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How to Develop A Continental Brand
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Trust, Cultural Diversity, Market differences, logistics and infrastructure are just a few challenges anyone will face when doing business across the continent of Africa. The complexity and diversity of the continent requires those seeking success to have a strong vision, and resilient foundation.
This is where Abiola Laseinde, CEO of Edniesal Consulting, the CIO Club and the CIO awards comes in. In this episode, we discuss:
- How her early experiences influenced her leadership style and approach
- The importance of nurturing and investing in relationships
- How her vision to honor IT professionals responsible for maintaining life and business during Covid, turned out to bring continental exposure, expansion and partner success
- How sharing the spotlight on others brings a greater reward
Listen to the episode and share your biggest insight or learning moment.
Connect with Abiola Laseinde: LinkedIn | Instagram | Website
Connect with Monique Russell: LinkedIn | Instagram | Facebook | Youtube
Or email with feedback or questions: [email protected]
Produced by Breadfruit Media
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