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From Search Engines to Smart Conversations: AI Analytics Journey
Manage episode 379061952 series 2907196
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Watch this show on YouTube: www.youtube.com/watch?v=AgkRIxKT14g
In today shows, Jeremy Roberts and Sameer Khan will discuss how digital marketing and analytics has evolved in the last 20 years and explain the different stages of the digital marketing and analytics journey. Here is what's covered:
1. Single channel analytics and marketing
2. Multi channel/OmniChannel analytics
3. Attribution analysis
4. Marketing Automation
5. Machine Learning
6. Personalization
7. Open Garden
8. Customer Data Platforms
9. Real Time Personalization
10. AI based personalization
visit us: www.analyticstodaypodcast.com
iTunes:podcasts.apple.com/us/podcast/anal…st/id1044308732
Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732
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