057 The Season That My Business Nearly Broke (and What I Did Next)
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Welcome along to episode 57. This episode is a deeply personal one that I’ve titled The Season That My Business Nearly Broke and What I Did Next. It’s a vulnerable share, and if I’m honest, recording this felt like lifting up my skirt and showing my knickers. But I believe in being real with you, and I hope my story can help you navigate your own challenges.
Episode Summary 🌟
In today’s episode, I take you through the highs and lows of my journey over the past two years. My business, The Children’s Nutritionist, went from thriving, 150,000 monthly visitors, 500 new email subscribers each month, and incredible social media engagement - to a sudden and dramatic decline.
I share the honest truth about what happened when my website traffic tanked, my engagement flatlined, and I was left wondering if all my hard work had been for nothing. But this isn’t just a story of struggle. It’s about resilience, adaptation, and finding new ways to thrive.
If you’ve ever felt like you’re doing everything right but still seeing your results dry up, this episode is for you.
Key Takeaways ✨
- You Are Not Your Metrics: Your worth isn’t defined by page views, likes, or open rates. Numbers will rise and fall, but your expertise, passion, and commitment to helping others are what truly matter.
- Connection Over Content: Building real relationships with your audience is far more valuable than chasing algorithms. Trust and human connection are the real currency in today’s online business world.
- Business Is a Journey: Success isn’t a one-time decision. It’s a series of small, brave choices made every single day. Growth often comes from the messy, uncertain moments, not just the wins.
- Stay Curious and Open: The business landscape evolves quickly. Clinging to outdated strategies is like building on quicksand. Stay curious, keep learning, and adapt to the changes.
- Success Is Inevitable If You Don’t Give Up: Resilience is key. Keep showing up, even when it feels like no one is watching, and believe that your success is just a matter of when, not if.
Let’s Connect 💬
If today’s episode resonated with you, I’d love to hear from you. Tag me on Instagram, reply to one of my emails, or share this episode with someone who needs to hear it.
Until next time, keep believing, keep adapting, and keep building the business and life you truly want. Bye for now! 👋
I'd love to hear from you, click the link to 'text' the show directly
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Chapters
1. Welcome to Episode 57 (00:00:00)
2. The Children's Nutritionist at Its Peak (00:00:00)
3. The Beginning of The Children's Nutritionist (00:02:52)
4. A Pivotal Moment in 2017 (00:04:10)
5. The Loss That Changed Everything (00:06:22)
6. Building a Thriving Online Business (00:08:11)
7. The Decline Starts (00:09:43)
8. Adapting and Pivoting (00:11:48)
9. The Vision for the Future (00:14:02)
10. Lessons Learned from the Challenges (00:17:04)
11. Encouragement for Fellow Business Owners (00:20:22)
58 episodes