What Attracts Technicians to Auto Collision

Beyond the Wrench

Joe Burda, I-CAR Instructor, surveyed over 100 auto collision technicians to understand what motivates them to join the industry. In this episode, he shares insights from the survey, explores common trends among respondents, and discusses how the industry can attract the right talent to address the ongoing workforce shortage.
Download Auto Collision Face-to-Face Industry Survey Summary
Check out the full video version of the podcast on YouTube!

About Our Guest:
Joe Burda
Instructor, I-CAR

Sponsor:
Jasper Engines & Transmissions

About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122

WrenchWay Resources:
For Technicians & Students

• Compare & Explore Technician Pay: View salary information for automotive, diesel, and collision technicians near you at wrenchway.com/pay.
• Find Your Ideal Shop or Dealership: Looking for the best places to work? Discover and research the best shop or dealership for you at wrenchway.com/shops.

For Shops & Dealerships

• Hire Top Talent & Assist Schools: Connect with skilled technicians, engage with schools, and help elevate the auto and diesel industry with WrenchWay Top Shop Memberships.

For Auto, Diesel, & CTE Instructors:

• Support Your Program & Connect with Industry: Get resources and equipment for your program and grow your industry partnerships with WrenchWay's free solutions for schools.

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Chapters

1. What Attracts Technicians to Auto Collision (00:00:00)

2. Joe’s Background (00:03:04)

3. Survey Results Overview (00:14:40)

4. Expanding School Programs (00:27:14)

5. Supporting Schools & Shops (00:39:49)

6. Attracting Talent (00:52:51)

7. Next Steps After the Survey (00:59:59)