New to the high-octane world of insurance agency ownership with The Insurance Dudes© ? Veteran who's looking to learn some new ideas? We started this journey in 2019, on the search for Hosted by industry veterans Jason Feltman and Craig Pretzinger, this podcast is your no-holds-barred guide to dominating the insurance game. With decades of combined experience and a track record of building some of the most successful agencies in the business, Jason and Craig are here to share their hard-won ...
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Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market? The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite. We detail the long, hard road most ideas take to get to market & how challenging it is to get the best ones through. Hosted by Mike Linton -- the former P&G Brand Manager who went on to be the Chief Marketing Officer of Best Buy ...
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Executive Recruitment and Search is our specialism we are a London based headhunting boutique covering the South East of the UK. EXEC CAPITAL is a boutique recruitment agency that specialises in connecting start-ups and businesses with senior management professionals. We take a tailored approach to our recruiting with a 1-on-1 experience where we help clients identify their management needs before starting the recruitment process. We’ll help identify and hire the perfect candidate to scale y ...
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Are you ready to shatter the status quo and unleash your full potential as a property and casualty insurance agent? Welcome to "P&C Maverick - Unconventional Wisdom For Quantum Gains," the podcast that dares to challenge the norms and deliver game-changing insights for ambitious agents like you. Each season, join host Craig Pretzinger as he explores a powerful motif and dives deep into the unconventional strategies and mindset shifts that separate the top performers from the rest of the pack ...
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A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
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Hearts of Caregiving: Nurturing the Souls of Caregivers
Valda Branison, Jeanine Marbury Bryant, and Mary C Hartfield
Welcome to "Hearts of Caregiving: Nurturing the Souls of Caregivers," a compassionate and insightful podcast that aims to support and empower caregivers who selflessly devote their time and energy to caring for others. Hosted by Valda Branison, Jeanine Marbury Bryant, and Mary C Hartfield, this podcast is a safe space where caregivers can find comfort, guidance, and inspiration as they navigate the challenges and joys of their caregiving roles.
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200 in Heels: Fast Lanes and Faster Growth with Cassidy Arbeli
35:27
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35:27Welcome to another episode of The Insurance Dudes! In this episode, Jason and Craig sit down with Cassidy Arbeli—a powerhouse agency owner whose journey is as inspiring as it is unconventional. Raised by entrepreneurial parents and equipped with a natural flair for business, Cassidy shares how she transformed her insurance career from humble beginn…
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Michael Treff | CEO, Code and Theory | Why Your AI Strategy Needs to Be More Than Tools & Efficiency - An Agency Perspective
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34:34
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34:34A CMO Confidential Interview with Michael Treff, the CEO of Code + Theory, a growing 2000 person agency which combines technology and creativity. Michael discusses the disruption in consumer behavior, why B2B client service is becoming more holistic, and why companies should "go on offense" in a time of uncertainty. Key topics include: The strategi…
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The CMO Awards Podcast Ep7: Winners and finalists part 2: Uber, Guzman y Gomez CMOs reveal what makes their distinct marketing approaches effective
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1:01:01
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1:01:01Their remits and responsibilities seem poles apart, but Guzman y Gomez global CMO, Lara Thom, and Uber CMO APAC, Andy Morley share strikingly similar views on the importance of culture, CMOs aligning personally to company values, brand-led strategy, and bold, progressive marketing that grabs attention and strikes the right cultural chord. It’s surp…
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From Captive to Independent: Dan Kitajima’s Journey to Insurance Agency Freedom
53:07
53:07
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53:07Welcome to another episode of The Insurance Dudes! In this powerful conversation, hosts Jason Feltman and Craig Pretzinger sit down with Dan Kitajima to unpack a truly wild journey from building a $17 million captive insurance agency to making the bold leap into the independent world. Dan shares the highs and lows of his experience—from signing a j…
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Nancie McDonnell Ruder | CEO, Noetic Consulting | You're Brought In to Fix the Brand - Now What?
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36:30
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36:30Nancie discusses her "brand fix" classifications of refine, purposefully manage, and transform, how to get started with data even when money and time are tight, some "Taylor Swift" approaches to brand work, and the difference between mission and brand. Key topics include: how to get the organization in harmony; why "The Big Reveal" is usually the w…
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Super Cannes 25: Suncorp’s Brand, CX boss Mim Haysom on influencers; Why EY Parthenon says risk and creative works for c-suite and Tassal’s Matt Vince is thinking global
45:47
45:47
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45:47Cannes was heaving with influencers striking deals, but the message from top marketers, academics and consulting firms was consistent: Go back to fundamentals on brand, embed brand at the heart of business, then execute with consistent creative excellence to drive outsized financial returns. Mark Ritson landed that message most emphatically via 10 …
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From McDonald’s to Insurance Success: The Ben Bucher Agency Story
51:13
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51:13Welcome back to The Insurance Dudes! In this episode, our hosts Craig Pretzinger and Jason Feltman sit down with Ben Bucher, owner of Bucher Family Insurance, for an engaging, honest, and often hilarious conversation about his journey from an aspiring actor and McDonald’s manager to leading a multimillion-dollar insurance agency. Ben opens up about…
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Eugene Soltes | Harvard | Managing the Gray Area - The Fine Line Between Puffery & Lying | Part 2
28:31
28:31
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28:31A CMO Confidential Interview with Dr. Eugene Soltes, Harvard Business School Professor and author of "Why They Do It - Inside the Mind of the White Collar Criminal". Eugene discusses how most crimes start out as small, often unnoticed decisions made by strategic people, how nearly everyone has a chance to step over the line, why many companies (Air…
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Welcome back to Scaling Smarter—the podcast where we unpack what it really takes to lead, grow, and future-proof your business. I’m your host, Adrian Lawrence, and today we’re talking about something every ambitious company should have in place but often overlooks: Non-Executive Directors—also known as NEDs. More specifically, we’re going to look a…
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From College Basketball Coach to $18 Million Insurance Agency: BJ Hill’s Playbook for Success
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50:59On this episode of The Insurance Dudes, hosts Craig Pretzinger and Jason Feltman sit down with BJ Hill, owner of Summit Insurance in Loveland, Colorado. BJ shares his remarkable journey from college basketball coach to building one of the top insurance agencies in the country, now writing over $18 million in premium. From his early days as a “juco”…
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Eugene Soltes | Harvard | Managing the Gray Area - The Fine Line Between Puffery & Lying | Part 1
29:15
29:15
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29:15A CMO Confidential Interview with Dr. Eugene Soltes, Harvard Business School Professor and author of "Why They Do It - Inside the Mind of the White Collar Criminal". Eugene discusses how most crimes start out as small, often unnoticed decisions made by strategic people, how nearly everyone has a chance to step over the line, why many companies (Air…
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Welcome back to Exec Capital — the place where leaders come to think smarter, grow faster, and lead better. I’m your host, Adrian Lawrence, and today, we’re looking at one of the most under-leveraged assets in any company’s growth toolkit: your board. More specifically — your non-executive directors, and how bringing the right person into the room …
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The CMO Awards Podcast Ep6: Best Growth Initiative of the Year in focus: CMOs of Arnott’s Group, Flintfox share how they unlocked growth opportunities in the very different worlds of B2C and B2C
57:53
57:53
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57:53This year’s inaugural CMO Awards weren’t just a showcase of Australian marketing leaders doing an excellent job of marketing stewardship and effectiveness. We also introduced the Best Growth Initiative of the Year award, supported by Publicis Groupe, to single out and recognise strategic growth initiatives led by marketing teams. In this podcast ep…
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Uncovering Referral Goldmines and Process Mastery with Peter Fournier
43:07
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43:07Welcome back to The Insurance Dudes! In this episode, hosts Jason Feldman and Craig Pretzinger sit down with industry powerhouse Peter Fournier to uncover the secrets behind building a thriving, recession-proof insurance agency. Peter shares his journey from flipping Pokémon cards as a kid to carving out his niche in mortgage protection within the …
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Why David Carothers Avoids Industry Hires and How It Fuels His Agency’s Success
29:05
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29:05Welcome to this episode of The Insurance Dudes, where hosts Jason and Craig sit down for a high-energy, no-holds-barred conversation with the dynamic David Carothers. David shares his unconventional journey from a college baseball player and retail worker living off macaroni and cheese to running a powerhouse commercial insurance agency in Tampa. I…
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David Kelly Wrote The Book On Incentive Comp Management
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24:22
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24:22On this episode of The Insurance Dudes, Jason and Craig sit down with David Kelly, the author who literally wrote the book on incentive compensation management and the founder of insuretech startup BobTrack. David shares his unconventional journey into the insurance industry—starting as a complete outsider who’s never sold a policy but knows how to…
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Make Leads Paid For Put Your Thimble On Front Of Funnel
23:08
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23:08Welcome to another exciting episode of "The Insurance Dudes," where hosts Craig Pretzinger and Jason Feltman are on a mission to help you escape the constraints of your insurance agency with the secrets to creating a predictable and profitable sales machine. In this episode titled "Audio Make Leads Paid For Put Your Thimble On Front Of Funnel," we …
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Gleb Tsipursky Plays Decision Doctor Don't Dare Miss This Diamond
46:56
46:56
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46:56Welcome to another exciting episode of "The Insurance Dudes," where hosts Craig Pretzinger and Jason Feltman are on a mission to help you escape the constraints of your insurance agency with the secrets to creating a predictable and profitable sales machine. In this episode titled "Audio Make Leads Paid For Put Your Thimble On Front Of Funnel," we …
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Mastering Recruitment: Insights from Dave Williams on Scaling Insurance Agencies
48:38
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48:38Welcome back to another exciting episode of The Insurance Dudes! Today's guest is none other than Dave Williams, a dynamic entrepreneur with a fascinating journey from overcoming personal and professional challenges to building a multi-million dollar insurance agency. Dave shares his insights on the importance of mastering your craft from the groun…
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Learn from Brian A'Hearn To Earn, Know What I Mean Vern?
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46:09
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46:09Welcome to another exciting episode of The Insurance Dudes Podcast! Today, we have a special guest, Brian Ahearn. With his extensive experience in the insurance industry and expertise in the psychology of persuasion, Brian shares invaluable insights that can help transform your agency operations and enhance your sales skills. From the importance of…
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Wild Bill Rice Talkin Bout Leads | The Insurance Dudes
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37:17In this episode of The Insurance Dudes, hosts Craig Pretzinger and Jason Feldman sit down with Wild Bill Rice to explore the ins and outs of lead generation within the insurance industry. As a seasoned professional in marketing and lead generation, Bill Rice offers valuable insights into understanding the unique challenges and opportunities tied to…
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Jas Takhar Crushes Content Curating Creative Craziness
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50:53
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50:53In this exciting episode of The Insurance Dudes, join hosts Craig and Jason as they bring in the dynamic Jas Takhar live from his own studio. Known for his high-energy approach, Jas promises to match and potentially exceed the enthusiastic vibes. Dive into a lively conversation filled with rapid-fire questions and insightful discussions on content …
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How to Master the Art of Insurance Sales with Rob Liano
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56:26In this episode of The Insurance Dudes, join hosts Craig Pretzinger and Jason as they dive into an insightful conversation with Sales Coach and Speaker, Rob Liano. Growing up as the youngest of four boys with a father who transitioned from engineering to excelling in vacuum sales, Rob learned early on about the power of sales and determination. Fro…
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How to Thrive in Commercial Insurance: Lessons from Patrick Albrecht
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36:54In this episode of The Insurance Dudes, hosts Craig and Jason sit down with Patrick Albrecht, President of Associated Insurance Administrators (AIA), to discuss the evolution of commercial insurance marketing and sales. Patrick shares his journey from Air Force engineer to insurance executive, offering valuable insights into the wholesale insurance…
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Blending Sharp and Ritson: Distinctive differentiation and custom media moves needle for CommBank, Subway, NRMA Insurance as News Australia shifts approach.
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42:09
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42:09Byron Sharp is a distinctive assets maximalist, suggesting how brands look and are recognised and embedded into people’s minds is more important than focusing on what they do differently to rival brands. Mark Ritson argues brands need differentiation to stand out from rivals and pull customers in. News Australia says you need both to drive growth –…
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The Finance Seat That Drives Growth – Finding the Right Financial Controller
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1:09Welcome back to Growth Mode – The Business Builder’s Podcast, where we help you scale smarter, not harder. I’m your host, Adrian Lawrence, and today we’re diving into a role that often doesn’t get the spotlight it deserves: the Financial Controller. If you’re running a growing company—maybe you’ve just raised funding, maybe you’re scaling fast—you …
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Teresa Barreira | Publicis Sapient | The Case For & Against CMO's - Do Companies Really Need One?
30:51
30:51
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30:51A CMO Confidential Interview with Teresa Barreira, EVP & Global CMO and CCO of Publicis Sapient, formerly the CMO of Deloitte Consulting. Teresa discusses the evolution of the role in an age of uncertainty, how the "Business of Marketing" has been replaced by "The Business of the Company," and her belief that B2B and B2C Marketing are converging. K…
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Finding the Right HR Director: The Exec Capital Advantage
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1:25Welcome back to "Growth Leaders", the podcast where we unpack the strategies, people, and ideas driving the future of business. I’m your host, [Your Name], and today, we’re talking about one of the most pivotal roles in any growing company: the HR Director. Now, I know what some of you are thinking — “HR? Isn’t that mostly payroll and policies?” Th…
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Scaling Smart: Finding the Right Operations Director with Exec Capital
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0:40Welcome to “Growth Engine”, the podcast where we dig deep into the systems, talent, and leadership moves that fuel real business growth. I’m your host, [Your Name], and today, we’re exploring one of the most misunderstood — but absolutely mission-critical — executive roles: the Operations Director. And to help you find that person? That’s where Exe…
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Omnichannel planning cuts ad fatigue, builds brand, speeds sales: New research shows how; Nunn Media cuts acquisition cost 24%
30:18
30:18
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30:18Marketing budgets are declining just as paid media costs are rising – meaning brands get less for every dollar spent, and fewer dollars to start with. But latest research commissioned by The Trade Desk into omnichannel versus multichannel media planning could provide sweet relief. In short, the difference between omnichannel and multichannel planni…
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Jack Myers | The Media Revolution Has Arrived - Are You Prepared for the Next Wave?
37:43
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37:43See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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The CMO Awards Podcast Ep5: Winners and finalists part 1: Why sticking it out for the long term is so important to the marketing chiefs at Intrepid, Kennard’s Hire and Patties Foods
1:03:04
1:03:04
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1:03:04While the numbers have been improving, CMOs still have the shortest tenure in the c-suite globally. Spencer Stuart data shows CMOs in Fortune 500 companies now have average tenure of 4.3 years against a c-suite average of 4.9 years. But variance is huge: Tellingly, Forrester data shows a 75% variance in average CMO tenure across the industries it t…
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‘It’s all double duty’: A CMO, a CEO and an agency boss on brand v performance myths, the ‘mother metric’, and expensive mistakes to avoid
46:11
46:11
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46:11The marketing funnel doesn’t exist, suggests RAA CMO, Michael Healy. He thinks “too many marketers get too ideological about how you have to do brand and then awareness and then conversion”. He has an interesting anecdote about a $329 knife, his wife, and Meta, to support the theory. Healy says “the vast majority of marketers that I talk to – from …
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Dr. Joel Shapiro | Northwestern | The Grocery Prediction Case - It's Not Just About the Data
35:38
35:38
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35:38A CMO Confidential Interview with Dr. Joel Shapiro, Managerial Economics & Decision Sciences Professor at the Kellogg School of Management at Northwestern, formerly Varicent Chief Analytics Officer. Joel discusses the difference between Data Science and Data Leadership, how many "little, better decisions" aggregate into something meaningful, and wh…
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Bridging Creators, Content, and Conversions with Amanda Mount, Director of Affiliate Marketing at Monks
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36:50In the agency world, your ability to drive success for a brand is make or break. The best in the business have sifted through various options to land on the perfect formula for a winning brand strategy. One of those pros is Amanda Mount, Director of Affiliate Marketing at Monks. In this episode, Todd Crawford is on a mission to learn how Amanda doe…
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Kahneman subverted: Behavioural economics weaponised as dark patterns pump ecom, platform profits – prepare for legal change, warns Consumer Policy Research Centre
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30:12Lawmakers around the world are setting their sights on ‘dark patterns’, the way consumer choice is manipulated wholesale by companies for profit – either directly by upselling and herding them into higher yielding decisions, or locking them into services, or “data grabs” that can be monetised indirectly. Australia is next off the rank, and business…
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Evan Wittenberg | Chief People Officer, VuMedi | What HR Really Thinks About Marketing
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37:44
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37:44A CMO Confidential Interview with Evan Wittenberg, Chief People Officer of VuMedi, formerly CPO of Ancestry and Box, Google's Head of Leadership Development, and a Saturday Night Live Page. Evan discusses why HR has become a much tougher position over the last 5 years, AI's negative impact on leadership development, and the similarities between mar…
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Andrew Medvedev | A Perspective on Business Schools - The Race to Keep Up With the Marketplace
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34:10A CMO Confidential Interview with Andrew Medvedev, Dean of the Weatherhead School of Management at @case Western Reserve University, former Managing Director and portfolio manager at Morgan Stanley. Andrew discusses why he left Wall Street for the opportunity to reimagine Weatherhead, why schools should reassess traditional industrial economy appro…
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Inside the US and UK Affiliate Landscape with Graeme Boase, Account Director at Growth HQ
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52:03
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52:03Pack your bags, we’re heading across the pond! In this episode, Todd Crawford sits down with Graeme Boase, Account Director at Growth HQ, to explore how to build an affiliate A-team and the key differences between affiliate marketing in the U.S. and the U.K. To start, they break down how the maturity of each market is shaping the role, influencing …
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The CMO Awards Podcast Ep4: Earning the CEO and CFO’s respect: What former marketing chiefs from Jurlique, Aldi, Mercer plus Tourism Australia’s former CFO did to better narrate the commercial value of ...
47:43
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47:43Host: Nadia Cameron - Editor - Marketing | Associate Publisher Short CMO tenure, job complexity, unrealistic expectations of delivery – commonly driven by short-term ultimatums – plus a disconnect on the metrics that matter, are all contributing to a dangerously common misalignment between CMOs and their CEOs and CFO. And it’s a recipe for trouble …
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Jim Lecinski | The Insomnia Cookies Case - The GOST Model Taught at Northwestern
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38:26A CMO Confidential Interview with Jim Lecinski, Clinical Professor of Marketing at the Kellogg School of Management, two time author, and former Google VP. Jim discusses the need to teach both durable and perishable knowledge, the importance of faculty composition, why students should "sample" B-Schools, and how the Northwestern "House Design" keep…
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The CMO Awards podcast Ep3: Why we need ‘growth’ in job titles: Former and current marketing leaders from Lion, SiteMinder and McCain on how they’ve oriented teams and culture to drive new growth and brand ...
52:27
52:27
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52:27Host: Nadia Cameron - Editor - Marketing | Associate Publisher At its core, the job of the CMO is to deliver business growth. And if Mi3’s story on marketing jobs recently and what company CEOs want in their marketing hires in 2025 is anything to go by, there is a recalibration back to topline growth rather than just pure cost cutting and efficienc…
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The CMO Awards podcast Ep2: Tourism Australia, Google and ABC marketing chiefs on how they have won friends and influenced people – from CEO and exec stakeholders to staff
51:31
51:31
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51:31Host: Nadia Cameron - Editor - Marketing | Associate Publisher Being able to convince others is the most critical skill marketers need to possess – the whole job of marketing is to influence consumers to consider then purchase your brand, after all. But as marketers progress into senior management positions, they also need to get better at getting …
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Why Brand Trust is the Currency of the Future with Brianna Doe, Founder of Verbatim
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55:53When it comes to trust, it can take years to build and seconds to break. While this might feel like common sense when it comes to consumer-brand relationships, it's possible to overlook how crucial trust is in the brand-creator relationship. With a passion for this topic backed by a deep understanding, Brianna Doe, founder of Verbatim, joins Dave t…
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Jon Miller | Cofounder Marketo, Engagio | The Gumball Machine is Broken - Rethinking B2B Marketing
35:25
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35:25See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Short-term ‘trap’: Oxford Uni professor warns on TV industry plan to build outcomes model – but still thinks they should build it; says agencies hold key to advertising beyond reach, and can lift his code ...
49:23
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49:23Oxford University Associate Professor Felipe Thomaz was a runaway Mi3 hit last year with a peer-reviewed paper that smashes the economics and relevance of audience reach. His analysis – based on 1,000 campaigns and a million customer journeys via Kantar and Wavemaker data – finds blunt use of reach will not deliver business outcomes, because not al…
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Suncorp, OMD and Foxtel talk TV, streaming and sport sponsorships and where media measurement, outcomes need to go next
33:00
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33:00It was the sudden declines in footy audiences that did it for Suncorp Executive Manager of Media, Greg Kearney and OMD Chief Media Partnerships Officer, Marelle Salib. They knew that diehard sports fans don’t just ditch their teams overnight. But Kearney and Salib had years’ worth of market mix model (MMM) data that countered the volatile numbers c…
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John Rudaizky | Global CBO and CMO, EY | Marketing a Service - The Art of Selling Confidence
32:29
32:29
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32:29A CMO Confidential Interview with John Rudaizky, EY Chief Brand & Marketing Officer, who previously held leadership positions at WPP, J. Walter Thompson, and Saatchi & Saatchi. John discusses the concept of confidence including how to market it to clients, build it into the organization and measure it in the marketplace. Key topics include: why bra…
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Eyes on the pies: How Four'N Twenty and QMS struck new customer gold by mashing real-time Olympics content and dynamic ads – sales soar 30%
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27:03Four’N Twenty pies are literally baked-in to footy and Patties Food Group marketing boss Anand Surujpal gets a related proposition across his desk every week. But his challenge is to grow share through new buyers beyond “diehard footy fans” and tradies. So when the prop for the Paris Olympics landed, Surujpal saw an opportunity for a bigger demogra…
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Rishad Tobaccowala | The Omnicom IPG Merger - What it Means & What's Next | Part 2
27:24
27:24
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27:24A CMO Confidential Interview with Rishad Tobaccowala, former Publicis Groupe Strategy & Growth Officer, speaker, author, and podcast host of "What's Next." Rishad discusses the media, data, and technology scale benefits driving agency consolidation, the challenge of managing people through a merger, and his new book, Rethinking Work. Key topics inc…
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