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Navigating Menopause with Mother Cuppa: Candice Mason's Tea Solutions for Women's Health
Manage episode 447930089 series 2798978
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The Bring Your Product Idea To Life Podcast is perfect for anyone just starting out in product sales or looking to create their own product to sell. I’m Vicki Weinberg, a product creation coach and Amazon expert, here every week with friendly, practical advice and inspiring stories from small businesses.
Today, I’m speaking with Candice Mason from Mother Cuppa. Candice is a tea sommelier and herbal tea blender focused on supporting women’s hormone health and overall wellbeing. Her journey, shaped by experiences with endometriosis, induced and reversed menopause, and early menopause, led her to create blends that not only taste great but also support holistic health.
In this episode, we explore:
- The art of tea blending, its origins, and how different ingredients can enhance your health and wellbeing.
- How Candice turned her passion into a business with a strong focus on ethical product creation and sustainable packaging, free from microplastics.
- The benefits of marketing to a niche audience and growing her customer base naturally through ecommerce and face-to-face events, including high-profile festivals like CarFest and Happy Place. These in-person interactions have helped her build genuine connections with customers, creating a unique experience beyond typical customer service.
- The introduction of a subscription-based model, allowing customers to enjoy her unique tea blends regularly and conveniently.
There’s lots to to take away and try in your own business.
The Bring Your Product Idea to Life Podcast - Best Business Podcast Award, Independent Podcast Awards 2023
USEFUL RESOURCES:
This episode is sponsored by my new membership - Amazon Made Easy.
I know selling on Amazon is hard. I know it’s not always possible to pay for support, and I’d love to help you achieve your goals for Amazon, wherever you are.
Amazon Made Easy is a place where you can get advice, updates, training and support from me, plus a community of other Amazon sellers, for a single monthly price.
I’ll be honest, I don’t know exactly what you need, or how you’d like me to deliver it - so I’d love you to join me right at the start and help to shape the membership.
Doors are open until 8 November. You can sign up now, for £19 a month (which is the price you’ll pay forever!)
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