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Coleman Insights' Warren Kurtzman on bringing Validate Audio Attribution to the U.S.

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Manage episode 450093483 series 1260176
Content provided by Momentum Media and A Momentum Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Momentum Media and A Momentum Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

The radio industry has a measurement and attribution problem. Hundreds of millions of dollars have left broadcast for platforms owned by digital giants like Meta, Google, and Amazon, among others. Our publisher Shawn Smith hosts this special episode of Broadcast Dialogue - The Podcast featuring Warren Kurtzman, President of Coleman Insights, the new licensee of the Pattison Media-created Validate Audio Attribution software platform being used by Canadian, and now U.S. broadcasters.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

274 episodes

Artwork
iconShare
 
Manage episode 450093483 series 1260176
Content provided by Momentum Media and A Momentum Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Momentum Media and A Momentum Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

The radio industry has a measurement and attribution problem. Hundreds of millions of dollars have left broadcast for platforms owned by digital giants like Meta, Google, and Amazon, among others. Our publisher Shawn Smith hosts this special episode of Broadcast Dialogue - The Podcast featuring Warren Kurtzman, President of Coleman Insights, the new licensee of the Pattison Media-created Validate Audio Attribution software platform being used by Canadian, and now U.S. broadcasters.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

274 episodes

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