New Orleans writer Ian McNulty hosts Where Y'Eat, a weekly exploration and celebration of food culture in the Crescent City and south Louisiana.
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Inside the US and UK Affiliate Landscape with Graeme Boase, Account Director at Growth HQ
52:03
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52:03Pack your bags, we’re heading across the pond! In this episode, Todd Crawford sits down with Graeme Boase, Account Director at Growth HQ, to explore how to build an affiliate A-team and the key differences between affiliate marketing in the U.S. and the U.K. To start, they break down how the maturity of each market is shaping the role, influencing …
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Where Y’Eat: A Delicious Neighborhood Becomes Part of Jazz Fest
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2:00Where Y’Eat: A Delicious Neighborhood Becomes Part of Jazz FestBy Ian McNulty
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Why Brand Trust is the Currency of the Future with Brianna Doe, Founder of Verbatim
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55:53When it comes to trust, it can take years to build and seconds to break. While this might feel like common sense when it comes to consumer-brand relationships, it's possible to overlook how crucial trust is in the brand-creator relationship. With a passion for this topic backed by a deep understanding, Brianna Doe, founder of Verbatim, joins Dave t…
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Where Y’Eat: Crawfish Season in Louisiana Means More Than Meals
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2:00Where Y’Eat: Crawfish Season in Louisiana Means More Than MealsBy Ian McNulty
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How to Scale Your Influencer Program from the Ground Up with Natasha Scholnick, Director of Global Partnerships & Influencers at VistaPrint
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38:06Need to transform your performance partnerships channel, or more dauntingly, build it from the ground up? A certainly big task, but one Natasha Scholnick, Director of Global Partnerships & Influencers at VistaPrint knows incredibly well. In this episode, Todd sits down with Natasha, to explore how the brand has evolved its influencer marketing stra…
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Diversifying Your Partnership Strategy for Scale with Stephanie Harris, CEO of PartnerCentric
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34:34A one-dimensional partnership program won’t cut it anymore. In this episode, Todd sits down with Stephanie Harris, CEO of PartnerCentric, to explore how brands can build a stronger, more diverse partnership strategy by integrating affiliates, creators, and customer advocates. They discuss the opportunities of converging creators with affiliates, th…
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How Getty Images Builds Seamless B2B Partnerships with Peter Orlowsky, Senior VP of Strategic Partnerships at Getty Images
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44:56
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44:56Seamlessly integrating a service into the customer journey is the ultimate goal for most businesses, but finding the right way to do it is key. The best way to reach your audience might be through a partner already in their path, creating a win-win for both brands and the customer. In this episode, Dave sits down with Peter Orlowsky, Senior VP of S…
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Where Y’Eat: Remembering a Voice for New Orleans Food with a Legacy That Endures
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2:00Where Y’Eat: Remembering a Voice for New Orleans Food with a Legacy That EnduresBy Ian McNulty
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Season 6 Exclusive Kick-Off: Dave & Todd’s Lessons Learned & What’s Ahead
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44:14It’s time to kick off Season 6! In this episode, Dave and Todd sit down together for the first time ever to rewind and reflect on the standout themes from Season 5, after speaking with nine highly accomplished industry titans. Get ready to hear their biggest takeaways from Season 5 and dive into all the essential learnings from an action-packed sea…
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Where Y'Eat: Vietnamese Food and a Lunar New Year Feast for the Senses
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2:00New Orleans food writer Ian McNulty on the Tet celebration for lunar new year.By Ian McNulty
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Where Y'Eat: When The Weather Gets Rough The Tough Get Gumbo
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2:00New Orleans food writer Ian McNulty on the comfort factor of gumbo for cold weather.By Ian McNulty
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Where Y’Eat: Dooky Chase’s Restaurant Revives a Piece of Civil Rights History
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2:00Where Y’Eat: Dooky Chase’s Restaurant Revives a Piece of Civil Rights HistoryBy Ian McNulty
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Where Y’Eat: Remaking the Muffuletta Hub of Central Grocery
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2:00Where Y’Eat: Remaking the Muffuletta Hub of Central GroceryBy Ian McNulty
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Where Y’Eat: New Orleans Shows What True Food Culture Gives Us Beyond the Plate
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2:00Where Y’Eat: New Orleans Shows What True Food Culture Gives Us Beyond the PlateBy Ian McNulty
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Where Y’Eat: For the Holidays, a Classic Cocktail Steeped in Memory
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2:00Where Y’Eat: For the Holidays, a Classic Cocktail Steeped in MemoryBy Ian McNulty
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Where Y’Eat: A New Way for Willie Mae’s Restaurant
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2:00Where Y’Eat: A New Way for Willie Mae’s RestaurantBy Ian McNulty
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Where Y'Eat: The Faces on the Wall Effect at New Orleans Restaurants
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2:00New Orleans food writer Ian McNulty on one way restaurants, bars immortalize their relationships with regulars.By Ian McNulty
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Where Y’Eat: Learning at Lunch at a Cooking School Restaurant
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2:00Where Y’Eat: Learning at Lunch at a Cooking School RestaurantBy Ian McNulty
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Where Y’Eat: Craving Comfort Food, Finding Seasonal Solace in New Orleans Dining
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2:00New Orleans food writer Ian McNulty on fall cravings and cozy local restaurants.By Ian McNulty
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Where Y’Eat: Exploring a New Kind of Neighborhood Restaurant
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2:00New Orleans food writer Ian McNulty on a new kind of neighborhood restaurant emerging around town.By Ian McNulty
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Where Y'Eat: When Restaurant Changes Feel like Fresh Starts
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2:00New Orleans food writer Ian McNulty on a pair of fresh starts that feel like good news for local restaurants.By Ian McNulty
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Where Y’Eat: The Classic Po-Boy Meets the Future at a New Orleans Festival
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2:00New Orleans food writer Ian McNulty on po-boy tradition and innovation around a city's favorite sandwich.By Ian McNulty
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Where Y’Eat: Falling for Louisiana Food as Autumn Finally Arrives
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2:00New Orleans food writer Ian McNulty on a different way to experience the fall flavors of the region.By Ian McNulty
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Where Y’Eat: Each New Orleans Fall, German Heritage Renewed With Food
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2:00New Orleans food writer Ian McNulty on Oktoberfest as a rite of autumn at just the right time in this town.By Ian McNulty
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Where Y’Eat: The Food at Fried Chicken Fest is Diverse, So are the Vendors
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2:00New Orleans food writer Ian McNulty on Fried Chicken Fest vendors for 2024.By Ian McNulty
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Demystifying B2B Partnerships with Adam Glazer, President of Partner Commerce
31:43
31:43
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31:43In this episode, Adam Glazer, President of Partner Commerce—a leading affiliate and partner marketing agency specializing in B2B brands—joins host Todd Crawford to discuss the key differences between B2C and B2B affiliate marketing. They dive into the unique challenges of tracking the impact of B2B affiliate marketing and explore strategies to over…
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Where Y’Eat: As Fall Arrives, Playing Catch-Up with New Restaurants
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2:00New Orleans food writer Ian McNulty on new restaurants to check out as fall arrives.By Ian McNulty
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Where Y’Eat: At Small Bakeries, an Easy Boost for Game Day Food
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2:00New Orleans food writer Ian McNulty with an easy way to boost your game day food traditions.By Ian McNulty
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Navigating the New Era of Brand Partnerships with Meta’s Jackie Pimentel, Senior Global Director of Core Ads Product Marketing
34:35
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34:35In this episode of the Partnership Economy podcast, Dave Yovanno interviews Jackie Pimentel, Senior Global Director of Core Ads Product Marketing at Meta, about her extensive 14-year career with the company. Jackie shares her journey from an entry-level position to leading a global team, along with tips for advancing your career. The conversation c…
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