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Content provided by Stew Redwine. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stew Redwine or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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The State of Sonic Branding
Manage episode 464248585 series 3521459
Content provided by Stew Redwine. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stew Redwine or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In the Season 2 Finale of Ad Infinitum, host Stew Redwine and guest producer Jeanna Isham explore sonic branding's evolution, impact, and future through conversations with everyone from the inventors of audio logos we all know and love to current audio alchemists helping shape the sonic strategies of blue-chip brands around the world:
- Colleen Fahey, US Managing Director at Sixième Son
- Steve Keller, Sonic Strategy Director at SiriusXM
- Joel Beckerman, CEO of Made Music Studio
- Lisa DeStefano, former VP at The Home Depot
- Dallas Taylor, host of Twenty Thousand Hertz podcast
- Joe Sauer, consumer behavior researcher
- Chelsea Campbell, Group Creative Director at SiriusXM
- Jim Reekes, architect of Apple's startup sound
- Roger Sho Gehrmann, VP at Songtradr
- Walter Werzowa, creator of Intel's iconic five-note sequence
This episode reveals how sonic branding can transform brand recognition and ROI. From Intel's game-changing mnemonic to Mastercard's innovative sonic ecosystem, listeners will di
Everyday AI: Your daily guide to grown with Generative AICan't keep up with AI? We've got you. Everyday AI helps you keep up and get ahead.
Listen on: Apple Podcasts Spotify Scale Faster with The Growth Hack
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Listen on: Apple Podcasts Spotify
Ad Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and sound designed by John Mattaliano, with audio production by Zach Hahn.
Chapters
1. The State of Sonic Branding (00:00:00)
2. [Ad] Everyday AI: Your daily guide to grown with Generative AI (00:13:46)
3. (Cont.) The State of Sonic Branding (00:14:34)
4. [Ad] Scale Faster with The Growth Hack (00:24:25)
5. (Cont.) The State of Sonic Branding (00:24:51)
28 episodes
Share
Manage episode 464248585 series 3521459
Content provided by Stew Redwine. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stew Redwine or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In the Season 2 Finale of Ad Infinitum, host Stew Redwine and guest producer Jeanna Isham explore sonic branding's evolution, impact, and future through conversations with everyone from the inventors of audio logos we all know and love to current audio alchemists helping shape the sonic strategies of blue-chip brands around the world:
- Colleen Fahey, US Managing Director at Sixième Son
- Steve Keller, Sonic Strategy Director at SiriusXM
- Joel Beckerman, CEO of Made Music Studio
- Lisa DeStefano, former VP at The Home Depot
- Dallas Taylor, host of Twenty Thousand Hertz podcast
- Joe Sauer, consumer behavior researcher
- Chelsea Campbell, Group Creative Director at SiriusXM
- Jim Reekes, architect of Apple's startup sound
- Roger Sho Gehrmann, VP at Songtradr
- Walter Werzowa, creator of Intel's iconic five-note sequence
This episode reveals how sonic branding can transform brand recognition and ROI. From Intel's game-changing mnemonic to Mastercard's innovative sonic ecosystem, listeners will di
Everyday AI: Your daily guide to grown with Generative AICan't keep up with AI? We've got you. Everyday AI helps you keep up and get ahead.
Listen on: Apple Podcasts Spotify Scale Faster with The Growth Hack
Growth marketing tips & tech insights from those who’ve done it.
Listen on: Apple Podcasts Spotify
Ad Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and sound designed by John Mattaliano, with audio production by Zach Hahn.
Chapters
1. The State of Sonic Branding (00:00:00)
2. [Ad] Everyday AI: Your daily guide to grown with Generative AI (00:13:46)
3. (Cont.) The State of Sonic Branding (00:14:34)
4. [Ad] Scale Faster with The Growth Hack (00:24:25)
5. (Cont.) The State of Sonic Branding (00:24:51)
28 episodes
All episodes
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Similar to Ad Infinitum
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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…
continue reading
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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