Best Recalibrating The Scales Podcasts (2025)

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1130. From Drowning CEO to Visionary Leader: How John Briggs Scaled His Business with Faith, Family & Strategy 53:48

2d ago53:48

53:48

What does it really take to scale a business from 7 to 8 figures – without sacrificing your family, faith, or sanity? In today’s powerful case study, Kelly sits down with longtime Legacy Leaders client, John Briggs, founder of a tax and accounting firm with over 250 team members. John opens up about his journey from overwhelmed entrepreneur to visi…

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Entertainment as a brand-building strategy 45:44

3d ago45:44

45:44

Entertainment-driven brands like Duolingo are thinking about brand building differently. Dan Salkey, Co-Founder & Strategy Partner at Small World and Michaela Kron-Hags, Global Marketing Campaign Director at Duolingo join WARC's Catherine Driscoll to discuss disruptive ways to build a brand.

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Earnings season trends marketers need to know 34:40

5d ago34:40

34:40

Consumer changes, pricing, politicization, retail media and more. Ian Whittaker, co-founder at Liberty Sky Advisors, joins WARCs Anna Hamill to pick out the top stories to watch from quarterly earnings season.

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AMD’s unified hardware + software strategy & building an open-source AI ecosystem w/ Anush Elangovan #220 36:55

5d ago36:55

36:55

ABOUT ANUSH ELANGOVAN Anush Elangovan leads the Artificial Intelligence Group (AIG) as Corporate Vice President of AI software and solutions. Anush has 23 years of industry experience in AI, computer science, compilers, network security, operating systems, math, and its materialization on complex hardware systems. This co-founder and Chief Executiv…

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1129. Battling Doubt & Building a Business That Lasts 26:41

6d ago26:41

26:41

Selling is a little harder right now, so let’s talk about it. In this episode of The Kelly Roach Show, we're getting real about what it takes to build a business that lasts – especially during seasons of doubt, disruption, and downturns. We’re unpacking the 3 biggest breaking points that cause business owners to lose hope, step away from their purp…

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1128. Unlocking Your Business Growth Edge: Attachment Styles, Self-Healing & Sustainable Success with Thais Gibson 22:37

10d ago22:37

22:37

In this eye-opening conversation, Kelly sits down with Thais Gibson, founder of The Personal Development School, to explore how your attachment style could be influencing everything from your leadership effectiveness to your emotional resilience and business growth. With over 35,000 students across 107 countries and a background in neuroplasticity …

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The next era of retail media 15:17

10d ago15:17

15:17

Retail media is expanding beyond e-commerce ecosystems and into channels like social media and connected TV. Kiri Masters, an independent commentator on the retail media industry, discusses the opportunities and potential pitfalls with WARC Media’s Alex Brownsell.

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Lessons Leading EPD: Mindset, decision-making, 80/20 product strategy & pivoting for leverage/speed w/ Farnaz Azmoodeh #219 43:12

12d ago43:12

43:12

ABOUT FARNAZ AZMOODEH Farnaz is the CTO at Linktree, the leading social platform for creators and small businesses. Linktree enables its users to unify, curate, and monetize their online presence. Farnaz started her career at Google, focusing on the ad tech space. Farnaz then joined Snap, leading Snap's AR monetization team before scaling to run Sn…

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Nouveau nihilism emerges among wary consumers 30:49

12d ago30:49

30:49

Economic upheaval is hitting consumer confidence hard, and 'nouveau nihilism' is on the rise. Traci Alford, Global CEO at Effie Worldwide, and Shaun Dix, Global Service Line Leader and CEO/Creative Excellence at Ipsos, discuss their new consumer report on Nouveau Nihilism with WARC’s Cathy Taylor.

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1127. Urgency vs. Longevity: The Secret to Long-Lasting Business Growth 18:13

13d ago18:13

18:13

If you're stuck in a cycle of burnout, constantly hustling without making real progress, or if you're struggling to achieve the big goals your vision demands, this episode is for you. In this episode of The Kelly Roach Show, Kelly dives deep into a critical distinction every entrepreneur must master: knowing when to act with urgency and when to pac…

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1126. How to Cultivate Rich Relationships That Multiply Your Impact, Sales & Business Growth with Selena Soo 52:25

17d ago52:25

52:25

What if the most overlooked growth strategy in your business wasn’t another ad campaign, funnel tweak, or team hire – but a relationship? In this week’s episode, I’m joined by longtime friend and powerhouse publicity expert Selena Soo, who just released her brand-new book, Rich Relationships. Selena has built a multi-8-figure business and forged ov…

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Highlights from the WARC Awards 2025 20:35

17d ago20:35

20:35

Which work made the podium in this year's regional WARC Awards? WARC's John Bizzell and Anna Hamill dig into the highlights. See all the winners across regions on our awards page.

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Empowering Teams & Cultivating True Ownership in Engineering Orgs w/ Wade Chambers #218 44:55

19d ago44:55

44:55

ABOUT WADE CHAMBERS Wade Chambers will be leading Engineering at Amplitude. Amplitude is the leading digital analytics platform that helps companies unlock the power of their products. Wade has over 25 years of engineering leadership experience, both advising companies and being hands-on in key leadership positions at companies such as Included Hea…

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How advertising ended up with a news problem 31:42

19d ago31:42

31:42

The relationship between brands and news media has deteriorated in recent years. WARC's Alex Brownsell is joined by Omar Oakes, founder at OOmph and Jamie Credland, CEO of World Media Group, to discuss why and how the relationship can bounce back. To learn more, read the latest Global Ad Trends, part of WARC Media, a quarterly report which draws on…

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1125. 5 Smart Ways to Monetize Your Podcast Without Relying on Sponsors For Sales & Business Growth 16:04

20d ago16:04

16:04

Ready to maximize the ROI from your podcast… without littering it with ads? In this solo episode of The Kelly Roach Show, Kelly shares 5 proven strategies to help you start, grow, and monetize your podcast more effectively. Whether you’re just getting started or already have an established show, these actionable tips will show you how to turn your …

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1124. From Burnout to Business Growth Breakthrough: Slowing Down to Speed Up with Nikki Sharp 29:40

24d ago29:40

29:40

What if slowing down is the secret to breaking into your next level of business growth? In this deeply personal and powerful episode of The Kelly Roach Show, Kelly sits down with internationally known transformational coach, bestselling author, and wellness expert Nikki Sharp for a heartfelt conversation on healing, evolving, and rediscovering purp…

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The CMO as a winning coach 33:01

24d ago33:01

33:01

How can brands move to a truly integrated 'brand x performance' model? In this fourth installment covering WARC’s Multiplier Effect research, Americas Editor Ann Marie Kerwin sits down with Prophet's Kate Price and Marisa Mulvihill. Prophet is a contributing partner on The Multiplier Effect, along with Analytic Partners, BERA.ai and System1. WARC M…

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Building partnerships w/ complex stakeholders, aligning tech debt w/ business value & decisive vs. thoughtful decision-making #217 49:24

26d ago49:24

49:24

ABOUT FUNMI OLUDAIYE Funmi is a Managing Director and the Head of the Digital Risk Office for Enterprise Partnerships at Goldman Sachs, where she is pioneering a first-of-its-kind global initiative to embed critical business, security, and engineering risk practices within the engineering organization. With nearly 15 years of experience as a softwa…

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How brands can navigate 2025’s economic volatility 28:54

26d ago28:54

28:54

As tariffs, and fear of recession, roil the global economy, Koen Pauwels, distinguished professor of marketing at Northeastern University in Boston, discusses paths forward for brands and consumers with WARC US Commissioning Editor Cathy Taylor.

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1123. Why You’re Stuck in Business & The 4 Sales Strategies to Reignite Business Growth 13:50

27d ago13:50

13:50

You are not doing everything to grow your business. In this tough-love episode, Kelly Roach delivers a powerful reminder that growth in business requires honesty, ownership, and the courage to challenge our own limiting beliefs. Whether you're in your first year or your fifteenth in business, this conversation will help you reflect on the hidden na…

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1122. Optimizing Entrepreneurs’ Time with God’s Principles for Business Growth with Lissa Figgins 25:55

1M ago25:55

25:55

What if you stopped asking “What time is it?” and started asking “What is it time for?” In today’s episode, Kelly sits down with Lissa Figgins – speaker, coach, and host of the Redeem Her Time Podcast – for a powerful conversation on how faith-driven entrepreneurs can align their use of time with God’s principles for exponential growth. Lissa break…

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Recalibrating brand building for Asia's speed and scale 19:47

1M ago19:47

19:47

WARC’s Jenny Chan speaks with two top marketers Dhiren Amin (Income Insurance) and Jiunn Shih (Zespri Kiwifruit) to unpack the new Pace Principle report — and explore how these brands are putting twin-pace thinking into practice. WARC Members can read the Pace Principle here⁠. If you're yet to subscribe, don't worry - you can also ⁠get a sample rep…

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Recalibrating leadership priorities, leveraging your time & empowering senior leaders w/ Vinod Marur #216 40:19

1M ago40:19

40:19

ABOUT VINOD MARUR Vinod Marur is the SVP of Engineering at Databricks. He was previously at Rubrik where he served as SVP Engineering and established a mature engineering organization geared for rapid product development and innovation with a deep focus on product quality and organizational development. Prior to that Vinod spent nearly 15 years in …

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Staying effective when budgets are shrinking 18:43

1M ago18:43

18:43

The economy is hurting, and so are ad spend forecasts. WARC's Catherine Driscoll and Anna Hamill discuss how brands can stay effective on a low budget.

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1121. The Best Sales Strategy in a Recession: Understanding How Market Shifts Impact Business Growth Decisions 24:49

1M ago24:49

24:49

If it feels like your sales strategy isn’t working like it used to, you're not imagining it. A lot of business owners are getting stuck after years of doing the same thing over and over again. In this episode, Kelly breaks down why selling in 2025 looks dramatically different – and what you need to do about it. She explains how consumer behavior ha…

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1120. How to Lead Your Team Through Restructuring Without Sacrificing Business Growth or Culture with Jenni Catron 26:48

1M ago26:48

26:48

What does it take to lead your team through massive shifts – without losing momentum, morale, or the mission? In this episode, Kelly is joined by leadership expert Jenni Catron, a former executive leader at major brands like Zondervan and Menlo Church, and the founder of The 4Sight Group. Together, they unpack what it really means to lead with clar…

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The Pace Principle: how to build brands in dynamic markets 33:33

1M ago33:33

33:33

Does long-term brand building work in fast-paced markets? WARC's new research, the Pace Principle, proves the case. WARC’s Jenny Chan asks Rica Facundo and Rob Brittain how to outrun the competition in Asia's dynamic markets. WARC Members can read the Pace Principle here. If you're yet to subscribe, don't worry - you can also get a sample report he…

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From early days to IPO: Scaling leadership, enterprise growth, product ownership, & outgrowing your failure modes w/ Jon Hyman #215 57:14

1M ago57:14

57:14

ABOUT JON HYMAN Jon Hyman is the co-founder and chief technology officer of Braze, the customer engagement platform that delivers messaging experiences across push, email, in-app, and more. He leads the charge for building the platform’s technical systems and infrastructure as well as overseeing the company’s technical operations and engineering te…

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Trump’s tariffs set to slash ad spend by $20 billion 20:17

1M ago20:17

20:17

New WARC data models potential scenarios for media channels and key global markets as a result of economic upheaval. WARC’s Alex Brownsell and James McDonald go through the numbers. WARC Subscribers can read the full Q1 2025 Global Ad Forecast update here.

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1119. The Sales Strategies That Tripled Our Launch Conversions in Q1 (Without Spending More on Ads) 19:10

1M ago19:10

19:10

If you want to improve your launch performance, convert at higher rates, and spend less on ads – this is the episode you’ve been waiting for. We are breaking down the two key changes our team made in Q1 that tripled our Live Launch conversion rates. We’re unpacking the exact tweaks that made all the difference – including the surprising experiment …

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1118. Building and Selling a Multi-Million Dollar Brand with Jaclyn Johnson 22:22

2M ago22:22

22:22

Most businesses never truly monetize – let alone exit. But Jaclyn Johnson did it twice before the age of 35. First, she sold her initial business, and then she scaled Create & Cultivate into a multi-million-dollar brand before successfully exiting. In this episode, Jaclyn breaks down exactly how she built a thriving community, turned it into a busi…

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Convincing the CFO that brand building investment is worth it 27:25

2M ago27:25

27:25

How to convince leadership, especially the CFO, that investing in brand building isn't just a fluffy expense, but a critical driver of long-term, profitable growth. Americas Editor Ann Marie Kerwin talks with Preston Rutherford, cofounder of the men’s apparel brand Chubbies, and Marathon, a new platform designed to measure the revenue impact of bra…

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Essential questions & leadership principles to navigate change, fear & uncertainty w/ Rukmini Reddy #214 45:38

2M ago45:38

45:38

ABOUT RUKMINI REDDY Rukmini Reddy is the Senior Vice President of Engineering, responsible for managing product and platform delivery, infrastructure, and data science. Reddy joins PagerDuty from Slack where she guided the vision, strategy, and execution of a comprehensive re-architecture, transforming the messaging software into an automation plat…

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Behind the winning work: WARC Rankings Effective 100 21:25

2M ago21:25

21:25

Congrats to 'ADLaM: An alphabet to preserve a culture' by Microsoft and McCann NYC, winners of the Effective 100. McCann's Socrates Papazoglou joins WARC's Anna Hamill to share the inside story behind the winning work. Find the full WARC Effective 100 Rankings here.

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1117. The Art and Science of Business Reinvention for Rapid Business Growth 18:08

2M ago18:08

18:08

Business growth in a 2025 economy requires agility, innovation, and reinvention. And even though reinvention is a necessary component of sales growth and expansion, it is one of the most complex challenges that entrepreneurs face. Whether you’re feeling misaligned with your current business model, struggling to adapt to economic shifts, or simply s…

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1116. How Educators Can Build 7-Figure Businesses with Dr. Erica Jordan-Thomas 32:30

2M ago32:30

32:30

As an educator, you are not simply tied to the classroom – there are so many opportunities for you to build massive wealth for you and your family. In this episode, Kelly Roach sits down with Dr. Erica Jordan-Thomas, a former school principal turned 7-figure business owner, to discuss how educators can leverage their skills to build thriving busine…

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Marketing Truths: The Multiplier Effect Explained with System1 34:30

2M ago34:30

34:30

This is the third in our series of podcasts that talks to each of WARC’s partners about the evidence they contributed to WARC’s report, The Multiplier Effect, which lays out the evidence for how investment in brand drives business growth. Americas Editor Ann Marie Kerwin and System1’s Jon Evans talk about how creativity contributes to effectiveness…

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Building platforms, ecosystems & open-source communities: Lessons from Viam & MongoDB w/ Eliot Horowitz @ Viam #213 42:54

2M ago42:54

42:54

ABOUT ELIOT HOROWITZ Eliot Horowitz is the Founder and CEO of Viam, an engineering platform unlocking AI, automation, and data for devices in the physical world. With a deep commitment to advancing technology, Eliot leads Viam in helping companies build solutions across robotics, food and beverage, climate, marine, industrial manufacturing, and mor…

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Marketing effectiveness tips for small and medium brands 43:56

2M ago43:56

43:56

Effectiveness legend Les Binet and Intuit Mailchimp's Greg Shumchenia join WARC's David Tiltman to discuss how core marketing effectiveness principles apply to growing small and medium brands. Click here to read How to grow your brand.

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1115. Trusting God's Plan: Embracing God’s Redirection in Business Growth and Life 17:03

2M ago17:03

17:03

Today, I’m sharing a deeply personal story of one of the most heartbreaking moments in my career – one that left me questioning everything. But through the grief and uncertainty, God showed up in an undeniable way, revealing a greater plan I never could have orchestrated on my own. This episode is all about the power of trusting God’s redirection, …

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1114. How to Leverage Storytelling for Increased Sales and Business Growth with Matthew Dicks 26:16

2M ago26:16

26:16

What if you could effortlessly stand out in a crowded market, connect deeply with your audience, and drive sales on a daily basis? Storytelling expert Matthew Dicks joins us on today’s episode to break down why mastering storytelling is one of the most powerful skills for business leaders, marketers, and entrepreneurs – and how you can start using …

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Why advertisers need to shift from campaigns to creative platforms 34:46

2M ago34:46

34:46

Many advertisers think in terms of campaigns, when they should be focused on building long-term creative platforms. WARC's Paul Stringer sits down with Kantar's Dom Boyd to discuss why creative platforms are so effective, how they're built, and how to measure them.

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Leading transformation, inspiring vision & empowering teams to operate autonomously w/ Kevin Stewart #212 47:33

2M ago47:33

47:33

ABOUT KEVIN STEWART Kevin Stewart is an engineering executive focused on building teams to build products. He has helped shape the engineering culture at a number of startups, digital agencies and cloud companies. Kevin is particularly experienced in leading remote and distributed teams to consistently deliver quality products. Although he currentl…

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Behind the winning work: WARC Rankings Media 100 31:42

2M ago31:42

31:42

Congrats to Nosotras Women Connecting and PHD Costa Rica, winners of the 2025 Media 100. Marysela Zomora and PHD's Alan Vainrub join WARC's Anna Hamill to discuss their against-the-odds campaign to ensure free menstrual products in Costa Rica's schools, passing essential legislation. Find the full WARC Media 100 Rankings here.…

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1113. How a Trust-Building Offer Can Skyrocket Your Sales and Multiply Business Growth 16:00

2M ago16:00

16:00

What if you had a paid audience of raving fans – people who eagerly engage with your content, show up for your live streams, and want to buy everything you offer? That’s exactly what a trust-building offer can do for your business. In today’s episode, Kelly Roach reveals the #1 strategy that’s transforming the way entrepreneurs sell in today’s slow…

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1112. The Power of Smart Investing: How to Build Wealth with Strategy and Purpose with Lynn Kitchen 38:43

2M ago38:43

38:43

Financial literacy is a necessity when it comes to creating success and security for yourself, your business, and your family. In this episode, we sit down with Lynn Kitchen, an expert investor and financial mentor, to talk about strategic wealth-building, smart investing, and financial empowerment. Lynn shares the core principles of successful inv…

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What 1.1 million purchase journeys tell us about reach 44:39

2M ago44:39

44:39

New research from Oxford University’s Felipe Thomaz questions the importance of optimising campaigns for maximum reach. Hosted by WARC’s Alex Brownsell. Read the full report here: Beyond the Pair: Media Archetypes and Complex Channel Synergies in Advertising.

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Behind the winning work: WARC Rankings Creative 100 31:11

2M ago31:11

31:11

Congrats to WoMen's Football by Orange, #1 in the WARC Rankings Creative 100! Gaëtan du Peloux and Youri Guerassimov, co-CCO/CEOs at Marcel Paris, join WARC's Anna Hamill to discuss Orange's ground-breaking campaign supporting the French women's football team. The WARC Creative 100 Ranking can be viewed in full here. It includes the world’s top 100…

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Accelerating & upskilling your AI learning journey w/ Maher Hanafi #211 46:44

2M ago46:44

46:44

ABOUT MAHER HANAFI Maher Hanafi is a seasoned technology engineering leader, driving digital transformation and delivering impactful SaaS solutions. As Senior Vice President of Engineering at Betterworks, he leads the AI vision and applications for their AI-powered performance management software, overseeing the integration of AI tools that enhance…

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1111. How to Build and Lead an Autonomous Team That Scalse Your Business Growth to $10M+ 17:00

2M ago17:00

17:00

One of the biggest questions I get is, "How did you build such an incredible team?" The truth is, it didn’t happen by accident – it was built by design. If you want a team that can sell, market, and serve without you being involved in every detail, this episode is for you. Today, I break down exactly what it takes to build an autonomous, self-led t…

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