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Episode 3: You’ll NEVER Get Booked If You Keep Doing THIS as a Speaker

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Manage episode 470718584 series 3649476
Content provided by Deborah Northcutt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deborah Northcutt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

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Episode 3: You’ll NEVER Get Booked If You Keep Doing THIS as a Speaker

Most speakers misunderstand what event planners truly value when booking talent, focusing on credentials instead of problem-solving capabilities, audience engagement, and professionalism. This episode reveals exactly how to position yourself as the perfect choice for any event by understanding the real decision factors planners use.
• Event planners look for speakers who solve specific problems for their audience, not just good presenters
• Successful pitches focus on clear learning takeaways and how you'll help their particular audience
• Top three booking factors: credibility/experience, professionalism/responsiveness, and audience engagement/customization
• Red flags that get speakers rejected immediately: vague value propositions, unprofessional materials, difficult reputation
• Small gestures like thanking event teams and being easy to work with significantly impact rebooking potential
• Effective speakers tailor their content to each event's industry, theme, and challenges
Make sure to subscribe so you never miss an episode, and share this with a speaker friend who needs to hear it. Next week we'll cover how to price yourself as a speaker without undercharging or overpricing.
Support the show

Connect with me on Social Media:

Thanks for listening--keep showing up, speaking out, and making an impact!

  continue reading

Chapters

1. Introduction to Speaker Success (00:00:00)

2. Event Planners Want Problem Solvers (00:01:05)

3. Top Three Booking Factors (00:03:45)

4. Red Flags That Get Speakers Rejected (00:06:15)

5. How To Get Booked Consistently (00:08:35)

6. Next Episode Preview (00:09:20)

10 episodes

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Manage episode 470718584 series 3649476
Content provided by Deborah Northcutt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deborah Northcutt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Send us a text

Episode 3: You’ll NEVER Get Booked If You Keep Doing THIS as a Speaker

Most speakers misunderstand what event planners truly value when booking talent, focusing on credentials instead of problem-solving capabilities, audience engagement, and professionalism. This episode reveals exactly how to position yourself as the perfect choice for any event by understanding the real decision factors planners use.
• Event planners look for speakers who solve specific problems for their audience, not just good presenters
• Successful pitches focus on clear learning takeaways and how you'll help their particular audience
• Top three booking factors: credibility/experience, professionalism/responsiveness, and audience engagement/customization
• Red flags that get speakers rejected immediately: vague value propositions, unprofessional materials, difficult reputation
• Small gestures like thanking event teams and being easy to work with significantly impact rebooking potential
• Effective speakers tailor their content to each event's industry, theme, and challenges
Make sure to subscribe so you never miss an episode, and share this with a speaker friend who needs to hear it. Next week we'll cover how to price yourself as a speaker without undercharging or overpricing.
Support the show

Connect with me on Social Media:

Thanks for listening--keep showing up, speaking out, and making an impact!

  continue reading

Chapters

1. Introduction to Speaker Success (00:00:00)

2. Event Planners Want Problem Solvers (00:01:05)

3. Top Three Booking Factors (00:03:45)

4. Red Flags That Get Speakers Rejected (00:06:15)

5. How To Get Booked Consistently (00:08:35)

6. Next Episode Preview (00:09:20)

10 episodes

All episodes

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