Audio Ad Power with Jordan Fox
Manage episode 485039097 series 3594050
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jordan Fox, CEO of Ad Results Media, to dive into the rapidly evolving world of audio advertising.
Jordan shares how brands are leaning into audio platforms to drive performance, connect with audiences more authentically, and stay agile in a changing media landscape. From the complexities of brand safety to the power of performance tracking, Jordan breaks down what it takes to succeed in today’s audio-first ecosystem.
The conversation explores how influencer marketing intersects with audio, the future of client engagement, and how Ad Results Media is adapting through innovation and strategic vision. Jordan also opens up about hiring challenges, the impact of new tech on operations, and how his personal passions shape his leadership style.
With actionable insights and a forward-looking perspective, this episode is a must-listen for marketers, agency leaders, and anyone curious about where audio is headed next.
Tune in for a smart and engaging discussion on the future of advertising, the nuances of leadership, and life on the agency side.
Chapters
1. Audio Ad Power with Jordan Fox (00:00:00)
2. The Evolution of Audio Advertising (00:02:53)
3. Performance Tracking in Audio Advertising (00:06:08)
4. Client Engagement and Media Planning (00:08:48)
5. Navigating Brand Safety and Suitability (00:12:03)
6. The Role of Influencer Marketing in Audio (00:14:56)
7. Personal Insights and Hobbies (00:17:59)
8. Future Goals for Ad Results Media (00:20:54)
9. Technology and Team Structure (00:23:50)
10. Hiring Challenges in the Audio Industry (00:26:48)
11. Conclusion and Final Thoughts (00:30:10)
31 episodes