Best Profitable Florists Podcasts (2025)

1
The SECRET to Your Most Profitable Mother’s Day Yet 🤫 22:51

17d ago22:51

22:51

In this episode, host Kathleen shares her proven strategy to help floral designers streamline their approach to Mother's Day, ensuring a profitable and low-stress experience. Learn how to curate your online catalog, increase average order values, and avoid the pitfalls of offering too many options. The goal is to transform Mother's Day into a succe…

1
The Psychology Behind Luxury Wedding Clients: Insights from Elizabeth Solaru 34:13

2d ago34:13

34:13

Ask Jac & Ben A Question! Ever wondered what separates truly luxury weddings from those that simply cost a lot? Elizabeth Solaru, multi-award winning luxury business consultant and former cake artist to Queen Elizabeth, pulls back the curtain on the exclusive world of high-net-worth clientele. Elizabeth's remarkable journey from microbiologist to h…

1
288. Why You Feel Broke—Even If You're Fully Booked 13:41

3d ago13:41

13:41

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application If you’ve ever had a fully booked calendar but still felt broke at the end of the month, this episode is for you. I’m breaking down the difference between sales (booked c…

1
Attracting Premium Clients with Simplicity & Strategy 🌸 13:16

3d ago13:16

13:16

Are you feeling bummed-out by non-committal clients and endless consultations that go nowhere? In this episode of the Thrive Podcast, host Kathleen Drennan shares three signs that you're attracting the wrong types of customers and provides practical solutions on what to do about it. If you're ready for more clarity, clients, and success in your bus…

1
🔒 WNTT: The Anxiety No One Talks About: Wedding Pros in Crisis 26:28

7d ago26:28

26:28

Subscriber-only episode Ask Jac & Ben A Question! Introducing our new segment, We Need To Talk (WNTT). Where Ben & Jac tackle the issues no-one talks about in the Wedding Industry. Ever sat in your car before a wedding, heart racing, convinced you can't possibly deliver what your clients expect—despite years of successful experience? You're not alo…

1
Simplifying Your Sales Orders with Gemma Wakerley Digital Florist 20:29

8d ago20:29

20:29

Sorting orders and deliveries at Florist peaks like Valentines Day, Mother's Day & Christmas as be logistical challenge for retail and studio florists. Gemma from Digital Florists explains to Deirdre how they have developed a software system that takes all the headaches or planning and organising orders simply and effectively. To find out more abou…

1
Blogging for Wedding Bookings: Turn One Post into $15,000 with Adrienna McDermott 38:13

10d ago38:13

38:13

Ask Jac & Ben A Question! Ever published a blog post that disappeared into the internet void, never to be seen again? You're not alone. In this eye-opening conversation with Adriana Mott, founder of wedding marketing agency Ava and the Bee, we uncover how one strategic blog post helped a client book a $15,000 wedding—and how you can do it too. Adri…

1
287. Reaction: What's REALLY going on in the Wedding Industry in 2025 15:34

10d ago15:34

15:34

The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg The 2025 Knot Vendor Report just dropped, and lemme tell you—it’s got a lot of data. But before you go making big changes to your business, let’…

1
Simple Sales Strategies for Florists Who Want Bigger Value Orders 🥉 17:25

10d ago17:25

17:25

In this week's episode, Kathleen shares three powerful sales strategies to help florists increase their profits without adding any new tech or using pushy sales tactics that we all hate. Instead, learn about price anchoring, optimizing your website for maximum sales, and crafting messaging that connects with what your clients actually want. Because…

1
286. No One Cares About Gen Z 17:43

17d ago17:43

17:43

Gen Z is already in your sales funnel—even if you haven’t noticed yet—and their buying habits are nothing like what worked with Millennials. In this spicy episode, I’m breaking down why ignoring this generation could be costing you thousands and how to adjust your sales strategy to keep up with who’s actually booking weddings in 2025. Here is the t…

1
Turning Your Wedding Passion into a Profitable Business with Tammy Johnston 38:46

18d ago38:46

38:46

Ask Jac & Ben A Question! Tired of being a "glorified hobbyist" in the wedding industry? In this eye-opening conversation with business coach Tammy Johnston, we uncover the crucial mindset shifts and practical strategies needed to transform your wedding business from struggling side-hustle to profitable enterprise. Tammy pulls no punches as she dis…

1
285. Is the Wedding Industry Declining? 20:44

24d ago20:44

20:44

You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Think the wedding industry is slowing down? It’s actually about to explode… but only if you know how to pivot. Let’s talk about why leads feel low, what Gen Z couples rea…

1
Maximize Your Mother's Day Revenue—Without Burnout 😮‍💨 33:16

24d ago33:16

33:16

Ready to make this Mother’s Day your most profitable yet—without the burnout? In the first episode of my 3-part Mother’s Day Masterclass, I’m sharing the best sales strategies florists can use to streamline their approach and sell more premium designs. It's the definition of working smarter, not harder. If you’re tired of the chaos and want to feel…

1
284. The 3 Numbers That Will Make or Break Your Wedding Business This Year 22:32

1M ago22:32

22:32

Start running your wedding business like a legit business. Head over to https://weddingproceo.com/application and apply to work with us. Q1 is officially behind us, and if you're running a real wedding business (not a hobby), it's time to assess the numbers that actually matter. In this episode, I’m sharing the 3 key metrics every wedding pro needs…

1
How This Simple 30-Day Plan Transformed My Floral Business (And Can Work for You Too) 📊 27:04

1M ago27:04

27:04

Big goals are exciting—but figuring out how to make them happen is a challenge. In this episode, I’m sharing the exact 30-day business plan that changed everything for me. It’s simple, actionable and designed to help you make real progress without the overwhelm. You’ll learn: How to break down your big revenue goals into monthly targets The power o…

1
Advertising Your Wedding Business with Facebook & Instagram in 2025 with Kyle Meloche 46:11

1M ago46:11

46:11

Ask Jac & Ben A Question! Ready to transform your wedding business with Facebook and Instagram advertising? This episode delivers game-changing insights from digital marketing expert Kyle of Social Geeks, who manages Wedding Academy's successful ad campaigns. Before spending a single dollar on ads, Kyle emphasizes the importance of preparation. You…

1
From Passion to Profit - Amanda Delaney on Mentorship, Mindset & Marketing Success 31:28

1M ago31:28

31:28

Welcome to The Flower School Business Podcast, where we spotlight inspiring journeys and actionable strategies to grow a thriving flower business with heart. In this episode, Amanda Delaney, entrepreneur and founder of the Passion to Profit Academy, shares how she transitioned from the fitness and beauty world into powerful mentorship — helping oth…

1
283. How to Scale Your Wedding Business Without Burning Out 14:56

1M ago14:56

14:56

Wedding pros, are you drowning in client work, hustling nonstop, and still not making enough? It’s time to shift from overworked to CEO. In this episode, we’re diving into the three key strategies to scale your business without burning out: systematizing and hiring, pricing for profitability, and focusing on what actually moves the needle. CEO, sca…

1
Attracting Bigger Budgets: How to Get Clients Who Value Your Work 💰 26:32

1M ago26:32

26:32

Tired of inquiries from clients with tiny budgets? Wish you could attract clients who actually value your work and are happy to pay higher prices? In this episode, I’m sharing the game-changing shifts that will help you attract dream clients who see your expertise, trust your process, and book without hesitation. You’ll learn: How the work you show…

1
The Art of Marquee Weddings: Secrets from Susie Evans 33:03

1M ago33:03

33:03

Ask Jac & Ben A Question! Step into the stunning world of marquee weddings with Susie Evans, founder of Susie Evans Wedding and Events Co. In this episode, we unpack the unique challenges and endless possibilities that bespoke marquee weddings present. Susie shares her journey into the wedding industry, revealing how her passion for creating memora…

1
From Accountancy to Floristry - Jen Collins on Weddings, Honesty Box Sales & Growing a Flower Business 25:15

1M ago25:15

25:15

Welcome to The Flower School Business Podcast — where passion meets petals and business blooms! In this inspiring episode, Jennifer Collins shares her journey from a career in accountancy to thriving as a wedding florist, grower and creative entrepreneur. Jennifer talks about her love for growing and arranging flowers, how she built her honesty box…

1
Introducing The Global Wedding Excellence Awards: Your Time to Shine 9:24

1M ago9:24

9:24

Ask Jac & Ben A Question! Wedding professionals, your moment for global recognition has arrived! The Wedding Academy proudly introduces the Global Wedding Excellence Awards (GWEA) – our inaugural celebration of exceptional talent throughout the wedding industry. After mentoring over 8,000 wedding professionals across two decades, we've witnessed th…

1
282. The #1 Mistake That's KILLING Your Wedding Planning Business 11:37

2M ago11:37

11:37

Wedding planners—are you cutting event management from your services? BIG mistake. If you’ve hit that “fully booked” stage and think the only way to scale is by eliminating event management, I need you to STOP. Cutting it means losing cash flow, vendor referrals, and a built-in training ground for your team. But here’s the good news: you don’t have…

1
From Inquiry to ‘Booked!’—How to Streamline Your Wedding Sales Process 🤩 33:05

2M ago33:05

33:05

Tired of ghosting, endless back-and-forth emails and feeling stuck in a clunky inquiry process? You’re not alone. Many florists struggle with turning inquiries into bookings—without wasting hours on consultations or feeling like they need to "convince" clients to say yes. In this episode, I’m breaking down exactly how to simplify your wedding sales…

1
Building a Brand That Stands Out in a Crowded Market with Craig Peterman 29:14

2M ago29:14

29:14

Ask Jac & Ben A Question! Step into the world of wedding photography with Craig Peterman, a visionary who has mastered the art of building a brand that resonates with couples. Join us as we explore Craig's inspiring journey, starting from his roots in high school photography to becoming a sought-after name in the wedding industry. His unique approa…

1
281. The Power of Viral Content: Strategies for Creating Shareable Videos 36:31

2M ago36:31

36:31

Wedding pros, if you’ve been sleeping on video marketing, it’s time to wake up! In this episode, Keenya Kelly breaks down exactly how to create shareable, viral-worthy video content—even if you don’t think you’re creative. You don’t need fancy equipment or hours of editing—just the right strategy to attract your dream clients. Stop chasing likes an…

1
Why Your Website Is Losing You Clients—Fix These 3 Mistakes Today 🥳 24:59

2M ago24:59

24:59

Is your website actually helping you book more clients—or is it quietly turning them away? Your website should be working harder than you, bringing in inquiries without you having to chase every lead. But if it's unclear, hard to navigate, or missing a personal touch, you're losing sales—without even realising it. In today’s episode, I’m breaking d…

1
How I Built It: From Drama Teacher to Award-Winning Wedding Planner with Sally Gallis 41:42

2M ago41:42

41:42

Ask Jac & Ben A Question! Sally Gallis, a former drama teacher with a passion for storytelling, has made a striking transition into the world of wedding planning, founding her own successful business, Luna and the Lane, in Brighton. She unravels her fascinating journey from the classroom to orchestrating unforgettable celebrations, revealing how he…

1
From Budget to Luxury – The Bold Journey of House of Bernal 28:46

2M ago28:46

28:46

🔥 Episode Highlights Jennifer shares her bold move from budget-friendly floral design to luxury events Why she wanted her work to be a layered sensory experience — beyond flowers The power of intentional branding and hosting a strategic rebrand launch Shifting to higher prices, fewer weddings and a deeper client experience The importance of a stron…

1
280. 3 Things I Would Do TODAY If My Business Was Brand New 10:35

2M ago10:35

10:35

If you had to start your wedding business from zero today—no clients, no reputation, no audience—how would you get booked FAST? Most wedding pros waste years figuring it out, but I’m handing you the roadmap in this episode. The truth is, success isn’t just about talent—it’s about strategy. If you’re tired of feeling overworked, underpaid, and wonde…

1
Why Posting Every Day Isn’t Working—The Instagram Strategy That Gets You More Sales 🎯 29:36

2M ago29:36

29:36

If you've been posting every single day on Instagram and still struggling to get inquiries, you're not alone. The truth? The best customers—the ones willing to pay premium prices—aren’t looking for more inspiration. They’re ready to take action. In this episode, I’m breaking down the real Instagram strategy that helps florists book more clients wit…

1
Safeguarding Your Wedding Business: Legal Insights with Leah Weinberg 22:03

2M ago22:03

22:03

Ask Jac & Ben A Question! What if you could safeguard your wedding business against unexpected challenges and legal pitfalls? Join us on this eye-opening episode of Wedding Empires as we welcome the formidable Leah Weinberg, a former wedding planner who has seamlessly transitioned back into law to become a pivotal force in the wedding industry. Lea…

1
279. Close Every Wedding Sale in 4 Steps 1:04:02

2M ago1:04:02

1:04:02

Wedding pros, if you’re blaming the economy for slow bookings, think again! It’s not the market—it’s your strategy. In this episode, I’m sharing my exact process for selling in today’s wedding industry, straight from my talk at the SWEL Celestial Summit. I break down how to shift your marketing, master consultations, and close the sale on the call—…

1
Scared to Raise Your Prices? Here’s How to Charge More—And Hear ‘Yes!’ ✅ 26:08

2M ago26:08

26:08

If the thought of raising your prices makes you panic — this episode is for you. 💸 ✨ And, you’re not alone as I used to feel the exact same way. But once I cracked the code on profitable pricing, it led to so many more ‘a ha’ moments and even faster growth. In this week's podcast episode, I’m sharing my 3-step framework so you can confidently raise…

1
How to Become a Go-To Wedding Professional for International Couples with Alida Szilfai 10:05

2M ago10:05

10:05

Ask Jac & Ben A Question! Join us as we embark on a captivating journey into the world of destination weddings with the remarkable Alida Silify C., a distinguished wedding planner from Eastern Europe. Ever wondered what it takes to plan an international wedding and why Hungary is becoming a hotspot for such events? Get ready to uncover Alida's fasc…

1
278. The Key Differences Between a $100K and $500K Business (and How to Scale) 9:12

2M ago9:12

9:12

If you're stuck at six figures and wondering how to scale to half a million, the answer isn't working more hours or booking more clients—it's about making smarter decisions. In this episode, you'll learn how to diversify your lead flow, make marketing a daily priority, and implement systems that free up your time while increasing revenue. Scaling i…

1
How I Went from ‘Barely Booked’ to Consistent Dream Clients (Without Burning Out 😅) 28:37

2M ago28:37

28:37

Feeling like booking dream clients means running yourself into the ground with endless proposals, consultations, and price haggling? It doesn’t have to be that way. In this episode, I’m sharing 3 powerful shifts that will help you book out your floral calendar with ease, confidence, and profit—without the stress. You’ll learn: → How to set your pri…

1
Behind the Blooms - The Journey of a Florist Entrepreneur Joeanna Caffrey 30:58

3M ago30:58

30:58

In this episode, we take a deep dive into the world of floristry and entrepreneurship with Joeanna, a passionate florist who’s grown her business from the ground up. From humble beginnings to opening four shops in just a few years, Joeanna shares her inspiring journey, the challenges she faced and how she navigated the highs and lows of running a g…

1
BONUS The Must-Attend Event for Wedding Pros: Inside the Wedding Business CEO Summit with Heidi Thompson 15:35

3M ago15:35

15:35

Ask Jac & Ben A Question! Unlock the secrets to a thriving wedding business and a balanced life as we welcome Heidi Thompson, the bestselling author behind "Clone Your Best Clients" and the mastermind of Evolve Your Wedding Business. Discover how the upcoming Wedding Business CEO Summit on the 17th February can transform your work weeks from exhaus…

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Profitable Florists Podcasts

Podcasts Worth a Listen

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