A Better Approach to Sales Calls for Education Companies… How to sell without being salesy.

Breaking the Grade

Summary:

Are your sales calls feeling like one-way pitches instead of real conversations? In this episode, Josh Chernikoff uncovers a simple yet powerful shift that could change how you approach every sales call moving forward. Spoiler: it’s not about selling harder or pushing your offer more aggressively. It’s about tapping into a skill most salespeople overlook.

Josh dives deep into how listening can transform your calls, build trust, and help you uncover your prospects' true needs—without sounding like just another salesperson. And here’s the kicker: he shares why the best salespeople aren’t just listening—they’re also storytelling in a way that hooks prospects and keeps them engaged. Want to know exactly how he does it? There’s only one way to find out. Listen now and see why this small tweak could completely change your results.
Takeaways:

• Find out why focusing on features is costing you sales—and what to shift your attention to instead.
• The one move that's damaging your sales relationships—fix it, and watch sales flow effortlessly.
• Why most people struggle to sell on virtual meetings and how to instantly build trust and form strong connections…
• Discover the quick way to build instant trust and bust through objections without being salesy.

Chapters:

00:00 - Introduction to Effective Sales Calls

02:48 - The Shift from Talking to Listening

05:52 - The Power of Active Listening

09:12 - Building Connection and Trust

12:03 - The Self-Identification Call

15:01 - The Importance of Storytelling

19:54 - Conclusion and Key Takeaways

Want more help getting leads and sales?
👉 ✨ Book a FREE strategy call with me. Together we'll look at your entire lead gen system and see where you need to focus to start bringing in high-quality, high-converting leads!
🔗 www.joshchernikoff.com/call