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The #1 Lead Generation Mistake You're Making With AI - Joshua Kopac

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Manage episode 486410726 series 2892729
Content provided by Mark Savant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Savant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Authentic connections close deals; AI enhances marketing without replacing personal interaction; influencer partnerships thrive on genuine engagement, not just vanity metrics.

Joshua Kopac, founder of the digital marketing agency Be Kept Up, is a digital strategist specializing in affiliate-driven growth. He focuses on delivering measurable and sustainable results through targeted and genuine marketing that builds engaged audiences. Kopac emphasizes smart scaling and strategic systems over simply chasing clicks.

Josh shares his unique journey as a one-man army leveraging AI for lead generation and reporting, and offers candid advice for brands and influencers on how to build meaningful partnerships in an increasingly automated world.
In this conversation, you’ll learn:

  • Is Now the Best or Worst Time to Hire Influencers?
  • The Business Implications of Influencer Specialization
  • Concerns Over Authenticity in the Age of AI
  • Integrating AI in Lead Generation and Sales
  • The Role of AI in Content Creation and Marketing
  • AI’s Customization Capabilities and Implications for Marketing
  • Lead Generation Platforms and Tactics

Takeaways:
1. Authenticity beats automation
2. Leverage AI—but stay personal
3. Dig deeper than vanity metric
Connect with Joshua Kopac:
Website: https://www.bekeptup.com/
LinkedIn: https://www.linkedin.com/in/joshuakopac/
Timestamps:
00:00 AI-Generated Content Concerns

04:55 Targeted Outreach vs. Mass Messaging

07:49 AI's Impact on Content Creation

12:04 AI-Driven Advertising Network

15:23 "Overwhelmed by LinkedIn Messages"

18:09 Future of Content in AI Era

22:05 Evaluating Sponsorship Deal Value

24:04 Influencer's Key: Track Conversions

_____________________________________________
🗞️ Newsletter: www.aiupdate.ai
🚀 Get more leads with YouTube: www.marksavantmedia.com
🎙️ Podcast: www.afterhoursentrepreneur.com
📧
Email: [email protected]
_____________________________________________
Your network is your net worth. Follow me for more! 📱
Facebook | Instagram | X | TikTok | LinkedIn | YouTube

  continue reading

501 episodes

Artwork
iconShare
 
Manage episode 486410726 series 2892729
Content provided by Mark Savant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Savant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Authentic connections close deals; AI enhances marketing without replacing personal interaction; influencer partnerships thrive on genuine engagement, not just vanity metrics.

Joshua Kopac, founder of the digital marketing agency Be Kept Up, is a digital strategist specializing in affiliate-driven growth. He focuses on delivering measurable and sustainable results through targeted and genuine marketing that builds engaged audiences. Kopac emphasizes smart scaling and strategic systems over simply chasing clicks.

Josh shares his unique journey as a one-man army leveraging AI for lead generation and reporting, and offers candid advice for brands and influencers on how to build meaningful partnerships in an increasingly automated world.
In this conversation, you’ll learn:

  • Is Now the Best or Worst Time to Hire Influencers?
  • The Business Implications of Influencer Specialization
  • Concerns Over Authenticity in the Age of AI
  • Integrating AI in Lead Generation and Sales
  • The Role of AI in Content Creation and Marketing
  • AI’s Customization Capabilities and Implications for Marketing
  • Lead Generation Platforms and Tactics

Takeaways:
1. Authenticity beats automation
2. Leverage AI—but stay personal
3. Dig deeper than vanity metric
Connect with Joshua Kopac:
Website: https://www.bekeptup.com/
LinkedIn: https://www.linkedin.com/in/joshuakopac/
Timestamps:
00:00 AI-Generated Content Concerns

04:55 Targeted Outreach vs. Mass Messaging

07:49 AI's Impact on Content Creation

12:04 AI-Driven Advertising Network

15:23 "Overwhelmed by LinkedIn Messages"

18:09 Future of Content in AI Era

22:05 Evaluating Sponsorship Deal Value

24:04 Influencer's Key: Track Conversions

_____________________________________________
🗞️ Newsletter: www.aiupdate.ai
🚀 Get more leads with YouTube: www.marksavantmedia.com
🎙️ Podcast: www.afterhoursentrepreneur.com
📧
Email: [email protected]
_____________________________________________
Your network is your net worth. Follow me for more! 📱
Facebook | Instagram | X | TikTok | LinkedIn | YouTube

  continue reading

501 episodes

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