show episodes
 
Popular LDS Podcast "Latter-Day Lights" gives members of The Church of Jesus Christ of Latter-Day Saints the opportunity to share their stories of inspiration and hope to other members throughout the world. Stories that members share on Latter-Day Lights are very entertaining, and cover a wide range of topics, from tragedy, loss, and overcoming difficult challenges, to miracles, humor, and uplifting conversion experiences! If you have an inspirational story that you'd like to share, hosts Sc ...
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The #1 Ecommerce Podcast for Traffic and Conversion Strategies. The Ecommerce Traffic & Conversion Podcast is specifically for ecommerce CEO's, Executives, Managers, and Marketers who are passionate about improving their SEO, CRO, Reputation, and more. Hosted by Scott Brandley and DJ Sprague, CEO and CMO of Shopper Approved, and co-authors of the book Reputation King.
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show series
 
What if the darkest parts of your past were the very things God used to lead you home? On today’s episode of Latter-day Lights, we meet Becky Sheffer—a woman whose childhood was marked by addiction, neglect, trauma, and instability. But through it all, small miracles began to appear—moments that quietly pointed her toward something greater. From sq…
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How does a parent stand back up when every corner of home echoes with grief? For EMT, educator, and loving mother Larissa Dagley, tragedy began at her teen son Cody’s shooting incident—a moment that left Cody drowning in relentless nightmares and bullying for the remainder of his life. Overwhelmed by guilt and depression, Cody took his own life alm…
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When a father's greatest nightmare strikes his family not once but twice, can Heaven still find a way to spark hope? Idaho rancher, husband, and devoted father Eldon Buchanan returns to Latter-day Lights to share the sacred tender mercies that steadied him after losing his son to suicide: Feeling the invisible strength of his son hoisting boulders …
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What if the worst day of your life was actually part of a divine plan to save someone else? In this powerful episode of Latter-day Lights, Tracy Jo Rollins returns to share the miraculous story of her near-fatal car crash, the traveling angels who protected her, and the unexpected calling that followed. From life-threatening injuries to divine prot…
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When pillars of certainty crumble, is it possible to rebuild something even stronger in their place? When two trusted ward members announced they were leaving the Church, newly called bishop Scott Brandley was rocked to the core. Overnight, the man called to strengthen spirituality in others found himself wrestling with his own doubts, spiralling i…
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Have you ever stopped to consider how many small miracles have quietly shaped your life? In this week’s episode of Latter-day Lights, we sit down with David Anderson—a husband, father of eleven, and grandfather of twenty-eight—whose life is a beautiful tapestry of tender mercies, quiet revelations, and sacred moments. From losing his mother as a ba…
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When a simple curiosity of well-worn scripture leads to a full-fledged passion, can the pages of history strengthen our faith even more? For family man and dedicated Book of Mormon collector, Robert Messick, the answer is a resounding YES! In this fascinating episode of Latter-day Lights, Robert takes us on a journey through centuries of rare and u…
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What if your most devastating life storms are actually clearing the path to your greater purpose? From the outside, Bethany Harger was living the dream—temple marriage, young children, and a promising future. But behind closed doors, crippling depression left her bedridden while her husband battled addiction. After two divorces, custody battles acr…
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When years of crippling addiction tighten its grip, can a sliver of lasting change still exist? For carpenter, devoted husband, and former addict Orlando Mora, the path out of darkness was illuminated not just through sobriety and faith, but by a heaven-sent “gift of dreams.” From his first prayer of desperation to the day he opened the door to two…
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What would you do if you felt an undeniable prompting that could mean the difference between life and death? In this episode of Latter-Day Lights, Kaitlynn Smalley shares how a series of quiet but urgent promptings guided her through a sudden life-threatening medical crisis that ultimately led to a miraculous liver transplant. Through every challen…
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When the weight of financial and emotional struggles weigh down an entire community, can one visionary effort hold the power to lift them all? For mental health therapist and father of four, Anthony Hemmert's path to aiding others began with a heartfelt desire to do more than just hand out money. Together with his wife Emily, the Hemmerts founded t…
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Have you ever felt like no matter how far you drift, something keeps pulling you back? In today’s episode we hear the story of Melanie, who grew up without religion, found the Church, and then walked away from it for nearly 30 years. But fortunately, through a series of miracles, she found her way back. From surviving a turbulent and abusive past t…
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When your world crumbles beneath the weight of sudden loss, can a fleeting miracle open your eyes to the closeness of Heaven? For mother, florist, and part-time mortuary hairdresser, Karen Poulsen, the unexpected passing of her beloved son Tanner tore her world apart—leaving a gaping wound that no earthly comfort could seem to fill. But in those da…
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What do you do when unexpected events take your life in a direction you never planned? In this episode, Amy Walker shares how the sudden illness of her husband forced her to step into the role of taking care of and providing for her family. With faith and determination, she turned uncertainty into opportunity, discovering that God had a unique path…
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When you’ve wandered so far that rock bottom becomes your new normal, can a single moment of grace change your course forever? Husband, father of four, and RN-turned-educator Joe McCally shares how his encounters with voices of doubt throughout his childhood slowly gave way to a downward spiral of addiction, broken promises, and near-catastrophic d…
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When the Lord calls you to rebuild lives beyond your wildest dreams, will you be brave enough to take the first step? Father and serial entrepreneur Patrick Sedivy recounts how a divine prompting to serve in the Czech Republic propelled him on a decade-long mission to create Cumorah Academy—one of the leading faith-driven leadership institutions in…
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When the pillars of faith begin to quake, will you retreat to familiar ground, or brave the tremors to seek answers? Musician and doctoral audiology student, Marlisa Wootton, recalls a pivotal moment in 2020 when she dared to confront the unsettling waves of a faith crisis—an inner storm that questioned the spiritual foundation she once thought uns…
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What do you do when your spiritual journey feels harder and more unfair than you expected? In this episode, Adam Harmon takes us on an introspective account of some of the difficult challenges that he faced on his mission, along with some the powerful lessons he learned along the way that ultimately helped him to find empathy, strengthen his faith,…
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What if your darkest trials could ultimately become your brightest testimony? In this powerful episode of Latter-Day Lights, we hear the incredible story of Jenna Frandsen—a woman who transformed her life from the depths of addiction, grief, and trauma to becoming a light for others. From losing her husband and battling substance abuse to discoveri…
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What do you do when the life you thought you were living is suddenly shattered? In this episode of Latter-Day Lights, we meet Melissa Rollins, a woman whose world was turned upside down when her husband of 19 years revealed he was gay. With grace, vulnerability, and unwavering faith, Melissa shares her journey of navigating heartbreak, anger, and u…
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Marshall Greenwald, Founder of IoniaPay, sits with hosts Scott Brandley and DJ Sprague to discuss how to eliminate payment fraud and reduce unnecessary costs. Marshall states, “It's impossible for a merchant to have any fraud chargebacks on our platform.” He explains that by “bringing the consumer and the merchant directly together,” merchants “tak…
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When the harrowing force of darkness takes over your very being, would you heed its warning and fortify your faith? From what first appeared as an ominous warning sign on her patriarchal blessing, devoted stay-at-home mom, Meghan Blanc, recalls her bone-chilling encounter with a demonic spirit that took over her body in a state of oppression—a life…
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Natalie Oldfield, the author of "Trusted: The Proven Path to Customer Loyalty and Business Growth," joins hosts Scott Brandley and DJ Sprague in the essential components of building unbreakable customer trust. Natalie shares her expertise on why trust is the most valuable asset for eCommerce CEOs and executives aiming to improve their online reputa…
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If you witnessed an unmistakable sign from Heaven, would you share its meaning with the world? During two consecutive late-summer nights in 2019, Ilyan Lavanway—a former Air Force veteran, author, and dedicated family man—encountered ancient symbols appearing in the sky; an awe-inspiring sight that would forever impact his perception of the Second …
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Tamara Thompson, CEO and founder of Broadcast Your Authority joins hosts Scott Brandley and DJ Sprague to share key strategies that make podcasts an incredible tool to ignite eCommerce growth. Tamara also emphasizes how being a guest on the right podcasts can help you build authority, connect with ideal clients, and expand your reach. "The key is t…
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What would you do if your life was broken, and the path forward seemed impossible? As a curious and rebellious teenager, Victoria Maldonado's life spiraled into chaos, consumed by drug addiction and a series of reckless decisions that ultimately led to a harrowing arrest. Yet, even in her darkest moments, a small flame of faith flickered, tethering…
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Matthew Stafford, CEO and managing partner of Build Grow Scale (BGS), joins hosts Scott Brandley and DJ Sprague to dive into the world of checkout optimization and how it impacts profitability. With over three decades of experience in eCommerce, he provides a clear roadmap for improving the checkout process to drive higher conversion rates and incr…
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When our story veers off-script, how do we find a faith-filled purpose that transcends our expectations? Born with half a heart, 20-year-old musician Elder Logan Castleton entered his mission knowing his path would look different than most. Having undergone countless heart surgeries and struggles throughout his life, he was thrilled to be called as…
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Israa Alrawi, founder of The Winbox, shares her expertise in refining email deliverability for optimal eCommerce reach with our host Scott Brandley. She discusses the importance of properly aligning SPF and DMARC records to improve inbox placement rates. With her vast experience in helping DTC brands, she provides actionable insights on creating pe…
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How do we stay on the covenant path when life takes an unexpected turn? Full-time family therapy student & 3-year divorcee Grayson McAllister shares his inspiring journey of navigating life as a single father after a painful divorce. Beginning with his once sought-after ideal of the perfect family, Grayson takes us through the realities of marriage…
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Jim Sterne, co-founder of the Digital Analytics Association, joins hosts Scott Brandley and DJ Sprague and dives straight into the process of using data to improve your attribution model. He discusses how to effectively gather and interpret customer data, highlighting the significance of aligning your attribution efforts with customer lifetime valu…
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How can the darkest moments of our lives prepare us to light the way for others? Coaches Jesse and Rene’e La Montagne Dunn share their inspiring journey of transforming lives within the incarcerated community. Their own daughter’s incarceration became a pivotal moment for them, awakening a profound calling to address the pain and challenges faced b…
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Adam Ortman, President of Kinetic319, shares with hosts Scott Brandley and DJ Sprague how AI-enhanced social commerce can revolutionize your eCommerce in a practical and impactful way. The strategies he shares can drive sustainable revenue growth and help businesses stay ahead of their competition. How to leverage AI-enhanced social commerce to max…
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Have you ever wondered how to find joy in the midst of chronic pain? In this episode of Latter-day Lights, Crista Thomas shares her incredible journey of faith, resilience, and hope. From battling an undiagnosed chronic illness as a child to enduring a terrible car accident that miraculously brought unexpected healing, Crista reveals how her trust …
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Hunter Graham, West Coast Operations Manager at Antego Tire & Wheel, joins hosts Scott Brandley and DJ Sprague and shares how Shopper Approved played a vital role in transforming their online presence. He provides insights on how trust signals like reviews and Q&A can greatly influence customer perception and drive more sales. In this episode, you'…
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What visions unfold when we’re face-to-face with mortality? Hawaiian native and thriving NDE survivor Goldie Tautuiaki shares her extraordinary journey from being a vibrant college freshman with dreams of serving a mission, to confronting a life-threatening heart condition that caused her to flatline and be brought back to life three times in a mat…
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Kasim Aslam, Co-Founder of Pareto Talent, joins hosts Scott Brandley and DJ Sprague and breaks down his experience on how hiring international talent can help CEOs and executives focus on what truly matters—growing their businesses. He highlights the unique opportunities that outsourcing offers, including access to top-tier talent across the globe …
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What transformative growth lies on the other side of heartbreak? Author and BYU Peer-Mentor Supervisor Anjilee Ferguson shares her soul-stirring journey through the complexities of dating, marriage, and blindsided breakups, revealing how these experiences have profoundly shaped her self-awareness - and, most importantly - her faith. From struggling…
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Melina Palmer, CEO of The Brainy Business, joins hosts Scott Brandley and DJ Sprague and shares powerful insights into the psychology behind pricing. Pricing is not just about numbers—it's about the story you tell, the emotions you evoke, and the way you position your offer. From anchoring techniques to cognitive ease, she walks through effective s…
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How do you find hope in the midst of unimaginable loss? In this episode, we sit down with Sunshine Harston, a mother of three who faced the heartbreaking loss of her husband to cancer. Sunshine’s story is one of incredible faith, where even in the darkest moments, she found grace, strength, and unexpected blessings. Join us as Sunshine shares how s…
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Struggling to make your product pages stand out? In this episode, Siddharth Sinha shares his journey from engineering to becoming a leader in AI-driven visual content. Learn how AI can streamline your content creation process, reduce costs, and generate high-quality images that captivate your audience. Whether you're an eCommerce CEO or a marketing…
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What if you had the power to better understand your emotions? From an inexplicable fear of intimacy, mother, wife, and "Missionary of the Mind" Cali Coates received a calling to tap into the transformative power of hypnotherapy. This journey not only allowed her to uncover the root of all her traumas, but also enabled her to positively influence he…
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Supercharge your eCommerce strategy with AI-driven SEO techniques. In this episode, Dale Bertrand, the founder of Fire&Spark shares his journey from software development to becoming a key figure in AI and SEO. Discover how AI is reshaping SEO practices, how to effectively use AI for content creation, and the tools and strategies you need to stay co…
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What happens when faith and perseverance meet extraordinary generosity? Former missionary and devoted #LatterDayLights fan Larry McCally reflects on how his unwavering faith and trust in the still, small voice of the Lord have guided him through numerous trials. Faced with the pivotal choice between serving a mission or joining the Air Force, Larry…
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Maximize your e-commerce success by mastering the art of perfect URL structuring. In this episode, Andrew Allemann shares his journey from a college student dabbling in websites to becoming a leading authority in domain names. Learn how to choose the right domain names, understand the impact of URL structure on SEO, and implement strategies to enha…
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Boost your e-commerce growth and drive substantial engagement through the power of podcasting. In this episode, Dustin Riechmann, CEO of 7-Figure Leap Masterminds shares his journey from engineering to becoming a successful entrepreneur. He explains how podcasting played a crucial role in growing his e-commerce brand, FireCreek Snacks, and his mast…
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When face to face with your greatest fear, will you listen to God’s “yes”? From a life-altering near-death experience as a young boy, artist and leatherworker Derek Tucker shares how this profound moment planted the seeds of his faith, completely oblivious to the impact it would have on the rest of his life. Though it would take years before he ful…
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Elevate your e-commerce strategy and drive unparalleled engagement with LinkedIn Ads! In this episode, we dive into the power of LinkedIn Ads for boosting engagement and conversions with insights from AJ Wilcox, founder of B2Linked and a top LinkedIn Ads expert. He shares his extensive experience and innovative strategies for using LinkedIn Ads to …
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Can miracles find their way to the most wounded hearts? Mother, wife, and soon-to-be author, Nicole Gustad, entered the world with a hole in her heart. Baffling doctors with her condition, this turned out to be the first chapter of a story woven with trials. From surviving open-heart surgery as a baby, to walking through life with clubbed feet, to …
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Transform your e-commerce website into a conversion powerhouse! In this episode, we delve into expert strategies to elevate your site’s conversions with Marty Greif, President of SiteTuners and a renowned expert in conversion rate optimization (CRO). Marty shares his journey and the proven tactics he uses to help businesses optimize their websites …
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