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Tweet Your Way to Success: Leveraging Twitter for Promotion and Sales | Lolita Petrossov
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In this episode of the Agency Algorithm Podcast, we have the pleasure of hosting Lolita Petrossov, Founder and CEO of Evestar. Join us as Lolita shares her journey from frustration to building her own agency, specializing in digital marketing for big businesses, and later transitioning into the world of e-commerce. We delve into the challenges of explaining complicated funnels, the value of being a boutique firm with select clients, and the importance of speed in an industry where finding talent can be difficult. Additionally, we explore the shift from Facebook to Google's dominance in the advertising landscape, how consumers thrive in the e-commerce game through discounts, and the role of brand growth strategy counseling and education. Stay tuned as Lolita reveals her personal approach to using Twitter for promotion and the hands-on approach she takes in handling sales herself. Don't miss this insightful episode packed with valuable industry insights and strategies for success.
Connect with Lolita: https://www.linkedin.com/in/lfrangulyan/
Check out Evestar https://evestar.com/
Join the best in class Triple Whale partner program, and receive up to 20% of your referral.
Keep in touch with your hosts.
Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more.
Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!
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