Alex Williams, founder of The New Stack, hosts "The New Stack Analysts," a biweekly round-table discussion covering The New Stack's latest data research, and topics related to app development and back-end services. Listen to our other TNS Podcasts on SoundCloud: The New Stack Makers: https://soundcloud.com/thenewstackmakers The New Stack Context: https://soundcloud.com/thenewstackcontext The New Stack @ Scale: https://soundcloud.com/thenewstackatscale
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Hi Everyone, this is Siam Hossain, welcome to my podcast - Making It In America. Here I talk to successful new immigrants who braved all kinds of obstacles to achieve their own version of the American dream. Join me in this journey where I hear fascinating stories of resilience against adversity and the eventual triumph of these amazing individuals.
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Welcome to "Retales: Ecommerce Growth Stories," a podcast series that brings you the unique and captivating stories of ecommerce retailers from every corner of the globe. Each episode delves deep into the journey of different ecommerce entrepreneurs — from scrappy startups to established multinational chains — shedding light on the strategies they deploy to ride economic waves and seize new opportunities. We feature candid conversations not only with these trailblasing entrepreneurs but also ...
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Hey there! I’m Kerry Curran—revenue growth consultant, industry analyst, and your host of Revenue Boost: A Marketing Podcast. Every episode, I sit down with top marketing and sales experts to bring you actionable strategies that drive measurable revenue growth results. We’ve had over 800K downloads, so if you’re serious about scaling your business, hit subscribe to stay ahead of your competition! Revenue Boost: A Marketing Podcast is a must-listen for business leaders, marketers, and sales p ...
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Smarter Tech, Sharper Targeting: Fueling Revenue with AI, Data Quality, and GTM Alignment
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27:33“AI is only as powerful as the data behind it. If you don’t trust the inputs, you can’t trust the outputs and that’s where most companies get stuck. It’s not enough to have automation or algorithms; you need quality, transparency, and alignment across your go-to-market motion. That’s the difference between tech that looks smart and tech that actual…
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From Strategy to Speed: Building a Modern Marketing Engine with AI
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27:40“AI can accelerate everything, but if you don't have a clear strategy and alignment across leadership, you're just scaling inefficiency faster. Before you invest in tools or systems, you need to know why they matter, how you'll measure impact, and whether your organization is built to move fast enough to see results.” That's a quote from Mark Golob…
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Your Brand Is Your Future: Scaling B2B Revenue Beyond Playbooks and Tech Stacks
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28:10"No tech stack, no playbook, no AI prompt is ever going to get you to that ultimate breakthrough that legacy status, that hockey-stick growth. It just won’t. What gets you there is brand: your story, your why, and the emotional connection you build with your buyers. No one buys from you because you’re great at executing a playbook. They buy because…
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The Future Is Multicultural: How Inclusive Marketing Fuels Revenue Growth
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26:48“When 70% of consumers say they prefer to buy from brands that reflect their values, inclusive marketing stops being a ‘nice-to-have’ it becomes a competitive advantage. Align your marketing dollars with that reality, and you’re not just doing the right thing you’re unlocking a scalable growth opportunity.” Dennis TseIn this episode of Revenue Boos…
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Redefining Affiliate Marketing: Brand + Performance for Maximum Revenue Impact
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32:34Redefining Affiliate Marketing: Brand + Performance for Maximum Revenue Impact “Affiliate marketing intersects with every part of your marketing stack—PR, influencer, paid search, content—but too often, it operates in a silo. The real opportunity lies in integrating it into your brand and performance strategy from day one. When you align affiliate …
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The Future of Integrated Media: Smarter Digital Marketing for Revenue Growth
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27:52The Future of Integrated Media – Smarter Digital Marketing for Revenue Growth "It’s no longer about winning the channel; it’s about winning the customer. Too often, brands optimize for individual platforms without considering the bigger picture. Today’s consumers move seamlessly between channels. If we reach the right audiences with the right messa…
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From Awareness to ROI: Maximizing Influencer Marketing for Revenue Growth
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27:52"It’s no longer about winning the channel; it’s about winning the customer. Too often, brands optimize for individual platforms without considering the bigger picture. Today’s consumers move seamlessly between channels. If we reach the right audiences with the right message and high-impact creative, we lift all ships. The brands that break down sil…
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From Social to Strategy: How Smart Organic Content Fuels Consumer Interest & Revenue Growth
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31:00From Social to Strategy: How Smart Organic Content Fuels Consumer Interest & Revenue Growth "Brands need to stop thinking of themselves as the center of the conversation and start putting their audience first. If you focus on fulfilling their interests—whether through information, education, or entertainment—you’re not chasing engagement anymore. Y…
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Smarter Marketing Measurement: Your Competitive Edge for Revenue Growth
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30:05Smarter Marketing Measurement: Your Competitive Edge for Revenue Growth "The big ‘aha’ moment for most marketers comes when they cut something they thought was working, wait 30 or 60 days, and see that sales remain exactly the same. That realization—that they were spending money on something with zero impact—can be both eye-opening and unsettling."…
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Monetizing Content: How Top Publishers & Brands Maximize Reach and Revenue Impact
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30:32Cooper Schwartz: Monetizing Content: How Top Publishers and Brands Maximize Reach and Revenue Impact “The brands that win aren’t just the ones with the biggest budgets—they’re the ones that strategically align performance and brand marketing to maximize reach and revenue.” That’s a quote from Cooper Schwartz and a sneak peek at today’s episode. Hey…
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Founder-Led Growth: Winning with Authenticity in a Noisy Market
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29:26“The company that grows isn’t the one with the best solutions—it’s the one with the best marketing that truly connects with its audience.” That’s a quote from Sheri Otto and a sneak peek at today’s episode. Hi there, I’m Kerry Curran, Revenue Growth Consultant, Industry Analyst, and host of Revenue Boost, A Marketing Podcast. Every episode, I sit d…
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Mastering Search Intelligence: Ranking Strategies Across Social, AI, Voice, and Video
26:16
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26:16“Search is no longer just about Google—it’s a behavior happening everywhere, from TikTok and Amazon to ChatGPT and Perplexity. To win in this new era, brands need to deeply understand their audience and align their SEO, social strategy, and authenticity across every platform where discovery happens.” That’s a quote from Melíssa Harden and a sneak p…
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Influencers & Amazon: The Game-Changing Strategy for Top Rankings
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23:06If you want to win on Amazon, you’re not just marketing to consumers—you’re marketing to an algorithm. The brands that succeed are the ones that understand how to send the right signals, drive real engagement, and turn visibility into sustained growth."In this episode of Revenue Boost: A Marketing Podcast, host Kerry Curran is joined by Samir Bhavn…
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Unlocking CPG Growth: Collaboration, Innovation, and Retail Media Strategies
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32:05In this episode titled, Unlocking CPG Growth: Collaboration, Innovation, and Retail Media Strategies, we sit down with Kris McDermott, a seasoned expert in omni-channel marketing and retail media strategies, to discuss how CPG companies can unlock sustainable growth in today’s competitive landscape. Kris shares actionable insights on fostering cros…
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The Power of Consumer Conversations: Turning Social Data into Dollars
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34:30“Today, social listening isn't just about monitoring conversations. It's about uncovering actionable insights that can shape the trajectory of an organization. From identifying emerging cultural trends to driving product innovation and refining marketing strategies, social listening provides a unique window into the voice of the consumer. It's not …
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Mobile Commerce 2.0: Boosting Retailer Revenue with Better Shopper Experience
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28:34"The key to driving revenue in mobile commerce is creating seamless connections between inspiration and action. When you optimize the shopper's journey—from the moment of intent to the point of purchase—you unlock value for retailers, creators, and consumers alike." – Michael JaconiIn this episode of Revenue Boost: A Marketing Podcast, titled, Mobi…
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Cracking the Amazon Algorithm: Strategies for Increased Visibility and Revenue
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27:43“Amazon optimization today isn't just about keywords. It's about creating a compelling narrative with your images, content, and product attributes. AI now plays a crucial role in reading and interpreting your images and text to rank your listings. If you can convince the algorithm that your product is valuable, you're also convincing the customer. …
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Retail Media's Next Frontier: Unifying Onsite, Offsite, and In-Store Advertising
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20:42“When you combine onsite inventory with the retailer's audience data, magic happens. It's all about leveraging the right data to show the right ads to the right shoppers. And that's where real gains are made.” That's a quote from Harsh Jiandani and a sneak peek at today's episode. In this episode titled Retail Media's Next Frontier: Unifying Onsite…
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Unlocking Revenue Growth: The Power of Discovery Calls and Buyer Insights
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29:39Unlocking Revenue Growth, the Power of Discovery Calls and Buyer Insights “Discovery calls aren't just about making a sale. They're about truly understanding your buyer's world. It's about uncovering their challenges, learning their pain points, and showing them you genuinely care about their success. By asking thoughtful questions and actively lis…
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Winning Every Stage: A Sales Framework for Sustainable Revenue Success
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27:00To connect with Paul Wilson go to: [email protected] https://www.massivegrowthpartners.com/ Winning Every Stage: A Sales Framework for Sustainable Revenue Success “You can't scale a business if the CEO is involved in every new business pitch. Transitioning from founder led sales to a team driven approach is essential for sustainable…
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Revenue Strategy Redefined: Audits, Optimization, and Company Alignment
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29:57“Sales is a whole company responsibility. When organizations embrace that mindset, they perform better. It's not just about the sales team. It's about aligning every function from marketing to customer success to drive sustainable growth. That's a quote from Hannah Adjikawo and a sneak peek at today's episode.” Hi there, I'm Kerry Curran, business …
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B2B Content That Converts: Building Trust and Differentiation in a Crowded Market
28:22
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28:22“B2B buyers are human beings with real emotions. Whether we like it or not, people make decisions based on emotion first and justify them later with facts. Your content needs to address their pain points, tap into their aspirations, and clearly show how your solution solves their problems quickly and effectively.” That's a quote from Alexis Trammel…
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From Leads to Loyalty: Digital Marketing Strategies That Drive Revenue Growth
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28:35“B2B buyers are human beings with real emotions. Whether we like it or not, people make decisions based on emotion first and justify them later with facts. Your content needs to address their pain points, tap into their aspirations, and clearly show how your solution solves their problems quickly and effectively.” That's a quote from Alexis Trammel…
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From Clicks to Conversions: Scaling Revenue with Strategic SEO and CRO
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26:07In this episode of Revenue Boost: A Marketing Podcast, titled, ""From Clicks to Conversions: Scaling Revenue with Strategic SEO and CRO"" we delve into the dynamic duo of revenue growth: Search Engine Optimization (SEO) and Conversion Rate Optimization (CRO). Together, these strategies are the backbone of turning website traffic into meaningful bus…
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SMS for B2B Success: Modern Marketing Strategies for Revenue Growth
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19:43In modern B2B marketing, we're seeing the evolution of adding SMS as a step in workflows. With engagement rates as high as 95 to 98% and a 90-second average response time, SMS ensures messages get the attention they deserve. This makes it a powerful tool for fostering relationships, driving engagement, and shortening sales cycles in the complex B2B…
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Data-Driven Revenue Growth: Leveraging First-Party Data and CRM for Smarter Lifecycle Marketing Engagement
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23:51In this episode of Revenue Boost: A Marketing Podcast, titled, ""Data-Driven Revenue Growth: Leveraging First-Party Data and CRM for Smarter Lifecycle Marketing Engagement"" we’re diving into the powerful intersection of first-party data, CRM strategy, and lifecycle marketing to drive smarter, more impactful engagement.I’m joined by Jake Schmidt, f…
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Smarter Connections, Bigger Returns: The CRM Advantage in Revenue Growth
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33:42Welcome to Revenue Boost: A Marketing Podcast, where business leaders turn for actionable strategies to fuel growth and drive results. In this episode, Smarter Connections, Bigger Returns: The CRM Advantage in Revenue Growth, im joined by CRM expert Benjamin McCabe to dive into the transformative power of customer relationship management (CRM) for …
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Maximizing Revenue Potential: The Power of CRM in Cross-Functional Collaboration
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26:49Welcome to Revenue Boost: A Marketing Podcast, where business leaders turn for actionable strategies to fuel growth and drive results. I’m your host, Kerry Curran. With over 20 years of marketing agency experience driving client business growth I now run RBMA: Revenue Based Marketing Advisors where we help businesses like yours effectively scale re…
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Maximizing B2B Revenue: Smarter ABM with an Optimized CRM
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25:56Connect with Lori Thomas, CSPO, Founder and CXO of Digit Cloud Biz on LinkedIn or go to Digit Cloud Biz Also be sure to download Lori's free cheat sheet on Account Based Marketing here. 🎙️ Thanks for tuning in! Struggling with flat or slowing revenue growth? You’re not alone. That’s why Revenue Boost: A Marketing Podcast brings you expert insights,…
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Maximizing Marketing Impact: From Funnel Conversion to Revenue Attribution
34:49
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34:49Welcome to Revenue Boost: A Marketing Podcast, where business leaders turn for actionable strategies to fuel growth and drive results.In Today’s episode, Maximizing Marketing Impact: From Funnel Conversion to Revenue Attribution, I am joined by the brilliant Sarah Lane-Hawn, a senior marketing operations consultant and mathematician turned marketin…
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Unlocking Marketing Impact: Amplifying Revenue through Cross-Functional Collaboration
29:54
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29:54Welcome to Revenue Boost: A Marketing Podcast, where business leaders turn for actionable strategies to fuel growth and drive results. I’m your host, Kerry Curran. With over 20 years of marketing agency experience driving client business growth I now run RBMA: Revenue Based Marketing Advisors where we help businesses like yours effectively scale re…
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Modern Go-to-Market Tactics: Insights for Scalable B2B Growth
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25:27To build a truly effective go-to-market strategy, you can’t be everything to everyone—you have to find your focus. Start with refining your Ideal Customer Profile (ICP) by identifying the key personas, their unique pain points, and the challenges they’re trying to solve. Then, align your messaging and tactics to resonate directly with their needs. …
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Scaling B2B Success: Harnessing Modern Marketing and Digital Strategies for Growth
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30:49One of the biggest mistakes I see in B2B marketing is skipping foundational strategy for quick tactical wins. For example, companies might jump straight into running ads on LinkedIn or Google without first understanding their buyers or building a cohesive brand experience. Without that groundwork, even the best campaigns can fall flat. It’s always …
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LinkedIn Expert Advice: Driving B2B Growth with High-Impact Content
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28:24"People follow people before they follow brands. In today’s crowded market, where competition is fierce and sales cycles are getting longer, the key to standing out is showcasing the unique value of your people. Highlight their expertise, passion, and perspectives through authentic, high-impact content. Thought leadership isn’t just about building …
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Creating Marketing That Sticks: Lessons in Balancing Data, Emotion, and Long-Term ROI
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36:53Great marketing isn’t just about data or emotion—it’s about finding the perfect balance. The data provides the roadmap; it shows you where you’re winning and where you’re falling short. But without an emotional connection, your brand becomes just another transaction, easily forgotten. The most successful companies understand this balance—they use d…
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Think Like a Brand: Strategies for Publisher Growth and Engagement
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32:25Podcast Guest: Greg Rollett Host: Kerry Curran Title: Think Like a Brand: Strategies for Publisher Growth and Engagement "Publishers need to think like scrappy consumer brands. Focus on creating content that excites and engages your audience—whether through thematic newsletters, short-form videos, or user-generated content. The key is to work smart…
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The Social Commerce Revolution: Building Revenue with Influencers and TikTok Shop
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28:26"In this episode of Revenue Boost: A Marketing Podcast, titled The Social Commerce Revolution: Building Revenue with Influencers and TikTok Shop, host Kerry Curran dives deep into the exciting world of social commerce with Vinod Varma, CEO and co-founder of Creator.co. Together, they explore how platforms like TikTok Shop are reshaping the way cons…
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Mastering Influencer Marketing in Regulated Industries: Navigating Compliance, Aligning Brand Goals, and Driving Success
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25:42Podcast Guest: Joelle Moroney Host: Kerry Curran Title: Mastering Influencer Marketing in Regulated Industries: Navigating Compliance, Aligning Brand Goals, and Driving Success Kerry Curran, RBMA (00:01.067) And welcome Joelle, please introduce yourself and share a bit about your background and extensive experience. Joelle Moroney (00:08.724) Hi, K…
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The Authenticity Advantage: Driving Engagement and Revenue with Curated Creator Content
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25:22In this episode of Revenue Boost: A Marketing Podcast, titled "The Authenticity Advantage: Driving Engagement and Revenue with Curated Creator Content," host Kerry Curran speaks with Erin Gagnon, Managing Director of BrandCycle, about how brands can harness the power of creator-driven content to boost engagement and drive sales. They discuss how au…
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Full-Funnel Impact: Integrating Influencer Content Across Your Media Strategy
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24:38In this episode of Revenue Boost: A Marketing Podcast, titled Full-Funnel Impact: Integrating Influencer Content Across Your Media Strategy, host Kerry Curran talks with Jaime Cohen, Head of U.S. Influencer Marketing at GOAT agency, about the evolving power of influencer marketing. Jaime shares insights on leveraging creator content to fuel not onl…
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Podcasting for Business Growth: Leveraging Purpose-Driven Content to Boost Engagement and Drive Conversions
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28:07A revenue based marketing strategy is required to drive business growth. I've been saying it for a while, your buyers need to have heard of you and trust that you can deliver what they need. Data shows the buyers are in control, researching and building a short list before ever connecting with your sales team. How do your buyers learn about your br…
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Prioritizing DEI&B in Your Business Strategy: A Core Pillar for Sustainable Revenue Growth
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24:16In this episode of Revenue Boost: A Marketing Podcast, titled "Prioritizing DEI&B in Your Business Strategy: A Core Pillar for Sustainable Revenue Growth," host Kerry Curran sits down with Kerel Cooper, CMO at GumGum, host of The Minority Report Podcast, and President of Advertising at Group Black, to explore the transformative impact of diversity,…
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SEO Strategy for Business Leaders: Unlocking the Path to Increased Visibility and Revenue
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24:04In this episode of Revenue Boost: A Marketing Podcast, titled "SEO Strategy for Business Leaders: Unlocking the Path to Increased Visibility and Revenue," we sit down with Brent Bouldin and Scott Gardner of New Media Advisors to explore how a robust SEO and content strategy can future-proof brands and drive sustained revenue growth. With decades of…
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From Traditional Search to AI-Driven Strategies: Future-Proofing Your SEO
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24:42In this episode of Revenue Boost: A Marketing Podcast, titled From Traditional Search to AI-Driven Strategies: Future-Proofing Your SEO, host Kerry Curran is joined by Paul Shapiro, SEO expert from Uber’s web intelligence team, to discuss the evolving role of AI in search engine optimization. Paul shares his experience with AI’s transformative effe…
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Leveraging LinkedIn: B2B Organic Social Strategies for Enhanced Personal Branding and Business Growth
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25:02In this episode of Revenue Boost: A Marketing Podcast, titled "Leveraging LinkedIn: B2B Organic Social Strategies for Enhanced Personal Branding and Business Growth," we explore the power of LinkedIn for B2B revenue growth with Indrek Põldvee from B2BGrowth. Drawing from years of expertise focused exclusively on organic LinkedIn content optimizatio…
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Conquering the Retail Media Space: Strategies for Emerging and Established Brands
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26:35In this episode of Revenue Boost: A Marketing Podcast, titled Conquering the Retail Media Space: Strategies for Emerging and Established Brands, host Kerry Curran sits down with David Glaza, CEO and founder of Digits, a specialized retail media agency. With years of experience helping brands navigate complex retail media landscapes, David shares ac…
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From Amazon to Instacart: Optimizing Multi-Network Retail Media Programs
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22:45In this episode of Revenue Boost: A Marketing Podcast, titled From Amazon to Instacart: Optimizing Multi-Network Retail Media Programs, host Kerry Curran sits down with retail media expert Misha Cohn to explore the complex world of multi-network retail media. As brands increasingly shift budgets from traditional platforms like Google and Meta to re…
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The Retail Media Game Changing Powerhouse: Data, Strategy, and the Path to Conversion
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35:40"Retail media is the evolution of where media is going. Retailers have better data sets than most partners out there, and it's about taking all the greatness of marketing—data tied to actual conversions—and scaling it. The goal is personalization at scale, tied directly to sales, creating a seamless path to conversion while eliminating waste." —Mik…
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Maximizing Revenue: Latest Trends and Insights from the Performance Marketing Association’s Annual Survey
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32:36In this special episode of Revenue Boost: A Marketing Podcast, host Kerry Curran is joined by Tricia Meyer, Executive Director of the Performance Marketing Association (PMA). Together, they discuss the latest findings from the PMA’s annual survey, which includes data from over 300 affiliate programs. They explore the critical role of affiliate and …
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From Startup to Scale-Up: Strategic Roadmapping for Revenue Growth
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26:56In this episode of Revenue Boost: A Marketing Podcast, Kerry Curran is joined by Jennifer Peters, Director of D2C, Martech, and Digital Compliance at OLLY. They discuss essential strategies for future-proofing startups, covering key topics from building effective roadmaps to managing customer subscriptions for long-term growth. Jennifer also shares…
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