From Scroll to Soul: Building Tech That Matters IRL

Aspen Ideas to Go

Many technology companies infamously measure their success based on how long someone spends in their app. That amount of screen time may or may not be good for a person’s wellbeing, but executives don’t see that as their problem. Not all CEOs have fallen into that trap, though. Bill Ready, the head of Pinterest, and Justin McLeod, who runs the dating app Hinge, have different priorities. When the writing on the wall was becoming more apparent and more disturbing, they led resets at their companies and looked for ways to put their users’ health first. Success for them means getting people out into the real world for healthy activities and in-person social engagement. And it turns out, that’s actually good for business, too. The editor-in-chief of Allure and Self magazines, Jessica Cruel, interviews the two CEOs about how they pulled off these positive pivots.