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Amanda Jordan on How to Overcome Multi-location SEO Challenges
Manage episode 313472265 series 3272638
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Adventures in Local Marketing is back for a second season!
Throughout season two, we're going to be branching out to cover a broad range of topics to truly help our listeners become a better local marketer.
Amanda Jordan is our first guest of the season, and we have been lucky enough to hear her valuable insights on the local SEO issues of multi-location businesses. This is a topic we haven't had the opportunity to explore in-depth before, so it was great to sit down with Amanda and listen to her advice.
Having worked in the industry for over ten years, Amanda has a great deal of first-hand SEO experience with multi-location businesses. As you'll learn, these businesses face unique challenges with local SEO, but a powerful strategy can combat these problems.
Listen to learn:
- How to avoid duplicate content issues with unique local landing pages
- Why citations still play an important role
- The importance of competitor research
- The challenges of managing Google Business Profile at scale
- How to educate stakeholders and get buy-in
Resources:
- Check out Amanda’s brand new course in BrightLocal Academy—How to Perform Local SEO Audits for Multi-location Businesses
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