The Changing Landscape of Branding

Accelerate Your Business Growth

Welcome to another insightful episode of "Accelerate Your Business Growth"! Today, we're diving deep into the evolving world of branding with the expertise of Julius Geis, a renowned German branding expert with over sixteen years of experience. Now residing in Hawaii, Julius has transformed his approach to branding, working with global giants like Microsoft and Sony Music. In this episode, Julius will share his innovative methodology called "identity built branding," which focuses on building authentic, trust-based relationships with consumers. As the landscape of branding continues to change with society and consumer expectations, Julius emphasizes the importance of understanding a company's identity to create meaningful and genuine brand experiences. Whether you're a small business owner or part of a large corporation, this conversation will provide valuable insights into aligning your business's core identity with your branding strategy for future success. Tune in and prepare to rethink your approach to branding!

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Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

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