))
“Whistle to Work” delves into the journey of transitioning from corporate life to entrepreneurship in a portfolio career. Mike and Zed share personal anecdotes, professional insights, and strategies for thriving in new communities while effectively managing career shifts. The podcast provides a welcoming and supportive space for learning and personal growth. Portfolio careers cannot rely on your past role and ‘brand’ alone. In this series we’ll focus on how you’ve got to “show up properly”. ...
…
continue reading
1
The Tip of the Spear to Reach your Target Market when you start your Portfolio Career
24:17
24:17
Play later
Play later
Lists
Like
Liked
24:17
In this episode we discuss target markets, who do we serve and the persona. How you prepare the tip of the spear to reach your target audience. Time Stamp: [03:00] Low hanging fruits to get to a paid market [07:40] How to make yourself easy to "buy" [11:00] Iterating and solving problems for target market [14:00] Shaping your value proposition for …
…
continue reading
1
Identifying your Business Idea, Target Markets and Networking to launch your Portfolio Career
28:46
28:46
Play later
Play later
Lists
Like
Liked
28:46
In this episode we discuss how to identify your target market as you start your portfolio career. We look at how your passion, purpose, values impact your selection of clients. We explore the importance of joining networks to help you connect. Time Stamp: [04:50] How your lifestyle and passion affects your business decision [10:20] Narratives and s…
…
continue reading
1
Purpose, Positioning & Authenticity: Crafting Offers That Truly Connect
21:55
21:55
Play later
Play later
Lists
Like
Liked
21:55
In this episode, we’ll be talking about how to show up in your portfolio career. Zed and Mike explore how to identify your passionate purpose, clarify your business hypothesis, and use both to shape a model of work that’s purpose-driven, market-ready, and authentic. Whether you're transitioning from a corporate role or already navigating portfolio …
…
continue reading
1
Showing Up For Your Portfolio Career - The Recalibration Phase
26:14
26:14
Play later
Play later
Lists
Like
Liked
26:14
In this series we will be talking about Showing Up For Your Portfolio Career. We talk about the recalibration process as you transition into a portfolio career. We explore the initial considerations required. We look at why its important to think about your portfolio career as a business and how to go about doing it. Whistle To Work Podcast is host…
…
continue reading
