Best Victoria Collier Podcasts (2025)

1
How Law Firms Use AI to Increase Value Before They Sell 18:29

3d ago18:29

18:29

What if using AI could make your law firm more profitable and easier to sell? In this episode, host Victoria Collier reveals how artificial intelligence is changing the way law firms operate and how it can significantly boost your firm’s value before a sale. She shares highlights from the Lawyers on the Beach conference in Cancun, where lawyers gat…

1
Increase the Value of Your Law Firm Using These Systems 21:17

10d ago21:17

21:17

When it comes to selling a law firm, most attorneys focus on client lists, revenue, and team structure. But there’s another, often overlooked asset that can significantly increase a firm’s value: systems. In this episode, Victoria explains how well-documented systems can turn a law practice into a scalable, sellable business. She explains what “sys…

1
Debt is Not the Enemy: Why Smart Law Firm Buyers Use Leverage 17:23

17d ago17:23

17:23

Why are so many lawyers paralyzed by the idea of taking on debt, especially an SBA loan with a personal guarantee, when buying a law firm? In this candid and empowering episode, Victoria Collier breaks down one of the biggest mindset roadblocks law firm buyers face: the fear of debt. Through personal stories, real-life examples, and strategic insig…

1
Law Firms as an Asset Class: Why Buying a Law Firm is a Smart Investment 15:55

24d ago15:55

15:55

What if buying a law firm could be your next smartest investment—right alongside stocks, real estate, or even better? In this episode, host Victoria Collier explores the concept of law firm ownership as a wealth-building asset. She breaks down how lawyers can use their industry knowledge to generate income, build equity, and create long-term financ…

1
Do You Trust Yourself? A Conversation for Law Firm Buyers 15:06

1M ago15:06

15:06

Before you sign the dotted line on a law firm acquisition, there’s one critical question you need to ask yourself—and it’s not about the numbers, the systems, or even the seller. In this candid and thought-provoking episode, Victoria Collier talks directly to law firm buyers about a make-or-break factor in every deal: self-trust. Whether you're eye…

1
Status Quo or Scale: Clarifying Your Vision When Buying a Law Firm 14:34

1M ago14:34

14:34

Before you buy a law firm, there's one critical question you need to answer: Are you buying to maintain the status quo, or are you buying to scale? That decision will shape everything—from the kind of firm you target to your day-to-day involvement, return on investment, and long-term strategy. In this episode, Victoria Collier digs into the mindset…

1
Why It's Often Harder for Women to Sell Their Law Firms than Men 18:18

2M ago18:18

18:18

What if the biggest obstacle to selling your law firm isn’t the market, but your mindset? In this episode, Victoria Collier unpacks why men often sell their firms more easily—and for more—than women do. Spoiler: it's not because their firms are better. From undervaluing the business to skipping negotiations, Victoria walks through the cultural, psy…

1
Why Your Law Firm Isn't Selling and What to Do About It 27:45

2M ago27:45

27:45

You’ve built a profitable law practice, earned your clients’ trust, and now you’re ready to move on. But… the offers aren’t coming in—or worse, they’re disappointing. In this episode, Victoria Collier digs into why even successful firms may struggle to sell, and what can be done to change that. This isn’t just about numbers—it’s about perception, p…

1
Redefining Your Identity After Selling Your Law Firm 24:09

2M ago24:09

24:09

Your identity as an attorney has been intertwined with your law firm for decades. Then suddenly, you’re no longer the owner. What’s next? The decision you make about your role after selling your firm—whether to stay on, make a clean break, or transition into a consulting role—will shape not just your next professional chapter but also your sense of…

1
How to Retain Top Talent and Avoid Chaos After a Law Firm Acquisition 34:18

2M ago34:18

34:18

When a law firm changes hands, the transition isn’t just about numbers—it’s about people. Team dynamics can shift dramatically, impacting morale, performance, and even the firm’s long-term success. In this episode, we explore the subtle (and not-so-subtle) signs that employees may be disengaging, how leadership can maintain stability, and what buye…

1
Developing a Client Retention Plan for After You Buy a Law Firm 15:41

2M ago15:41

15:41

You’ve just bought a law firm—congratulations! But now comes a critical challenge: keeping the clients you just acquired. Client retention isn’t automatic; it’s a strategic process that requires clear communication, trust-building, and proactive engagement. In this episode, Victoria Collier dives into the key reasons clients leave post-acquisition …

1
The Most Overlooked Metric That Determines the Success and Value of Your Law Firm 19:57

3M ago19:57

19:57

When evaluating a law firm for purchase or preparing to sell, most people focus on revenue and profit. But what if those numbers don't tell the whole story? In this episode, Victoria Collier shares one of the most crucial yet overlooked factors in law firm success—sales conversion rate. She breaks down what it is, why it matters, and how it can dra…

1
Preparing to Sell Your Law Firm: One Year Out 16:41

3M ago16:41

16:41

You’ve decided to sell your law firm, and the countdown is on—just one year to go. What should you be doing right now to ensure a smooth and profitable transition? In this episode of Smart Lawyers Position to Transition, Victoria Collier breaks down the most important steps to take when you’re a year away from selling. From financial preparation to…

1
Preparing to Sell Your Law Firm: 3 Years Out 27:15

3M ago27:15

27:15

In our last episode, we explored what law firm owners should be doing five years out from selling their firm. But what if you’re closer to the finish line? This week, Victoria Collier dives into the critical three-year mark—the point where strategic positioning and operational efficiency become even more crucial. If you’re serious about maximizing …

1
Preparing to Sell Your Law Firm: 5 Years Out 21:29

3M ago21:29

21:29

Selling your law firm isn’t an overnight process—it takes years of strategic planning. In this episode, Victoria Collier breaks down the five-year plan for a successful sale. She covers how attorneys can set a clear vision, enhance financial stability, and position their brand for a seamless transition. Whether you're considering a full exit or a p…

1
Master Marketing with John Dwyer 36:40

4M ago36:40

36:40

What if you could attract more clients without competing on price? In this episode, Victoria Collier sits down with marketing powerhouse John Dwyer, the man who convinced Jerry Seinfeld to step out of retirement for an Australian banking campaign. John shares his unique approach to direct response marketing, revealing how law firms and other busine…

1
The No-Go Zone: What Stays Off the Table and Why 18:31

4M ago18:31

18:31

In this final installment of our four-part series, Prospective Buyer Meets Prospective Seller, we dive into the critical boundaries that must be set before a Letter of Intent (LOI) is signed. If you're in the process of selling your law firm, knowing what to disclose and what to withhold can make the difference between a smooth transition and a dea…

1
Breaking Bread: Building Bridges Over Meals 22:44

4M ago22:44

22:44

In this episode, host Victoria Collier dives into the critical role of in-person meetings during law firm acquisitions. While virtual communication has its place, building trust and ensuring compatibility requires face-to-face interaction. Victoria shares insights on how meeting in person—especially over a meal—can transform negotiations, foster al…

1
Culture Check: Do the Pieces Fit? 18:23

4M ago18:23

18:23

In this episode, Victoria Collier dives into one of the most overlooked yet critical aspects of law firm acquisitions—cultural compatibility. Acquiring a law firm isn’t just about the numbers; it’s about aligning people, processes, and leadership styles. Victoria unpacks the importance of the “culture check” phase and shares real-world insights on …

1
Law Firm Matchmaking: Do You Really Need a Broker? 16:47

5M ago16:47

16:47

In this episode, Victoria Collier goes into the art and science of law firm matchmaking—the backbone of Quid Pro Quo Law. Whether you’re considering selling your firm or dreaming of becoming an owner, this episode offers a behind-the-scenes look at how brokers evaluate buyers. Discover what separates serious contenders from casual inquirers and lea…

1
Is the Buyer Serious? 20:32

5M ago20:32

20:32

In this episode, host Victoria Collier explores the vital question: Is the buyer really serious about acquiring your law firm? Selling a law firm is a time-intensive and emotionally charged process, and identifying a committed buyer early on can save law firm owners from wasted effort and missed opportunities. Victoria shares insights on evaluating…

1
Transforming Leadership from Horrible Boss to Empowered Leader 30:43

5M ago30:43

30:43

This episode explores how leaders can shift from ineffective management to fostering high-performing teams and workplace joy. Victoria Collier speaks with Lissa Welchel, the "Joyologist," about the journey of leadership transformation. Lissa discusses the challenges of leadership, common pitfalls, and actionable strategies to become a happier and m…

1
Compensation Culture: Boosting or Busting Your Law Firm 17:01

5M ago17:01

17:01

In this episode, Victoria Collier takes a deep dive into compensation culture and its critical impact on law firms. From her early career as a paralegal to leading a successful business, Victoria shares her personal journey and explores how compensation practices can reflect the value placed on staff. She discusses creative ways to show appreciatio…

1
December Checklist: Positioning Your Law Firm for a Successful Sale 14:33

5M ago14:33

14:33

In this episode, host Victoria Collier breaks down actionable strategies for law firm owners preparing to sell their practices. With December here, it's the perfect time to take steps that can increase your firm's value and attract the right buyers in the new year. From updating financials to revamping marketing materials, this episode will guide y…

1
Professional Law Firm Marketing Agency Campaigns That Work in Tampa, FL 8:38

6M ago8:38

8:38

Partnering with a professional law firm marketing agency like Vertical 10 in Tampa, FL, can significantly enhance your firm’s visibility and client acquisition strategies. Their tailored campaigns, focusing on digital innovation and targeted outreach, ensure that your practice stands out in a competitive market. Whether it's search engine optimizat…

1
Election Worries: To Sell, Shut Down, or Relocate Your Law Firm 23:42

6M ago23:42

23:42

Since the election a month ago, many lawyers, especially women and those owning immigration law firms, are grappling with uncertainty about how the new administration may affect their businesses. In this episode, our host Victoria Collier goes into the emotional and practical challenges lawyers are facing. They discuss whether to shut down, sell, o…

1
How to Determine When you have the Right Business Coach for Your Law Firm 30:30

6M ago30:30

30:30

Are you wasting money on a business coach? Or have you been holding off on hiring one, thinking the timing isn’t right? In this episode, host Victoria Collier speaks with Doug Brown, a seasoned law firm leadership coach, to uncover the truths behind effective coaching. Doug explains how the right business coach can transform your law firm—and your …

1
The Lateral Move: Navigating Partnership Transitions in Law Firms 18:56

6M ago18:56

18:56

In this episode, host Victoria Collier goes into the complexities of lateral partner moves in the legal industry. She explores why attorneys make this career shift, the benefits for both the individual and the firm, and the potential risks involved. If you've ever wondered what a lateral partner move entails or how it differs from other transitions…

1
Law Firm Mergers Unpacked: A Guide to Merging, Compensation, and Broker Dynamics 19:37

6M ago19:37

19:37

In this episode, host Victoria Collier, goes into the complexities of law firm mergers. As Quid Pro Quo Law works increasingly with larger firms, mergers have become a significant part of the conversation. Victoria shares insights on the process, typical compensation structures, and the role brokers play in bringing firms together. Whether you're c…

1
The One Thing That Really Sells a Law Firm 28:10

7M ago28:10

28:10

In this episode, host Victoria Collier discusses the practical steps lawyers can take to increase their profit margins and, ultimately, their firm's valuation. She shares advice on reading and understanding P&L statements, the importance of efficient labor management, and why marketing dollars must yield a high return to truly benefit the business.…

1
Where and How to Invest Your Sales Proceeds 27:50

7M ago27:50

27:50

In today’s episode, host Victoria Collier talks with Spencer Hilligoss, investor in Madison Investing, about what to do after selling your law firm. Spencer shares valuable insights on transforming your sale proceeds into a lasting income stream, exploring how passive investments can open new opportunities for financial freedom. They dive into less…

1
Building a Lifestyle Law Firm Through Intake and Data 36:18

7M ago36:18

36:18

In this episode, Victoria Collier welcomes Philip Fairley, president and owner of The Rainmaker Institute, to explore the transformative impact of effective intake processes and data analytics on law firm growth. Philip shares his journey from tech entrepreneur to law firm marketing leader and provides actionable strategies for building a firm that…

1
Life After Law® with Victoria Collier 35:41

7M ago35:41

35:41

In this one-of-a-kind episode of Smart Lawyers Position to Transition, the roles are reversed as our host, Victoria Collier, steps into the hot seat. For the first time, Victoria opens up about her personal journey as a law firm owner—sharing the highs, the hardships, and ultimately, her decision to step away from the law. Interviewed by her podcas…

1
Building Decisive Leaders with Jack Flaherty 25:25

8M ago25:25

25:25

In this episode, host Victoria Collier talks with Jack Flaherty, author of The Decision Switch, about how lawyers can make purpose-driven decisions to build better firms. They discuss the impact of AI on the legal field, generational divides in marketing, and the value of clear goal-setting. Jack emphasizes the need to align decisions with core val…

1
How Conversion Rates affect Law Firm Valuations & Sales 15:45

8M ago15:45

15:45

In this episode, host Victoria Collier goes into an often overlooked metric when valuing law firms: the sales conversion rate. She explains how the percentage of consultations that convert into paying clients can significantly affect a firm's revenue and overall valuation. Whether you’re preparing to sell or looking to buy a law firm, understanding…

1
Entreprenuer Skills for Non-Entreprenuerial Lawyers with Guest Charley Mann 35:44

8M ago35:44

35:44

In this episode, host Victoria Collier sits down with Charley Mann, founder of Law Firm Alchemy, to discuss how law firm owners can transform their entrepreneurial mindset and build essential business skills. Charley shares insights on overcoming growth plateaus, marketing strategies for law firms at various stages, and the importance of embracing …

1
Life After Law®: Professional Supervision with Lora McInturf 27:15

8M ago27:15

27:15

In this special Life After Law® episode, host Victoria Collier sits down with Lora McInturf, a former lawyer turned coach, to discuss navigating personal and professional transitions. Lora opens up about her unique journey from a career in accounting and law to becoming an expat and ultimately finding her passion for coaching. Together, they explor…

1
Building Business through Community with Guest Tyson Mutrux 33:02

9M ago33:02

33:02

In this episode, host Victoria Collier talks with Tyson Mutrux, founder of the Mutrux Firm and co-founder of the Maximum Lawyer Guild. Tyson shares his journey from his military background to law school, to building a successful law firm and a thriving community for lawyers. They discuss the power of connections, the importance of creating a suppor…

1
Business Valuation: EBITDA vs. SDE 12:22

9M ago12:22

12:22

In this episode, host Victoria Collier goes into the world of business valuations, specifically focusing on two essential metrics: EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) and SDE (Seller’s Discretionary Earnings). These metrics are more than just finance jargon—they are crucial for accurately valuing your law firm o…

1
The Law Firm Revenue Calculator with Terrell Turner 28:57

9M ago28:57

28:57

In this episode, host Victoria Collier is joined by Terrell Turner, CPA and founder of the TL Turner Group, to discuss the essential role of finance in law firm success. Terrell, a passionate advocate for simplifying accounting, shares his journey from corporate finance to helping law firms across the country better understand their financial healt…

1
How To Build a Killer C-Suite with Powerhouse guest Allison Williams 47:52

9M ago47:52

47:52

In this episode, Victoria sits down with Allison Williams, founder of Law Firm Mentor, to delve into the critical role of C-suites in scaling a law firm. Allison provides expert insights on when and how to build a C-suite team to transform your firm from a small practice into a thriving multi-figure business. Discover the strategies for effective l…

1
LIFE AFTER LAW®: Using History to Create the Future of Your Dreams 32:29

9M ago32:29

32:29

In this episode of our special series, Life After Law,® Victoria Collier sits down with Rebecca Bratspies, an esteemed law professor, author, and historian, to explore how lawyers can transition into fulfilling roles outside the traditional practice of law. Rebecca shares her experiences working on innovative projects that blend law, education, and…

1
The Entrepreneur's Real Estate Strategy 36:40

10M ago36:40

36:40

In this episode, Victoria is joined by real estate expert Paul Neal, author of Un-lease Your Business. They explore the transformative potential of buying commercial real estate for your business. Paul shares practical insights on overcoming common obstacles, the advantages of property ownership, and how to strategically approach purchasing real es…

1
Mastering Law Firm Valuation and Transitions with Victoria Collier 1:04:31

10M ago1:04:31

1:04:31

In this episode of the Next Level Law podcast, hosts Richard Perillo and Arash Eskandari sit down with Victoria Collier, founder of Quid Pro Quo Law. With over 18 years of experience running her own elder law and estate planning firm, Victoria now specializes in law firm valuations and assisting attorneys in buying and selling practices. Victoria s…

1
From Marketing to Matrimony: Snehal Massey's Journey in Family Law 50:26

10M ago50:26

50:26

In this Next Level Law podcast episode, host Richard Perillo sits down with Snehal Massey, owner of SPM Law Office in Columbia, Maryland. Snehal shares her journey from a marketing career to founding her law firm, highlighting her focus on family law, including divorce, custody, and adoption cases. She discusses the emotional aspects of family law,…

1
Letting Go: The Hardest Part of Selling a Law Firm 31:04

10M ago31:04

31:04

In this episode, we discuss the emotional challenges of letting go with our host, Victoria Collier. Victoria shares her personal experience of selling her law firm and the profound sense of identity loss that followed. She highlights the importance of understanding the grief and emotional process involved in selling a law firm. This episode aims to…

1
Shaping Positive Money Behavior with Guest Jonathan Blau 36:30

10M ago36:30

36:30

Are you confident in your financial plan for retirement? Join Victoria Collier and Jonathan Blau, founder of Fusion Family Wealth, as they uncover the secrets to effective financial planning tailored for lawyers. From understanding the critical role of insurance to interviewing financial advisors and exploring the intricate link between money and h…

1
LIFE AFTER LAW®: It Starts with STYLE 23:28

10M ago23:28

23:28

In this episode of our Life After Law® series, host Victoria Collier explores the world of style and self-expression with Estelle Winsett, an attorney turned personal stylist for female lawyers. Estelle shares her inspiring journey from the legal profession to empowering women attorneys to show up as their most authentic selves through fashion. Lis…

1
New Tax Strategies for Small Business Owners with Guest Adam Williams 38:53

11M ago38:53

38:53

Join us for an engaging conversation with Adam Williams, founder of Pennywise Tax Strategies, as we dive into the world of proactive tax planning and business strategy. Discover how understanding and leveraging tax laws can significantly impact your financial health and business success. Key Takeaways: 1.⁠ ⁠Proactive Tax Planning: Learn why continu…

1
Doing Things Differently Makes All the Difference 39:35

11M ago39:35

39:35

In this episode, you will discover, alongside our host, Victoria Collier, the power of remote work and the importance of technological advancements in law firms. Drawing from her own experiences and industry knowledge, she provides actionable advice on leveraging global talent, maintaining control with virtual teams, and overcoming resistance to ch…

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Victoria Collier Podcasts

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