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Business Strategy or Tactics: The #1 Reason Solopreneurs Get Stuck
Manage episode 481505075 series 2917897
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Years ago, I believed that posting daily on social media and cranking out blogs meant I was executing a strategy.
Most of us have been there faithfully ticking all the boxes: Instagram posts, networking events, blog posts, and waiting for results that never seem to arrive.
It's frustrating, especially when you're working solo. I realized I was chasing tactics without a clear strategy, leading the way."
In this episode of Amplify Your Authority, I explain the critical difference between strategy and tactics.
You'll know how to self-audit your marketing, avoid common mistakes, and align your efforts so that every action supports your long-term vision.
Here's What You'll Discover in This Podcast Episode!
- The difference between strategy and tactics—and why mistaking the two can stall your progress.
- Nine strategy examples every business should consider (not just more social posts!).
- Common mistakes business owners make with tactics (and how to avoid spinning your wheels).
- Understanding how to connect your tactics to your big picture goals so every action counts.
- How AI can become your tactical sidekick without letting it drive your strategy.
✅ Your Next Step
Want help turning your business strategy into focused, consistent action?
Join Momentum Lab—my private community where you'll enjoy:
- A monthly productivity masterclass to help you stay on track
- Access to the SMARTER Goals Custom GPT to map out your annual, quarterly, and daily milestones without decision fatigue
Whether working toward bold achievements or building better habits, this ready-to-use Custom GPT will help you stay aligned and take the right step daily.
🎯 Join for free at MarisaShadrick.com/productivity
Listen to the "Amplify Your Authority" Podcast! Click Here!
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- How did you discover this podcast?
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Thanks so much for taking a few minutes to craft a review!
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