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I started running conversion ads. Should I turn the ad spin back down while it's burning or should I just ride it out?
Manage episode 441401705 series 2158699
Content provided by Frank Kern - Direct Response Marketing Consultant and Business Coach and Frank Kern. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Frank Kern - Direct Response Marketing Consultant and Business Coach and Frank Kern or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
So I made a bit of a rookie error here. I started running conversion ads last week, and we got pretty good results. We sold 21 orders overall, 20 purchases of the offer and then 1 purchase of the upsell product, which is a markdown subscription to our on-demand training.
And so I went in earlier this week and put more money behind it, and I wound up changing the conversion event and I didn't notice...
788 episodes
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Manage episode 441401705 series 2158699
Content provided by Frank Kern - Direct Response Marketing Consultant and Business Coach and Frank Kern. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Frank Kern - Direct Response Marketing Consultant and Business Coach and Frank Kern or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
So I made a bit of a rookie error here. I started running conversion ads last week, and we got pretty good results. We sold 21 orders overall, 20 purchases of the offer and then 1 purchase of the upsell product, which is a markdown subscription to our on-demand training.
And so I went in earlier this week and put more money behind it, and I wound up changing the conversion event and I didn't notice...
788 episodes
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Similar to Ask Frank Kern
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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