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PromoTix University is the go-to podcast for event organizers, promoters, and venue owners who want to sell more tickets, fill more seats, and maximize event profits. Hosted by Will Royall, a 15 year festival, venue, and event business veteran, this podcast delivers no-fluff, high-impact tactics for sponsor acquisition, vendor negotiation, operations, marketing, and other strategies to help you grow your events and ticket sales. Each episode breaks down proven tactics, industry insights, and ...
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Secrets to Event Success: How Victory Athletics is Winning in Cheerleading Competition Production
25:55
25:55
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25:55
PromoTix University Podcast – Episode 5 🎙️ Secrets to Event Success: How Victory Athletics is Winning in Cheerleading Competition Production - Carrie Page & Madison Gregory In this episode of PromoTix University, host Will Royall explores the world of cheerleading event production with Carrie Page and Madison Gregory from Victory Athletics. Learn h…
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How to Legally (and Creatively) Integrate Cannabis into Your Events - Kristy Caldwell & Gopi Sangha
57:45
57:45
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57:45
PromoTix University Podcast – Episode 4 🎙️ How to Legally (and Creatively) Integrate Cannabis into Your Events - Kristy Caldwell & Gopi Sangha In this episode of the PromoTix University Podcast, host Will Royall explores the fast-evolving world of cannabis-friendly events with two industry trailblazers: Kristy Caldwell, founder of Harvest Fest in O…
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Unlocking Sales: Using Archetypes to Boost Event Ticket Sales
10:45
10:45
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10:45
PromoTix University Podcast – Episode 3 🎙️ Unlocking Sales: Using Archetypes to Boost Event Ticket Sales - with William Royall In this episode of the PromoTix University Podcast, host Will Royall breaks down the power of brand archetypes in event marketing—and why using them correctly can dramatically increase ticket sales, especially for VIP packa…
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Three Marketing Tools That Will Sell More Event Tickets Today (Plus Two Bonus Tools)
17:26
17:26
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17:26
PromoTix University Podcast – Episode 2 🎙️ Three Marketing Tools That Will Sell More Event Tickets Today (Plus Two Bonus Tools) – with William Royall In this second episode of PromoTix University, host William Royall reveals three powerful online tools you can start using today to drive more ticket sales for your events. From automating personalize…
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How to Get 10-14X ROI on Ads for Event Ticket Sales - Geoff Shames
56:26
56:26
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56:26
PromoTix University Podcast – Episode 1 🎙️ How to Get 10-14X ROI on Ads for Event Ticket Sales - Geoff Shames In this first episode of PromoTix University, we’re diving deep into paid digital advertising for event ticket sales with special guest Geoff Shames, founder of Crowd Control Digital—an agency behind massive campaigns for Illenium, KSI, Tra…
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