Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
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Content provided by Vijay Damojipurapu. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vijay Damojipurapu or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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From Product Manager to 2x exited Founder: Ramesh Prabagaran's Go-To-Market Success Playbook
Manage episode 477354820 series 2856084
Content provided by Vijay Damojipurapu. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vijay Damojipurapu or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Go-to-market is defined as a cohesive, interconnected machine involving sales, marketing, product, and customer needs working together like a flywheel. A successful GTM strategy centers on four key elements: understanding the customer’s pain points, delivering clear product value, ensuring ease of consumption, and aligning cross-functional teams toward common goals.
In this insightful podcast, Ramesh Prabagaran, a Silicon Valley-based entrepreneur and two-time founder, shares his journey from product manager to successful founder and CEO. With over 20 years in the computer networking industry, Ramesh discusses his experiences at Juniper Networks, his co-founding of Viptela (acquired by Cisco), and his latest venture, Prosimo. He dives deep into go-to-market strategies, the iterative process of startup development, and the challenges of finding the right customer segments and value propositions.
Ramesh provides valuable lessons on fundraising, mentorship, and navigating the shifting landscape of cloud networking, with particular emphasis on product-led growth (PLG) and enterprise sales. His story highlights the importance of capital constraints, building the right team, and developing a cohesive, customer-centric strategy.
Connect with Ramesh Prabagaran on LinkedIn:
https://www.linkedin.com/in/ramsba
Connect with Vijay Damojipurapu on LinkedIn:
https://www.linkedin.com/in/vijdam/
Brought to you by: stratyve.com
Chapters:
00:00 - How Ramesh Defines B2B Marketing in Startups
06:47 - From PM at Juniper to Multi-Time Founder: Ramesh’s Career Journey
12:35 - Why Ramesh Entered the Networking Space
15:22 - First Startup: Identifying Market Disruption Through Cost Arbitrage
18:40 - Second Startup: Lessons in Timing, Buyer Personas, and Messaging
39:32 - How to Fundraise Smartly Based on Market Readiness
48:56 - Ramesh’s Three Deepest Sources of Support
53:50 - The Power of Giving Back and the Silicon Valley Culture
56:00 - Advice to His Younger Self: Deprivation Drives Clarity
84 episodes
Share
Manage episode 477354820 series 2856084
Content provided by Vijay Damojipurapu. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vijay Damojipurapu or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Go-to-market is defined as a cohesive, interconnected machine involving sales, marketing, product, and customer needs working together like a flywheel. A successful GTM strategy centers on four key elements: understanding the customer’s pain points, delivering clear product value, ensuring ease of consumption, and aligning cross-functional teams toward common goals.
In this insightful podcast, Ramesh Prabagaran, a Silicon Valley-based entrepreneur and two-time founder, shares his journey from product manager to successful founder and CEO. With over 20 years in the computer networking industry, Ramesh discusses his experiences at Juniper Networks, his co-founding of Viptela (acquired by Cisco), and his latest venture, Prosimo. He dives deep into go-to-market strategies, the iterative process of startup development, and the challenges of finding the right customer segments and value propositions.
Ramesh provides valuable lessons on fundraising, mentorship, and navigating the shifting landscape of cloud networking, with particular emphasis on product-led growth (PLG) and enterprise sales. His story highlights the importance of capital constraints, building the right team, and developing a cohesive, customer-centric strategy.
Connect with Ramesh Prabagaran on LinkedIn:
https://www.linkedin.com/in/ramsba
Connect with Vijay Damojipurapu on LinkedIn:
https://www.linkedin.com/in/vijdam/
Brought to you by: stratyve.com
Chapters:
00:00 - How Ramesh Defines B2B Marketing in Startups
06:47 - From PM at Juniper to Multi-Time Founder: Ramesh’s Career Journey
12:35 - Why Ramesh Entered the Networking Space
15:22 - First Startup: Identifying Market Disruption Through Cost Arbitrage
18:40 - Second Startup: Lessons in Timing, Buyer Personas, and Messaging
39:32 - How to Fundraise Smartly Based on Market Readiness
48:56 - Ramesh’s Three Deepest Sources of Support
53:50 - The Power of Giving Back and the Silicon Valley Culture
56:00 - Advice to His Younger Self: Deprivation Drives Clarity
84 episodes
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Similar to B2B Go-To-Market Leaders
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Positive Leadership has the power to change the world. By focusing on trust, empathy, authenticity and deep collaboration, leaders can energize their teams to achieve success for individuals, their organizations, and society as a whole. Yet, it remains relatively unknown outside positive psychology and neuroscience circles. Join Jean-Philippe Courtois, former member of the Microsoft senior leadership team alongside Satya Nadella and co-founder of Live for Good, as he brings Positive Leadersh ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Where startup founders raise millions and listeners can invest. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on. Restaurants, plumbers, f ...
…
continue reading
Master the best of what other people have already figured out. “The highest density of wisdom per episode of any podcast.” If you like what we're doing, please hit the follow button. It's a small thing, but it helps us keep going. Thanks for listening. My newsletter: https://fs.blog/newsletter/ My books: https://fs.blog/books/ IG: https://www.instagram.com/farnamstreet LI: https://www.linkedin.com/in/shane-parrish-050a2183/
…
continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
…
continue reading
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