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When Financial Clarity Became a Competitive Edge - Visible Logic
Manage episode 508961373 series 3398501
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Financial Clarity and the Creative Journey with Emily Brackett
In this episode Emily Brackett, founder of Visible Logic and Branding Compass, shares how a pivotal moment reshaped the way she runs her business. From building a branding agency rooted in clarity to developing a software tool that helps businesses define their message, Emily’s story is a reminder of adhering to the fundamentals of business.
Inside this episode:
- Why understanding financials is essential for every agency owner
- The surprising statistic Emily uncovered about how few businesses invest in branding
- What she learned from transitioning from freelancer to agency leader
- How innovation with Branding Compass set her agency apart
Details for an agency planning workshop event November 10th and 11th 2025.
Chapters
1. Visible Logic (00:00:00)
2. Intro (00:01:33)
3. The Big Small Town (00:02:12)
4. An Triathalon Vision (00:07:23)
5. A Remedial Milestone (00:18:08)
6. Side Hustle or Innovation? (00:20:03)
7. Don't Drive Blind (00:29:30)
8. Born or Made? (00:31:53)
9. Business Spelling Bees (00:34:08)
158 episodes
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