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The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.
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Culture of Leadership

Brendan Rogers

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An interview style video and audio podcast where business and sporting leaders share their knowledge & experience to help create confident leaders. I also take the opportunity to offer my perspective on the guests' ideas by closing each episode with 3 key takeaways to create confident leaders based on my reflection from the interview. If you are a business owner who wants to lead with confidence so that you can maximise your performance, your team's performance and your business's performanc ...
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“Be Who You Want To Be” is a new series of conversations with Kristen Hewitt, an Emmy-Award winning South Florida Television Reporter, host, writer, and mom of two. Each episode features a fun and candid discussion with people who are living their best, and most authentic lives. The goal is to learn about their journey, share their message, and inspire others to be who they truly want to be.
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Exploring the practical and exciting alternate realities that can be unleashed through cloud driven transformation and cloud native living and working. Each episode, our hosts Dave, Esmee & Rob talk to Cloud leaders and practitioners to understand how previously untapped business value can be released, how to deal with the challenges and risks that come with bold ventures and how does human experience factor into all of this? They cover Intelligent Industry, Customer Experience, Sustainabili ...
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Welcome to Where Are They Now, a mini-series where I talk to former coaching clients to learn about their progress since we last worked together five years ago. I'm joined by Craig Hewitt, the experienced campaigner behind Castos, as he unpacks his journey from France back to the U.S. and through the ever-shifting podcasting landscape. Swapping Eur…
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Can SaaS companies survive the rise of AI Agents? In episode 771, Rob Walling is joined by Craig Hewitt to answer listener questions. They discuss the changes that happen while transitioning from a small startup to a multi-million dollar SaaS, competing against larger competitors, and maintaining startup culture as teams grow. They also share thoug…
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Understanding the true environmental cost of digital innovation is crucial for governments aiming to embed sustainability into their digital delivery processes. Governments are embedding sustainability into the heart of digital delivery. Can governments ensure that their digital advancements contribute positively to the environment while maintainin…
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My old pal and long-time former client, Jake Jorgovan, joins me to explore his journey of entrepreneurship, self-promotion, and the evolution of his business ventures in this episode of Where Are They Now? We discuss the importance of personal branding, understanding customer needs, and the challenges of leadership in a growing business. We examine…
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In this episode, Rob Walling sits down with Noah Tucker, the non-technical founder behind Social Snowball, an affiliate marketing SaaS built for Shopify. Noah bootstrapped the company to $5M+ in ARR, navigating technical roadblocks, team-building hurdles, and a crumbling codebase, while leveraging bold growth tactics like influencer partnerships to…
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Welcome to Where Are They Now, a mini-series where I talk to former clients and friends from yesteryear to learn about their progress since we last talked business five years ago. In this conversation, Ray Corcoran shares his journey from working in customer service to becoming a successful marketing agency owner. He discusses the importance of lea…
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At Knowledge 2025, the spotlight is on big announcements and bold innovations—but we’re taking you behind the scene!. In this two-part special, we dive into the engine driving ServiceNow’s evolution, with exclusive conversations you won’t hear on the main stage. In Part 2, Dave, Esmee, and Rob speak with Amanda Joslin, Senior Director of Platform a…
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At Knowledge 2025, the spotlight is on big announcements and bold innovations—but we’re taking you behind the scene!. In this two-part special, we dive into the engine driving ServiceNow’s evolution, with exclusive conversations you won’t hear on the main stage. In Part 1, Dave, Esmee, and Rob sit down with Karel van der Poel, SVP of Products at Se…
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In this episode, Rob Walling and Maja Voje, author of Go to Market Strategist, dive into early customer profiles (ECPs) and why they matter more than ideal customer profiles (ICPs) early on. They explore practical, scrappy marketing tactics for B2B SaaS founders and share real-world advice on customer acquisition, community building, and staying au…
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In this episode, host Brendan Rogers sits down with Damon Lembi, CEO of LearnIt, to discuss imposter syndrome, self-doubt, and leadership growth. Damon shares his journey from aspiring professional baseball player to leading a successful learning company. He reveals the four-step framework he developed to conquer imposter syndrome and offers practi…
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In this episode of Where are they now, Justin shares the journey of founding Video Husky, a video editing service, and the challenges faced during its growth, particularly during the COVID pandemic. He discusses the importance of branding, customer relationships, and the dynamics of managing a growing team. Justin reflects on his personal growth, t…
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TechnoVision 2025 by Capgemini helps business leaders and technologists understand and prioritize emerging technologies. It provides a clear view of tech trends, guiding decision-makers to enhance organizational effectiveness. TechnoVision acts as a beacon in the evolving technology landscape. In this very special episode, Dave, Esmee, and Rob talk…
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How do you position your SaaS for success? In episode 772, Rob Walling talks with Anthony Pierri of Fletch about a proven approach to product positioning. They discuss key lessons from 400+ startups, focusing on workflows, competitive alternatives, and why narrowing your audience matters. Topics we cover: (6:59) – What is positioning, really? (11:1…
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What is the key to unlocking potential? Mark Bragg is a Performance and Leadership Coach who has been coaching in one form or another for 40 years. In his early career, Mark played and coached basketball professionally, in Australia’s National Basketball League. Over the past two decades, Mark has worked as an Executive Coach in multiple business d…
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This year is the year that AI moves from the individual assistant to the collective and autonomous - from co-pilots to agent to agent integration. But what do we know of its collective impact and how does humanity fit in? This week’s Easter Special, Dave, Esmee and Rob talk to Anders Indset, about his work (Ex Machina and the Singularity Paradox), …
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Is it more important for entrepreneurs to focus on revenue or profit? In episode 770, Rob Walling goes solo to explore the relationship between revenue and profit in SaaS, and the dangers of waiting for permission. He also draws inspiration from Mike Tyson’s work ethic and George Lucas’ visionary mindset to encourage entrepreneurs to push through o…
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Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
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Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
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Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’re bringing 8 incredible conversations in the coming days with inspiring guests who are shaping the f…
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Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
  continue reading
 
Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
  continue reading
 
Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
  continue reading
 
Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The Cloud Realities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
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Hello Las Vegas — we’ve arrived for Google Cloud Next 2025! Arthur C. Clarke's third law, "Any sufficiently advanced technology is indistinguishable from magic" Hot drop coming through! The #CloudRealities podcast team has landed in electric Las Vegas—and you know what they say: what happens in Vegas normally stays in Vegas... but in this case, we’…
  continue reading
 
Did you miss out on MicroConf US in New Orleans? In episode 769, Rob Walling welcomes Derrick Reimer back to share highlights from MicroConf New Orleans. They dive into the event's vibrant atmosphere, standout founder talks, and the energizing mix of new and familiar faces that made this gathering in the Big Easy truly special. Topics we cover: (1:…
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In this episode, host Brendan Rogers sits down with Craig Hewitt, founder of Castos, to discuss his journey from podcaster to SaaS entrepreneur. Craig shares the challenges of building a podcast hosting platform, the struggles of leading a growing business, and the lessons he’s learned along the way. They dive into podcasting trends, personal brand…
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