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Elevating SEO with AI-Driven Content Strategies with Dale Bertrand

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Manage episode 445310493 series 3572884
Content provided by Scott Brandley and DJ Sprague. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Brandley and DJ Sprague or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Supercharge your eCommerce strategy with AI-driven SEO techniques.

In this episode, Dale Bertrand, the founder of Fire&Spark shares his journey from software development to becoming a key figure in AI and SEO. Discover how AI is reshaping SEO practices, how to effectively use AI for content creation, and the tools and strategies you need to stay competitive. This episode offers essential insights for eCommerce CEOs and executives looking to improve their online reputation and drive significant business growth.

Gain actionable insights on using AI to optimize your content and improve your eCommerce performance.

If you're serious about leveraging SEO to skyrocket your e-commerce business, tune in to this week’s episode of the Ecommerce Traffic & Conversion Podcast and start transforming your digital strategy today!

Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/

Scott Brandley, CEO of Shopper Approved and Trust Guard, boasts a 26-year career with over 40 software products. He is a Cialdini-Certified Ethical Influence Practitioner and Coach. In 2006, his software company drove the success of StomperNet, a massive internet launch. That year, he also founded Trust Guard, a website security company protecting businesses and consumers for over 17 years.

In 2010, Scott and his team launched Shopper Approved, an online rating platform, earning recognition as one of America's fastest-growing companies. Scott is also an author with a religious podcast called “Latter-Day Lights,” balances a love/hate relationship with golf, and cherishes family time.

Connect with Scott Brandley:

LinkedIn: https://www.linkedin.com/in/scott-brandley/

Duane “DJ” Sprague, CMO of Shopper Approved, is a conversion rate expert, and a Certified Behavioral Design Coach by the Online Influence Institute. As CMO of a billion-dollar national franchise, he leveraged the power of social proof and online reviews to improve SEO and accelerate growth, as he developed and managed a comprehensive online reputation management strategy that spanned nearly 200 websites.

He has written for Forbes, Small Biz Daily, and several industry trade magazines, contributed to several books and university course packs, and is quoted in the Los Angeles Times as a subject matter expert.

Connect with Duane “DJ” Sprague:

Linkedin: https://www.linkedin.com/in/duanesprague/

Dale Bertrand is an SEO expert specializing in AI-driven content strategies with 15 years of experience in online customer acquisition. As the founder of Fire&Spark, Dale uses an SEO for Revenue approach to drive organic sales. He has managed marketing programs for Fortune 500 companies and startups, combining his engineering and AI background to create impactful campaigns. A frequent speaker at industry conferences like HubSpot's Inbound and Content Marketing World, Dale has also trained professionals from companies such as TripAdvisor and Microsoft. Join Dale to learn how AI-driven content can revolutionize your SEO and boost your business growth.

Connect with Dale Bertrand:

Website: https://dalebertrand.com/

https://www.fireandspark.com/

LinkedIn: https://www.linkedin.com/in/dalebertrand/

Facebook: https://www.facebook.com/fireandspark

Twitter: https://x.com/Fire_and_Spark

Youtube: https://www.youtube.com/channel/UCUAmGC2P4rEyt36zSDXp1Sw

Don't miss out on this special offer! https://lp.fireandspark.com/ai-overview-content-playbook

#ReputationKing #SearchEngine #OnlineReputation #Ecommerce #Presuasion #OnlineConvertion

  continue reading

38 episodes

Artwork
iconShare
 
Manage episode 445310493 series 3572884
Content provided by Scott Brandley and DJ Sprague. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Brandley and DJ Sprague or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Supercharge your eCommerce strategy with AI-driven SEO techniques.

In this episode, Dale Bertrand, the founder of Fire&Spark shares his journey from software development to becoming a key figure in AI and SEO. Discover how AI is reshaping SEO practices, how to effectively use AI for content creation, and the tools and strategies you need to stay competitive. This episode offers essential insights for eCommerce CEOs and executives looking to improve their online reputation and drive significant business growth.

Gain actionable insights on using AI to optimize your content and improve your eCommerce performance.

If you're serious about leveraging SEO to skyrocket your e-commerce business, tune in to this week’s episode of the Ecommerce Traffic & Conversion Podcast and start transforming your digital strategy today!

Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/

Scott Brandley, CEO of Shopper Approved and Trust Guard, boasts a 26-year career with over 40 software products. He is a Cialdini-Certified Ethical Influence Practitioner and Coach. In 2006, his software company drove the success of StomperNet, a massive internet launch. That year, he also founded Trust Guard, a website security company protecting businesses and consumers for over 17 years.

In 2010, Scott and his team launched Shopper Approved, an online rating platform, earning recognition as one of America's fastest-growing companies. Scott is also an author with a religious podcast called “Latter-Day Lights,” balances a love/hate relationship with golf, and cherishes family time.

Connect with Scott Brandley:

LinkedIn: https://www.linkedin.com/in/scott-brandley/

Duane “DJ” Sprague, CMO of Shopper Approved, is a conversion rate expert, and a Certified Behavioral Design Coach by the Online Influence Institute. As CMO of a billion-dollar national franchise, he leveraged the power of social proof and online reviews to improve SEO and accelerate growth, as he developed and managed a comprehensive online reputation management strategy that spanned nearly 200 websites.

He has written for Forbes, Small Biz Daily, and several industry trade magazines, contributed to several books and university course packs, and is quoted in the Los Angeles Times as a subject matter expert.

Connect with Duane “DJ” Sprague:

Linkedin: https://www.linkedin.com/in/duanesprague/

Dale Bertrand is an SEO expert specializing in AI-driven content strategies with 15 years of experience in online customer acquisition. As the founder of Fire&Spark, Dale uses an SEO for Revenue approach to drive organic sales. He has managed marketing programs for Fortune 500 companies and startups, combining his engineering and AI background to create impactful campaigns. A frequent speaker at industry conferences like HubSpot's Inbound and Content Marketing World, Dale has also trained professionals from companies such as TripAdvisor and Microsoft. Join Dale to learn how AI-driven content can revolutionize your SEO and boost your business growth.

Connect with Dale Bertrand:

Website: https://dalebertrand.com/

https://www.fireandspark.com/

LinkedIn: https://www.linkedin.com/in/dalebertrand/

Facebook: https://www.facebook.com/fireandspark

Twitter: https://x.com/Fire_and_Spark

Youtube: https://www.youtube.com/channel/UCUAmGC2P4rEyt36zSDXp1Sw

Don't miss out on this special offer! https://lp.fireandspark.com/ai-overview-content-playbook

#ReputationKing #SearchEngine #OnlineReputation #Ecommerce #Presuasion #OnlineConvertion

  continue reading

38 episodes

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