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How to Transform a Small Email List into Your Book’s Biggest Asset - BM475
Manage episode 484027068 series 3353542
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Feeling like your small email list isn’t enough to move the needle? Think again.
This week’s guest expert is Kathy Farah, a seasoned email marketing strategist and implementation specialist. Kathy reveals how to turn even a handful of subscribers into a loyal fanbase that buys, shares, and raves about your book.
If you’re tired of chasing social media trends and want a proven way to nurture readers and sell more books, Kathy’s down-to-earth advice will help you make email work - no huge list required.
Key Takeaways:
- Why jumping into promo mode too fast might backfire
And what to send first to warm up your list (without sounding salesy). - A fun way to share your book that actually builds trust
Think behind-the-scenes sneak peeks, helpful tips, and stories your readers will love. - How often should you email your list?
The answer might surprise you—and it’s all about what works for you. - How to make your subscribers feel like VIPs
From little bonuses to exclusive content, you’ll learn how to turn casual readers into raving fans. - Easy email automations that do the heavy lifting for you
Plus, how to test and tweak what you send so more people actually open (and act on) your emails.
Listen in to discover how even a small email list can become your most powerful tool for book marketing success.
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Help your business thrive no matter what
Struggling with what to say in sales conversations, emails, or posts? You're not alone—and without the right message, it's hard to attract the right clients.
That’s where stories come in. According to storytelling expert Lisa Bloom, founder of Story Coach, the right stories can spark curiosity, build trust, and make you unforgettable.
Not sure what stories to tell? Grab her free 7 Stories That Sell ebook. It gives you easy-to-follow formulas to create authentic, powerful stories that connect and convert—no pushy sales tactics needed.
Even if you think you don’t have a story to tell, this guide will help you find and share the ones that grow your business.
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