Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel custom ...
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Making artificial intelligence practical, productive & accessible to everyone. Practical AI is a show in which technology professionals, business people, students, enthusiasts, and expert guests engage in lively discussions about Artificial Intelligence and related topics (Machine Learning, Deep Learning, Neural Networks, GANs, MLOps, AIOps, LLMs & more). The focus is on productive implementations and real-world scenarios that are accessible to everyone. If you want to keep up with the lates ...
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The Datamam Podcast explores how public data is transforming modern industries. The show dives into real-world use cases of web scraping, data intelligence, and AI, from market analysis and competitive benchmarking to ethical debates and automation trends. Each episode breaks down complex data topics into engaging conversations for tech leaders, founders, and data professionals looking to stay ahead in a data-driven world.
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How is the use of artificial intelligence (AI) shaping our human experience? Kimberly Nevala ponders the reality of AI with a diverse group of innovators, advocates and data scientists. Ethics and uncertainty. Automation and art. Work, politics and culture. In real life and online. Contemplate AI’s impact, for better and worse. All presentations represent the opinions of the presenter and do not represent the position or the opinion of SAS.
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The Mind the Data Gap podcast focuses on modern data practices and their impact on software dev and testing and applications in data science. Together with our guests, some of the greatest minds in the world of data, we deep dive into the most important data trends and topics. Your host is Nicolai Baldin, CEO and Founder of Synthesized. Mind the Data Gap is is the official podcast of Synthesized.io, a development framework that enables any company to optimal datasets for their testing and da ...
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Experts in the tech, content and data fields share their insights on the future of creativity and brand experience. Brought to you by Jack X, Jack Morton's innovation practice. A team helping brands predict and prepare for tomorrow.
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The Testing Show explores, pokes and prods anything and everything related to testing, with new episodes released every other Wednesday. Our hosts, Matt Heusser and Michael Larsen, will analyze tried and true methodologies and practices against on trend and emerging topics. We have a range of guest contributors from Qualitest as well as industry experts from around the world to share insights, knowledge and personal experience. So take minute to find out what others are saying in the testing ...
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Welcome to the Red Hot Healthcare show, hosted by Dr. Steve Ambrose. Your go-to podcast for forward-thinking, cutting-edge conversations with today's top healthcare luminaries and business leaders. This shows is not about softball questions or neatly-packaged sales enablement for show guests. It's about bringing the voice of candid thought leaders and forward-thinking visionaries into your mindspace. We cover trends, news, challenges, technology, and opportunities across all segments of the ...
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#741: Managing your brand reputation in real-time with Jeff Hahn, Hahn Agency
30:17
30:17
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30:17AI, real-time marketing, and influencer partnerships can be amazing ways to reach customers, but how do you manage the risk they could potentially bring to your brand and reputation—in an instant? Agility requires a willingness to adapt quickly to changing market conditions and customer expectations. It also demands the ability to experiment, learn…
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#740: Navigating Build vs. Buy with Luv Kapur, Bit
30:23
30:23
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30:23This episode is brought to you by Bit. In the age of AI, don’t just generate code - compose software. Bit helps you create and reuse independent components to build reliable, scalable applications. Stop rebuilding and start shipping with the AI-powered composition platform at www.bit.dev Agility requires a nuanced understanding of not just the tech…
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#739: Doing Gen Z marketing right with Smita Wadhawan, Constant Contact
21:49
21:49
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21:49Is your brand's marketing strategy feeling a little… seasoned? In today's social media landscape, clinging to outdated tactics can mean clinging to what was hot just last week. If you feel like it's time to inject some youthful energy into your approach, how can you do it authentically? Agility requires a willingness to experiment, learn, and adapt…
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Creating a private AI assistant in Thunderbird
53:08
53:08
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53:08In this episode, Daniel and Chris are joined by Chris Aquino, software engineer at Thunderbird to hear the story of how they developed a privacy-preserving AI executive assistant. They discuss various design decisions including remote (but confidential) inference, local encryption, and model selection. Chris A. does an amazing job describing the jo…
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#738: Building marketing strategy when change is the constant with Heidi Bullock, Tealium
29:30
29:30
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29:30Successful marketers are able to anticipate and act on opportunities and trends, but what happens when the next 10 days can be as difficult to predict as the next 10 years? Agility requires not only rapid responses to changing market conditions, but also the ability to anticipate and proactively shape those conditions to your advantage. It's no lon…
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#737: Unlocking sustainable growth using AI with Bryan Gernert, Resonate
25:44
25:44
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25:44Is artificial intelligence just another shiny toy for marketers, or is it the key to unlocking true agility and sustainable growth in today's turbulent landscape? Agility requires not only rapid adaptation to change, but also the ability to anticipate future trends and proactively adjust strategies. This means leveraging data and technology, like A…
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#736: Taking ROI models from confusion to clarity with Carlos Manalo, The Office of Experience
34:55
34:55
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34:55Are your marketing investments driving real business value, or are you simply throwing money at the latest trends? Agility means being able to react to change while knowing which strategies, processes, and technologies are ultimately moving the needle and driving real business outcomes. This episode is brought to you by The Office of Experience, a …
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The Problem of Democracy with Henrik Skaug Sætra
54:04
54:04
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54:04Henrik Skaug Sætra considers the basis of democracy, the nature of politics, the tilt toward digital sovereignty and what role AI plays in our collective human society. Henrik and Kimberly discuss AI’s impact on human comprehension and communication; core democratic competencies at risk; politics as a joint human endeavor; conflating citizens with …
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#735: Creating a winning personalization and testing approach with Muqtadaa Miandara, Upbound Grou
31:44
31:44
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31:44When it’s a struggle for marketers to even keep up with the latest trends, are brands truly keeping pace with their customers, or are they stuck playing catch-up with outdated strategies and technologies? Agility requires a willingness to experiment, learn, and adapt quickly. It also demands a deep understanding of your customer and the ability to …
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#734: Focusing on the marketing that matters with Tara Corey, Optimizely
26:02
26:02
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26:02With so much noise around AI, changing customer expectations, and the ever-evolving martech landscape, how can marketing leaders avoid the noise to focus on what truly drives long-term value? Agility requires not only adapting to change but also anticipating it. It demands a willingness to experiment, learn, and iterate quickly, especially when it …
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#733: Agentic AI delivering business value with Rupali Jain and Kevin Li, Optimizely
30:22
30:22
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30:22Marketers' roles are changing, but their goals are still the same: reach and engage customers, meeting them where they are, and for better or worse, often needing to do more with less while delivering greater value. Agility requires both adapting to change quickly while also having the wisdom to know which changes truly matter. It demands a delicat…
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In this Fully Connected episode, we dig into the recent MIT report revealing that 95% of AI pilots fail before reaching production and explore what it actually takes to succeed with AI solutions. We dive into the importance of AI model integration, asking the right questions when adopting new technologies, and why simply accessing a powerful model …
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#732: Using AI to see video content with Meenal Nalwaya, Reka
20:33
20:33
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20:33This episode is brought to you by Reka, a developer of industry-leading, multimodal, AI models that enable individuals and organizations to deploy generative AI applications. Agility requires brands to utilize technology like AI in new and innovative ways to better understand information and interact with their customers, giving them what they want…
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#731: Automation and innovation with Karthik Ramakrishnan, Tapestry
24:55
24:55
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24:55Being strategic means asking the right questions and meaningfully applying the learnings. How do you do this while innovating and outpacing the competition? Agility requires a willingness to experiment and adapt quickly to changing market conditions and customer preferences. It also demands breaking down silos and fostering collaboration across tea…
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#730: Chasing perfection when agility is what's needed with Tom Schmitt, CEO of Radial
29:25
29:25
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29:25Is the pursuit of the "perfect" customer experience actually holding brands back from achieving true agility? Agility requires a willingness to embrace calculated risks and adapt quickly to changing market dynamics. It also demands a shift in mindset, from a focus on rigid planning to iterative experimentation and continuous learning. Today, we're …
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#729: The mindset shift needed for AI integration success with Rafael Flores, Treasure Data
29:12
29:12
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29:12Is the hype around AI in marketing justified, or are we setting ourselves up for another "tech bubble" disappointment? Agility requires not only embracing new technologies like AI, but also a fundamental shift in mindset, processes, and even organizational structure. It demands a willingness to experiment, learn, and adapt quickly to the ever-chang…
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Testing AI in the National Health Service (NHS)
42:02
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42:02In this episode, we dive into how artificial intelligence is being developed, tested, and trusted within the UK's National Health Service. Our guest is Adam Byfield, a principal technical assurance specialist with a unique journey from astrophysics to AI assurance. Adam leads a team adapting traditional software testing methods to ensure AI tools i…
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#728: The marketing jobs market and AI's role in the job search with Sue Keith, Landrum Talent Solutions
19:39
19:39
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19:39This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, and there is surely never a dull moment. Today we’re going to look at how marketing and communication ex…
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#727: Growing sales in uncertain times with Chris Cubba, Snipp
27:10
27:10
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27:10What happens when your best sales strategy from a year ago is now driving customer attrition instead of acquisition? Agility requires brands to rethink how they create consumer value in real time, especially when traditional strategies no longer work as consumer behavior shifts unpredictably. Today we’re going to talk about driving sales growth ami…
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#726: How AI is changing the search experience and what to do about it with Sean King, Chief Revenue Officer at Veritone
25:49
25:49
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25:49If Google sent you zero traffic tomorrow morning, would your P&L still be breathing by lunchtime? Agility requires re-engineering your revenue model at the speed of AI. Today we’re going to talk about how AI chatbots are siphoning off audience attention—and what forward-thinking publishers can do about it instead of panic-refreshing their analytics…
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#725: Consumer confidence...and caution...with Eric Miao, Attentive
25:00
25:00
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25:00Are brands prepared for a consumer base that's simultaneously more confident and more cautious? Agility requires not just reacting to current consumer behavior but anticipating the shifts to come. It also requires a deep understanding of the nuances within different consumer segments, particularly as generational behaviors diverge. Today, we're goi…
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Daniel and Chris sit with Citadel AI’s Rick Kobayashi and Kenny Song and unpack AI safety and security challenges in the generative AI era. They compare Japan’s approach to AI adoption with the US’s, and explore the implications of real-world failures in AI systems, along with strategies for AI monitoring and evaluation. Featuring: Rick Kobayashi –…
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#724: Social commerce and the customer journey with Janna Navarro, Wpromote
19:50
19:50
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19:50Are most brands still designing customer journeys, or are they just trying to keep up with where their customers are leading them? Agility requires a willingness to meet your customers where they are—not just where you wish they’d convert. In an era where the consumer journey can begin and end on a social platform or anywhere in between, brands mus…
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#723: Building loyalty across different generations of travelers with Jeff Zotara, arrivia
28:56
28:56
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28:56If you had to pick one of the biggest challenges facing CMOs today, how high on your list would customer loyalty be? Agility requires a deep understanding of your customer and the ability to adapt to their ever-changing needs and expectations. It also requires a willingness to experiment and learn from failures, quickly iterating on strategies and …
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#722: Agentic AI in retail with Dan Russotto, Furniture.com
21:24
21:24
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21:24Building on the talk of AI in recent years, Agentic AI is an exciting area for retailers. But beyond talk, finding real-world examples and best practices can be tricky. Today we are here at eTail Boston, and I am excited to talk today about a company that is innovating in this space, not a traditional retailer, but an innovative aggregator using AI…
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Generating Safety Not Abuse with Dr. Rebecca Portnoff
46:35
46:35
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46:35Dr. Rebecca Portnoff generates awareness of the threat landscape, enablers, challenges and solutions to the complex but addressable issue of online child sexual abuse. Rebecca and Kimberly discuss trends in online child sexual abuse; pillars of impact and harm; how GenAI expands the threat landscape; personalized targeting and bespoke abuse; Thorn’…
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#721: Making the most of peak season with Helaine Rich, ePost
22:47
22:47
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22:47Is your brand ready to thrive, not just survive, in the face of evolving global consumer expectations and market shifts? Agility requires more than just quick reactions; it demands proactive foresight, strategic adaptability, and a willingness to embrace continuous evolution. This is particularly critical in today's ever-changing global ecommerce l…
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Dan and Chris break down Winning the Race: America's AI Action Plan, issued by the White House in July 2025. Structured as three "pillars" — Accelerate AI Innovation, Build American AI Infrastructure, and Lead in International AI Diplomacy and Security — our dynamic duo unpack the plan's policy goals and its associated suggestions — while also expl…
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#720: Building stronger customer relationships using AI with Noah Zamansky, Stitch Fix
22:44
22:44
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22:44AI can create immersive, human-centric experiences that not only drive sales but also foster enduring brand relationships in a rapidly evolving market. Today we’re going to talk about how AI-driven personalization allows retailers to move beyond generic experiences, crafting unique interactions that resonate with individual preferences and behavior…
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#719: Composable Customer Data Platforms with Tejas Manohar, Hightouch
26:37
26:37
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26:37Are you building your customer data strategy around your goals, or are your goals constrained by your data platform? Agility in today’s marketing technology landscape isn’t just about speed—it’s about flexibility. Brands need data architectures that adapt to their needs, not the other way around. And with the right approach, that agility can fuel p…
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#718: Building trust while building a brand with Meika Hollender, Nara Organics
27:26
27:26
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27:26When consumer trust is more fragile than ever, how can brands, particularly in highly scrutinized categories like infant nutrition, utilize the latest approaches to not only build trust but also deepen consumer relationships? Agility requires not only adapting to evolving consumer expectations and technological advancements but also maintaining eth…
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Allegra Guinan of Lumiera helps leaders turn uncertainty about AI into confident, strategic leadership. In this conversation, she brings some actionable insights for navigating the hype and complexity of AI. The discussion covers challenges with implementing responsible AI practices, the growing importance of user experience and product thinking, a…
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#717: Understanding customers by simulating them first with Mike Taylor, Ask Rally
28:28
28:28
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28:28Is the most effective way to understand real human behavior to simulate it first? Agility requires a willingness to test ideas that sound strange at first—like asking bots to act more human by narrowing their point of view, or treating synthetic personas as real sources of insight. But when applied correctly, this thinking unlocks entirely new ways…
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Dan sits down with guests Mark Daniel Ward and Katie Sanders from The Data Mine at Purdue University to explore how higher education is evolving to meet the demands of the AI-driven workforce. They share how their program blends interdisciplinary learning, corporate partnerships, and real-world data science projects to better prepare students acros…
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#716: Streamlining brand partnerships with Alan Gould, Mutual Markets
26:44
26:44
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26:44What if building a brand partnership with a major entertainment property could happen in 5 minutes instead of 6 months—and drive 10x better results? What would that change for your marketing strategy? Today I’m joined by Alan Gould, CEO of Mutual Markets. Alan is at the forefront of a major shift in digital marketing and advertising—using AI to red…
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Hiwot Tesfaye disputes the notion of AI givers and takers, challenges innovation as an import, highlights untapped global potential, and charts a more inclusive course. Hiwot and Kimberly discuss the two camps myth of inclusivity; finding innovation everywhere; meaningful AI adoption and diffusion; limitations of imported AI; digital colonialism; l…
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#715: Increasing speed to insights with Sid Banerjee, Medallia
29:32
29:32
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29:32What could your CX teams do to strategically move your brand forward if they weren’t tethered to dashboards? Agility requires CX teams to move beyond reactive reporting and embrace proactive insight delivery. In an era where insights are instantly available through conversational AI, the strategic role of CX is about to shift—big time. Today we’re …
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#714: Keeping up with e-commerce evolution with Lena Moriarty, eTail and Worldwide Business Research
20:40
20:40
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20:40One thing is for certain: the world of e-commerce never sits still. But what should retailers be paying attention to now? Agility requires not only adapting to changing consumer behaviors but also anticipating them. It's about proactively shaping the future of retail, not just reacting to it. Today, we're going to talk about navigating the ever-shi…
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Workforce dynamics in an AI-assisted world
44:06
44:06
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44:06We unpack how AI is reshaping hiring decisions, shifting job roles, and creating new expectations for professionals — from engineers to marketers. They explore the rise of AI-assisted teams, the growing compensation bubble, why continuous learning is now table stakes, and how some service providers are quietly riding the AI wave. Featuring: Chris B…
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#713: Agentic AI that improves the customer experience, with Manisha Powar, Qualtrics
26:36
26:36
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26:36Agility requires more than just speed—it demands relevance and empathy, especially when AI is stepping in to play a bigger role in the customer experience. What if the problem isn’t that AI moves too slowly—but that it moves without context, without empathy, and without earning trust? Today we’re going to talk about how Agentic AI is changing that—…
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#712: Compounding returns on your marketing campaigns with Chris O'Neill, GrowthLoop
30:22
30:22
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30:22If your marketing grew like a dividend-reinvestment plan, would you still let a quarterly target dictate every decision? Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine, agentic AI, and why “data-driven” still…
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Scraping for Awareness: How Smart Companies Turn Public Data Into Strategic Advantage
7:59
7:59
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7:59In this episode of the Datamam Podcast, we explore how companies use web scraping to move beyond dashboards and build real-time market awareness. From detecting competitor moves and monitoring inventory shifts to uncovering regulatory changes and unauthorized sellers, scraping has become a strategic sensor system. We dive into use cases across CPG,…
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#711: Making accessibility a priority with Make Paciello, AudioEye
30:14
30:14
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30:14The 35th anniversary of the Americans with Disabilities Act (ADA) was July 26, so today's episode is a special one. Most companies obsess over SEO, performance, and conversion rates—but overlook 25% of their audience entirely. Why do so many businesses miss the opportunity to serve users with disabilities, and what are they leaving on the table? To…
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In this episode, Chris sits down with Igor Nikitin, CEO and co-founder of Nice Technologies, to explore how AI and modern engineering practices are transforming the actuarial field and setting the stage for the future of actuarial modeling. We discuss the introduction of programming into insurance pricing workflows, and how their Python-based calc …
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#710: Empowering Employees to Lead Meaningful Change from Within with Steven Malony, CEO of Belkin
29:06
29:06
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29:06How often do big, meaningful shifts inside a company actually start small? And more importantly, how do you avoid squashing them before they have a chance to grow? Agility requires more than vision—it requires giving your team the power to act on that vision. Today we’re going to talk about how a global company like Belkin empowered its employees t…
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#709: The state of CX and the value of hyperpersonalization with Adrian Swinscoe, Punk CX Podcast
1:01:13
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1:01:13Agility requires that brands have a fundamental understanding of why they’re doing things, and what customer expectations are, rather than chasing trends and implementing the latest tech. Without this, customer satisfaction will continue to slide, and brands won’t be any closer to knowing what to do to solve for that. I am here in Edinburgh with my…
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The Shape of Synthetic Data with Dietmar Offenhuber
52:07
52:07
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52:07Dietmar Offenhuber reflects on synthetic data’s break from reality, relates meaning to material use, and embraces data as a speculative and often non-digital artifact. Dietmar and Kimberly discuss data as a representation of reality; divorcing content from meaning; data settings vs. data sets; synthetic data quality and ground truth; data as a spec…
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#708: How commerce media is changing advertising with Eric Brackmann, Koddi
28:15
28:15
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28:15If you think commerce media is just a buzzword or a trend, think again. It’s reshaping the ad landscape—fueled by AI, first-party data, and sector-specific solutions that leave the legacy one-size-fits-all approach in the dust. What’s coming next? Grocery? Autos? Quick commerce? If your brand isn’t already exploring commerce media, it’s probably fa…
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#707: Building ROI in the Creator Economy with Brit Starr, CreatorIQ
25:52
25:52
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25:52Agility requires marketing leaders to evolve from campaign-based thinking to relationship-based strategy—especially when working with creators who influence not just clicks, but for a meaningful connection with customers. Today we’re going to talk about the creator economy and how brands like PepsiCo, Unilever, and more are leaning into long-term c…
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#706: Building more connected digital experiences with Eric Stine, CEO of Sitecore
29:45
29:45
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29:45If the web is no longer one-size-fits-all and instead geared towards segments of one, how do brands avoid creating a thousand disconnected experiences, and manage each experience effectively? Agility requires embracing both technology and customer behavior shifts at the same time—without losing your brand voice. Today we’re going to talk about how …
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