Bits and segments from Kevin Ryder on KROQ.
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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX


1 #697: Building the total experience for customers with AJ Joplin, Forrester 24:10
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Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility is less about bolting on new features just because the tech is available and more about making tomorrow’s experiences feel intuitive and natural to the end customer using them. Today we’re diving into designing for the future of experiences with AJ Joplin, Senior Analyst at Forrester. About AJ Joplin AJ is the lead analyst for Forrester’s research on experience design (XD), design organizations, and design leadership. Helping XD and customer experience (CX) leaders develop and deliver on research-based strategy is AJ’s professional passion. She has observed that the most effective organizations combine clear purpose with the right people and leverage systems to clarify decision-making, prioritization, and workflows. AJ also has years of workshop facilitation experience in human-centered design and design thinking. Using her professional coaching skills, AJ bring clients through ambiguity and into alignment on what matters and what’s next. Resources Forrester: https://www.forrester.com https://www.forrester.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
E7 Setting Up for Digital Nomadness
Manage episode 247162394 series 2291775
Content provided by Adrian K-O. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adrian K-O or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Quick update on my new equipment and plans to be a Free Nomad
10 episodes
Manage episode 247162394 series 2291775
Content provided by Adrian K-O. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adrian K-O or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Quick update on my new equipment and plans to be a Free Nomad
10 episodes
All episodes
×i’m disconnected from the mainframe societal con game …A poem from the perspective of a puerto boy
Comedy Show in Puerto Escondido, April 2020. This is the recording straight from the stage mics untrimmed.
Happiness, money, vans, social brainwashing
Two friends wasting time
Quick update on my new equipment and plans to be a Free Nomad
Random rant on wanting to share and teach more
What do you do to regain your mental balance after a hectic period? Join me to meditate about how to maintain a better state and deal with the chaos when it arises
Saturday chai, sports drama, tools for life, transforming negative behaviour
I’m Adi and this is my first Anchor episode! Send me a voice message to let me know your thoughts about my podcast.
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