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Episode 67 - The War on Waste Paradox - Chapter 15 - Part 1 - Audio Book
Manage episode 291469142 series 2849501
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The CRB is the CEO’s mechanism to manage change and encourage ideas. In the Quantum Leap Company, the CEO has three newly defined job responsibilities: 1) managing change, 2) coordinating ideas of innovation and 3) searching for the next energy infusion initiative. The CRB helps the CEO with two of those functions (change and ideas), and it is amazing how well it does that. It is important to understand why the CRB should exist. First, ideas need a place to go. If they are routed up the chain of command, nothing happens. For some reason managers have a hard time allowing ideas other than their own into the system. So by allowing ideas to come to the CRB directly, they aren’t filtered and have a chance to get reviewed and implemented. Second, the CRB reports directly to the CEO. That gives a message to all employees that the CRB is important. In many situations, I’ve had CEOs who wanted to direct the responsibility of managing the CRB to other executives. Because the CEO is in charge of change, the CRB has to report to that office. Managing change is one of the CEO’s most important responsibilities. Enjoy, Len Bertain
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