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Warrior for a Cause? Become the Advocate Who Actually Leads Change : 7
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In this episode of Accidental Salesforce Admins, host Robert Sur shares how he transitioned from a frustrated Salesforce admin—struggling to get sales reps to enter data—to a strategic leader who effectively drives change. He explores the turning point in his approach and how understanding, alignment, and team-focused strategies can replace forceful reminders.
Best Moments:
(00:59) The frustration of seeing a problem but facing resistance to change
(02:13) Struggling to get sales reps to enter data—and the toll it takes
(05:19) The turning point in Robert’s approach to stakeholder management
(07:46) Understanding the sales team’s perspective and challenges
(08:18) Creating a team-oriented approach to data entry
(09:45) Introducing “data entry greatness” and its positive impact
(10:30) Building accountability and reinforcement into daily rhythms
(11:35) Moving from forceful tactics to understanding and alignment
(12:25) Encouragement to lean into discomfort and try new approaches
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