Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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The correct way to optimize conversion rates
Manage episode 381134067 series 3519336
Content provided by JCO Media | Justin Hitt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JCO Media | Justin Hitt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
With all the talk about channel optimization, most marketers miss the right way to increase sales. It doesn't matter your reach if you don't have lead attribution.
Then again, how do you know who makes the best leads? Knowing how to optimize your sales funnel and do valid customer research matters too.
Today's episode covers the right way to do conversion rate optimization. It starts in the least looked place, moving towards greater profits.
To learn more about the business of copywriting and what it takes to master conversion, join us at https://www.adbriefing.co.uk/newsletter/
#ConversionRate #ConversionOptimization #GoogleAnalytics #WebsiteAnalytics #MarketTesting #MarketResearch
…
continue reading
Then again, how do you know who makes the best leads? Knowing how to optimize your sales funnel and do valid customer research matters too.
Today's episode covers the right way to do conversion rate optimization. It starts in the least looked place, moving towards greater profits.
To learn more about the business of copywriting and what it takes to master conversion, join us at https://www.adbriefing.co.uk/newsletter/
#ConversionRate #ConversionOptimization #GoogleAnalytics #WebsiteAnalytics #MarketTesting #MarketResearch
237 episodes
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Manage episode 381134067 series 3519336
Content provided by JCO Media | Justin Hitt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JCO Media | Justin Hitt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
With all the talk about channel optimization, most marketers miss the right way to increase sales. It doesn't matter your reach if you don't have lead attribution.
Then again, how do you know who makes the best leads? Knowing how to optimize your sales funnel and do valid customer research matters too.
Today's episode covers the right way to do conversion rate optimization. It starts in the least looked place, moving towards greater profits.
To learn more about the business of copywriting and what it takes to master conversion, join us at https://www.adbriefing.co.uk/newsletter/
#ConversionRate #ConversionOptimization #GoogleAnalytics #WebsiteAnalytics #MarketTesting #MarketResearch
…
continue reading
Then again, how do you know who makes the best leads? Knowing how to optimize your sales funnel and do valid customer research matters too.
Today's episode covers the right way to do conversion rate optimization. It starts in the least looked place, moving towards greater profits.
To learn more about the business of copywriting and what it takes to master conversion, join us at https://www.adbriefing.co.uk/newsletter/
#ConversionRate #ConversionOptimization #GoogleAnalytics #WebsiteAnalytics #MarketTesting #MarketResearch
237 episodes
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Similar to AdBriefing Copywriting Tips
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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continue reading
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continue reading
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continue reading
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…
continue reading
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…
continue reading
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continue reading
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