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Market MakeHer Podcast

Jessica Inskip and Jessie DeNuit

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Get better with your "finance-sis" and dive into the world of investing without the bro-talk. Picture yourself learning how to invest alongside two friends: a beginner investor like you and a formerly licensed 15-year finance expert. Meet Market MakeHer, your go-to self-directed investing education podcast. We ask the questions you are thinking and answer with fun analogies, demystifying the jargon - from "Her" perspective. We share free tools and resources so you not only know how it works, ...
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show series
 
In “The Fed Deep Dive Pt. 4” we discuss the historical evolution of the Federal Reserve's power and priorities. During World War II, the Fed was essentially controlled by the Treasury, pegging interest rates low to finance war efforts, which later led to significant inflation. The 1951 Treasury-Fed Accord granted the Fed independence, allowing it t…
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Before the Fed existed, J.P. Morgan literally had to bail out the banking system. That’s when the U.S. realized depending on wealthy individuals to prevent financial collapse wasn’t sustainable—and the Federal Reserve was born. In this episode, I (Jessie!) try to wrap my head around how the Fed went from an emergency backstop in 1913 to one of the …
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In this episode of Market MakeHer, we’re answering your questions and breaking them down in a way that actually makes sense. Questions we answered: – What the Taco Trade is (yes, it involves tariffs, chicken, and market moves)– How to figure out if a stock is “good”, including forward P/E ratios, earnings growth expectations, and analyst reports– T…
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Choosing the best brokerage firm for your investing needs might seem overwhelming, but we're here to help! Most brokerage firms now offer $0 account minimums and commission-free trades. That’s the standard, not the standout. These brokerage firms really compete in their tools, features, and support. That’s where your needs come into play. Your life…
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If you have debt or you have money, you’re in the credit market, whether you realize it or not. It’s the largest market in the world, and it impacts everything from your mortgage and auto loan to the savings account you earn interest on. Understanding how it works can help you make smarter decisions about when to refinance, borrow, or invest. Think…
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Let’s break down how sector investing works—because sometimes, the easiest way to give your money a job is by starting with an entire sector instead of picking just one company. In this episode, we explain the 11 sectors of the stock market using something called GICS—the Global Industry Classification Standard (sounds fancy, but we’ll make it make…
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How do you know if a stock is "on sale" or overpriced? It's time for a math refresher! In this replay of Market MakeHer podcast episode 59, we learn all about stock valuation and how to look at the price-to-earnings (p/e) ratio to make informed investing decisions. (We mentioned some stocks and referred to how they were performing back in October 2…
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In Part 2 of our mini-series on “The Federal Reserve aka The Fed,” we break down how the Fed responded to inflation, why they waited so long, and how their decisions affected everything—from interest rates and mortgage costs to job markets and financial markets. This was one of the fastest rate hike cycles in history! It was the result of a tricky …
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🎯 Grab the free bingo card link here and play along with us! We're hitting pause to reflect, reset, and re-energize for the new quarter — both in the stock market and in our personal growth. We revisit the goals we set with our signature S-M-I-L-E bingo card (yes, “Embrace the Chaos” really delivered last quarter), then break down what actually hap…
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Lately, the market’s been moving over 1,000 points a day. We call this volatility fueled by uncertainty. We’ve been talking about falling yields, rising rates, and now tariffs are back in the headlines… but what if the real story is in the credit market? In this episode, we’re replaying one of our favorite breakdowns: bond vigilantes — who they are…
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Is the market Tariff-ied? 🙃 You voted, we delivered — and barely slept. In this episode, we interrupt our regularly scheduled Fed deep dive to break down the 2025 Trump tariffs shock and what it means for your portfolio. It's a tug-of-trade-war and self-directed investors shouldn't try to time the markets, but should be informed, prepared, and dive…
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If you’ve been hearing about inflation but aren’t totally sure what it means—or why everything suddenly got more expensive after the pandemic—this episode is for you. We break down what inflation actually is and explain the real reasons prices went up: broken supply chains, government stimulus checks, rising wages, and energy shocks. It wasn’t just…
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In this episode, we’re diving into one of the most important (and misunderstood) topics in the stock market: what happens when things start to go south. We break down corrections, bear markets, and recessions—and how to tell the difference between them—while also exploring whether we could be on the verge of another "lost decade" for investors. We …
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🚨 Recession Watch: What’s Happening in the Markets? 🚨 Major banks are raising red flags about a potential recession, pointing to uncertainty around trade, tariffs, and inflation. If there’s one thing the market hates, it’s uncertainty—it fuels volatility. As of March 13, 2025, the S&P 500 has officially entered correction territory, meaning it has …
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Where to begin when you're new to investing? We are getting back-to-basics with some Investing 101 and money psychology in this episode. We'll discuss what first-time self-directed investors need to know to get started on your investing journey and good concepts for all investors to think about in their investing strategy...along with some importan…
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We are diving into Warren Buffett’s latest shareholder letter for 2024—so you don’t have to! We’ll break down his biggest takeaways in plain English for you: why Berkshire Hathaway is sitting on a mountain of cash, what Buffett’s recent stock moves say about the market, and how his long-term investing mindset has helped him beat Wall Street for dec…
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This is an advanced episode, but also a very important episode to help you understand market mechanics and put another piece together in the stock market puzzle we are conquering - with education! We gave you a few replay episodes before this one to help you prepare for a heavy dose of knowledge, so buckle up, because we’re about to math real hard.…
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We are revisiting Episode 42, originally aired July 26, 2024, where we look at how AI Power Grid Pressure can also be a headwind to consider in your long-term AI investing strategy. Start with our AI Portfolio and Investment Thesis discussed in ⁠Episode 21⁠ to understand the full AI investing picture. According to our very own Jess Inskip, "The rea…
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Y’all asked us for it, here’s your AI investing update! Yes, we’re talking current landscape of AI investments, AI agents and AGI, of course Nvidia (beyond chips), CapEx Surges, the critical game race, disruption (yes deepseek), earnings, headwinds and more! We always want you to stay informed and help make sure you’re "doing your homework” as we s…
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This episode was first released on June 24, 2024. We’re replaying it for you for a reason! Think of it as a review of some of last year’s material before we get into all the investing topics we’re going to cover this year. 👩🏼‍🏫👩🏻‍🏫We share our screen and actually show you how to place different order types at a brokerage firm - you can watch on Spo…
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*previously recorded on 03/15/24, but still relevant* Last week we talked about creating quarterly financial goals with a fun activity, and we thought it would be a good time to also revisit your risk tolerance with this episode we did on the “risk pyramid.” At the time of recording, The Fed still didn’t cut interest rates, but projected they would…
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It's the beginning of the year, which means it's time to reset those financial goals, but we're making it more attainable (and fun!) by breaking it all down into a quarterly game. If you happen to have ADHD like us, your brain will thank us. 🧠 🔗 Free S.M.I.L.E. Card Download This isn’t your typical budget/save/invest talk. In this episode, we kick …
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👋 Have you ever thought about what would happen if TikTok got banned in the U.S. to the stock market or even the impact on the labor market? It’s a hot topic right now as the TikTok ban case is in front of the Supreme Court. In this episode of Market MakeHer, Jess and I are breaking it all down—from the impact on creators like me (and maybe you!) t…
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This week, we’re diving into the key market themes of 2025—what’s shaping up to be a monumental year for self-directed investors. We’ll unpack the trends driving infrastructure investment, tariffs with a twist, deregulation fueling innovation, and the evolution of retail trading. This episode is packed with actionable insights to help you navigate …
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Can you believe it’s already the end of 2024? What a year it’s been! In this episode of Market MakeHer, Jess and I look back at all the major events that shaped the stock market this year. From the AI led rally to the Fed finally cutting rates, we’re breaking it all down. —----------------------------------------------------- Looking for unbiased, …
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*This content was taken from Episode 35, which was originally recorded in May 2024, but has been edited to mainly focus on the important terms PCE, PPI & CPI to help put into context the new data we are seeing now in December 2024 and how it affects us as consumers, workers, and investors.* —----------------------------------------------------- Loo…
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It's the end of the year...what are we supposed to be doing with our finances? Allow your finance-sis to tell you. 😉 We discuss essential year-end financial strategies, focusing on retirement account deadlines, tax optimization moves, charitable contributions, and even personal finance tips - for all ages and income levels. Be proactive with your f…
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What is insider trading and what can we learn from the highly-politicized Martha Stewart case regarding illegal insider trading? Find out on this episode of Market MakeHer. 😉 Illegal Insider Trading vs Legal Insider Trading Legal Insider Trading is when company insiders (e.g., executives, employees or majority shareholders) trade their company's st…
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What is a bond vigilante? The Batman of the bond market? Kinda. In the last episode, we learned the bond market is the most powerful and influential market. Bond vigilantes are big-time bond investors who can use the power of selling bonds to influence the market and protest against fiscal and monetary policy (basically, they try to put restraints …
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What is the credit market and how does it determine our loan interest rates? It’s actually the same thing as the bond market, and we consumers all participate in it. Join us as we delve into the intricacies of the credit market and how it influences interest rates across various financial products, including credit cards, auto loans, and mortgages.…
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Now that the U.S. election results are in, we’re discussing the “elephant in the room” - that is, the implications of potential Trump administration policies on the stock market. We’re focusing on tariffs, immigration, tax cuts, deregulation, and the Fed’s role. (Papa Powell was serving it neat at the latest FOMC meetings). How will these factors i…
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Today we’re learning allllll about IRAs (individual retirement arrangements/accounts) including Roth IRAs, Traditional IRAs, Rollover IRAs and SEP IRAs. You’ll understand contribution limits, tax implications, and eligibility requirements for each account. As always, we aim to empower you with all the knowledge you need to make informed decisions f…
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⁠Subscribe to our Weekly Stock Market Update Newsletter!⁠ This Week in the Stock Market: 11.04.24 In this episode of Market MakeHer, we're trying something different. We've taken our weekly SMU email and given it to AI to create a separate podcast series. That's right, the email newsletter is also a podcast read by Artificial Intelligence. The host…
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Since we recently learned about Stock Lending, Short Selling, P/E Ratio, and Stock Valuation in the last 2 episodes, we figured it's a good time to revisit our episode on Dark Pools, PFOF, Order Routing, and Market Makers (not to be confused with Market MakeHERS 😉). This also happens to be a Halloween episode from last year, so enjoy our costumes i…
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How do you know if a stock is "on sale" or expensive to buy right now? In this Market MakeHer podcast episode, we'll learn all about stock valuation and how to look at the price-to-earnings ratio to make informed investing decisions. We discuss how to determine if a stock is overpriced or underpriced, the significance of earnings potential, and the…
  continue reading
 
In this episode of the Market MakeHer podcast, we delve into the topic of stock lending, addressing a listener's question about whether retail investors should participate in this practice. We explain the mechanics of stock lending, its relationship with short selling, and the potential benefits and risks involved. The discussion also covers tax im…
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Subscribe to our Weekly Stock Market Update Newsletter! In this episode of Market MakeHer, we're trying something different. We've taken our weekly SMU email and given it to AI to create a separate podcast series. That's right, the email newsletter is also a podcast read by Artificial Intelligence. The hosts delve into the current state of the stoc…
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What Is Portfolio Management and Asset Allocation? Put On Your Construction Hats. So you started investing in the stock market, now what? Want to learn how to construct an investment portfolio or manage your retirement portfolio? In this episode of Market MakeHer, hosts Jess Inskip and Jessie DeNuit delve into the intricacies of portfolio managemen…
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[This episode was originally recorded on July 05, 2024, before Biden dropped out of the Presidential Election Race. We examined historical data, facts, and statistics of what happens to the stock market when there is a Republican vs Democrat as President of the U.S.] During election years, the stock market tends to experience increased volatility d…
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It's time to give your money a job, but if you can't decide on a company, you can start with a sector. GICS stands for the Global Industry Classification Standard and they set the classifications for the 11 sectors. 2 Types of Sectors: Cyclical sectors are sensitive to economic conditions. They do well when the economy is growing but can struggle d…
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The Fed aka The Federal Reserve finally cut interest rates. Papa Powell (aka fed chair Jerome Powell) announced this week the federal funds rate is cut by 50 basis points (which means .50%). This might not seem like much to consumers like us, but cutting it by .50% in one meeting is actually a pretty big deal. Normally, everyone would flip out over…
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What Is A Bond? What Are The Different Types Of Bonds? How Do You Buy Bonds?We delve into the world of bonds, discussing their significance in the financial market, the mechanics of how they work, and the various types of bonds available for investment. Explore the relationship between interest rates and bond prices, the importance of credit rating…
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We are revisiting the business cycle and how it relates to the menstrual cycle, much like we did in ⁠Episode 13⁠ on Recessions, but we compare the phases in each cycle, side-by-side this time and break it down further. What Is The Business Cycle? The Business Cycle is Periods of economic expansion and contraction based on the 3-Ds we discussed last…
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Stock Market Update (SMU) Let's discuss and demystify the recent volatility in the stock market, NVDA earnings, Jackson Hole highlights including rate cuts, and the dreaded "R" word (recession). 🔮 "If the Mag 7 is coming down, and the other 493 are participating, that is a recipe for sideways action." ~Jess Inskip Who Are The Magnificent 7? ⁠Alphab…
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Continuing our "Better with my Finance-Sis" Mini-Series, in part 2 we talk all about Funds! But not just the different types of investment funds, also the difference between Passive and Active Funds. Passive Funds vs Active Funds What is a passive fund? Passive funds usually have lower expense ratios, with a more simplified investment strategy and …
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🔮 Introducing a new mini-series with our Gen Z "finance-sis" Jacey Saige. It's Jessie DeNuit's turn to teach how the stock market works while Jessica Inskip makes sure she's not leading Jacey astray. In part 1, we talk about why we invest and try to simplify how the stock market works, as best as possible without too many tangents. 🙃 ✨ Follow Jacey…
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The stock market has been having quite the week since our last episode on the Fed’s decision to NOT do a rate cut and the resulting effects of the not-so-great unemployment numbers that came out last Friday. Recipe for disaster? Is the stock market crashing? Why was there a sell-off and what is a market sell-off? And is this a good time for us self…
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We recorded this on 08/01/2024, knowing that unemployment numbers will not drop until this podcast airs on 08/02/2024, and that might also change so keep that in mind. **Employment Report Update from Jess** Fed's View on Labor Market:Fed Chair Jerome Powell stated that the changes in the labor market are "broadly consistent with a normalization pro…
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Inflation is at an all-time high and so is the stock market. This is a tale of two markets. How is the S&P 500 making record highs when so many Americans are living paycheck to paycheck? We're going to break it all down. What's happening in the stock market, what the S&P 500 actually is, what market breadth and concentration risk means and why it a…
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Let's refresh and re-assess our financial planning goals for our future selves. You've budgeted, you've saved, you've looked at what you've got going on in your spending and bills and what you have left over - what do you do with that extra money? (Invest it, of course 👻) *this is educational info, not advice - personal finance is personal, duh, an…
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