This is HCD: The Podcast for Human-Centered Design Enthusiasts Welcome to This is HCD, the premier podcast for human-centered design, with over 1 million downloads and hosted by Gerry Scullion. Our mission is to empower designers, changemakers, and innovators to craft a more inclusive and thoughtful future. Each episode brings you engaging conversations with leading voices across service design, UX, interaction design, product management, and more. Together, we explore the nuances of what it ...
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Gerry Foster Branding, CEO and Brand-Forward Leadership podcast host, Gerry Foster has been in the strategic branding field for over 30 years. He's helped over 100,000 small businesses in 600 different industries with their branding. He has been podcasting for three years and has been on more than 200 podcast and media guest appearances.
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Experience the Power of Liminal Coaching with Mike Parker
37:30
37:30
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37:30Join Gerry Scullion and Mike Parker on an enlightening journey exploring Liminal Coaching - and join in this live session, where you can experience a session yourself with Gerry being the guinea pig :-) 🌟✨. Discover how intentional daydreaming, rooted in cognitive science, can unlock your creative potential! 🚀 Book a free 30-minute chat with Mike: …
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Rethinking Professionalism: Unleashing Authenticity in the Workplace with Myriam Hadnes
1:02:35
1:02:35
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1:02:35🎙 Join Gerry Scullion in a lively conversation with Myriam Hadnes, a vibrant facilitator, podcaster, and soon-to-be author of Unprofessionalism. Dive into a discussion about the transformative journey of letting go of conventional professionalism to embrace authenticity and human connection. 🌀 ⏰ Key Takeaways: Letting Go for Clarity (00:00 - 01:53)…
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Unlocking the Power of Introversion in Leadership & Workplaces with Tim Yeo
57:21
57:21
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57:21👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training 🎙️ Dive into an insightful episode with Gerry Scullion as he discusses leadership, introversion, and the invisible emotional toll of workplace dynamics with Tim Yeo, the author of 'The Quiet Ach…
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Designing Through the Storm: Architecture, Activism & Audio Histories with Lee Moreau
47:26
47:26
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47:26In this unfiltered and deeply reflective episode, Gerry Scullion speaks with Lee Moreau – architect, educator, and founder of Other Tomorrows – about the state of design amidst global turbulence. From their shared love of architecture to podcasting as a tool for oral history, Lee opens up about why designers must brace for impact, embrace discomfor…
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Marc Stickdorn 🌟 Unlocking Service Design in 2025 for all: Insights from the Experts!
44:34
44:34
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44:34👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training Join us for a deep dive into service design thinking with Gerry Scullion and special guest Marc Stickdorn. Discover why organisations struggle with alignment, the power of visualisation, and how…
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Exploring Life-Centered Design: Insights for Sustainable Transformation with Steve Baty, and Martin Tomitsch
55:18
55:18
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55:18👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training Discover the evolution of design with experts Gerry Scullion, Steve Baty, and Martin Tomitsch as they discuss the shift from Human-Centered Design to Life-Centered Design. Dive into innovative s…
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Unlearning Ableism: How to Foster Genuine Disability Inclusion with Jamie Shields
46:59
46:59
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46:59👉 Get started with my free 5-Day Email course for service designer, UX Designers and people looking to improve their services. https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training Join Gerry Scullion in this engaging episode of 'This is HCD' as he converses with Jamie Shields, co-founder of Disabled by Society…
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"Empathy, Neurodivergence, and Holistic Support: A Conversation with Occupational Therapist Suzanne Hanway"
46:15
46:15
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46:15We speak with Suzanne Hanway, an occupational therapist from Dublin with 28 years of experience. Suzanne discusses her journey into occupational therapy, the focus on daily life aspects, and the impact on illness, disability, or neurodivergence. The conversation delves into neurodivergence, advocating for a unified term and emphasising acceptance. …
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Unlocking the Science of Bravery: Elevate Your Leadership Skills! 🚀
41:13
41:13
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41:13👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training 🎙 Welcome to our podcast featuring Jill Schulman, a leadership expert and ex-Marine, as we dive deep into the Science of Bravery! Discover how bravery goes beyond fearless acts and learn practic…
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🚀 The UX Process is Broken – Here’s How to Fix It with Tanuj Shah 🎨
36:08
36:08
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36:08👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training Join us for an exciting episode as we dive into the world of UX design with Tanuj Shah, the visionary founder of Build UX. 🌟 Learn how this groundbreaking platform is transforming design workflo…
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The Realities of Design Leadership with Marzia Aricò
47:46
47:46
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47:46👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training In this episode of This is HCD, Gerry Scullion sits down with Marzia Aricò to explore the raw, unfiltered realities of design leadership. From navigating failed ventures and the lessons they bri…
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Escaping the Screen: Rethinking Work, Attention, and Human Connection with Joff Outlaw and Brad Marshall
47:52
47:52
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47:52👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training In this episode, I sit down with Joff Outlaw and Brad Marshall, co-authors of Busy Idiots, to explore the modern obsession with busyness and the digital distractions that keep us in a perpetual …
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Designing the Future of Mental Health: Tracy DeLuca on Psychedelics, Creativity, and Innovation
48:15
48:15
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48:15👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training In this episode, Tracy DeLuca discusses how design and psychedelics can transform mental health care and education. She shares her journey from advertising to design and highlights how psychedel…
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Exploring Identity Through Design with Lesley-Ann Noel
35:09
35:09
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35:09👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training In this engaging conversation, Gerry Scullion speaks with Lesley Anne, a designer and author from Trinidad, about her journey from her Caribbean roots to becoming a global citizen and leader in …
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Designing for Equity: Reimagining Food Systems with Lucy Flores
43:39
43:39
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43:39👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training In this episode of This is HCD, Gerry Scullion sits down with Lucy Flores, a seasoned design strategist with a passion for advancing equity in the food system. Together, they explore the complex…
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👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training In this episode of Defining Human-Centered Design, Gerry Scullion shares an exciting update on the community-driven project to define what Human-Centered Design truly means. Discover how practit…
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Designing for Trust in Public Health with Victor Udoewa
1:06:22
1:06:22
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1:06:22👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training -------- In this conversation, Victor Udoewa shares his journey as a service designer at the CDC, discussing the importance of human-centered design in public health, the challenges of data inte…
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Designing Resilience in Humanitarian Aid with Jocelyn Wyatt
1:00:01
1:00:01
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1:00:01👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- In this episode, Gerry Scullion speaks with Jocelyn Wyatt, CEO of Alight and former CEO of IDEO.org, about designing resilience in humanitarian aid. They explore Jocelyn’s journey, insig…
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Designing Workplaces & Companies with Alicia Grimes
46:12
46:12
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46:12👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training Gerry Scullion speaks with Alicia Grimes, co-founder of The Future Kind, a UK-based culture consultancy that focuses on designing “company operating systems” to align strategy and culture. The d…
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From Music to Medicine: Avril Copeland's Journey of Passion and Innovation
48:30
48:30
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48:30👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- In this insightful episode, Avril Copeland discusses her unique career path, moving from Dublin to Nashville and transitioning from the music industry to the fields of physiotherapy and …
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Turning Conflict into Opportunity: Emma Lynch
58:55
58:55
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58:55👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- In this episode, Emma Lynch shares her journey from academia to the pharmaceutical industry, highlighting the importance of effective communication and personal growth. She discusses the…
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Empathy-Driven Service Design: Building Collaboration and Leading Change with Kate Tarling
1:12:06
1:12:06
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1:12:06👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to another episode of This is HCD. In this episode, Kate Tarling discusses her experiences in service design, focusing on the importance of user research, empathy, and fostering …
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Charles Street on Digital Transformation, Adventure, and Empowering Communities
38:30
38:30
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38:30👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- In this episode, I reconnect with Charles to reflect on our past experiences working together and the lessons we've learned from challenging situations. It’s fascinating to hear how Char…
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97 - Building Bridges: Connecting Leadership and Frontline Workers for a Healthier Workplace with Marilyn Rosa Consulting Solutions' Marilyn Rosa-Green
36:32
36:32
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36:32Your host, Gerry Foster, talks with the Founder, Executive Leadership Coach, and HR Strategist of Marilyn Rosa Consulting Solutions, Marilyn Rosa-Green. Marilyn discusses the industry's challenges, including high turnover, low productivity, and toxic workplace cultures. Marilyn shares her holistic approach and emphasizes leadership development, tal…
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Embracing the Flux Mindset: Navigating Change with April Rinne
58:35
58:35
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58:35👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to This is HCD. In this enlightening episode, we sit down with futurist and advisor April Rinne to unpack the transformative concept of the "flux mindset." April shares compellin…
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Neil Theise: Resilience, Recovery, and the Interconnectedness of Reality
1:27:18
1:27:18
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1:27:18👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to another episode of This is HCD. We welcome back Neil Theise, a guest we know and love to have on the show. In this episode, Neil shares his personal journey of overcoming sign…
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96 - Transforming Nonprofits and Startups: The Essential Role of Effective Processes with Katrina Purcell LLC's Katrina Purcell
24:34
24:34
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24:34Your host, Gerry Foster, talks with the Founder of Katrina Purcell LLC, Katrina Purcell. Katrina Purcell is a consultant for nonprofits and small tech companies. Katrina shares her journey to self-employment, emphasizing her expertise in transforming chaotic environments into structured, efficient operations. She discusses symptoms of organizationa…
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Balancing Sustainability and Business in Service Design with Sidney Debaque
46:50
46:50
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46:50👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to This is HCD. In this episode, we chat with Sidney Debaque, a service designer and strategist, about integrating sustainability into design. Sidney discusses his journey into u…
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95 - Empowering Entrepreneurs to Achieve Success through Mindset and Action with Leap To Your Success' Jaclyn Strominger
35:35
35:35
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35:35Your host, Gerry Foster, talks with the Founder of Leap To Your Success, Jaclyn Strominger. Jaclyn emphasizes the importance of identifying what truly excites and motivates you. This is the first step towards turning your passion into a profitable venture. To discover your passion, engage in self-reflection by taking time to reflect on your interes…
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94 - Exploring Sales Performance Improvement: A Game-Changer for Organizations with Transdefy's Leenna Jayachaandran
32:04
32:04
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32:04Your host, Gerry Foster, talks with the CEO and Founder of Transdefy, Leenna Jayachaandran. Leenna's company, Transdefy, focuses on helping organizations mitigate challenges, upskill their teams, and stay aligned with evolving trends in the selling and buying landscape. With nearly 30 years of experience in sales, Leenna leverages her deep understa…
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Designing for Impact: Insights from Adam Cochrane on Innovation and Community
41:07
41:07
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41:07👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to another episode of This is HCD. In this episode, I chat with Adam Cochrane, the Senior Strategic Designer at Lufthansa Innovation Hub and the Conference Director for the Servi…
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Designing for Longevity with Sheng-Hung Lee: Embracing AI, Empathy, and Growth
1:00:34
1:00:34
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1:00:34👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to another episode of the Human Centered Design Network Podcast. We meet Sheng-Hung Lee and discuss key issues in the design industry, including the importance of empathy, AI's i…
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93 - Unleashing the Power of Virtual Assistants: Transforming Administrative Support and Automation with Rock Solid Administration Lindy Rock
27:35
27:35
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27:35Your host, Gerry Foster, talks with the Owner of Rock Solid Administration, Lindy Rock. Lindy's company, Rock Solid Administration, specializes in helping leaders organize, promote, and scale their brands through administrative services, technical support, and automation. One of the standout features of Lindy's company is how they adopt a collabora…
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Experimenting with Work: Insights from Miro's Sid van Wijk
33:54
33:54
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33:54👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to another episode of This is HCD. In this episode, we interview Sid van Wijk from Miro about the company's Living Lab and their innovative approach to employee experience and wo…
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92 - Empowering Women: A Holistic Approach to Health and Wellness with Natalia Schifini
25:12
25:12
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25:12Your host, Gerry Foster, talks with the Wellness Consultant, Natalia Schifini. Natalia’s diverse background in personal training, wellness coaching, hands-on healing, hypnotherapy, and neuro-linguistic programming (NLP) equips her with a unique skill set to address various aspects of health. Her holistic services are designed to help women increase…
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Redefining Constraints: Jerry Michalski on Trust, Design, and the Future of Knowledge Management
1:09:42
1:09:42
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1:09:42👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- In this episode, we sit down with Jerry Michalski to discuss our shared passion for Human-Centered Design and the crucial role it plays in creating products that truly serve people. Jerr…
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Democratising Map-Making: A Conversation with Loren Baxter from Felt
42:16
42:16
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42:16👉 Get started with my free 5-Day Email course for changemakers: https://www.changemakersroadmap.com/ OR Design Training: https://www.thisishcd.com/training ------- Welcome to another episode of This is HCD. We chatted with Loren Baxter, a product designer at Felt, about their innovative mapping software. Felt aims to make map-making accessible to e…
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91 - Breaking Ground: Unconventional Path to Construction Entrepreneurship with Chelsea Husum
23:58
23:58
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23:58Your host, Gerry Foster, talks with the Bestselling Author, Speaker, and President of American GPR & Coring, Chelsea Husum. Chelsea is not your typical construction company owner. With a background in Spanish and broadcast journalism, her path to entrepreneurship was anything but conventional. After a stint in experiential marketing and a decade as…
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90 - Empowering Female Entrepreneurs through Messaging with The Xennial Traveler's Lori Konkler
23:01
23:01
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23:01Your host, Gerry Foster, talks with the Intuitive Business Success Coach, Messaging Strategist, and CEO of The Xennial Traveler, Lori Konkler. Lori brings a wealth of knowledge and experience. The Xennial Traveler is not just any company; it's a coaching, consulting, and event company that specializes in working with female entrepreneurs, particula…
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Levelling Up Skills: Trauma-Informed Design Research with Jenny Winfield
57:14
57:14
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57:14In today's episode of "This is HCD," we meet Jenny Winfield, a user researcher specialising in socially taboo topics and trauma. Jenny shares her journey from psychology and anthropology to design research, highlighting the significance of belongings in people's lives. She discusses the importance of trauma-informed design research practices and ho…
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Following the Service Design Journey with Arun Martin
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25:32In today's episode of This is HCD, we're joined by Arun Martin, a Service Designer based in Canada who made a transition into service design while working at IBM several years ago. We delve into his journey navigating this transition within IBM and how he managed to expand his knowledge in a field that was entirely new to service design. This exper…
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89 - Nurturing Strong Relationships and Building a Culture of Care with Jetset World Travel's Lindsey Epperly
30:11
30:11
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30:11Your host, Gerry Foster, talks with the Owner and CEO of Jetset World Travel, Lindsey Epperly. Jetset World Travel isn't your typical travel agency. They've taken the concept of luxury vacations and turned it into an art form, crafting four and five-star experiences that are as unique as their clients. Lindsey explains that their definition of luxu…
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Designing Tomorrow: Genevieve Gaudet for Nava
53:07
53:07
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53:07Welcome to another episode of This is HCD. We're joined by Genevieve Gaudet from Nava. She sheds light on her role as Director of Design, which revolves around enhancing access to essential government services for the people of America. Genevieve contrasts the allure of big tech in Silicon Valley, with its potential for higher earnings and work on …
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88 - Unleashing the Power of Employer Branding: Attracting and Retaining Top Talent with Core Matters' Ryan Englin
29:27
29:27
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29:27Your host, Gerry Foster, talks with the CEO of Core Matters, Ryan Englin. Ryan's journey is one that resonates with many entrepreneurs. Growing up in a blue-collar household, Ryan witnessed firsthand the challenges his father faced in maintaining a reliable team. This personal experience planted the seeds for what would become Core Matters. About a…
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"Creative Journeys: From Design to Storytelling with Jessica Hische"
51:31
51:31
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51:31We’re thrilled to welcome the incredibly talented Jessica Hische to the Human Centered Design Podcast. Jessica, a renowned lettering artist and author, based in San Francisco, shares her journey from studying graphic design to becoming an illustrator and author of children's books. Known for her exquisite typography and eloquent visual storytelling…
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87 - Understanding the Factors for Workplace Engagement and Thriving with The Serving Way's Chris Thyberg
36:51
36:51
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36:51Your host, Gerry Foster, talks with the Founder and Principal Coach of The Serving Way, Chris Thyberg. Chris is a beacon of guidance for leaders aiming to foster workspaces where enthusiasm, growth, and psychological safety are the norm. With a rich background in higher education and global educational nonprofit leadership, Chris has witnessed firs…
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Visualising Complexity: with Possibilitarian Dave Gray
59:49
59:49
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59:49Welcome to another episode of the Human Centered Design Podcast, this time with someone I hold in the highest regards for their contribution to the world of design. It's Dave Gray, co-author of Gamestorming, and author of The Connected Company, and one of my favourite all-time books, not just design books, Liminal Thinking. Now this episode was rea…
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86 - Elevating Your Brand: The Transformative Power of Publishing with Aurora Corialis Publishing's Cori Wamsley
25:05
25:05
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25:05Your host, Gerry Foster, talks with the Bestselling Author, Publisher, and Coach of Aurora Corialis Publishing, Cori Wamsley. Cori Wamsley, hailing from Pittsburgh, Pennsylvania, shares her company's mission: helping individuals with transformational stories to publish books that resonate with their audience. As a writing coach, Cori guides non-fic…
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”AI Insights: Ethics, Trust, and Branding with Graham Nolan”
55:40
55:40
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55:40Welcome to The Human Centered Design Network Podcast. In today's episode, I'm diving into conversation with Graham Nolan, the Head of Design for Accenture Song in Ireland. We're going to be discussing an Accenture Trends Report, which as many of you know, is an annual report that's been created for the last 16 or 17 years, I believe. And we're part…
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85 - Transforming Marketing Strategies for Business Growth with Funnelytics' Mikael Dia
32:13
32:13
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32:13Your host, Gerry Foster, talks with the Founder and CEO of Funnelytics, Mikael Dia. Mikael introduced the four critical phases of the customer journey cycle: plan, launch, measure, and optimize. He stressed the importance of meticulously planning out the entire customer journey, considering every traffic source, action, and touchpoint. The launch p…
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