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#8 Consistent product discovery in MusicTech with Laren Agius, Product Director at Beatport
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We met Laren Agius, a Director of Product at Beatport. Laren develops products for DJs and the Electronic Dance Music Community. He is also a DJ himself with over 15 years of experience and a sound designer when not behind the decks.
During the live show Laren presented the case study of how Beatport implemented a consistent approach to product discovery (analysis of customer needs). We will hear from Laren first hand how to implement such an approach and what benefits you can expect: how much time you need, what teams are needed, and what challenges you may face.
More reading about Discovery and Dual Track
https://www.amazon.com/Continuous-Discovery-Habits-Discover-Products/dp/1736633309
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