What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results? Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minut ...
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Life's not easy for Doug Eiffel, the communications officer for the U.S.S. Hephaestus Research Station, currently on Day 448 of its orbit around red dwarf star Wolf 359. He's stuck on a scientific survey mission of indeterminate length, 7.8 light years from Earth. His only company on board the station are stern mission chief Minkowski, insane science officer Hilbert, and Hephaestus Station's sentient, often malfunctioning operating system Hera. He doesn't have much to do for his job other th ...
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Immerse yourself in the evolving world of market research, insights and analytics, as hosts Lenny Murphy and Karen Lynch explore factors impacting our industry with some of its most innovative, influential practitioners. Spend less than an hour weekly exploring the latest technologies, methodologies, strategies, and emerging ideas with Greenbook, your guide to the future of insights.
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A podcast interested in the how's and why's of user experience research. Through interviews with industry experts and hands-on trial and error, we indulge and celebrate curiosity. Expect to test assumptions, examine methods, and engage in some old fashion experiments.
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Qualitative research has the power to positively impact people’s lives. Join Dr. Stacy Penna, NVivo Community Director as she talks to qualitative researchers to discover their innovative research methods, applied practices and passionate insights. Whether you are a student, new to qualitative methods or a published qualitative researcher, this is the podcast for you.
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Meet our host, Richard 'TalkToMeGuy' Olson. With over 35 years experience Richard Olson is a determined researcher and experienced alternative practitioner. He is a Master Herbalist and expert in a variety of other nutritional systems. Richard has extensive training in many body-energy modalities, including cranial sacral, Bowen Method, Swedish Esalen and EFT. Many energy healers have benefited from his background in Radio and sound technology; working with Richard in the development of effe ...
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Welcome to DVBrainChange A meditation podcast project for anyone ready to rewire the brain, regulate the nervous system, and rediscover their power to choose. DVBrainChange is a guided meditation series created by therapist and storyteller Glenn Ostlund. Originally designed as a supportive tool for men in court-mandated domestic violence treatment groups, this project combines the therapeutic insights of the Brain Change curriculum with cutting-edge neuroscience, binaural audio beats, and po ...
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A just state for everyone? Researching access to administrative justice in the digital era
Julia Dahlvik
In this podcast I will give insights into my research project on access to justice in the context of increasing digitalization of public services. The project's starting point is the observation that the digital transformation of public services comes along with two interlinked challenges: the risk of social groups being excluded from these services (digital inequality) and, as a result, restricted access to justice - a fundamental right that is also a prerequisite to exercising other rights ...
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Every five minutes, a transplant candidate dies while waiting for a compatible heart, liver, or kidney. Imagine a technology that could provide those life-saving transplant organs for a high price, and imagine what a company would do to monopolize that technology. On a remote island in Lake Superior, a team of geneticists has unlocked this holy grail of medicine. By reverse-engineering thousands of genomes, they dial back the evolutionary clock to re-create the progenitor of all mammals. The ...
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Welcome to the official free Podcast site from SAGE Publications for Palliative Medicine & Chronic Care. SAGE is a leading international publisher of journals, books, and electronic media for academic, educational, and professional markets with principal offices in Los Angeles, London, New Delhi, and Singapore.
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155 - Matt O’Mara, Cranbrook: AI, Jobs & the Insights Market
51:50
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51:50In this episode of the Greenbook Podcast, host Karen Lynch sits down with Matt O’Mara, President of Cranbrook Search Consultants, to discuss the state of hiring and career development in the insights industry. With more than 30 years of experience spanning client, supplier, and recruiting roles, Matt offers an insider’s view on the opportunities an…
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Why brand matters and how CMOs are playing out of position
42:38
42:38
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42:38Episode web page: https://bit.ly/3K2NcZn ----------------------- Episode summary: In this episode of Insights Unlocked, Joe Chernov, a seasoned B2B marketing leader and Executive in Residence at Battery Ventures, joins host Johann Wrede to unpack the modern CMO’s biggest trap—playing out of position. Joe shares the pivotal career moment that pulled…
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Susan Bratton, an intimacy expert who has transformed millions of relationships through her innovative approach to love and connection. Known as a "Sexual Biohacker" Susan brings her unique blend of scientific knowledge and practical experience to help people discover new depths of intimacy. Her work, challenges conventional media portrayals of rel…
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By Glenn Ostlund
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Nature's Ingredients, Science-Optimized w/ Robert Beltran, MD, Pharma D.
1:06:48
1:06:48
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1:06:48Dr. Robert Beltran, is a Fellow of the American College of Surgeons, holding doctorate degrees in both medicine and pharmacy, with an extensive background in biological sciences from UC San Francisco. After a successful 30-year surgical career, Dr. Beltran experienced a life-changing personal health crisis that led him down, an unexpected path, - o…
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How to stop wasting research and turn customer insights into action with Jake Burghardt
37:35
37:35
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37:35Episode web page: https://bit.ly/3UXulRJ ----------------------- Episode summary: In this episode of Insights Unlocked, host Lija Hogan sits down with Jake Burghardt, author of Stop Wasting Research and ex-Amazon and ex-Microsoft. Together, they dive into one of the most overlooked challenges in customer research: why so much valuable insight never…
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Session 23: Oppositionality vs. Cooperation – Training Your Brain
16:47
16:47
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16:47By Glenn Ostlund
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154 - Building Insights & Trust at SimpliSafe with Bethan Blakeley
50:13
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50:13In this episode of the Greenbook Podcast, host Karen Lynch sits down with Bethan Blakeley, Research & CX Manager at SimpliSafe UK, to discuss her journey from agency-side researcher to client-side insights leader. Bethan shares what it’s like to be a research team of one, balancing strategic priorities with stakeholder demands, and how she builds t…
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Greg the Hydrogen Man, on His Journey with Molecular Hydrogen
1:19:12
1:19:12
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1:19:12Greg "The Hydrogen Man" - a molecular hydrogen production expert, researcher, and the voice behind the wildly popular YouTube channel Uprising144K. Greg's journey isn't your typical success story. Just a few years back, he was facing what seemed like insurmountable health challenges; severe depression, a compromised immune system, tumors, autoimmun…
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Creating workplaces that work for all to thrive with Tara May
38:44
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38:44Episode web page: https://bit.ly/4fEzKXi ----------------------- Episode summary: In this thought-provoking episode of Insights Unlocked, host Lija Hogan is joined by Tara May, CEO of Spirit Tech—a pioneering tech company where more than 90% of the staff are autistic. Together, they explore what it truly means to create inclusive workplaces, the bu…
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Session 22: Sex, Intimacy, and Healing from Abuse
15:50
15:50
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15:50By Glenn Ostlund
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Causes Worth Carrying On with Diana Gifford-Jones
1:06:32
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1:06:32Diana MacKay writes under the pen name, Diana Gifford-Jones. She is the daughter of W. Gifford-Jones, MD, a storied Canadian doctor who recently passed away at the age of 101. The apple didn't fall far from the tree, and Diana is now carrying on weekly health columns that her father first started writing over 50 years ago. Her master’s degree, at H…
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Optimize with empathy: Gwen Hammes on turning behavior into brand impact
30:57
30:57
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30:57Episode web page: https://bit.ly/4fEzKXi ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- Episode summary:This week on Insights Unlocked, Nathan Isaacs sits down with Gwen Hammes, co-CEO of CRO…
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Session 21: Fair Fighting Do's and Don'ts
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15:50By Glenn Ostlund
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153 - How a DIY Spirit Took Michelle Finzel from Small Business to DAP Global
45:36
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45:36In this episode of the Greenbook Podcast, host Karen Lynch sits down with longtime friend and industry veteran Michelle Finzel, Senior Manager of Consumer Insights at DAP Global. Michelle shares her unique career journey — from growing up in her mother’s market research business, to running Maryland Marketing Source for nearly a decade, to making t…
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Enhancing the wellbeing of refugees living with advanced life-limiting illness in high-income resettlement countries: A systematic review
4:52
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4:52This episode features Dr Heidi Merrington (School of Public Health, The University of Technology Sydney, Sydney, NSW, Australia) and Professor Angela Dawson (School of Public Health, The University of Technology Sydney, Sydney, NSW, Australia). What is already known about the topic? In high-income countries, refugees experience barriers to accessin…
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Mineral MAX AG: Revolutionizing Soil Health w/ Paul Gaylon
1:11:01
1:11:01
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1:11:01Paul Gaylon's passion for restorative agriculture and organic practices has led him to Pacific Plant Nutrients, where he's spearheading innovative research with regional universities on algae applications, nutrient synergy, and soil-plant interactions. His contributions there include product formulation, concept development, and groundbreaking agri…
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Every (buying) decision is emotional with Talia Wolf
30:22
30:22
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30:22Episode web page: https://bit.ly/3Jjar14 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- Episode summary:In this episode of Insights Unlocked, host Nathan Isaacs sits down with Talia Wolf—foun…
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By Glenn Ostlund
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Conversion copywriting starts with customer research
31:18
31:18
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31:18Episode web page: https://bit.ly/45oE6gF ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- Episode summary: In this episode of Insights Unlocked, host Nathan Isaacs chats with Chris Silvestri, f…
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By Glenn Ostlund
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152 - From Community to Clarity: ConvoTrack’s Approach to Insights
50:40
50:40
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50:40In this episode of the Greenbook Podcast, host Lenny Murphy sits down with Tamanna Dhamija, Co-founder and CEO of Convosight and ConvoTrack, to explore the power of AI-driven video intelligence in modern brand building. From her investment banking roots to leading one of the most innovative platforms in consumer insights, Tamana shares her journey …
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Minkowski Presents: Wolf 359 @ London Podcast Festival 2025!
3:35
3:35
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3:35Surprise! That's right, folks! We weren't gonna just sit around and let our friends at Wooden Overcoats and Camlann have all the fun, now were we? We're also doing an event at the London Podcast Festival this year! For ONE NIGHT ONLY (September 7th!!!!) we're getting a bunch of the band back together! We're doing a special panel on the making of Wo…
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Martha Carlins Microbiome Mission: The Research Quest that Could Help Many
1:11:43
1:11:43
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1:11:43When Martha Carlin’s husband was diagnosed with Parkinson's in 2002, she transformed herself into a self-taught scientist, mastering chemistry, microbiology, and genetics to understand the crucial connection between gut health and chronic disease. As founder of The BioCollective and BiotiQuest, Martha has developed groundbreaking research and produ…
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A magician's take on message testing and marketing clarity
35:34
35:34
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35:34Episode web page: http://bit.ly/472L2m0 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What do magicians and marketers have in common? A lot more than you think. In this episode of Insights U…
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Session 18: Growing Love Through Friendship
15:50
15:50
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15:50By Glenn Ostlund
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Hidden Weight Issues with Sharry Edwards, MEd
1:02:25
1:02:25
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1:02:25What if your voice holds the blueprint to your health? What if the frequencies we carry could reveal not just what's wrong with our bodies, but how to fix them? Imagine balancing your health and emotions through frequency-based biomarkers controlled by mind management or programmable technology. For over 30 years, Sharry Edwards has made groundbrea…
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UX for startups: MVP tips and common design mistakes
37:51
37:51
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37:51Episode web page: https://bit.ly/4kYTrdD ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode, we sit down with UX veteran and startup advisor Oksana Kovalchuk to explore the common…
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Session 17: Meeting the Fire – Understanding Rage
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15:50By Glenn Ostlund
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151 - B2B Research Reinvented: Matt Powell Talks Trust and Tech
48:31
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48:31In this episode of the Greenbook Podcast, Lenny Murphy chats with Matt Powell, Managing Director of North America at B2B International. With over 20 years at the company, Matt shares his journey from phone-room interviewer to senior leadership and offers an insider’s perspective on the evolving world of B2B market research. The conversation dives d…
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Toxic Truth with Dr. Joe Nieusma, Senior Toxicologist
1:04:42
1:04:42
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1:04:42Our guest today has spent nearly four decades figuring out what's making us sick—and more importantly, what we can do about it. Dr. Joe Nieusma is a Senior Toxicologist with 37 years of experience, who's built his career in the trenches of pharmaceutical, biotech, and medical device companies, focusing on keeping both employees and patients safe. A…
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Why trust drives great customer experience with Mark Slatin
26:21
26:21
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26:21Episode web page: https://bit.ly/4eZNwDS ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What does it take to consistently deliver exceptional customer experiences? In this episode of Insights…
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Session 16: Meeting the Truth of My Actions
15:31
15:31
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15:31By Glenn Ostlund
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John Gray's Unconventional Wisdom on Health, Hormones & Happiness
1:06:02
1:06:02
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1:06:02John Gray is the author of Men Are from Mars, Women Are from Venus – one of the most influential relationship books of all time. USA Today listed it as one of the top 10 most influential books of the last quarter century, and it was the #1 bestselling book of the decade. Translated into 45 languages across more than 100 countries, his Mars/Venus se…
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Why shopper behavior is changing and what brands can do with Devora Rogers
19:44
19:44
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19:44Episode web page: https://bit.ly/3U80YeU ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, Devora Rogers, Chief Strategy Officer at Alter Agents and co-auth…
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Session 15: Meeting Resentment and Hate with Compassion
15:31
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15:31By Glenn Ostlund
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150 - What Makes IKEA’s Insights Team a Strategic Powerhouse?
44:49
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44:49In this episode of the Greenbook Podcast, host Karen Lynch speaks with Joel Renkema, Global Head of Insights at Inter IKEA Group. From foundational lessons at Procter & Gamble to shaping strategy at one of the world’s most iconic retail brands, Joel shares how IKEA integrates insights across its entire value chain—from supply and logistics to retai…
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How empathy in marketing can unlock your brand’s higher purpose
33:10
33:10
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33:10Episode web page: https://bit.ly/4lcY2tG ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What does it take to make marketing truly meaningful? In this episode of Insights Unlocked, we sit down…
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Session 14: From Shame to Self-Confidence
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15:20By Glenn Ostlund
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William Davis, MD joins us to discuss GLP 1 agonists such as Ozempic, and others
1:08:37
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1:08:37William Davis, MD is cardiologist and #1 New York Times bestselling author of the Wheat Belly series of books and, more recently, Super Gut. Recent human clinical trials that Dr. Davis conducted have revealed that it is possible to lose (fat) weight while preserving muscle, thereby preventing weight regain and enjoying improved body composition. Dr…
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Winning with zero-click marketing starts with customer empathy
49:22
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49:22Episode web page: https://bit.ly/4lhHPCW ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, Rand Fishkin, co-founder of SparkToro and marketing industry icon…
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By Glenn Ostlund
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149 - Megan Ruxton on Mixed Methods in Market Research
47:08
47:08
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47:08In this episode of the Greenbook Podcast, host Karen Lynch sits down with mixed methods researcher Megan Ruxton—most recently with the FDA and previously with Vibrant Health—to explore how researchers can turn ambiguity into action. From academia to public health to tech, Megan’s career has been driven by a passion for applied behavioral research. …
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Episode 9: Omnipresent digitality and AI’s limits: South Korean experiences
13:22
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13:22Send us a text In this episode I share insights from my field research in South Korea, one of the leading countries in the domain of digitalization and AI. I discuss the omnipresence of digitality, which refers to the condition of living in a digital culture, as I encountered it in public space and in interviews with people working in the public se…
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Making Connections One Brain at a Time
1:07:58
1:07:58
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1:07:58Dr. Laurie Hanson, DC has held faculty positions at both Palmer College and Life University from 2003 until 2012. Dr. Hanson is recognized domestically and internationally through her personal teachings to healthcare professionals, teachers and parents on the progression of pediatric development. Deepening her understanding and furthering her crede…
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Designing products people trust with Robinhood’s Dheerja Kaur
29:56
29:56
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29:56Episode web page: https://bit.ly/4l51qH3 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we sit down with Dheerja Kaur, Vice President of Product Manageme…
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By Glenn Ostlund
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Journey from Chronic Illness to Chronic Insipration
1:07:14
1:07:14
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1:07:14Today we're joined by someone whose story transforms our understanding of healing and resilience. Alayna Bellquist is an environmental advocate and Lyme disease thriver who has turned her personal health crisis into a mission of hope for thousands in the chronic illness community. When Lyme disease struck, Alayna could have simply focused on treatm…
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Leading customer-centric transformation with empathy and AI with Tabitha Dunn
25:08
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25:08Episode web page: https://bit.ly/43Gxevp ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, hosts Nathan Isaacs and Bobby Meixner welcome customer experience…
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By Glenn Ostlund
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