraints"…
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EP # 214 - Need It, Want It, or Own It? The Goal-Setting Game Changer
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17:43Send us a text What's the difference between wanting a goal and truly OWNING it? In this powerful episode, Maggie reveals the transformational moment that shifted everything—when her biggest, most audacious goal was accidentally revealed during her Legacy Makers TV filming. Through her candid behind-the-scenes story, discover why hiding your dreams…
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Digital Marketing for Business Leaders: Your Essential First Steps
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13:17Join me on the Aspiration Marketing Podcast as we explore "Digital Marketing for Business Leaders: Your Essential First Steps." In this episode, I guide ambitious leaders through the transformative landscape of digital marketing. Discover why digital marketing is crucial for growth and learn how to connect with your audience online. We'll discuss t…
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Build Your Content Engine for Consistent, High-Performing Content
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17:36In this episode of the Aspiration Marketing Podcast, I delve into the art of building a content engine that delivers consistent, high-performing content. If your content strategy feels like a series of disjointed efforts, it's time to shift towards a proactive, integrated system. We'll explore the strategic elements essential for creating a self-su…
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Beyond Chatbots: How AI Agents Evolve Marketing and Sales Operations
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14:33In this episode of the Aspiration Marketing Podcast, I delve into the transformative world of AI agents and their profound impact on marketing and sales operations. Moving beyond the limitations of traditional chatbots, AI agents are revolutionizing customer interactions with their ability to learn, adapt, and perform complex tasks autonomously. Di…
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547 – How Effective are Coaches at Designing and Adapting Practice in the CLA?
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13:56
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13:56How effective are coaches at designing and adapting constraints? Which has more impact: manipulating informational/verbal constraints or other (physical) task constraints? Articles:The influence of coaches’ intervention on the technical-tactical performance dynamics of young soccer players http://perceptionaction.com/ My Research Gate Page (pdfs of…
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The SEO Risks of an Unexpected Website Migration
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2:33A website migration can be one of the most critical and risky events in a site’s lifecycle. While planned migrations—where every redirect, URL update, and structural change is mapped out—can protect your rankings, an unexpected migration can cause significant damage to your organic visibility. One of the most common issues occurs when a domain’s st…
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Marketing Without Cookies: The Rise of Cookieless Tracking
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16:36In this episode of the Aspiration Marketing Podcast, we explore the transformative shift from cookie-based to cookie-less tracking in digital marketing. As privacy regulations tighten and consumers demand more control over their data, traditional third-party cookies are becoming obsolete. I delve into how this change impacts marketing strategies, e…
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MM 214 - Are You Ready for Your "Mini New Year"?
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3:36Send us a text While everyone's still in summer mode, smart service business owners are preparing for the most profitable four months of the year. September through December is your "mini New Year"—fresh budgets, new priorities, and clients ready to invest before year-end. 3 Ways to Prepare for Q4 Success: 1. Launch Strategic Marketing Create value…
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EP # 213 - Stop Playing It Safe with Your Dreams: Why 10-Year Goals Should Scare You Into Action
25:53
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25:53Send us a text Are you playing it safe with your dreams? In this powerful episode, Maggie shares key insights from her recent 10X Expansion Retreat about why your biggest goals should make you a little nervous—and how to set timelines that push you forward without shutting you down. Drawing from real client transformations and her own journey, Magg…
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The Psychology of Short-Form Content: Why Bite-Sized is Big Right Now
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12:09In this episode of the Aspiration Marketing Podcast, I delve into the captivating psychology behind our obsession with short-form content. Discover why bite-sized videos and posts dominate our digital landscape and how they tap into our brain's reward system, offering instant gratification and reducing cognitive load. I explore the power of visuals…
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Starting Your Marketing Strategy with HubSpot's Free Tools
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12:53In this episode of the Aspiration Marketing Podcast, I explore how HubSpot's free tools can revolutionize your marketing strategy without breaking the bank. Discover how to leverage HubSpot's Website Grader to optimize your site's performance, enhance SEO, and ensure mobile friendliness. I'll also delve into the AI content writer, a game-changer fo…
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546 – How Do Nonlinear & Linear Training Influence the Quantity and Quality of Search for a Movement Solution
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18:02How does the quality and quantity of search for a movement solution differ for linear and nonlinear training approaches? Is it the case that linear approaches restrict the development of functional movement variability? Is there any case for ever using a linear approach? Links:The influence of linear and nonlinear pedagogies on movement exploration…
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How to Boost Lead Qualification and Nurturing with AI Assistance
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14:16In this episode of the Aspiration Marketing Podcast, I delve into the transformative power of AI in lead qualification and nurturing. Are your sales teams overwhelmed with unqualified leads? Discover how AI can enhance lead scoring with precision, automate prioritization, and enrich data to ensure your CRM is accurate and comprehensive. I explore h…
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Maximizing ROI with Micro and Nano Influencers: Expert Tips
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11:53In this episode of the Aspiration Marketing Podcast, I dive into the world of micro and nano influencers and reveal how they can maximize your ROI. While macro influencers often steal the spotlight, it's the smaller influencers who are making waves with their genuine connections and cost-effective promotions. Discover why 71% of marketers prefer mi…
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MM 213 - Adjusting Plans Without Abandoning Goals
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4:00Send us a text Stop abandoning your goals the moment your first plan doesn't work perfectly! In this episode, Maggie reveals why so many business owners quit on their important goals when urgent tasks take over, and shares a simple 3-question framework to keep moving forward without starting over. Key Takeaways: • Why business owners abandon goals …
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EP # 212 - Behind the Scenes: My First 10X Expansion Retreat Lessons
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25:50Send us a text Ever wondered what it's really like to host your first business event? In this candid behind-the-scenes episode, Maggie shares the raw, unfiltered lessons from organizing and leading her very first in-person retreat—the 10X Expansion Retreat. From last-minute planning to unexpected challenges, discover what worked, what didn't, and w…
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Winning Global Markets: Implementing Multilingual Digital Strategies
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13:08Join me on the Aspiration Marketing Podcast as we explore the vital role of multilingual digital strategies in global market success. In this episode, Winning Global Markets: Implementing Multilingual Digital Strategies, we delve into the untapped potential of non-English-speaking internet users, who make up 75% of the online world. Discover why me…
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Accelerate Your HubSpot ROI: What the Admin Accelerator Can Do For You
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14:37Unlock the full potential of your HubSpot investment with our latest episode of the Aspiration Marketing Podcast. In "Accelerate Your HubSpot ROI: What the Admin Accelerator Can Do For You," I delve into how many organizations struggle to fully utilize HubSpot, leaving valuable ROI untapped. Discover how the Admin Accelerator can transform your Hub…
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Beyond the Click: Lead Scoring and Nurturing in Business Development
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14:53In this episode of the Aspiration Marketing Podcast, we delve into the intricacies of a successful business development strategy. Is it just about generating leads, or is there more to it? I explore the transformative power of lead scoring and nurturing, essential tools for converting initial interest into tangible growth. Discover how a robust lea…
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545 – Turvey, Lectures on Perception: An Ecological Perspective, Chapters 13 and 14 (JC52)
1:08:33
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1:08:33On another edition of the Perception-Action journal club, I am joined by Andrew Wilson and Marianne Davies to discuss chapters 13 and 14 from Michael Turvey’s book “Lectures on Perception: An Ecological Perspective” Links:https://www.amazon.com/Lectures-Perception-Perspective-Michael-Turvey/dp/1138335266 http://perceptionaction.com/ My Research Gat…
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Does Changing Your Website URL Affect SEO? Here’s What You Need to Know
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2:08In this episode of The SEO Migration Podcast, Charles Taylor; aka The SEO Migration Guy, dives into one of the most common and critical questions in SEO: Does changing your website URL affect SEO? Spoiler alert: it absolutely can. But the good news is, with the right process in place, you can protect your rankings, traffic, and authority. Charles b…
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How Visual Identity Fuels SaaS Marketing Success
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12:57In this episode of the Aspiration Marketing Podcast, we dive into the crucial role of visual identity in driving SaaS marketing success. As a SaaS founder, you might focus on features and functionality, but neglecting your visual identity can impact conversions. I explore how a cohesive visual identity—beyond just a logo—builds trust and enhances b…
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MM 212 - Sampling Your Services. How Any Business Can Attract Clients Without the Hard Sell
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3:44Send us a text Struggling to stand out in a crowded market? The secret is letting clients try before they buy.’ In this episode, you’ll learn how to create irresistible free/low-cost offers for service businesses (like mini-workshops, service trials, or concierge audits) that convert leads into paying clients—without the hard sell. Letting your pot…
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EP # 211 - The High Achiever's Guide to Guilt-Free Time Off
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22:55Send us a text Struggling with productivity guilt every time you try to take a break? You're not alone. In this candid episode, Maggie shares her personal journey from corporate hustle culture to sustainable business success, revealing why high achievers feel guilty about rest and how to break free from this destructive pattern. What You'll Learn: …
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Building Brand Authority and Driving Sales: The Dual Power of SEO
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12:31In this episode of the Aspiration Marketing Podcast, I delve into the dual power of SEO in building brand authority and driving sales. Discover how top search engine rankings signal expertise and reliability, fostering trust and credibility among users. Learn about the importance of high-quality content in cementing authority and how Google's E-A-T…
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From Awareness to Advocacy: Crafting an Inbound Marketing Funnel
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15:28Join me on the Aspiration Marketing Podcast as we explore the journey from awareness to advocacy in crafting an effective inbound marketing funnel. In this episode, I guide you through the essential stages of the funnel, from attracting potential customers with targeted content and SEO strategies to nurturing leads with valuable resources. We'll de…
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Improve Your Search Rankings: Expert On-Page and Off-Page SEO Tactics
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13:11Join me on the Aspiration Marketing Podcast as we dive into the world of SEO to uncover the secrets behind improving your search rankings. In this episode, titled "Improve Your Search Rankings: Expert On-Page and Off-Page SEO Tactics," we explore the vital components of both on-page and off-page SEO. Discover how optimizing your website's content, …
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544 – My Next Book – The Advanced Ecological Approach to Skill Development: Getting More Out of the CLA
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15:16A few personal updates and a preview of my next book: The Advanced Ecological Approach to Skill Development: Getting More Out of the CLA Links:https://perceptionaction.com/book/ My Research Gate Page (pdfs of my articles) My ASU Web page Podcast Facebook page (videos, pics, etc) Subscribe in iOS/Apple Subscribe in Anroid/Google Support the podcast …
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Send us a text Summer mornings on the deck remind Maggie of the deeper reasons behind starting Stairway to Leadership. In this heartfelt 3-minute episode, she shares the four core "whys" that drive her business and challenges you to get crystal clear on yours. In This Episode: • Why summer flexibility sparked a gratitude moment • The ripple effect …
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TikTok, Reels, Shorts: 7 Strategies for Short-Form Video Success
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14:21Welcome to the Aspiration Marketing Podcast. In this episode, TikTok, Reels, Shorts: 7 Strategies for Short-Form Video Success, I dive into the evolving world of viral content creation. Gone are the days when virality was pure luck; now, it's about strategy and data. I explore the dominance of short-form videos across platforms like TikTok, Instagr…
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Recovering SEO Traffic After a Website Migration | Migration Study Breakdown
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3:26How long should it take to recover SEO traffic after a migration? In this video, SEO veteran Charles Taylor breaks down the latest migration study by Dan Taylor (no relation) from Search Engine Journal. With over a decade of Enterprise SEO experience, Charles reviews a comprehensive analysis of 892 domain migrations and what it really takes to reco…
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EP # 210 - 10 Sales Secrets Every Service-Based Business Owner Must Know to Scale
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28:13Send us a text Ready to transform your relationship with sales and finally scale your service-based business? In this power-packed episode, Maggie reveals the 10 non-negotiable sales principles that separate struggling service providers from those who consistently grow and scale. Whether you're avoiding sales or ready to master it, these insights w…
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Achieve Higher Engagement & Conversions: An Email Marketing Checklist
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13:25In this episode of the Aspiration Marketing Podcast, I delve into the art of crafting emails that not only reach inboxes but also drive action. Titled "Achieve Higher Engagement & Conversions: An Email Marketing Checklist," this episode offers a comprehensive guide to enhancing your email marketing strategy. I explore key elements such as defining …
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Distinctive Domain: New Jersey Custom Home Building & Exclusive Apogee Pointe Estates
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15:32Distinctive Domain: New Jersey Custom Home Building & Exclusive Apogee Pointe Estates Distinctive Domain, a New Jersey-based company specializing in custom home building and luxury home remodeling. It highlights their comprehensive "5 Simple Steps" process, which guides clients from initial ideas to final construction, emphasizing a collaborative m…
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Waterstone Custom Builders On the Level Luxury Living Insiders Tampa, FL & Park City UT Podcast Newsletter
10:49
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10:49Waterstone Custom Builders On the Level Luxury Living Insiders Tampa, FL & Park City UT Podcast Newsletter This newsletter from "On The Level Luxury Living Insider" is a promotional publication focusing on high-end real estate opportunities in Tampa, Florida, and Park City, Utah. It aims to provide exclusive access to premium properties, market int…
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How to Build Buyer Persona Profiles and Personalize Marketing Messages
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14:46In this episode of the Aspiration Marketing Podcast, I delve into the art of crafting buyer persona profiles to revolutionize your marketing strategy. Understanding your audience is more than just data—it's about building genuine connections. I explore how buyer personas transform raw information into actionable insights, ensuring your marketing me…
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Designing Websites with Data: Iterative Development and A/B Testing
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13:11In this episode of the Aspiration Marketing Podcast, I dive into the transformative power of designing websites with data. Discover how an iterative development cycle, driven by A/B testing and data analysis, can revolutionize your web design strategy. Instead of relying on subjective opinions or static launches, learn how to continuously refine yo…
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