Best Rich Nass, Embedded Computing Design Podcasts (2025)

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DevTalk with Rich and Vin: Rust 32:28

4d ago32:28

32:28

You likely have heard of the Rust programming language, known for its safety features. But, like me, you may not know its details, and frankly, why you should be considering it for your next design. For those reasons, Rich and Vin invited Jonathan Pallant, a Senior Engineer with Ferrous Systems, to join them on this episode of DevTalk with Rich and…

1
Embedded Executive: Real Time Is a Misnomer | McObject 12:54

5d ago12:54

12:54

In programming jargon, the term “real time” is not used in its literal sense, which can be confusing. The literal definition means that when something happens in real time, it happens instantaneously. But in practice, something that occurs very quickly is mistitled as being real-time. Why does the misconception continue to occur, and what problems …

1
AI in Healthcare, Reverse-Engineering, and Industry Acquisitions 1:14:19

11d ago1:14:19

1:14:19

Send us a text In this episode of Embedded Insiders, Editor-in-Chief Ken Briodagh sits down with Marten Smith, Principal Segment Manager for the Medical and Health Segment at Microchip Technology. Together, they explore how Microchip supports innovation in the medical field, navigates stringent security standards, and tackles the challenges of cert…

1
Embedded Executive: You Can Have Lots of Power or Performance, But Not Both | Micron 11:17

12d ago11:17

11:17

If system developers had unlimited power for their designs, they’d likely find a way to take advantage of it. And the same goes for performance. However, neither of those features is available in infinite quantities. And in just about every case, one becomes a tradeoff for the other. So, how do you manage that tradeoff, and when you do, what other …

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DevTalk with Rich and Vin: Reverse Engineering 22:56

18d ago22:56

22:56

Just about everybody in the engineering space has reverse-engineered a product at some point. It might have been for professional reasons, like seeing how a competitor is attacking a problem or simply seeing how they engineered a product. Or it could have been for personal reasons, because the product stopped working, or simply because they wanted …

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Embedded Executive: Minimize the Power in Your WiFi Network | Infineon 9:03

19d ago9:03

9:03

Low-power is the ultimate priority in some WiFi networks, especially when you’re designing a battery powered device. Cameras used in remote locations are prime targets for this discussion. In some cases, access to that camera is difficult, so the user needed want to charge or replace a battery on a regular basis. To understand what the current stat…

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Evolving Chip Design: Challenges & Innovations with Atomera & Siemens EDA 49:37

25d ago49:37

49:37

Send us a text In this episode of Embedded Insiders, Scott Bibaud, President and CEO of Atomera, explores the rising costs of semiconductor manufacturing and the challenges of scaling to advanced nodes like 3nm and 2nm. He breaks down the diminishing performance gains and the complexity of high-volume semiconductor architectures. Next, Rich and Sco…

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Embedded Executive: Chip Design Is Not Getting Easier | Siemens 18:17

26d ago18:17

18:17

Chip design has always been a complex process, and there is no end in sight. What has improved are the tools available to an IC designer. The chips are getting more specialized; hence, the tools must drill down further into the process than ever before. This sounds like a lot of black magic, but it becomes less cloudy when someone who understands t…

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Embedded Executive: Yes, You Can This With Bluetooth | Blecon 13:06

1M ago13:06

13:06

Just when you thought you’d done everything you could do with Bluetooth, along comes something new and unique. At a recent technical conference, I was witness to a very cool demo that was all based on Bluetooth. Rather than attempt to describe it myself, I asked Simon Ford, the Founder of Blecon, the company providing the demo, to explain what it i…

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The Road Ahead: Automotive Tech, Standards, and Safety for 2025 28:25

1M ago28:25

28:25

Send us a text In this episode of Embedded Insiders, we’re joined by Jonathan Moore, Director of Advanced Systems at Exida, and John Ellis, USA President and Head of Product at Codethink. These industry leaders share their insights on the future of automotive technology, focusing on software engineering for 2025, along with key discussions on trust…

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Embedded Executive: Consider Security Far Earlier Than You Think | NXP 15:07

1M ago15:07

15:07

We often say that designing secure systems means thinking about security early on in the design process. That means really early on, well before any pen is put to paper, so to speak. To understand what that means, I spoke to Denis Noel, the Director of Strategy in the Secure Connected Edge business unit at NXP on this week’s Embedded Executives pod…

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Embedded Executive: Hacks Are Still Happening | Digi 18:30

2M ago18:30

18:30

Don’t stop me if you’ve heard this before, because it needs to be repeated, again, and again. The embedded industry needs to take security more seriously. Hacks are continuing to occur and will continue until there is a “security by design” mentality in place in our space. It’s hard to believe we are still having this discussion, but we are. I also…

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Embedded Executive: Simplify Edge AI | Tria 10:05

2M ago10:05

10:05

Edge AI is one of the popular topics amongst the embedded community. It’s the place where decisions are made, data is analyzed, etc. It’s also a place where lots of confusion arises because of its complexity, especially from a development perspective. To get to the heart of where the challenges lie in this phase of design, I spoke with Jim Beneke, …

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Transforming Modern Manufacturing: Robotics, Automation & Functional Safety 59:00

2M ago59:00

59:00

Send us a text In this episode of Embedded Insiders, Winston Leung, Senior Product Marketing Manager at QNX, and Jay Thomas, Director of Field Development at LDRA join the podcast to discuss the fusion of robotics and automation in modern manufacturing, and how functional safety is shaping this transformative shift. Then, Rich and Vin are back with…

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Embedded Executive: Develop an ASIC For Far Less Than $100K | Efabless 12:46

2M ago12:46

12:46

Common knowledge says that if you want to create an ASIC, you’d better have at least $1M in your bank account. The folks at Efabless say that my common knowledge is inaccurate by a long shot. They claim to be able to get folks started for far less than $100k. I needed to understand how this is possible, so I invited Michael Wishart, the CEO and co-…

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DevTalk with Rich and Vin: Embedded FPGAs with Achronix 26:06

2M ago26:06

26:06

Theoretically, you can do whatever functions you require in hardware or software. The most efficient way to complete those functions is with the proper mix of hardware and software. The important question is how you determine what gets implemented in hardware versus what’s in software. What if you can do a quasi-hardware-software mix? That’s what i…

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Embedded Executive: Simplify Designing Edge-Based AI | ClearBlade 13:55

2M ago13:55

13:55

From a developer’s perspective, Edge AI is anything but simple. Any tools, software, etc., that can simplify the process of integrating this technology into a system is very welcome. That’s where ClearBlade comes in, with its framework that developers “design to,” using hardware, software, and even terminology that the design community is accustome…

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A Modular Future: Chiplets, AI, and Advanced Packaging 45:37

2M ago45:37

45:37

Send us a text On this episode of Embedded Insiders, Ken sits down with Rozalia Beica, Field CTO at Rapidus Corporation, to explore the rise of chiplet integration, Rapidus' U.S. expansion, the transformative role of AI in semiconductors, and the growing importance of advanced packaging in the industry. Stay tuned for insights into how Rapidus is s…

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Embedded Executive: Your Industrial Application Needs an Industrial MCU, Infineon 15:09

2M ago15:09

15:09

Industrial platforms come with a specific set of design criteria. And the term “industrial” can be quite ambiguous, running the gamut from power tools to manufacturing equipment. Obviously, there are different requirements within this range. When you’re choosing an MCU for this space, you had better understand what your specific requirements are. M…

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Embedded Executive: The Evolution of a Wireless Standard, LoRa Alliance 12:26

3M ago12:26

12:26

At the LoRa Alliance, there’s a new sheriff in town. Alper Yegin is the group’s new CEO. LoRa, which stands for long range, allows transmissions to occur at very low power, sometimes lasting many years without changing batteries. Yegin believes the LoRa spec is quite solid, but there’s always room for it to evolve. He feels that one of his primary …

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Engineering AI: Expectations, Challenges, and Market Trends 44:27

3M ago44:27

44:27

Send us a text On this episode of Embedded Insiders, Alex Iuorio, Avnet’s Senior Vice President of Global Supplier Development, delves into the findings of the 2025 Avnet Insights engineering survey. This year’s report focuses on Artificial Intelligence, examining what engineers expect from the market, the challenges they anticipate, and how AI is …

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Embedded Executive: Develop Your Embedded Code on an Open Platform, Analog Devices 13:13

3M ago13:13

13:13

Open tools are becoming the norm in the embedded software development space. And that’s definitely the case for Analog Devices’ CodeFusion Studio tool. The IDE lets developers start with an SoC, and design their systems from there. The software development platform is based on Microsoft's Visual Studio Code (VS Code). On this week’s Embedded Execut…

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Embedded Executive: A Banner Year for Z-Wave, Z-Wave Alliance 11:47

3M ago11:47

11:47

It’s been a very successful year for the Z-Wave Alliance. If you have any doubts about that statement, check out this week’s Embedded Executives podcast, where I spoke to Avi Rosenthal, the Chairman of the Alliance. Avi rattled off a long list of achievements for the organization, including a new spec, an unplug fest, and many new products. These e…

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2025: Automotive Tech Predictions, CES Highlights, and Programming for High-Integrity Systems 45:45

3M ago45:45

45:45

Send us a text In this episode of Embedded Insiders, Bruce Franklin, Senior Director of Automotive at Micron, joins us to share his 2025 predictions for the automotive industry. He dives into the role of embedded memory and storage in robotaxis, key considerations for manufacturers, and how these advancements will shape the future of self-driving c…

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Embedded Executive: A Productivity Tool From a Name You Likely Recognize, Circuit 21:36

3M ago21:36

21:36

Tyson Tuttle left the helm of Silicon Labs a few years ago, took a little time to recharge the batteries, and now he’s back in the thick of things with a new company called Circuit. Given its name, you might think it’s a company designing ICs, but that’s not true. The company is building what some might call a productivity tool, but Tyson describes…

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Embedded Executive: Deploying Production AI, Synaptics 13:48

4M ago13:48

13:48

The industry revolves around two types of AI, namely research AI versus production AI. I wasn’t sure what these terms meant and their differences, so I asked an expert to join me on this week’s Embedded Executives podcast. John Weil is the Vice president and General Manager of Synaptics’ IoT Business Unit. After setting me straight, John talks abou…

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Embedded Executive: The Latest in SDVs, Sonatus 14:54

4M ago14:54

14:54

What is the real definition of a software-defined vehicle (SDV)? It depends, mostly on who you are asking that question of. I asked John Heinlein, the Chief Marketing Officer at Sonatus and he had a great response on this week’s Embedded Executives podcast. We discussed the differences between various tiers of vehicles, how they are upgraded, and w…

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Embedded Executive: Tools Create All Your Documentation, Driver 14:59

4M ago14:59

14:59

Is documentation an issue for your embedded project? Wouldn’t it be great if you didn’t have to create that documentation yourself, yet have it be as good (or better) than you could do yourself? That’s what the tool from Driver does. In full disclosure, I didn’t understand how the company’s technology worked, so I had a great discussion with Driver…

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Embedded Executive: Memory Controllers Are More Complex Than You Think, Silicon Motion 11:49

4M ago11:49

11:49

The amount of NAND memory that exists today is staggering. There are many different kinds of NAND, and the needed type is based on the intended application. Sometimes you need high-speed memory, sometimes very dense memory, and sometimes you need the memory to go into an environment that’s less than favorable. But the memory itself is just one piec…

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Chipping In: Europe’s Role in the Semiconductor Industry 40:46

5M ago40:46

40:46

Send us a text In this episode of Embedded Insiders, Dunstan Power, Director of ByteSnap Design, unpacks the strategic and practical implications of Europe’s investment in the semiconductor industry. Dunstan shares his perspective on how this funding could bolster Europe’s chip manufacturing capabilities, address global supply chain challenges and …

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Embedded Executive: Your AI Platform Needs Wireless, Synaptics 5:05

5M ago5:05

5:05

With all the focus on AI and machine learning these days, we sometimes take other facets of design for granted, some of which are vital, like the wireless component. Synaptics’ Veros architecture fits the bill for state-of-the-art wireless communications with high throughput, low power consumption, and top-notch security. If you’re designing an AI-…

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Embedded Executive: Developing a Strategy To Manage Edge-to-Cloud Data, aicas 11:24

5M ago11:24

11:24

We are being bombarded with data; it’s coming at us from so many avenues, particularly as we move into the world of AI and the analytics that it brings. The key to a proper edge-to-cloud strategy is being able to make sense of that plethora of data. That statement sounds obvious and simple, but it’s quite the opposite. If you don’t have the proper …

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Embedded Executive: Choosing Your Programming Language, AdaCore 11:48

5M ago11:48

11:48

When designing systems with high integrity, say for automotive applications, what is the programming language of choice? I believe that’s referred to as a loaded question, because there are so many variables involved, and it’s a question that’s almost impossible to answer. Unfortunately, many developers make a decision for the wrong reasons. To get…

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Defeating Deepfakes & Leading Through Tech Challenges 53:45

5M ago53:45

53:45

Send us a text In this episode of Embedded Insiders, we dive into the challenges and solutions shaping AI and identity verification. Pavel Goldman-Kalaydin, Head of AI and Machine Learning at Sumsub shares how his team is tackling deepfake threats while addressing privacy and ethics concerns with cutting-edge, AI-driven tech. Later, Rich and Vin ch…

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DevTalk with Rich and Vin: Steve Sanghi 31:48

5M ago31:48

31:48

Most people in our embedded industry are familiar with Steve Sanghi, who has been the CEO of Microchip for more than thirty years. Steve took over the company in its not-so-successful early days and brought it to the great heights we know today, as a multi-billion dollar semiconductor powerhouse. Steve stepped down from the CEO role a few years ago…

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Embedded Executive: When, Where, and Why Use Rad-Hard Memory, Infineon 17:31

5M ago17:31

17:31

What is rad-hard memory, and when and where should it be used? And what makes it different from conventional memory? The answers may seem obvious, but that’s not the case. That’s exactly why I spoke to Helmut Puchner, Vice President and Fellow in the Aerospace and Defense division of Infineon Technologies in this week’s Embedded Executives podcast.…

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Breaking Boundaries: Chiplet Interconnects, SDVs & electronica 2024 40:19

5M ago40:19

40:19

Send us a text On this episode of Embedded Insiders, Editor-in-Chief, Ken Briodagh, sits down with Patrick Soheili and Kevin Donnelly of Eliyan to highlight the company's new Chiplet Interconnect PHY at 64Gbps in 3nm Process. The multi-die interconnect evolution marches on and Eliyan is getting a lot of attention for its ability to deliver performa…

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Embedded Executive: The In-Cabin User Experience, indie Semiconductor 10:03

6M ago10:03

10:03

The automobile's in-cabin user experience (UX) is undergoing some serious changes. We’re nearing the point where the automobile can be viewed as an office or entertainment center that also transports you from point A to point B. With all those changes, it’s important to ensure that these non-mission-critical functions communicate with the mission-c…

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Embedded Executive: Zero-Trust Architecture, Infineon 14:12

6M ago14:12

14:12

The Zero Trust Architecture (ZTA) provides a new approach to cybersecurity, and outlines a great model for developers to follow. Like the name implies, you should trust no one, at least initially, and assume that all networks and traffic are potential threats. We know that no network is ever 100% secure, but beginning with this assumption gives you…

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Navigating New Frontiers: LEO Satellites & Mars Colonization 54:26

6M ago54:26

54:26

Send us a text On this episode of Embedded Insiders, we’re joined by David Bartlett, Head of Technology in the business unit at u-blox, to explore how low-earth orbit (LEO) satellites could elevate positioning, navigation, and timing (PNT) services. Are satellites closer to Earth the answer to providing reliable PNT in the toughest environments? Th…

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