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Connect the Dots #14 - Personalization - Uniform feat. Andrew Kumar

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Manage episode 480092111 series 3662858
Content provided by Chris Bryce and Chris Bryce | Dotfusion Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Bryce and Chris Bryce | Dotfusion Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In episode 14 of "Connect the Dots," the host welcomes Andrew Kumar from Uniform, where he oversees customer solutions and tech ecosystem integrations. Andrew explains how Uniform helps enterprise customers transition to modern web platforms by simplifying the workflow between developers and marketers. He highlights Uniform's visual workspace that integrates various tools for efficient content and website management. Andrew emphasizes the importance of clean content management, especially with AI integration, and discusses the benefits of moving from monolithic systems to faster, composable architectures. The conversation focuses on how Uniform enhances editorial experiences, personalization, and A/B testing for marketing teams.

  continue reading

26 episodes

Artwork
iconShare
 
Manage episode 480092111 series 3662858
Content provided by Chris Bryce and Chris Bryce | Dotfusion Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Bryce and Chris Bryce | Dotfusion Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In episode 14 of "Connect the Dots," the host welcomes Andrew Kumar from Uniform, where he oversees customer solutions and tech ecosystem integrations. Andrew explains how Uniform helps enterprise customers transition to modern web platforms by simplifying the workflow between developers and marketers. He highlights Uniform's visual workspace that integrates various tools for efficient content and website management. Andrew emphasizes the importance of clean content management, especially with AI integration, and discusses the benefits of moving from monolithic systems to faster, composable architectures. The conversation focuses on how Uniform enhances editorial experiences, personalization, and A/B testing for marketing teams.

  continue reading

26 episodes

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